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EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis
Published by Universitas Dehasen Bengkulu
ISSN : 23388412     EISSN : 27164411     DOI : https://doi.org/10.37676/ekombis.v8i1.926
Core Subject : Economy, Science, Education,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Energy Other
Ekombis Review: Jurnal Ilmiah Ekonomi dan Bisnis is a peer-reviewed journal. Ekombis invites academics and researchers who do original research in the fields of economics, management, and accounting.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 1,660 Documents
 156   157   158   159   160 
Information Security Management System Transition Strategy From ISO/IEC 27001:2013 To ISO/IEC 27001:2022 At PT PKT Prasetyo, Puguh; Yudoko, Gatot
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 2 (2026): April
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i2.9257

Abstract

ISO issued the ISO/IEC 27001:2022 standard in October 2022 to update ISO/IEC 27001:2013 with the main objective of improving the relevance of the standard to the current state of information security, ensuring simpler and more effective controls, and facilitating better risk handling. The transition period given is for 3 years since the latest standard was published in October 2022, ISO provides a transition period until October 31, 2025 so that organizations can adjust their information security management systems to the latest version. After that date, ISO/IEC 27001:2013 certification is declared invalid, and all organizations that want to maintain their certification must comply with the latest ISO/IEC 27001:2022 standard.The proposed solution from this research is thirteen action plans to be implemented by PT PKT to close the identified gaps and to meet all the requirements in ISO/IEC 27001:2022. The action plans are grouped according to Plan-Do-Check-Action (PDCA) cycle adopted by ISO as the basis for consideration in preparing the implementation time frame. The results of the research showed that PT PKT could make a transition in eight months. The implementation of proposed action plan starts in July 2024 and will completed in February 2025, which means that PT PKT can successfully transition ISO/IEC 27001:2022 before the due date.
Analysis Of Millennial Consumer Trust In Environmentally Friendly Products In Medan Denai District, Medan City Mutahajjid, Zul Azmi; Efendi, Ihsan; Aisyah, Nur
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 2 (2026): April
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i2.9259

Abstract

This study aims to analyze millennial consumer trust in environmentally friendly products in the Medan Denai District, Medan City. The independent variables used include product information (X1), product quality (X2), and product price (X3); the mediating variable is consumer trust (Z); and the dependent variable is purchase decision (Y). This research employs a quantitative method with data collected through questionnaires and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS version 4.1.1.1. The population of the study consists of 129 individuals, and the sample size was determined using Slovin's formula with a 5% margin of error. The results indicate that product information, product quality, and product price significantly affect consumer trust. Consumer trust, in turn, has the greatest impact on purchase decisions, with an Original Sample (O) value of 0.710 and a T-statistic of 8.875. Product price significantly influences both trust (O = 0.420, T = 3.000) and purchase decision (O = 0.210, T = 2.333), indicating that a reasonable or competitive price can enhance consumer trust and drive purchasing behavior. Similarly, product information significantly affects trust (O = 0.310, T = 2.385) and purchase decision (O = 0.280, T = 2.667). Product quality also affects trust (O = 0.290, T = 2.320) and purchase decision (O = 0.240, T = 2.526), though to a slightly lesser degree. The indirect path analysis shows that consumer trust significantly mediates the relationship between the three independent variables and the purchase decision. Product price has an indirect effect through trust (O = 0.350, T = 2.917), as do product information (O = 0.230, T = 2.091) and product quality (O = 0.260, T = 2.476). These findings highlight that trust is a key factor in driving millennial consumers' decisions to purchase environmentally friendly products, which can be enhanced through pricing strategies, clear product information, and consistent product quality.
Analysis Of The Impact Of Smoke-Free Area Policies On Smoking Prevalence In Indonesia Rachman, Arief; Handayani, Dwini
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 2 (2026): April
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i2.9261

