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All Journal Media Mahardhika International Journal of Education, Social Studies, And Management (IJESSM) Transekonomika : Akuntansi, Bisnis dan Keuangan JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS (JHSSB) Journal of Artificial Intelligence and Digital Business International Research of Multidisciplinary Analysis AMMA : Jurnal Pengabdian Masyarakat Journal of Islamic economics Perspectives (JIEP)
Lazuardi, Sofyan
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Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Nursing Social Sciences Other

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Journal : AMMA : Jurnal Pengabdian Masyarakat

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Analisa SWOT Untuk Mendukung Kinerja UMKM AS&B Di Surabaya Wahjoedi, Tri; Adi Rahardjo, Kusuma; Dwi Nugroho, Agung; Lazuardi, Sofyan
AMMA : Jurnal Pengabdian Masyarakat Vol. 3 No. 5 : Juni (2024): AMMA : Jurnal Pengabdian Masyarakat
Publisher : CV. Multi Kreasi Media

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Abstract

This community service text aims to present improvement strategies using SWOT analysis carried out to provide support to AS&B MSME companies in Surabaya in facing the challenges of increasing competition in the food industry. This SWOT approach involves identifying internal factors, namely strengths and weaknesses, and external factors, namely opportunities and threats. From this analysis, recommendations for action to improve operational performance were produced, 2 SO strategies, 2 WO strategies, 2 ST strategies and 3 WT strategies. To increase sales, AS&B MSMEs should increase product variety and quality, use social media for marketing, provide empathetic service, and carry out attractive promotions. This combination of strategies is expected to significantly increase the company's performance and sales. It provides systematic and adaptive guidance to improve a company's competitiveness in a dynamic business environment.
Penerapan Strategi PDCA untuk Meningkatkan Produktivitas Kerja melalui Penguatan Kerja Sama Tim dan Komunikasi Organisasi Azizah, Eka Nurul; Sari, Anita Kartika; Wahjoedi, Tri; Nugroho, Agung Dwi; Lazuardi, Sofyan
AMMA : Jurnal Pengabdian Masyarakat Vol. 3 No. 11 : Desember (2024): AMMA : Jurnal Pengabdian Masyarakat
Publisher : CV. Multi Kreasi Media

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Abstract

−The activity of community service in this program will try to provide support to increase work productivity at CV. BKM Sidoarjo through the implementation of strategies based on PDCA (Plan-Do-Check-Act). Emphasis is placed on strengthening teamwork and organizational communication to break down big obstacles: a lack of trust between team members, a limitation in the competence of new employees, and an inability to be open with any conflict. The different stages of the process involve problem identification through planning, intense provisioning with simulation and role-playing methods during the 'Do' stage, periodic evaluation in the 'Check' stage, and corrective steps for sustainability in the 'Action' stage. Implementation results indicated a productivity increase of 41% over and above the initial target. This program has succeeded in bringing about a culture of collaboration and efficiency in work. The suggestions for sustainability: to create a continuous provisioning program, besides using the 5-S concept as work environment efficiency support. With such benefits being accrued to them in the process, the case would serve as an invaluable reference for other similar organizations grappling with such obstacles.
Co-Authors Abdillah, Hasan Adi Rahardjo, Kusuma Agung Dwi Nugroho, Agung Dwi Ahmad, Muhammad Ali Ardi Setyawan, Mohammad Azizah, Eka Nurul Bambang Sri Wibowo Diah Ayu Sanggarwati Dwi Nugroho, Agung Emmywati M Azizul Khakim Miya Dewi Suprihandari Nugroho, Dodit Cahyo Pratama, Riza Krisdian Rahardjo, Kusuma Adi Sari, Anita Kartika Setyawan, Mochamad Ardi Surya, Leonardus Utomo, Muhammad Agung Satriyo Wahjoedi, Tri