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All Journal Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan JURNAL PENDIDIKAN TAMBUSAI Jurnal Sekretari Universitas Pamulang JURNAL SeMaRaK Abdi Laksana : Jurnal Pengabdian Kepada Masyarakat BUDGETING : Journal of Business, Management and Accounting Economics and Digital Business Review JURNAL ABDIMAS TRIDHARMA MANAJEMEN Jurnal Disrupsi Bisnis Jurnal Arastirma AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis Formosa Journal of Multidisciplinary Research (FJMR) Jurnal Ilmiah Mahasiswa (JIMAWA) Journal of Finance and Business Digital (JFBD) Asian Journal of Applied Business and Management (AJABM) Indonesian Journal of Interdisciplinary Research in Science and Technology (MARCOPOLO) West Science Business and Management Jurnal Sosial, Politik dan Budaya (SOSPOLBUD) Indonesian Journal of Entrepreneurship & Startups Jurnal Imiah Pengabdian Pada Masyarakat (JIPM) Manager : Jurnal Ilmu manajemen
Pasaribu, Veta Lidya Delimah
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Religion Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Peran Kepemimpinan dalam Meningkatkan Komitmen Organisasi yang Mendorong Kinerja Bendahara BOS pada Sekolah Dasar Negeri di Kabupaten Semarang Iryanto, Sutrimo Budi; Pasaribu, Veta Lidya Delimah
Jurnal Ilmiah Mahasiswa (JIMAWA) Vol. 5 No. 3 (2025): Jurnal Ilmiah Mahasiswa (JIMAWA)
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/jmw.v5i3.54013

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh harga dan kualitas produk terhadap keputusan pembelian Air RO Zero di PT Krama Tirta Wanayakun, Bekasi. Metode penelitian yang digunakan adalah metode kuantitatif dengan pendekatan asosiatif. Populasi dalam penelitian ini berjumlah 4.575 konsumen, dengan sampel sebanyak 98 responden yang diambil menggunakan teknik proportional random sampling melalui rumus Slovin. Teknik analisis data mencakup uji validitas, uji reliabilitas, uji asumsi klasik, analisis deskriptif, regresi linier berganda, uji koefisien korelasi, uji koefisien determinasi, uji t, dan uji F, dengan bantuan perangkat lunak SPSS versi 27. Hasil penelitian menunjukkan bahwa secara parsial, variabel harga berpengaruh signifikan terhadap keputusan pembelian, dengan nilai thitung sebesar 10,160 > ttabel 1,661 dan signifikansi 0,001 < 0,05. Begitu pula dengan kualitas produk yang berpengaruh signifikan terhadap keputusan pembelian, dengan nilai thitung sebesar 9,384 > ttabel 1,661 dan signifikansi 0,001 < 0,05. Secara simultan, variabel harga dan kualitas produk berpengaruh signifikan terhadap keputusan pembelian, dibuktikan dengan nilai Fhitung sebesar 62,589 > Ftabel 3,092 dan signifikansi 0,001 < 0,05. Persamaan regresi linier berganda yang diperoleh adalah Y = 0,7818 + 0,492X₁ + 0,328X₂. Nilai koefisien korelasi (R) sebesar 0,754 menunjukkan hubungan yang kuat antara variabel independen dan dependen. Sementara itu, nilai koefisien determinasi (R²) sebesar 0,559 mengindikasikan bahwa 55,9% perubahan keputusan pembelian dipengaruhi oleh harga dan kualitas produk, sedangkan sisanya sebesar 44,1% dipengaruhi oleh faktor lain di luar model penelitian ini.
PENGARUH KOMPENSASI DAN LINGKUNGAN KERJA TERHADAP KINERJA PEGAWAI Syukri, Ahmad; Krisnaldy, Krisnaldy; Pasaribu, Veta Lidya Delimah
JURNAL SeMaRaK Vol. 4 No. 3 (2021): JURNAL SeMaRaK
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/smk.v4i3.13407

