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All Journal LaGeografiA Social, Humanities, and Educational Studies (SHEs): Conference Series Jurnal Praksis dan Dedikasi Sosial Jambura Geo Education Journal Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Geographica: Science and Education Journal Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan
Musawantoro, Muhammad
Politeknik Pariwisata Makassar
Humanities Decision Sciences, Operations Research & Management Earth & Planetary Sciences Education Environmental Science Languange, Linguistic, Communication & Media Physics Social Sciences Other

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Implementation of the Triple Bottom Line Principle in the Development of Gunung Nona Tourism Attraction in Enrekang Regency Jasman, Jasman; Ridawan, Masri; Musawantoro, Muhammad
Geographica: Science and Education Journal Vol 7, No 1 (2025): June
Publisher : USN Kolaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31327/gsej.v7i1.2457

Abstract

The Triple Bottom Line (TBL) concept emphasizes that in managing an organization, attention is not only given to the financial aspect (Profit), but must also contribute to society (People) and play an active role in preserving the environment (Planet). The triple bottom line approach is very relevant for the development of Tourist Attractions, with the aim of integrating the interests of society, the environment, and improving economic welfare. This study aims to apply the triple bottom line concept in the management of the Gunung Nona Tourist Attraction in Enrekang Regency. Data collection methods used include documentation studies, in-depth interviews, and observations. Data analysis was carried out using qualitative descriptive techniques. The results of the study indicate that the management of the Gunung Nona Tourist Attraction in Enrekang Regency will be more effective if the Triple Bottom Line Model approach is applied. However, the managers of the Tourist Attraction have implemented the principles of TBL, but in reality it still needs to be improved, especially in terms of community involvement and environmental management. Keywords: Tourism Attraction Development, Triple Bottom Line, Mount Nona
Effect of Online Marketing (E-Commerce) Activities to the Advantages of Competing Traditional Culinary Products in South Sulawesi Syahrial; Lily Dianafitry Hasan; Muhammad Musawantoro; Faisal Akbar Zainal
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 2, No 1 February (2020)
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v2i1.47

Abstract

This study aims to determine whether the method of Online marketing (Ecommerce) influences competitive advantage This type of research is quantitative descriptive with statistical data analysis, where the population and sample are all traditional culinary industries in South Sulawesi especially in Makassar, Pare-Pare, Bulukumba and Bantaeng. This research was conducted by distributing questionnaires to 80 respondents. Samples were taken by puposive sampling. Data analysis was performed using regression analysis The results of this study indicate that the influence of online methods (Ecommerce) on competitive advantage is partially significant.
Pemanfaatan Hutan Kota Sebagai Destinasi Wisata Edukasi Muhammad Musawantoro; Ade Zulkifli; Masri Ridwan
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 2, No 2 August (2020)
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v2i2.60

Abstract

Unsur terpenting dari penelitian ini adalah informasi tentang potensi wisata yang dimiliki oleh kabupaten Jeneponto utamanya pada Kecamatan Binamu Kelurahan Balang, perihal hutan kota yang dapat dijadikan destinasi wisata perkotan yang sifatnya alami, pendekatan edukasi. dengan melalui methode survey, hasil tinjauan dilapangan menggambarkan bahwa potensi hutan kota ini dapat dijadikan alternatif lain dalam aktivitas wisata bagi wisatawan lokal maupun dari luar kota yang ingin melakukan aktivitas wisata alam, namun sebelumnya harus dilakukan penatan yang baik dengan berbagai upaya dan keterlibatan dari semua lini baik itu pemerintah daerah, masyarakat, komonitas, hingga infestor yang ingin membangun kawasan tersebut. Meskipun tidak mudah dalam perencanaannya karena dibutuhkan pemeikiran mendalam terhadap methode, bentuk, bahkan irama pengelolaannya kedepan, diharapkan dengan penelitian ini akan memberi sumbangan positif untuk pengkajian selanjutnya.
Inventarisasi Sarana dan Prasarana, Daya Tarik Wisata Kabupaten Barru dengan Pemodelan Sistem Informasi Geografis Herry Rachmat Widjaja; Muhammad Musawantoro; Masri Ridwan
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 3, No 2 August (2021)
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v3i2.66

Abstract

Penelitian ini untuk mengidentifikasi, mengelompokkan dan memetakan sarana dan prasarana daya tarik wisata di Kabupaten Barru. Teknik pengumpulan data dengan survey, wawancara, dokumentasi dan kajian referensi. Data sekunder diperoleh dari Portal Geospasial Indonesia, Dinas Pariwisata dan Badan Pusat Statistik Kabupaten Barru. Teknik analisis data dengan analisis spasial menggunakan Sistem Informasi Geografis. Penyajian data menggunakan deskriptif kualitatif. Hasil penelitian menunjukkan bahwa Daya Tarik Wisata (DTW) Kabupaten Barru terdiri dari Alam, Budaya, Sejarah, Bahari dan Buatan. Zona 1 (Kecamatan Mallusetasi dan Soppeng Riaja) terdapat 10 DTW; Zona 2 (Kecamatan Balusu dan Kecamatan Barru) terdapat 12 DTW; Zona 3 (Kecamatan Tanete Rilau, Kecamatan Tanete Riaja dan Kecamatan Pujananting) terdapat 17 DTW. Inventarisasi Sarana dan Prasarana, Daya Tarik Wisata Kabupaten Barru berupa data atribut dan data spasial. Rekomendasi hasil temuan diintegrasikan dengan aplikasi android berupa Sistem Informasi serta website resmi Dinas Pariwisata Kabupaten Barru, sehingga dapat diakses oleh publik.
Co-Authors Ade Zulkifli Amirullah -, Amirullah Darsyah, Wijaya Hadi Enos Julvirta Eppang, Buntu Marannu Erman Syarif Faisal Akbar Zainal Faizal Akbar Zainal Fitra Ananta Sujawoto Fitriansyah, Yayan Dian Hasan, Lily Dianafitry Herry Rachmat Widjaja Hilman Septian Jasman Jasman Julvirta, Enos Lily Dianafitry Hasan Manaf, Syahrial Masri ridwan Masri Ridwan, Masri Muh. Kasim Muhammad Arfin Muhammad Salim Mursidin Mursidin Nur Azisah Ridawan, Masri Shafany, Mustifa Sianipar, Christina Indriani Siti Aisyah Rahmadi Syahrial Syahrial Manaf Wijaya Hadi Darsyah Yayan Dian Fitriansyah Zaenal, Faisal Akbar Zainal, Faizal Akbar Zulkifli Harahap Zulkifli Harahap Zulkifli, Ade