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Ambarwati, Mega Dewi
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Pengaruh Employee Branding terhadap Peran Karyawan dalam Membangun Loyalitas dan Reputasi Perusahaan Setyawan, Arel Saputra; Ambarwati, Mega Dewi
Media Hukum Indonesia (MHI) Vol 2, No 4 (2024): December
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

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Abstract

Employee branding is a crucial strategy in modern organizations to strengthen employee loyalty and build the company’s reputation among the public. This study aims to analyze the impact of employee branding on employees' roles in fostering loyalty and enhancing corporate reputation. Using a quantitative approach, data were collected through surveys involving 200 employees from various industries. The findings reveal that employee branding has a positive and significant effect on employee engagement in promoting company values. Furthermore, this strategy also contributes to increased loyalty and a positive corporate image. The study concludes by highlighting the importance of employees' roles as brand ambassadors in fostering stronger relationships between companies and their customers.
Akibat Hukum Bagi Pekerja yang Melanggar Kewajiban Employee Branding Dalam Hubungan Kerja Suzana, Merillyn Victoria; Ambarwati, Mega Dewi
Media Hukum Indonesia (MHI) Vol 2, No 4 (2024): December
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

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Abstract

Employee branding is an important concept in employment relations that aims to strengthen the company's image through employee behavior and attitudes. In the context of employment relations in Indonesia, employees have an obligation to maintain the company's image in accordance with legal provisions and company regulations. This article discusses the legal regulations regarding employee branding obligations in employment relations and the legal consequences for employees who violate these obligations. Based on normative analysis, it was found that violations of employee branding obligations can result in legal sanctions, both internally and externally, including termination of employment (PHK), administrative sanctions, and claims for compensation.
Perspektif Minat Melamar Calon Karyawan Dengan Employer Branding Setyawan, Arel Saputra; Ambarwati, Mega Dewi
Madani: Jurnal Ilmiah Multidisiplin Vol 3, No 1 (2025): February
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.14621249

Abstract

Companies compete to win customers and achieve competitive advantage. In addition, they also compete to win prospective employees who are competent in their fields. The recruitment process is an important step for companies in attracting prospective employees. Employer branding and corporate reputation are strategies used to introduce organizational values and form a positive image of the company in the community so that it can attract job applicants to join the company. This study uses a descriptive research type with a qualitative research method approach. The results of the study show that the implementation of employer branding and corporate reputation strategies has succeeded in attracting job applicants to join the company.
Perspektif Kesejahteraan Pekerja dengan Model Employee Branding dalam Perusahaan Wijaya, Aditya Rizky; Ambarwati, Mega Dewi
Madani: Jurnal Ilmiah Multidisiplin Vol 3, No 1 (2025): February
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

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Abstract

Employee branding is a strategy that makes workers ambassadors or representatives of the company, both inside and outside the work environment. This article discusses the perspective of employee welfare through the implementation of employee branding. The focus is on the benefits received by workers, both psychologically, financially, and socially, as well as the challenges they face. This article also reviews company support to ensure the success of employee branding programs. 
Perluasan Ruang Lingkup Kewenangan Pengadilan Agama dalam Penyelesaian Sengketa Ekonomi Syariah di Indonesia Risyanto, Hamdallah Alfarizky A P; Ambarwati, Mega Dewi
Madani: Jurnal Ilmiah Multidisiplin Vol 3, No 6 (2025): July 2025
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.15805181

Abstract

Religious Courts in Indonesia were initially only authorized to examine cases related to marriage, inheritance, wills, grants, waqf, zakat, infaq, shadaqah, and sharia economics as regulated in Law Number 7 of 1989 concerning Religious Courts. Along with the development of sharia economic practices in Indonesia, the scope of the authority of the Religious Courts was expanded through Law Number 3 of 2006 which amended Law Number 7 of 1989. This expansion of authority aims to provide legal certainty, legal protection, and easy access to justice for Muslim communities who transact with sharia principles. However, in practice, the Religious Courts are faced with various challenges, both in terms of human resources, judge competence, and overlapping authority with other judicial institutions. This article aims to analyze the scope of the authority of the Religious Courts in resolving sharia economic disputes, the challenges of implementation in the field, and strategies for strengthening the role of the Religious Courts in the future. The research method used is normative juridical with a statutory approach and case studies. The results of the discussion show that the authority of the Religious Court has a high urgency in supporting the sharia financial ecosystem in Indonesia, although it is necessary to update regulations and increase human resource capacity to realize the principles of simple, fast, and low-cost justice.
Analisis Yuridis Sengketa Harta Bersama Pasca Perceraian dalam Putusan Mahkamah Agung No. 1996 K/Pdt/2012 pangestu, Ramadhani dwi; Ambarwati, Mega Dewi
JURNAL MULTIDISIPLIN ILMU AKADEMIK Vol. 2 No. 4 (2025): Agustus
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jmia.v2i4.5608

