Article Per Year (5 Year)
p-Index From 2021 - 2026
0.408
P-Index
This Author published in this journals
All Journal Jurnal Pengabdian Pancasila (JPP) Jurnal Ilmiah Accusi
Markus Doddy Simanjuntak
Universitas Sari Mutiara
Economics, Econometrics & Finance Social Sciences Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Strengthening Financial Governance and Business Management of MSMEs to Increase Competitiveness in Medan City Rike Yolanda Panjaitan; Markus Doddy Simanjuntak; Kristanty M.N Nadapdap; Rintan Saragih; Arthur Simanjuntak; Ivo Maelina Silitonga; Duma Megaria Elisabeth; Siti Normi Sinurat; Apriani Magdalena Sibarani; Erika Erika
Jurnal Pengabdian Pancasila (JPP) Vol. 5 No. 2 (2026): June 2026
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/jpp.v5i2.9

Abstract

This community service program aims to strengthen financial governance and business management of Micro, Small, and Medium Enterprises (MSMEs) in Medan City to enhance competitiveness in an increasingly competitive market. The main problems identified include weak financial recording systems, lack of structured business plans, minimal utilization of digital technology, and limited market information access. The program involved 35 MSME actors from various sectors in Medan City, selected through rigorous screening based on their business development commitment. Implementation methods include practice-based financial governance training, business management and marketing strategy workshops, intensive mentoring for 12 weeks, and the establishment of a business networking ecosystem. Evaluation results showed significant improvements: the ability to prepare financial statements increased from 14% to 86%, separation of personal and business finances increased from 29% to 93%, and the use of digital platforms for marketing increased from 22% to 77%. The program also successfully established the Medan Empowered MSME Community as a sustainable learning and business collaboration ecosystem, providing a real impact on improving MSME competitiveness.
The Influence of Business Owner Leadership on Employee Productivity Through Financial Literacy in MSMES In Medan City Markus Doddy Simanjuntak; Santi Rizki; Ernita Siagian
Jurnal Ilmiah Accusi Vol. 8 No. 2 (2026): Forthcoming Issue
Publisher : Program Studi Akuntansi Universitas Simalungun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36985/2c6j8996

Abstract

This study aims to analyze the influence of business owner leadership on employee productivity, either directly or through financial literacy as a mediating variable, in Micro, Small, and Medium Enterprises (MSMEs) in Medan City. The study used an associative quantitative approach with a survey method of 175 MSME employees in various sectors (culinary, fashion, handicrafts, and retail trade) who were selected using purposive sampling techniques. Data were collected through a 5-point Likert scale questionnaire and analyzed using the Structural Equation Modeling approach based on Partial Least Square (SEM-PLS) with the help of SmartPLS 4. The results of the study showed that the leadership of business owners had a positive and significant effect on financial literacy (β = 0.412, p < 0.001), financial literacy had a positive and significant effect on employee productivity (β = 0.358, p < 0.001), and business owner leadership had a positive and significant effect on employee productivity directly (β = 0.276, p < 0.01). The results of the mediation test showed that financial literacy partially mediated the influence of business owner leadership on employee productivity (indirect effect = 0.148, p < 0.01; VAF = 34.9%). This finding confirms that increasing the leadership capabilities of business owners needs to be accompanied by strengthening employee financial literacy so that the productivity of MSMEs can be increased sustainably
Co-Authors Apriani Magdalena Sibarani Arthur Simanjuntak Duma Megaria Elisabeth Erika Erika Ernita Siagian Ivo Maelina Silitonga Kristanty M.N Nadapdap Rike Yolanda Panjaitan Rintan Saragih Santi Rizki Siti Normi