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MAKNA SIMBOL KOMUNIKASI DALAM TARI TOPENG SIDAKARYA Inggra Swathy, I Dewa Ayu; Sugiarica Joni, I Dewa Ayu; Alit Suryawati, I Gusti Agung
E-Jurnal Medium Vol 1 No 1 (2020): Jurnal Ilmu Komunikasi 2020
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ABSTRACT Balinese dance is a form of non-verbal communication in which there are symbols that have meaning in them. This can be seen in one of the dances used as a facilitator of the ceremony of his yadnya in Bali, namely the Sidakarya Mask Dance. This study uses descriptive qualitative methods and uses the Theory of Semiotics Charles Sanders Peirce. The results of this study indicate that in the Sidakarya Mask Dance there are communication symbols that are shown through the movements, clothing, and property used. Broadly speaking, this dance movement shows the symbol of giving welfare to Hindus. Through clothing, this dance shows a symbol of authority, strength, and defense from enemy threats. While the properties in this dance show the symbol of spreading wealth and neutralizing negative aura. Key Words: Meaning of communication symbols, Semiotics, Sidakarya Mask Dance
TINGKAT PENGETAHUAN IDENTIFIKASI INFORMASI BOHONG ATAU HOAKS DALAM GRUP WHATSAPP DI MASYARAKAT DENPASAR Pebriyanti, Komang Gina; Alit Suryawati, I Gusti Agung; Amanda Gelgel, Ni Made Ras
E-Jurnal Medium Vol 1 No 1 (2020): Jurnal Ilmu Komunikasi 2020
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ABSTRACT The growth of information technology makes hoax or false information spread very easily. There are 733 hoax complaints and 43 hoax contents were spread in Whatsapp media from 2018 to 2019. Whatsapp is the second-place platform for hoax spreaders (56,55%) after Facebook (82,25%). This study aims to measure the level of knowledge of Denpasar community identification of hoax in Whatsapp group. This study uses descriptive quantitative research methods with the concept of knowledge divided into 6 levels, Know, Comprehension, Application, Analysis, Synthesis, and Evaluation. The sampling technique was purposive sampling. Data obtained by distributing questionnaires with 230 respondents in March 2020 that were measured using Likert scale. The results show that the Denpasar community have very high level of identification knowledge in identifying hoax or false information in Whatsapp group but it is known that men with background senior high school have a better level of identification knowledge than women. Keyword: Denpasar, Hoax, Knowledge, Whatsapp Group
Pengaruh Terpaan Iklan Akun Instagram @deliciousbali Terhadap Niat Membeli Produk Kuliner di Bali Sekaringtyas, Yusma Ayu; Pradipta, Ade Devia; Alit Suryawati, I Gusti Agung
E-Jurnal Medium Vol 1 No 1 (2020): Jurnal Ilmu Komunikasi 2020
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ABSTRACT @Deliciousbali is one of the most-followed Instagram accounts number 1 in Bali which provides Balinese culinary recommendations which has reached 298.000 followers in 2020. This account is not only being used to give some culinary recommendations, but also being used as such a new marketing communications platform to publicy both foods and beverages in Bali with Instagram as its support. In this research, kind of method that has been used is quantitative explanatory with Uses and Effects theory and Hierarcy of Effects Model. This research shows that media exposure in advertising of @deliciousbali has impacted on someone’s purchase intentions with total score of correlation 0,781 given to the right point that these variables are strongly correlated resulting at 60,9 % level of impact. Moreover, the intensity of media exposure and purchase intention are not affected by gender which is shown at its comparison between both variables are nearly the same. Keyword: Instagram, Purchase Intentions, Advertisement Exposure, Uses and Effects.
