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Danny D. S. Mukuan
Universitas Sam Ratulangi

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Pengaruh Penilaian Kinerja dan Upah Lembur terhadap Semangat Kerja Karyawan pada PT. Arkora Indonesia Rivaldo A. J. Lamain; Johny A. F. Kalangi; Danny D. S. Mukuan
Productivity Vol 3 No 3 (2022)
Publisher : Program Studi Administrasi Bisnis

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Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh penilaian kinerja dan upah lembur terhadap semangat kerja karyawan PT. Arkora Indonesia. Penelitian ini menggunakan sampel yang berjumlah 50 responden yang berstatus sebagai karyawan di PT. Arkora Indonesia. Teknik analisis kuantitatif dengan analisis regresi linier berganda digunakan dalam penelitian ini. Uji statistik yang dilakukan dalam penelitian ini adalah uji koefesien korelasi berganda, uji koefisien determinasi, uji parsial, dan uji simultan. Melalui analisis dalam penelitian ini didapatkan hasil yang menunjukan bahwa penilaian kinerja berkontribusi positif terhadap semangat kerja dan upah lembur berkontribusi positif terhadap semangat kerja. Serta didapatkan bahwa penilaian kinerja dan upah lembur berpengaruh sebesar 40,6% terhadap semangat kerja.
Analisis Bauran Pemasaran Dalam Meningkatkan Penjualan Produk Kacang Shangrai di UD Virgin Kawangkoan Yosua J. Tenda; Johnny A. F. Kalangi; Danny D. S. Mukuan
Productivity Vol 3 No 3 (2022)
Publisher : Program Studi Administrasi Bisnis

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Abstract

Tujuan dari penelitian ini adalah untuk mengetahui bauran pemasaran yang dilakukan oleh UD Virgin Kawangkoan dalam meningkatkan penjualan produk Kacang Shangrai. Jenis Penelitian ini adalah Analisis Kualitatif dengan 4 Informan dan Metode Penelitian ini menggunakan wawancara, observasi, dan dokumentasi, tempat penelitian yaitu UD Virgin Kawangkoan pendekatan penelitian yang digunakan ialah analisis Kualitatif, sumber data terdiri dari data primer dan sekunder, Keabsahan data menggunakan Triangulasi. Dari Hasil Penelitian ini dapat diurakan bahwa untuk meningkatkan penjualan produk perusahaan dapat menerapkan bauran pemasaran 4P & 3P, Product, Price, Place, Promotion, Process, People dan Physical Evidence, Hasil Studi menunjukan bahwa saat ini memiliki penurunan terhadap penjualan produk dikarenakan Covid-19.
Pengaruh Worklife Balance dan Kepuasan Kerja Terhadap Kinerja Karyawan PLN Gardu Induk Kawangkoan Savitra Erica Turangan; Ventje Tatimu; Danny D. S. Mukuan
Productivity Vol 3 No 4 (2022)
Publisher : Program Studi Administrasi Bisnis

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Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh Worklife Balance Dan Kepuasan Kerja Terhadap Kinerja karyawan PT. PLN Gardu Induk Kawangkoan. Dalam penelitian ini menggunakan pendekatan kuantitatif, dengan sampel sebanyak 32 responden. Teknik pengambilan sampel dalam penelitian ini menggunakan Teknik Sampling jenuh. Pengumpulan data dalam penelitian ini dilakukan dengan menggunakan kuesioner. Teknik analisis yang digunakan dalam penelitian menggunakan Partial Least Square (PLS). Data yang telah memenuhi syarat untuk dianalisis, diolah dengan menggunakan bantuan program SmartPLS3. Dari hasil pengujian secara statistik, ditemukan bahwa Worklife Balance tidak berpengaruh terhadap Kinerja karyawan, Worklife Balance berpengaruh terhadap Kepuasan Kerja, dan kepuasan Kerja berpengaruh terhadap Kinerja karyawan PT. PLN Gardu Induk Kawangkoan.
Pengaruh Celebrity Endorser dan Brand Image Terhadap Buying Interest Produk Maybelline pada Konsumen Milenial di Manado Janne E Mewengkang; Danny D. S. Mukuan; Tinneke M. Tumbel
Productivity Vol 4 No 6 (2023): Additional Issue
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v4i6.52355