Abstract

Penelitian ini memiliki tujuan untuk mengetahui pengaruh antara kompensasi, Lingkungan Kerja terhadap kinerja pegawai di, Tangerang Selatan, untuk mengetahui pengaruh secara parsial antara kompensasi terhadap kepuasan kerja di Tangerang Selatan dan untuk mengetahui pengaruh secara simultan antara kompensasi dan lingkungan kerja terhadap kinerja pegwai di Tangerang Selatan. Data yang digunakan dalam penelitian ini menggunakan data primer yang diperoleh dari jawaban dari responden yang menjadi pegawai di Tangerang Selatan yang diberikan kuesioner. Pemilihan sampel dilakukan dengan menggunakan rumus slovin. Hasil penelitian ini menunjukkan bahwa terdapat pengaruh secara simultan pada variabel kompensasai, lingkungan kerja terhadap kinerja pegawai. Hasil penelitian ini juga menunjukkan variabel kompensasi, lingkungan kerja berpengaruh signifikan secara parsial terhadap kinerja pegawai. Pada koefisien determinasi terdapat pengaruh yang mempengaruhi kinerja pegawai yang dijelaskan oleh kompensasi dan lingkungan kerja, dan , sedangkan sisanya dipengaruhi oleh variabel lain dan tidak termasuk kedalam analisis regresi ini.  
Mindset Wirausaha: Berani Memulai Dan Tidak Takut Gagal Putri, Dwi Maharani; Setyawati, Erni; Hidayanti, Siti Nur; Pasaribu, Veta Lidya Delimah
Jurnal Imiah Pengabdian Pada Masyarakat (JIPM) Vol 3 No 2 (2025): Oktober - Desember
Publisher : CV. ITTC INDONESIA

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Abstract

Entrepreneurship is one of the main pillars of national economic development. However, the number of entrepreneurs in Indonesia remains relatively low compared to developed countries, partly due to the lack of entrepreneurial mindset among the younger generation. Many students and young people have creative ideas but hesitate to realize them due to fear of failure. A healthy entrepreneurial mindset emphasizes the courage to start, readiness to face risks, and the ability to turn failures into learning processes.This Community Service Program (PKM), conducted at SMA Pelita Bangsa, carries the theme “Entrepreneurial Mindset: Courage to Start and Not Afraid of Failure.” The program aims to instill entrepreneurial mindset from an early age so that students are more courageous in taking initiatives and view failure as a natural part of the journey toward success.The method used was Participatory Action Research (PAR) through observation, seminars, group discussions, case studies, and simple business simulations. The results indicate an increase in students’ understanding of entrepreneurial mindset, the growth of motivation to start small-scale ideas, and a change in perception toward failure. Prior to the program, 70% of students admitted being afraid of failure, while after the program, 80% declared readiness to try small businesses despite limited resources.This PKM is expected to serve as an effective learning model for building entrepreneurial mentality among high school students, while also contributing to the strengthening of the national entrepreneurship ecosystem from an early stage.
Menjadi Generasi Enterpreneur Muda: Kreatif, Mandiri, Inovatif Saputra, Afin; Azzahra, Ameliza; ., Nurullijah; Pasaribu, Veta Lidya Delimah
Jurnal Imiah Pengabdian Pada Masyarakat (JIPM) Vol 3 No 2 (2025): Oktober - Desember
Publisher : CV. ITTC INDONESIA

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Abstract

Human resources (HR) excellence is a top development priority in many countries around the world, including Indonesia, especially in facing various digital economic challenges that demand young generations to be creative, independent, and innovative. SMA Pelita Bangsa, as one of the schools in an urban area, plays a crucial role in the development of the young generation, who in the future will take on an important role in Indonesia's economy. However, in carrying out its role, SMA Pelita Bangsa faces various complex challenges, such as the low interest of students in entrepreneurship, the impact of a lack of understanding of the entrepreneurial world, limited access to training, and a school curriculum that does not adequately support access to the business world. Teachers and school administrators play a key role in shaping the entrepreneurial spirit within students. However, this is hindered by insufficient resources and a lack of well-integrated development programs.The Community Service Program (PKM) organized by students of Universitas Pamulang aims to analyze and strengthen the entrepreneurial spirit among SMA Pelita Bangsa students through the delivery of materials and a discussion themed “Becoming a Young Entrepreneurial Generation: Creative, Independent, Innovative.” With a participatory approach, this PKM activity will examine students’ knowledge and interest in the business world, as well as identify opportunities and challenges that influence their interest in entrepreneurship. This activity is expected to provide insights and sustainable positive impacts, not merely short-term solutions.The method used was a participatory approach through material delivery and interactive discussion for 2 class hours, running from 13:30 to 15:15 on Thursday, September 18, 2025, and involving 75 students divided into 3 classes. Observations showed high interest among several students, as evidenced by some students who already run small businesses. This enthusiasm became more apparent when they were able to present their small business experiences, such as fried chicken (ayam geprek) businesses or simple t-shirt screen-printing designs. This indicates a very large potential for the development of young entrepreneurs. However, the school still faces major challenges, as many students still have limited knowledge and lack interest in the business world. Another major issue is related to students’ independence and innovation, which are still very limited. It was observed that students who have businesses are still highly dependent on others as distributors and initiators of those businesses. The majority of students also feel more comfortable being consumers rather than producers, and only a few are able to express new business ideas and identify simple business opportunities around them. This PKM is expected to be an initial step in fostering students’ independence and innovation, as well as providing a practical learning model that can be applied to strengthen the entrepreneurial spirit among the young generation. Furthermore, this activity also has the potential to serve as a reference for other secondary schools in designing similar programs and make a tangible contribution to the efforts of developing creative and competitive human resources in Indonesia.
Mengubah Ide Menjadi Peluang Bisnis Sari, Apila Nabila; Hasanah, Alya Zaharatul; Pasaribu, Veta Lidya Delimah
Jurnal Imiah Pengabdian Pada Masyarakat (JIPM) Vol 3 No 2 (2025): Oktober - Desember
Publisher : CV. ITTC INDONESIA