Abstract

Indonesia the highest number of smokers in ASEAN, according BPS in 2023 there are 28.62% of individuals aged 15 and older who smoked tobacco in the past month. The government aims to reduce the smoking prevalence In Indonesia through the implementation of smoke-free area (SFA) policies. Studies in various countries have shown that smoking bans policies significantly reduce smoking prevalence. However, not all regional governments in Indonesia have SFA regulation. This study is to analyze the impact of SFA policies and the duration of their implementation on the prevalence of smoking in Indonesia. This research using Logit regression model and interpreted using Marginal Effects. The findings indicate that SFA policy and the duration have varying effects across different age groups. For the adult, found that SFA policy and the duration had a negative and significant impact on smoking probability. The SFA policy is essential for the government to control the health impacts of tobacco consumption. This study is expected to provide new insights and enrich references and literature on the study of smoking bans and smoking prevalence. Moreover, it can serve as a consideration for the government in its efforts to mitigate the health impacts of tobacco consumption in Indonesia.
Analysis Of Market Structure And Profitability In The 10 Largest Banks In Indonesia Using The Structure Conduct Performance Method Lestari, Sri Puji; Mardanugraha, Eugenia
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 2 (2026): April
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i2.9267

Abstract

This study aims to analyze the influence of market structure on the profitability of the largest commercial banks in Indonesia during the 2021–2024 period. The main focus of the study is on the relationship between market concentration (CR), market share (MS), and its interaction with Return on Assets (ROA), with the Structure-Conduct-Performance (SCP) approach. The research method used a descriptive quantitative approach with panel data analysis on the 10 largest banks, covering more than 65% of the assets of the national banking industry. The estimation model used is the Random Effect Model, with control variables such as Loan to Deposit Ratio (LDR), total assets (ASSET), cost efficiency (CIR), and non-performing loans (NPL). The results showed that the CR and MS variables generally had a negative effect on ROA, while control variables such as LDR and ASSET had a significant positive effect. The interaction between MS and CR (MSCR) is also negative, suggesting that market dominance in a concentrated structure is not always advantageous. Implicitly, a bank's profitability is influenced more by operational efficiency and risk management than market forces. Therefore, regulators are advised to focus on improving efficiency through stricter supervisory policies, instead of encouraging market concentration as a means of improving banking performance.
Too Much to Digest: How Transparency and Social Buzz Fuel Gluten-Free Confusion Tjokro, Hadi Wijaya; Teofilus, Teofilus; Kaihatu, Thomas Stefanus; Efrata, Tommy Christian; Rizqi, Osama
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 2 (2026): April
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i2.9270

Abstract

This study aims to analyze the relationship between information transparency, information ambiguity, and information overload on gluten-free products, as well as the influence of social contagion on the relationship. The research method used is a survey by distributing questionnaires to consumers of gluten-free products. The results of the study indicate that there is a significant positive correlation between information transparency and information ambiguity, and a positive correlation between information ambiguity and information overload. In addition, social contagion has also been shown to moderate the relationship between these variables. These findings indicate that consumers want clear, complete, and relevant information about gluten-free products. However, they are often faced with ambiguous and excessive information, which can cause confusion and difficulty in making decisions. Social media plays an important role in disseminating information about gluten-free products, both accurate and inaccurate. This study suggests the importance of increasing information transparency, reducing ambiguity, and managing the dissemination of information through social media to increase consumer satisfaction with gluten-free products.
The Effect Of Incentives And Work Environment On Employee Satisfaction Of Palembang City's Regency Service Febriadi, Yendi; Yustini, Tien; Alie, Marzuki
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 2 (2026): April
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i2.9273

Abstract

Employee satisfaction is a crucial element that determines the overall performance, productivity, and service quality of any organization, particularly in the public sector. In government institutions such as the Regency Service Office in Palembang City, employee satisfaction plays a vital role in ensuring that public services are delivered efficiently, responsively, and with a high standard of professionalism. the context of the Palembang City Regency Service, which is tasked with providing direct services to the public, the satisfaction of its employees is essential for ensuring consistent and high-quality service delivery. However, various challenges such as inadequate incentive structures and suboptimal work conditions may hinder employee performance and motivation. Therefore, it becomes imperative to investigate how incentives and the work environment impact employee satisfaction in this specific governmental context. The findings of this research are expected to provide practical implications for policymakers and government administrators. Specifically, the results will offer insights into how incentive systems and improvements in the work environment can be used to increase job satisfaction among civil servants, thereby supporting better governance and public service delivery.
The Influence of Women's Autonomy on the Decision to Seek Antenatal Care K4 and K6 Loviyanti, Dhea Monica; Handayani, Dwini
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 2 (2026): April
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i2.9277

