Claim Missing Document
Check
Articles

Found 26 Documents
Search

SOSIALISASI LITERASI DIGITAL UNTUK PENINGKATAN WAWASAN DUNIA E- COMMERCE HASIL TANAMAN SAYUR HIDROPONIK Suwaji, Rifki; Oktafiani, Fida; Sabella, Rina Indra; Waloyo, Waloyo; Kurniawati, Rohmah
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 5 No. 3 (2024): Volume 5 No. 3 Tahun 2024
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v5i3.29669

Abstract

Kemajuan teknologi digital membuka peluang besar bagi para petani hidroponik untuk memasarkan hasil tanamannya melalui platform e-commerce. Literasi digital menjadi kunci penting untuk meningkatkan efisiensi dan efektivitas pemasaran produk pertanian, termasuk sayuran hidroponik. pelaksanaan pengabdian ini hadir sebagai sosialisasi pengembangan literasi digital menjadi penting untuk memperluas wawasan dan kemampuan masyarakat dalam menggunakan teknologi digital untuk tujuan komersial.Kegiatan ini bertujuan untuk memberikan edukasi dan pelatihan kepada masyarakat, khususnya para petani hidroponik, tentang bagaimana menggunakan teknologi digital dan platform e-commerce untuk meningkatkan pemasaran hasil pertanian mereka. Dengan demikian, diharapkan akan tercipta ekosistem pertanian yang lebih modern dan terintegrasi dengan teknologi. Pengabdian akan dilaksanakan secara luring pada tanggal 3 Maret 2024 di Jalan Gubeng Airlangga I No. 2, Surabaya, dengan agenda pemberian materi mengenai literasi digital dan e-commerce serta evaluasi langsung terhadap tanaman-tanaman hidroponik milik masyarakat setempat.Jumlah peserta pengabdian sebanyak 35 orang dan jumlah masyarakat yang sudah melakukan teknik tanaman hidroponik ini sebanyak 12 orang.Hasil pelaksanaan pengabdian ini Observasi pengabdian menunjukkan masyarakat Gubeng Airlangga memiliki literasi digital rendah dalam memasarkan sayur hidroponik karena kurangnya akses pelatihan teknologi dan infrastruktur digital yang terbatas. Metode tradisional masih dominan, sementara konektivitas internet yang buruk dan keterbatasan perangkat teknologi menghambat mereka memanfaatkan e-commerce untuk memperluas pasar.Pemberian materi dan evaluasi langsung dilaksanakan untuk menjawab berapa masalah tersebut sehingga peserta menemukan solusi yang informatif.
How Employee Creativity and Motivation Shape Organizational Innovation? A Quantitative Study in Human Resource Management Suwaji, Rifki; Anut, Anastasia; Jaisa, Maria Melania; Hadit, Philipus; Annasyah, Eric
Journal of Economic Education and Entrepreneurship Studies Vol. 6 No. 3 (2025): VOL. 6, NO. 3 (2025): JE3S, SEPTEMBER 2025
Publisher : Department of Economics Education, Faculty of Economics, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62794/je3s.v6i3.9993

Abstract

Organizational innovation has become a critical determinant of competitiveness in modern manufacturing firms, particularly in the era of digital transformation and dynamic market pressure. This study examines the influence of employee creativity and motivation on organizational innovation within the broader framework of human resource management. Using a quantitative associative approach, data were collected from 85 employees selected through proportionate stratified random sampling from a workforce of 500 employees in a large-scale manufacturing company. Survey responses were measured using a Likert-scale instrument, and multiple linear regression analysis was performed using SPSS version 26. The empirical results show that employee creativity significantly predicts organizational innovation (β = 0.465, p < 0.001), indicating that creative employees tend to generate novel ideas and contribute to innovation-driven practices. Motivation also demonstrates a significant positive effect (β = 0.389, p < 0.001), suggesting that motivated employees are more engaged in innovative behavior and improvement initiatives. Together, creativity and motivation account for 68.2% of the variance in organizational innovation (R² = 0.682), confirming their synergistic role as key drivers of innovation capability. The study highlights important implications for human resource management, emphasizing the need for strategic policies that nurture creativity, strengthen intrinsic motivation, and reward innovative contributions to sustain organizational competitiveness.
THE IMPACT OF GOVERNMENT POLICY, FINANCIAL LITERACY, MARKET ACCESS, AND INNOVATION ON THE GROWTH OF MSMES IN INDONESIA Rifki Suwaji; Iwan Harsono
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 1 No. 10 (2025): INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS (IJEFE)
Publisher : CV. Adiba Aisha Amira