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Abstract

This Community Service Activity (PKM) aims to provide understanding and knowledge to students of SMA Pelita Bangsa regarding how to transform ideas into profitable business opportunities. In the current digital era, entrepreneurial ability has become one of the important skills that the younger generation must possess to face global competition. This activity uses a qualitative approach with participatory action research (PAR) methods including observation, Focus Group Discussion (FGD), in-depth interviews, SWOT analysis, entrepreneurship workshops, and implementation of materials and interactive question-and-answer sessions. The results showed that students of SMA Pelita Bangsa already have potential and experience in developing business ideas, such as fried chicken business, spare parts sales, and e-commerce utilization. The main challenges faced include similar businesses, intense competition, and limited capital. However, there are great opportunities to optimize environmental support, cooperation with various parties, and technology utilization. Recommended strategies include utilizing e-commerce, using social media for promotion, and implementing technology-based information systems. This activity makes a positive contribution to increasing students' entrepreneurial spirit and providing practical knowledge to develop businesses with limited capital.
Strategi Sukses Melalui Usaha Mikro Dan Kecil Untuk Meningkatkan Pendapatan Keluarga Kelian, Astuti; Fatonah, Ambarwati; ., Wili; Pasaribu, Veta Lidya Delimah
Jurnal Imiah Pengabdian Pada Masyarakat (JIPM) Vol 3 No 2 (2025): Oktober - Desember
Publisher : CV. ITTC INDONESIA

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Abstract

Community service with the theme "Successful Strategies for Starting Micro and Small Businesses to Increase family Income at SMA Pelita Bangsa" aims to provide students with practical knowledge and skills in starting and managing micro and small businesses effectively. Given that micro and small businesses play a strategic role in improving family economic welfare, this activity is designed to encourage students to become entrepreneurs from an early agewith the right strategies. The methods used in implementing the activity included entrepreneurship training, group discussions, business simulations, and direct mentoring that emphasized a practical approach. The results of this activity showed an increase in students' understanding of important aspects of starting a business, including business planning, simple financial management, product development, and marketing increative and efficient ways. In addition, this activity builds students' confidence to try business ideas that can provide additional income for their families. It is hoped that this activity will not only stop after implementation, but can also be a stepping stone for the creation of a generation of independent and resilient young entrepreneurs at Pelita Bangsa High School. The results of this activity showed an increase in students' understanding of important aspects of starting a business, including business planning, simple financial management, product development, and marketing increative and efficient ways. In addition, this activity builds students' confidence to try business ideas that can provide additional income for their families. It is hoped that this activity will not only stop after implementation, but can also be a stepping stone for the creation of a generation of independent and resilient young entrepreneurs at Pelita Bangsa High School.
Mengembangkan Branding Dan Desain Yang Menarik Di Era Digital Maulana, Dimas Alfian; Saputra, Ananda Dwi; Arianti, Fionna Dwy; Pasaribu, Veta Lidya Delimah
Jurnal Imiah Pengabdian Pada Masyarakat (JIPM) Vol 3 No 2 (2025): Oktober - Desember
Publisher : CV. ITTC INDONESIA