Abstract

This research was conducted to determine the influence of Celebrity Endorsers and Brand Image on the Buying Interest of Maybelline products among Millennial consumers in Manado. The research employed a quantitative method, with data collection conducted through online questionnaires distributed to Maybelline consumers, specifically those residing in Manado. The sampling technique used was purposive sampling, and the sample size was determined using the Roscoe theory formula, resulting in a total of 100 respondents. The regression analysis results indicated that Buying Interest in Maybelline products among Millennial consumers in Manado is influenced by Celebrity Endorsers and Brand Image to the extent of 67.7%, falling within the category of a strong relationship. The remaining 32.3% (100-67.7%) is explained by other variables not investigated study.
Pengaruh Konflik Kerja dan Lingkungan Kerja terhadap Kinerja Karyawan pada Jasa Raharja Cabang Sulawesi Utara Jonathan Angginaloy; Ventje Tatimu; Danny D. S. Mukuan
Productivity Vol 5 No 1 (2024): Maret 2024
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v5i1.54665

Abstract

The background to this research begins with indications of work conflict that occurred, which was an interpersonal conflict between superiors and subordinates which resulted in the company's work environment becoming less conducive at Jasa Raharja North Sulawesi Branch. The aim of this research is to determine the effect of work conflict on employee performance, the effect of the work environment on employee performance, the effect of work conflict and the work environment simultaneously on employee performance. Work conflict is differences in values, goals, and inconsistencies in views between two or more parties that give rise to conflict or disagreement. The work environment is the physical and non-physical conditions in the company area which can influence all activities within the company. employee performance above, it can be concluded that employee performance is the result of an employee's work in carrying out their duties and responsibilities. This study uses a quantitative approach. The primary data collection technique in this research is a questionnaire. The sampling technique uses 32 saturated samples. Data analysis techniques in this research use descriptive statistical analysis, multiple correlation analysis and multiple linear regression analysis. The results of this research are that work conflict has a positive and significant effect on employee performance, the work environment has a positive and significant effect on employee performance, work conflict and the work environment simultaneously have an effect on employee performance.
Pengaruh Product Quality Dan Service Quality Terhadap Brand Image Pt Elnusa Petrofin (Depot Lpg Amurang) Dominika Ruus; Joula J Rogahang; Danny D. S. Mukuan
Productivity Vol 5 No 2 (2024): Juni 2024
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v5i2.54800

Abstract

Customer satisfaction is a person's feeling of happiness or disappointment that arises from comparing the product's perceived performance or results against their expectations. The aim of this research is to analyze the influence of product quality and service quality on brand image of PT Elnusa Petrofin. The population of this research is the customers of PT Elnusa Petrofin. Using nonprobability sampling techniques, the sample of this research consists of 50 respondends. To analyze the impact of both product quality and service quality on brand image, this research uses multiple linear regression. The results of this study show that product quality and service quality have positive impact on brand image.
Pengaruh Kompensasi dan Lingkungan Kerja terhadap Efektivitas Kerja Karyawan Bank SulutGo Cabang Pembantu Sam Ratulangi Manado Keren Masinambow; Tinneke M Tumbel; Danny D. S. Mukuan
Productivity Vol 5 No 2 (2024): Juni 2024
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v5i2.55369

Abstract

Human resource management is a field of management that specifically studies human relationships and roles in organizations, this is due to human resource management in managing the workforce within the organization so that organizational goals are realized. The research objectives to be achieved are: To determine the effect of compensation and work environment on the work effectiveness of Bank SulutGo employees, Sam Ratulangi Manado sub-branch. To determine the influence of the work environment on the work effectiveness of Bank SulutGo employees, Sam Ratulangi Manado sub-branch. To determine the influence of Compensation and Work Environment on the Work Effectiveness of Bank SulutGo employees, Sam Ratulangi Manado Sub-Branch.  The type of research used in this research is quantitative research. This research uses multiple regression analysis because it wants to know how the independent variable (X) can directly influence the dependent variable (Y). The results of the research show that Compensation has a significant effect on the Work Effectiveness of Employees of Bank Sulutgo Sam Ratulangi Sub Branch Manado, the Work Environment has a significant effect on the Work Effectiveness of Employees of Bank Sulutgo Sam Ratulangi Sub Branch Manado and simultaneously Compensation and Work Environment have a significant effect on the Work Effectiveness of Employees of Bank Sulutgo Sam Sub Branch Branch Ratulangi Manado.