Strategi Komunikasi Bye Bye Plastic Bags dalam Mengedukasi Masyarakat untuk Mengurangi Penggunaan Kantong Plastik -, Alexandra; Alit Suryawati, I Gusti Agung; Sugiarica Joni, I Dewa Ayu
E-Jurnal Medium Vol 1 No 2 (2021): Jurnal Ilmu Komunikasi 2021
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Since the issuance of the Bali Governor Regulation No. 97 of 2018 concerning the Limitation of Single-Use Plastics, Bye Bye Plastic Bags (BBPB) is moved to educate the public on the importance of reducing the use of plastic bags starting from the younger generation. The purpose of this study was to examine the communication strategy with the object in this study, namely Bye Bye Plastic Bags. This type of research is descriptive qualitative using data collection techniques such as interviews, observation, and document study. Results is that BBPB educates its audiences by conducting workshops, talk shows, presentations, booklets, as well as work programs such as mountain mama, beach clean up, and river booms. BBPB makes use of both print and social media to convey messages to its target audience. Keywords: Plastic Bags, Bye Bye Plastic Bags, Education, Communication Strategy
ANALISIS RESEPSI PADA VIDEO LIVING WITH MUSLIM WITH TOMMY LIM (Studi pada Masyarakat Non Muslim di Kota Denpasar) Rinikah, Lia; Alit Suryawati, I Gusti Agung; Amanda Gelgel, Ni Made Ras
E-Jurnal Medium Vol 1 No 1 (2020): Jurnal Ilmu Komunikasi 2020
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ABSTRACT In addressing the’issue of’intolerance due to*Islamic radical movement activities, Youtube Indonesia and Film Maker Muslim collaborated in the Creators for Change project by releasing Living with Muslim with Tommy Lim in 2018. One of the factors of non-moslem audiences' acceptance is their ability to process the meaning of the messages. This study applied the reception analysis and encoding decoding theory in the process of analyzing the acceptance of messages that occurred to the non-moslem audiences in Denpasar after watching the video, considering the majority of the population is non-moslem. Of the four informants from different backgrounds and religions, the results show that the formed reception was divided into two positions, namely dominant position and negotiated position. Furthermore, the message's acceptability is still in common interaction and does not lead to religious activities. Keywords: Reception Analysis,Islam, Encoding, and Decoding
Representasi Feminisme dalam Film Lady Bird Aryawan, Dewi Nandini; Sugiarica Joni, I Dewa Ayu; Alit Suryawati, I Gusti Agung
E-Jurnal Medium Vol 1 No 2 (2021): Jurnal Ilmu Komunikasi 2021
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Film as a form of mass communication have the ability to influence society. The influence of film on society is used by filmmakers in providing messages in the form of views on social phenomena such as patriarchal culture. Filmmakers use a view of feminism as a resistance to patriarchal culture in their works. One of the films that uses feminist views to fight patriarchy is Lady Bird. This paper describes the signs of feminism in film using Peirce's semiotic analysis. Signs of feminism are depicted in verbal and nonverbal film scenes in the form of dialogues and actors' performances throughout the film. The view of feminism in the Lady Bird implies the resistance of patriarchal culture through the mass media for people's views. Keywords: Lady Bird, Film, Semiotic, Feminism.
REPRESENTASI PERDAMAIAN DUNIA DALAM LIRIK LAGU IMAGINE OLEH JOHN LENNON Adhi Prasetyo, Sasmandanu; Sugiarica Joni, I Dewa Ayu; Alit Suryawati, I Gusti Agung
E-Jurnal Medium Vol 1 No 2 (2021): Jurnal Ilmu Komunikasi 2021
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Representation is a picture or sign of a meaning in a message. Music is a medium that can deliver messages to audiences on a large scale, Like the message about world peace contained in John Lennon's song Imagine, this research aims to analyze how the representation of world peace is contained in John Lennon's song Imagine. This research method uses qualitative research, qualitative research aims to explain phenomena in depth by collecting data and this research also uses a constructivist paradigm. The theory in this study uses Ferdinand De Saussure's theory where this theory has the principle that language is a sign system, and each sign is composed of two parts, namely the signifier and the signified. The results of this study indicate that in the song Imagine describes the causes of conflict that keep the world away from peace. Keyword :Representation, World Peace, Music, John Lennon, Imagine, Ferdinand De Saussure.