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The multiple effects of financial literacy, market accessibility, government policy, and innovation on the expansion of Micro, Small, and Medium-Sized Enterprises (MSMEs) in Indonesia are examined in this study. A thorough investigation of Structural Equation Modeling (SEM) with Partial Least Squares (PLS-SEM) was carried out on a sample of 250 different MSMEs. Each exogenous variable and MSME growth have strong and positive connections, according to the data. Government policy becomes evident as a potent motivator, highlighting the necessity of encouraging regulatory environments. Significant influences are also shown by financial literacy, market access, and innovation, highlighting the significance of a comprehensive strategy for promoting MSME growth. Policymakers, stakeholders, and MSME owners can use the findings to establish focused initiatives that foster an environment that is favorable to the sustainable development of MSMEs in Indonesia.
The Influence of Work Motivation and Organizational Culture on Employee Performance at PT. Srikandi Inti Lestari in Surabaya Ika Sari; Rifki Suwaji
Jurnal Informasi dan Teknologi 2024, Vol. 6, No. 3
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jidt.v6i3.576

Abstract

Work motivation is a crucial element within a company as it enhances employee morale and performance. Organizational culture also serves as a guiding principle for employees in fulfilling their responsibilities and adhering to behavioral values. This study aims to analyze the partial influence of work motivation and organizational culture on employee performance at PT. Srikandi Inti Lestari in Surabaya. The research population comprises all 85 employees of PT. Srikandi Inti Lestari, all of whom participated as respondents. Data analysis methods included descriptive percentage analysis and multiple linear regression, with partial (t-test) and coefficient of determination tests. The results from the linear regression analysis technique indicate that work motivation and organizational culture significantly influence employee performance at PT. Srikandi Inti Lestari in Surabaya (Y = -6.707 + 0.530X1 + 0.349X2, t = 6.228, p = 0.000). It is expected that the company can maintain and enhance attention to employee needs, as well as provide support and encouragement to improve employee performance.
The Role of Organizations and Student Loyalty to The Development of Student Potential Management Study Program Class of 2022 at STIE Yapan Alisman Halawa; Rifki Suwaji
Jurnal Informasi dan Teknologi 2024, Vol. 6, No. 3
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jidt.v6i3.579

Abstract

The role of student organizations and student loyalty is very important to develop student potential both in terms of hard skills and soft skills. The purpose of this study was to determine the relationship between the role of student organizations and student loyalty to the development of student potential. The number of samples used in the study were 50 students of the Class of 2022 or semester 4 of the management study program, STIE YAPAN. This research uses quantitative methods. The results showed that the organizational role variable had a positive and significant effect on potential development at 0.001 < 0.05. The student loyalty variable has a positive and insignificant effect on potential development at 0.257 > 0.05. Organizational role variables and student loyalty simultaneously have a positive and significant effect on the development of student potential. The results of R Square show that the variable role of student organizations and student loyalty to the development of student potential is 63.8%, which means that the two independent variables are able to contribute to the potential development variable, while the remaining 36.2% is influenced by other variables outside the variables used in the study.
Pengembangan Kompetensi SDM melalui Pelatihan Soft Skills dan Manajemen Kinerja pada UMKM di Rungkut Surabaya: Pengabdian Rifki Suwaji; Agus Sanjaya; Erwin Tjahjuadi; Siti Masruroh; Rina Indra Sabella
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 4 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 4 Tahun 2026
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i4.6754

Abstract

Kegiatan pengabdian kepada masyarakat ini bertujuan untuk mengembangkan kompetensi sumber daya manusia melalui pelatihan soft skills dan manajemen kinerja pada pelaku UMKM di Kecamatan Rungkut, Kota Surabaya. Kegiatan ini dilatarbelakangi oleh masih terbatasnya kemampuan pelaku UMKM dalam mengelola aspek nonteknis usaha, seperti komunikasi bisnis, pelayanan pelanggan, kedisiplinan, kerja sama, manajemen waktu, pembagian tugas, penyusunan target kerja, dan evaluasi kinerja usaha. Metode pelaksanaan kegiatan dilakukan melalui identifikasi kebutuhan mitra, penyusunan materi, pelatihan interaktif, diskusi kasus, simulasi penyusunan indikator kinerja, pendampingan sederhana, serta evaluasi kegiatan. Materi pelatihan difokuskan pada penguatan komunikasi, pelayanan pelanggan, disiplin kerja, manajemen waktu, penyusunan target, dan evaluasi kinerja sederhana yang sesuai dengan karakteristik UMKM. Hasil kegiatan menunjukkan bahwa peserta memperoleh peningkatan pemahaman mengenai pentingnya soft skills dalam mendukung kualitas pelayanan, hubungan dengan pelanggan, dan efektivitas kerja. Peserta juga mulai memahami pentingnya target kerja, pencatatan aktivitas usaha, pembagian tugas, dan evaluasi kinerja secara berkala. Kegiatan ini menghasilkan luaran berupa peningkatan kesadaran peserta terhadap pentingnya pengelolaan SDM, kemampuan awal menyusun indikator kinerja sederhana, serta rencana tindak lanjut penerapan manajemen kinerja pada usaha masing-masing. Dengan demikian, pelatihan soft skills dan manajemen kinerja dapat menjadi strategi praktis dalam meningkatkan kapasitas SDM, produktivitas, dan daya saing UMKM di Rungkut Surabaya.