Abstract

This paper analyzes the Supreme Court's decision Number 1996 K/Pdt/2012 regarding the post-divorce joint property dispute between Budi Santosa and Yenny Tjiamudjaja. Joint property or gono-gini problems are often a source of conflict in divorce, especially when there is no separation of property agreement. This study uses a normative legal method with a qualitative approach to court decisions and positive legal provisions, such as Article 35 paragraph (1) of the Marriage Law and Article 97 of the Compilation of Islamic Law. The results of the analysis show that the Supreme Court prioritizes the principles of in dubio pro matrimonio and substantive justice in determining the status of property as joint property, and rejects the Defendant's arguments that have not been legally proven. This decision emphasizes the importance of proving the origin of property in civil cases, while also providing an important precedent in family law regarding the division of assets after divorce.
Analisis Hukum Positif Terhadap Pelaksanaan Mediasi Perkara Perceraian di Pengadilan Agama Kota Surabaya Mujahid, Mushofi Nahar; Ambarwati, Mega Dewi
JURNAL MULTIDISIPLIN ILMU AKADEMIK Vol. 2 No. 4 (2025): Agustus
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jmia.v2i4.5609

Abstract

Mediation in divorce cases is a mandatory stage regulated in PERMA No. 1 of 2016 with the aim of prioritizing peaceful and deliberative dispute resolution. This study aims to analyze the implementation of mediation in divorce cases at the Surabaya Religious Court from a positive legal perspective. The method used is qualitative research with a normative legal approach, which is based on secondary data from the Case Tracking Information System (SIPP). The results of the study indicate that although mediation has been carried out according to procedure, its success rate is still low. Factors such as the emotional readiness of the parties, the limited number of trained mediators, and the lack of public understanding of the purpose of mediation are the main obstacles. Therefore, it is necessary to increase the capacity of mediators, continuous socialization, and a holistic support system so that mediation can truly function as a means of resolving conflicts that are fair, restorative, and humane in the context of family law in Indonesia.
Ketentuan Hukum bagi Pekerja dalam Perusahaan yang Tidak Melaksanakan Employee Branding Marpaung, Hendry; Ambarwati, Mega Dewi
Media Hukum Indonesia (MHI) Vol 3, No 2 (2025): June
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

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Abstract

Employee branding is an effective strategy to build a company's image through employees. By creating a supportive work environment and actively engaging employees, companies can strengthen their reputation in the eyes of the public. While challenges remain, the long-term benefits of employee branding make it a worthwhile investment. Employer branding is a concept that can be considered in today's business world, where companies create a comfortable working environment and feel at home and are encouraged to give their best in their performance. In essence, employer branding aims to make the company a place that is considered good to work by employees and prospective employees. One important aspect of employer branding is providing additional benefits and facilities to employees, in a comfortable working environment, employees will be more productive and contribute better
Pengaruh Employee Branding Perusahaan terhadap Employer Branding Hariyono, Ramadhan Devo; Ambarwati, Mega Dewi
Media Hukum Indonesia (MHI) Vol 3, No 2 (2025): June
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

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Abstract

This study investigates the impact of employer branding on job application interest and employee retention in contemporary organizational settings. Employer branding is conceptualized as a strategic mechanism for shaping an organization’s image as an attractive and competitive workplace. Employing a quantitative research design and multiple linear regression analysis, data were collected from 220 respondents, including job seekers and active employees across various industries. The findings reveal that employer branding significantly and positively influences both dependent variables, both individually and jointly. These results reinforce the argument that organizational image both internally and externally serves as a critical determinant in individuals’ decisions to apply for a position or remain in employment. This study contributes to the literature on human resource management and corporate communication while offering strategic insights for organizations seeking to enhance talent attraction and retention through employer brand development.
Upaya Hukum bagi Pekerja Perusahaan tidak Melaksanakan Employee Branding Hendartama, Alfi; Ambarwati, Mega Dewi
Media Hukum Indonesia (MHI) Vol 3, No 2 (2025): June
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.15826163

Abstract

Employee branding is one of the marketing for companies that focuses on employees performing to improve creativity, motivation, skills and performance towards the company. In the company has its own branding to introduce the company to the public in Indonesia, so that the company is better known in terms of company performance. Workers in the company always have the motivation to improve performance in order to improve performance, creativity and make the company better known. The obligations of workers in the company have many aspects that are carried out, one example is employee branding, to maintain the company's image from the public's view and competitors from other companies
Co-Authors Azmita Kamila, Ghina Bevinda, Shifra Adline Cahyadewi, Bertha Fardayana, Taj Bahy Gilang Ramadhan Hariyono, Ramadhan Devo Hendartama, Alfi Marpaung, Hendry Mujahid, Mushofi Nahar pangestu, Ramadhani dwi Permadi, Rangga Setya Pratama, Ricko Putri Ayu Lestari Putri, Cecilia Aina Rindi, Tin Qadriana Anaway Risyanto, Hamdallah Alfarizky A P Rohmah, Siti Afidatul Santoso, Joe Martin Setyawan, Arel Saputra Suhessyani, Anggrita Esthi Susanto, Asmara Nova Suzana, Merillyn Victoria Syahputra, Rendy Dwi Togatorop, Pricelia Anggita Wahyuni, Silvia Ika Nur Wijaya, Aditya Rizky