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Abstract

Community Service Activities (PKM) serve as a key step and main focus for university students to foster a positive mindset toward society. Focusing on entrepreneurship has become a very relevant topic today, as many MSMEs are able to sell a variety of products but lack branding and promotional strategies that align with the current global trends. In this regard, we as students play a role in conducting socialization about the development of digital marketing and branding that can compete with established brands. We also realize that many MSME actors feel challenged by larger brands, whose prices are often set higher than their market range. The method we used is participatory action research. The findings show that PKM activities have successfully established an organized structure, but there were challenges encountered during the process, such as limited time for conducting the socialization. With sufficient time, PKM activities can be fully achieved. We hope that through branding socialization in this digital era, Indonesian youth will be more interested in entering the business world. The method we used is participatory action research. The findings show that PKM activities have successfully established an organized structure, but there were challenges encountered during the process, such as limited time for conducting the socialization. With sufficient time, PKM activities can be fully achieved. We hope that through branding socialization in this digital era, Indonesian youth will be more interested in entering the business world.
Menciptakan Kreativitas Usaha Oleh Siswa/Siswi Dengan Produk Unik Berbasis Iptek Anggela, Septi; Ulandari, Desi; Anatasya, Givani; Pasaribu, Veta Lidya Delimah
Jurnal Imiah Pengabdian Pada Masyarakat (JIPM) Vol 3 No 2 (2025): Oktober - Desember
Publisher : CV. ITTC INDONESIA

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Abstract

Developing creativity and an entrepreneurial spirit in high school students is an urgent need to prepare a young generation capable of competing in the digital era. However, the lack of understanding of the integration of Science and Technology (IPTEK) in business product development is a major constraint. This Community Service (PKM) activity aims to enhance the creativity and entrepreneurial skills of 10th-grade students of Pelita Bangsa High School through the development of science and technology-based products. (PKM) conducted by Pamulang University students aims to motivate and encourage students to produce creative and innovative work as a provision for future entrepreneurship, develop students' creativity and abilities in creating products with added value and solutions based on the use of science and technology, provide applicable and engaging teaching materials for 10th-grade students to improve their technology-based entrepreneurial skills and knowledge. This activity is expected to not only provide short-term solutions but also build the foundation of Pelita Bangsa High School students.The implementation method uses a participatory approach, a question and answer session. The results of the activity show a significant increase in participants' understanding of the concept of science and technology-based entrepreneurship, with 85% of participants being able to produce innovative product ideas that integrate simple technology. This activity not only provides theoretical knowledge but also triggers the emergence of creative business ideas that can be developed further.
Digitalisasi Umkm: Menggali Potensi Pasar Lokal Melalui Optimalisasi E-Commerce Armasari, Dea; Rahmawati, Salsabillah; Nadya, Najma Wardatun; Pasaribu, Veta Lidya Delimah
Jurnal Imiah Pengabdian Pada Masyarakat (JIPM) Vol 3 No 2 (2025): Oktober - Desember
Publisher : CV. ITTC INDONESIA

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Abstract

This Community Service Program (PKM) aims to enhance the understanding of students at SMA Pelita Bangsa and MSME actors regarding the importance of digitalization through the use of e-commerce. Digitalization is considered a strategic step to expand markets, improve business efficiency, and strengthen the competitiveness of local products in the digital economy era. The program was carried out through digital literacy training, hands-on practice, and technical assistance. The results show that students gained new knowledge about digital business, although challenges such as limited skills, internet access, and capital still exist. With the support of schools, the government, and the younger generation, MSME digitalization can serve as a real solution for local economic development and fostering an entrepreneurial spirit among youth.
Analisis Memahami Pelanggan Dan Pesaing Untuk Meraih Keunggulan Di Sma Pelita Bangsa Anugrah, Angela; Zidan, Muamar Rizki; Pasaribu, Veta Lidya Delimah
Jurnal Imiah Pengabdian Pada Masyarakat (JIPM) Vol 3 No 2 (2025): Oktober - Desember
Publisher : CV. ITTC INDONESIA

