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All Journal Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Eastasouth Journal of Effective Community Services The Es Economics and Entrepreneurship The Eastasouth Management and Business West Science Business and Management West Science Journal Economic and Entrepreneurship West Science Interdisciplinary Studies West Science Interdisciplinary Studies West Science Social and Humanities Studies
Hidayati, Nanda
Unknown Affiliation
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Law, Crime, Criminology & Criminal Justice Public Health Social Sciences

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The Influence of Recruitment Strategy, Employee Morale, and Compensation Packages on Talent Acquisition in Technology Companies in Indonesia Hidayati, Nanda; Subroto, Setyowati; Anani, Siske; Djou, Sitti Husna Noviana; Musa, Maman
The Eastasouth Management and Business Vol. 2 No. 03 (2024): The Eastasouth Management and Business (ESMB)
Publisher : Eastasouth Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/esmb.v2i03.256

Abstract

This study examines the effect of recruitment strategy, employee morale, and compensation package on talent acquisition in technology companies in Indonesia through a quantitative analysis. Data were collected from 150 employees using a structured questionnaire, and analysis was conducted using Structural Equation Modeling (SEM) with Partial Least Squares (PLS). The results indicate significant positive relationships between recruitment strategy, employee morale, compensation package, and talent acquisition. Effective recruitment strategies, positive employee morale, and competitive compensation packages are crucial for attracting and retaining top talent in the technology sector. The findings provide practical implications for organizations to optimize talent acquisition practices and enhance organizational performance in the digital age.
PENINGKATAN KINERJA UMKM MELALUI PENGUATAN KEWIRAUSAHAAN DAN KEINOVATIFAN PADA MANAJER OPERASIONAL UMKM KELOMPOK USAHA KECIL DI KABUPATEN BOGOR Mulyana, Dede; Utama, Angka; Hidayati, Nanda
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 9 No 3 (2025): Edisi September - Desember 2025
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v9i3.6681

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh penguatan kewirausahaan dan keinovatifan manajer operasional terhadap kinerja UMKM. Dengan populasi UMKM sektor olahan pangan di Kabupaten Bogor dan sampel 100 responden yaitu manajer operasional, penelitian ini menguji tiga variabel: orientasi kewirausahaan, keinovatifan, dan kinerja UMKM. Metode analisis yang digunakan adalah Structural Equation Modeling (SEM) berbasis Partial Least Squares (PLS). Hasil penelitian membuktikan bahwa orientasi kewirausahaan dan keinovatifan secara positif memengaruhi kinerja UMKM. Selain itu, keinovatifan juga terbukti memiliki pengaruh positif terhadap orientasi kewirausahaan. Keinovatifan juga berperan sebagai mediator antara orientasi kewirausahaan dan kinerja UMKM. Hasil penelitian mengonfirmasi bahwa keinovatifan bertindak sebagai variabel intervening yang memediasi hubungan sebab-akibat antara orientasi kewirausahaan (variabel independen) dan kinerja UMKM (variabel dependen).
Entrepreneurship Orientation, Process Innovation, and Knowledge Management on the Competitive Advantages of MSMEs in Surabaya Hidayati, Nanda
West Science Business and Management Vol. 3 No. 04 (2025): West Science Business and Management
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsbm.v3i04.2551

Abstract

This study aims to analyze the effect of entrepreneurial orientation, process innovation, and knowledge management on the competitive advantage of micro, small, and medium enterprises (MSMEs) in Surabaya. Grounded in the resource-based view, this research adopts a quantitative approach to examine how internal strategic capabilities contribute to MSME competitiveness in a dynamic business environment. Data were collected from 200 MSME owners and managers using a structured questionnaire measured on a five-point Likert scale. The data were analyzed using multiple linear regression with the Statistical Package for the Social Sciences (SPSS) version 25. The results indicate that entrepreneurial orientation, process innovation, and knowledge management each have a positive and significant effect on competitive advantage. Furthermore, the simultaneous test shows that these three variables jointly explain 50.7% of the variance in competitive advantage. The findings suggest that MSMEs with stronger entrepreneurial behavior, continuous process improvement, and effective knowledge utilization are better positioned to achieve sustainable competitive advantage. This study contributes to the MSME literature by providing empirical evidence on the integrated role of entrepreneurship, innovation, and knowledge management, while offering practical insights for MSME practitioners and policymakers in strengthening competitiveness.
Co-Authors . Syamsulbahri Adhy Firdaus Amir, Ja'far Anani, Siske Andi Aco Agus, Andi Aco Angka Utama Arief Fahmi Lubis Dede Mulyana, Dede Dito Anurogo, Dito Evi Susanti Jayadi Jayadi Judijanto, Loso Juliadi, Ertawan Muhamad Akbar Muhammad Syafri, Muhammad Musa, Maman Nutosudjono, Didik Setyowati Subroto Sitti Husna Noviana Djou Slamet Sutrisno Subroto, Desty Endrawati Sunaryo, Widodo Tri Astuti Yamtana Yamtana, Yamtana