PENGARUH KREDIBILITAS TASYA FARASYA TERHADAP NIAT BELI PRODUK FOCALLURE Dwiartha Cahyani, Ni Made Pramoni; Alit Suryawati, I Gusti Agung; Pradipta, Ade Devia
E-Jurnal Medium Vol 1 No 2 (2021): Jurnal Ilmu Komunikasi 2021
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A person's credibility affects the communicant to make a product decision. The use of beauty vloggers is easier to influence consumers' psychology because they are individuals who are popular with society. One of the well-known beauty vloggers in Indonesia and has the highest number of subscribers is named Tasya Farasya. Tasya Farasya collaborated with Focallure in creating products by releasing the eyeshadow pallete "THE NEEDS" FOCALLURE X TASYA FARASYA. The purpose1of this study was to explain the.effect.of Tasya Farasya's.credibility. on purchase intention of Focallure products among adolescents in Denpasar City. . The results showed that Tasya Fasrasya's credibility had a positive influence on the purchase intention of focallure products among adolescents in Denpasar City with a value of 0.536 which was classified as moderate with an influence level of 75% with a sample size of 170 respondents. Keywords: Beauty Vlogger, Credibility, Hierarchy Effects Model, Source Credibility
Strategi Komunikasi Yayasan Tukad Bindu untuk Membangun Awareness sebagai Obyek Ekowisata Perkotaan Makalam, Diandra Annisa; Purnawan, Ni Luh Ramaswati; Alit Suryawati, I Gusti Agung
E-Jurnal Medium Vol 1 No 2 (2021): Jurnal Ilmu Komunikasi 2021
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As an urban ecotourism object in Denpasar City, Tukad Bindu has a responsibility in spreading awareness to the local residents about the importance of environmental conservation. This research has a goal to spread the awareness of Tukad Bindu as an urban ecotourism object by composing a communication strategy. This is a descriptive qualitative type of research, using two data collection techniques such as interviews and documentation. The outcome of this study indicate that the Tukad Bindu Foundation seeks to build awareness through informative and educational communication techniques in the form of workshops, community service, etc. In addition, the Tukad Bindu Foundation also utilizes social media in the form of Instagram and Facebook as a channel to deliver the information and education about Tukad Bindu. Keywords: Tukad Bindu Foundation, Awareness, Communication Strategy
REPRESENTASI PEREMPUAN BALI DALAM NOVEL “KENANGA” KARYA OKA RUSMINI Pramesti Arsa, Putu Pradnya; Pradipta, Ade Devia; Alit Suryawati, I Gusti Agung
E-Jurnal Medium Vol 1 No 2 (2021): Jurnal Ilmu Komunikasi 2021
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Gender injustice occurs because of the values ??about gender that have been deeply embedded inssociety. The mass mediapplays anaimportant roleein this process. How the media presents women is used as a reference to see and "judge" women. The novel "Kenanga" by Oka Rusmini is a fictional writing with the theme of Balinese women. In this novel, Balinese women are portrayed through two sides, namely in custom and also as a modern individual. This study aims to explain the representation of women in the novel "Kenanga”. This study uses a qualitative approach with critical discourse analysis method of Sara Mills. The results of this study indicate that amidst the strong culture of patriarchy in Bali, the figure of Balinese women is represented as an independent individual who is strong and has control over her own life. With this representation of women, the novel "Kenanga" by Oka Rusmini breaks the stereotype of women as weak and passive. Keywords: Novel “Kenanga”, Critical Discourse Analysis, Sara Mills, Balinese Women