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Abstract

Rivalry in the education field, especially at SMA Pelita Bangsa, has heightened alongside rising expectations for quality and evolving preferences of students and their parents. Thus, market analysis is essential as a means to comprehend customers—students and parents—and to evaluate the positioning and strategies of rivals within educational institutions. This insight is anticipated to assist the school and its students in obtaining a lasting competitive edge. This research seeks to analyze students' comprehension of customers and competitors while developing strategies that can enhance SMA Pelita Bangsa's standing. The approach employed is qualitative research utilizing a Participatory Action Research (PAR) framework, incorporating observations, Focus Group Discussions (FGD), detailed interviews, and SWOT analysis. The findings indicate that while students grasp the significance of market analysis, its execution is still obstructed by a lack of data and inadequate cooperation among the school, students, and parents. SMA Pelita Bangsa excels in teacher quality and facilities but must improve innovation and data usage. Through differentiation methods and enhanced collaboration with stakeholders, the school and students are equipped to tackle competition successfully and cultivate a more robust entrepreneurial mindset. This research provides essential insights for formulating entrepreneurship strategies and competitive edge in educational environments
Co-Authors ., Nurullijah ., Wili Adawiyah, Nurul Afita, Rina Agnes Agnes Agrasadya, Agrasadya Ahmad Syukri Akhna, Anugerah Pratama Alamsyah, Yudha Ali, Mulvi Wilayat Anatasya, Givani Anggela, Septi Anugrah, Angela Aprilia Kurniati, Aprilia Ardiansyah, Fikri Arianti, Fionna Dwy Ariqa, Nida Armasari, Dea Asih, Nur Islam Welas Aufaizah, Aisyah Azzahra, Ameliza Azzahra, Tanzala Darmawan, Muhamad Fikri Desi Ulandari, Desi Dwiyatni, Aulia Dzakwan, Muhamad Hafizh Elburdah, Risza Putri Erriezrano, Kenzie Farhan, Achmad Fatonah, Ambarwati Fauziah, Nespi Fazar, Muhamad Febrianti, Kahlilia Fernando, Jacky firdaus, Angga Firtiayani, Sarah Ramdinna Fitiryani, Bunga Gina Fauziah Gunawan, Deril Dwi Hadi, Reza Khairul Hardiansyah, Novan Fariz Hari Gursida Hasan, Mohamad Aldi Hasanah, Alya Zaharatul Hati, Jasica Asih Hazmi, Muhammad Shidqi Hidayanti, Siti Nur Hidayati, Nabila Ilhamsyah, Dhanang Indriyani, Melinda Irani, Cahya Iryanto, Sutrimo Budi Ismail Ismail Juniar, Sabyla Chandra Kelian, Astuti Krisnaldy, Krisnaldy Maryani, Diana Tri Maulana, Dimas Alfian Metarini, Raden Roro Ayu Miftahul Jannah Mohamad Ridwan Monalisa Monalisa Mukholipah, Nur Mulyadi Mulyadi mustakim, hakki rizki Muttaqin, Ahmad Khoerul Nadya, Najma Wardatun Nasyadilla, Richika Putri Nazlaturrohmah Noviani, Bunga Cahya Nurbayani, Tia Tri Astuti Nurdjati, Isman Nurkamilah Nurkamilah Octavia, Suchi Oktrima, Bulan Pranata, Rizky Pratama, Dimas Haikal Pratiwi, Hanindya Priadi, Andri Purba, Siti Marito Putra, Surya Permana Putri, Dwi Maharani Putri, Intan Febriani Rahayu, Suharni Rahmadani, Muhamad Rizal Rahmawati, Salsabillah Rusilowati, Umi S, Al Jabar L Senandung A. Sabina, Clara Sairin, Sairin Samara, Yesika Saputra, Afin Saputra, Ananda Dwi Saputra, Heri Saputri, Rahmaika Indah Sari, Apila Nabila Sari, Irena Intan savitri, Dhea meylani Sembayu, Royke Senandung A.S, Al Jabar L Senen Senen Septiani, Fauziah Setiawan, Agil Setiawan, Redy Setyawati, Erni Shabrina, Nina Situmorang, Debora H Sofa, Mardiana Sudarso, Eko Suriaman, Maman Syafei, Ahmad Nur Syaharani, Putri Nur Tifani, Rachel Angela tobing, Daniel bagus saputra lumbang Uswatun Hasanah vida, sonya mutiara Virby, Shelby Warasto, Hestu Nugroho Wardani, Windi Gustia Widia Astuti Wihartika, Doni Yanuarso, Bambang Purnomo Yulianty, Indri Nova Yuniati, Helena Lia Zahra, Fadia Az Zidan, Muamar Rizki