Abstract

This study analyses the influence of women's autonomy on the decision to attend antenatal care at K4 and K6 levels in Indonesia, using data from the 2017 Indonesia Demographic and Health Survey (IDHS). A binary logistic regression model was used to explore the influence of women's autonomy—measured through decision-making power within the household and control over resources—on the utilisation of maternal health services. Control variables include age, education, women's employment status, husband's employment status and education, place of residence (urban/rural), and geographical region (Java-Bali vs. non-Java-Bali). The results indicate that women's autonomy significantly increases the likelihood of attending antenatal visits according to the K4 and K6 standards. These findings are consistent across various model specifications, both with and without additional control variables.
Unveiling The Path To Qris Adoption: The Roles Of Perceived Ease Of Use And Risk Through Attitude Toward Using Endarwan, Randy Eryll; Lastiati, Anies
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 2 (2026): April
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i2.9283

Abstract

This study aims to analyze the influence of perceived ease of use and perceived risk on attitude toward using and intention to use QRIS (Quick Response Code Indonesian Standard) in Jabodetabek. A quantitative research was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM). Data were collected from 201 QRIS users and analyzed using SmartPLS 3. The findings indicate that higher perceived ease of use increases both users’ attitude and intention to use QRIS. Conversely, higher users’ perceived risk reduces both their attitude toward using the system and their intention to adopt it. Moreover, it also found that users’ attitude toward using QRIS mediates the relationship between perceived variables and behavioral intention. These findings highlight the importance of educational and communication strategies to enhance positive users’ attitudes and to reduce perceived risk in order to increase QRIS adoption.
Hot Wheels And Tiktok Live Strategy: When Interactions Drive Unplanned Purchases Permana, Treeas Khalis; Setyaning, Alldila Nadhira Ayu
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 2 (2026): April
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i2.9295

Abstract

This study aims to analyze how social presence in e-commerce live streaming sessions affects consumers' impulse purchase behavior, specifically on Hot Wheels products. The approach used is Stimulus-Organism-Response (SOR), focusing on three social stimuli-broadcasters, other viewers, and platforms-and two emotional responses, namely arousal and pleasure. Data were collected through a survey of 202 respondents who have participated in TikTok live streaming and are active buyers of Hot Wheels products. The analysis technique used Partial Least Squares Structural Equation Modeling (PLS-SEM). The results showed that social presence significantly influenced consumers' emotional state, which then had a positive impact on impulse purchases. This study contributes to the digital marketing literature and offers practical insights for businesses in designing more effective live streaming strategies.
The Impact of Artificial Intelligence on Perceived Trust and Purchase Intention on Shopee Among Generation Z Wasilah, Qasimatul; Hartono, Arif
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 2 (2026): April
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i2.9296

Abstract

Artificial Intelligence (AI) is a rapidly advancing technology that has seen widespread adoption across various sectors of the digital economy, including the e-commerce industry. This study aims to examine the influence of AI in fostering perceived trust and purchase intention among Generation Z users on the AI-integrated e-commerce platform Shopee. A quantitative research design was employed, utilizing an online questionnaire measured on a six-point Likert scale. The respondents consisted of 200 active Shopee users from Generation Z who are familiar with the platform’s AI-driven features. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with the SmartPLS 4 software. The model comprises three independent variables, namely AI exposure, attitude towards AI, and AI accuracy perception, as well as two mediating variables, namely perceived trust and perceived usefulness, and one dependent variable, purchase intention. The findings reveal that AI exposure, attitude towards AI, and AI accuracy perception each exert a positive and statistically significant effect on perceived trust. Moreover, perceived trust is shown to mediate the relationship between these three independent variables and purchase intention. Additionally, perceived usefulness functions as a mediating variable in the relationship between perceived trust and purchase intention.

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