Co-Authors -, Alexandra Aaron Reghanada Prasetyawibowo Ade Devia Pradipta Adhi Prasetyo, Sasmandanu Adhyatmanta, Made Agnes Maria Aprilia Evelyn Aminawati Agus Indra Yudhistira Diva Putra Alifia, Nadya Putri Annisa, Fiqa Artha Pratiwi, N. P. Devinda Artika Sari, Ni Putu Pradnya Aryana, I Putu Gede Dharma Wibhawa Aryawan, Dewi Nandini Astiti Sari, Ni Kadek Diah Atsyukayanti, Putu Wela Ayu Nyoman Vinenda, Ayu Nyoman Ayu Safitri, Ni Kadek Diah Bidayanti, Made Putri Bintang Paramiditha, I Gusti Agung Istri Cahyaning Dewi, Ni Luh Manik Carolina Poetiray, Kezia Judith Christy, Bella Claudia Wijaya, Novia Comawati, Ni Luh Ary Damasemil, Calvin Dani Febriyanti, Cinthya Nurrahmat Demus, Nico Devi Dharmayanti, Putu Ayu Deviyanti, Ni Putu Laksmitha dewi, Aulia Anggradita Dewi, Dewa Ayu Prisma Yana Diah Budiantari, I Dewa Ayu Ditha Sasmitha, Ni Wayan Diva Putra, Agus Indra Yudhistira Dwiartha Cahyani, Ni Made Pramoni Dwijayanti, A A Istri Putri Evelyn Aminawati, Agnes Maria Aprilia Fayani, Adinda Ganesha, Ghaniy Muhammad Gesiradja, Asriyanti Saputri Ghaniy Muhammad Ganesha Gufran Rizaldy Danang Gunawan Gunawan Putri, Stephanie Gunawan, Gufran Rizaldy Danang Hermarani, Putu Arina I Dewa Ayu Sugiarica Joni, I Dewa Ayu I Gusti Ngurah Nitya Santhiarsa I Nyoman Triadnyana, I Nyoman I Putu Gede Dharma Wibhawa Aryana Indah Yuliarsini, Luh Putu Indira Sawitri, Cokorda Istri Inggra Swathy, I Dewa Ayu Juhendri, Arif Kadek Tomi Kencana Putra, Kadek Tomi Kencana Kencana Putri, A.A. Putu Livia Krisna Arsani, Cok. Istri Ari Made Sindy Astri Pratiwi Made Violin Weda Yani Maharani, Puan Ega Maheni, I Gusti Ayu Makalam, Diandra Annisa Marheni, Ade Novi Marpaung, Putri Ulpa Mas Pradnyadewi, I Gusti Agung Ayu Putu Melania, Bulan Merry S, Claudiya Meyra, Miranda Sanna Milenia, Anastasia Monalisa Ayu, Monalisa Morrison Joshua, Glenkevin Murgawantari, Gusti Ayu Putu Yayang Mutiara, Wahyu Nendissa Hermawan, I Gusti Ayu Rara Ni Luh Nyoman Kebayantini Ni Luh Ramaswati Purnawan Ni Made Ras Amanda Gelgel Ni Nyoman Dewi Pascarani Nugraha, Putri Larasati Nugroho Setiawan, Thalia Patricia Nuky Prastya, I Kadek Sanjita Nur Arofah, Nur Nurbaiti, Ella Dia Nyoman Ayu Sukma Pramestisari Oktaviani, Ni Luh Putu Murni Oliviar, Joan Pebriyanti, Komang Gina Praasada, Ni Nyoman Cita Pramesti Arsa, Putu Pradnya Prameswari, Wigati Sita Pramudita, Galuh Pratiwi, Made Sindy Astri Prayoga, Dimas Eza Purwaningsih, Ni Putu Indriana Purwati, Sri Wulan Purwita, Gst Ayu Mika Indah Puspita Rini, Ni Putu Yulia Puspita Sari, Ni Putu Yuni Puspitaningrum, Putu Maharani Putri Pramesti, Luh Komang Rabani, Olgheri Paco Syah Rajagukguk, Sonya Theresia Ramadhana, Berlian Rinikah, Lia Sandrawan, I Made Deddy Santika Dewi, Putu Ayu Sari Dewi, Ni Kadek Aprilia Sekaringtyas, Yusma Ayu Setiyawan, Anang Putra Sitorus, Irmei Febe Sitorus, Luke Nicolaf Sri Lestari, Ni Putu Indah Sunari Merta, Ni Made Ari Setia Surya Dewi, I Desak Putu Kurnia Sutriya, Boy Suyun Yustika, I Made Dwi Tri Adhyatmika, I Gede Nyoman Arya Triadnyani, Cantika Utami, Putu Hardayani Wahyuni, Mentari Tryana Wahyuni, Prima Sriparta Wangge, Katarina Miratriana Devi Gayatri Widhiawati, Gst Ayu Putu Widiantara, I Made Widiarta, Kadek Dharmayeni Putri Widyariani, Ida Ayu Cintya Yani, Made Violin Weda Yudena, Aulia Bunga Yuliartha, Hady Yuni Sugiantari, Ni Made Yuni Uttari, Ni Luh Putu Yusningtyas, Yusningtyas