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Store Atmosphere and Price on Purchase Decisions (Study of Kopi Ruang Hati Consumers in Sangatta City) Nababan, Ruth Tesalonika; Rahmah, Dian Dwi Nur; Rahman, Nadya Novia
Santhet: (Jurnal Sejarah, Pendidikan Dan Humaniora) Vol 9 No 1 (2025): SANTHET: (JURNAL SEJARAH, PENDIDIKAN DAN HUMANIORA) 
Publisher : Proram studi pendidikan Sejarah Fakultas Keguruan Dan Ilmu Pendidikan Universaitas PGRI Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36526/santhet.v9i1.4956

Abstract

The many coffee shops spread across Indonesia provide a change to a more modern and more practical lifestyle. The development of the coffee shop business has created intense competition in the business world to win consumers with their purchasing decisions. The paper seeks to investigate how the store environment and pricing impact the buying choices of franchise customers at Kopi Ruang Hati in Sangatta City. The study will employ a quantitative research method. The study focused on Kopi Ruang Hati consumers selected through simple random sampling. Data collection methods used are store atmosphere, price, and purchase decisions. The analysis method utilized is multiple linear regression. The findings uncover that: (1) an impactful outcomes was observed as a result of purchasing decisions and store atmosphere towards prices with a F statistic = 17,188 > F table = 3.08 and p = 0.000 and had an influence contribution (R2) of 24.8%; (2) no influences are triggered by store atmosphere on purchasing decisions with a coefficient of beta (β) = 0.067, t statistic = 0.773 > t table = 1.983, and p = 0.441 (p < 0.05); and (3) The price has a major impact on the choices consumers make when buying with the beta coefficient (β) = 0.479, t statistic = 5.489 > t table 1.983, and p = 0.000 (p < 0.05).
Break and Fix It (Brick It) Training: Improving Problem Solving Skills in Student Organizations Fadesti, Pralayar Fanny; Rahmah, Dian Dwi Nur; Tondang, Edoardo; Pratiwi, Dwi Rizkie Maulidah; Meiindry, Putri Sadewi; Christy, Maya Aprilia; Salsabila, Nailah Alda; Nugroho, Ikbar Raya; Alfaeni, Djian Adeilia; Mutmainnah, Dyahsari
Plakat : Jurnal Pelayanan Kepada Masyarakat Vol 7, No 2 (2025): Volume 7, Nomor 2, Desember Tahun 2025
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/plakat.v7i2.21829

Abstract

Student organizations require effective problem-solving skills to navigate challenges and achieve their goals. This community service activity was conducted in response to identified issues within the Himpunan Mahasiswa Program Studi Komunikasi dan Penyiaran Islam (HMPS KPI) at UIN Sultan Aji Muhammad Idris Samarinda, including unclear task divisions and misaligned work programs. Adopting an experiential learning approach, 16 members attended the training, which centered on using a fishbone analysis diagram to deconstruct organizational problems. The program's effectiveness was assessed using two levels of the Kirkpatrick evaluation model. Level 1 (reaction) was measured via a satisfaction questionnaire, and Level 2 (cognitive) was measured using a pre-test and post-test design analyzed with a paired sample t-test. The results indicated a highly positive reaction from participants, with 100% rating the training material and benefits as excellent. The cognitive evaluation showed an 8% increase in participants' understanding, with the mean score improving from 58.25 (pre-test) to 66.25 (post-test). Although this increase was not statistically significant (p > 0.05), qualitative feedback confirmed that the training positively impacted the organization by fostering increased participation and enhancing members’ problem-solving abilities. The training successfully provided practical skills, leading to improved organizational dynamics and performance.
Pengaruh Adaptabilitas Karier dan Kepuasan Kerja Terhadap Job Hopping Pada Karyawan Generasi Milenial di Kota Balikpapan Ardani, Muhamat Ahyar; Rasyid, Miranti; Rahmah, Dian Dwi Nur
Jurnal Ad'ministrare: Jurnal Pemikirian Ilmiah dan Pendidikan Administrasi Perkantoran Volume 11, Issue 2, 2024
Publisher : Pendidikan Administrasi Perkantoran, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71309/administrare.v11i2.4551

Abstract

The phenomenon of job hopping refers to the voluntary behavior of frequently switching jobs or companies, which is often done by the millennial generation in their workplaces. Therefore, this study aims to explore this phenomenon by examining the influence of career adaptability and job satisfaction on job hopping among millennial employees, particularly in Balikpapan City. This research uses a quantitative approach. The data analysis technique employed is multiple linear regression. The subjects of this study are 70 millennial employees in Balikpapan City, selected using purposive sampling. The data collection methods used are career adaptability, job satisfaction, and job hopping scales. The research reveals no substantial impact of career adaptability and job satisfaction on job-hopping behavior among millennial employees in Balikpapan. The findings indicate that these variables only minimally account for variations in job-hopping tendencies. Measurements place job-hopping tendencies, career adaptability, and job satisfaction at low levels, suggesting that employees show a limited inclination to switch jobs, coupled with low adaptability and satisfaction. These insights guide company management toward understanding job-hopping dynamics more effectively. While job satisfaction and career adaptability show little influence, fostering a positive work environment and improving employee satisfaction remain vital strategies for minimizing job-hopping. The study also points to the possibility of other, more impactful factors influencing job-hopping that warrant further investigation.
Millennials in the Workplace: How Well-Being Affects Work Morale Normillah, Niecen; Rahmah, Dian Dwi Nur
Psikoborneo: Jurnal Ilmiah Psikologi Vol 12, No 3 (2024): Volume 12, Issue 3, September 2024
Publisher : Program Studi Psikologi, Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/psikoborneo.v12i3.11922

Abstract

Work engagement is a form of employee behavior in working conditions where an employee shows hope, intention, and commitment to the work he is doing, so that the employee carries out the work more actively. One of the factors that influence employee engagement is workplace welfare. This study aims to determine the relationship between working well-being and attachment in millennial generation employees. This research method uses a quantitative approach. The subjects of this study were 250 millennial generation employees who were selected using a purposive sampling technique. The data collection method used is the scale of work welfare and work engagement. The data analysis technique used is the Kendall Tau correlation test. The results showed that the P value < 0.05 and the results of the correlation value of 0.241 which has meaning in this study show that there is a positive and significant relationship between workplace welfare and work attachment in millennial generation employees. The practical implication in this study is that workplace welfare has an effective role in increasing employee work engagement, with the existence of a supportive work environment, facilities, and superiors that can provide encouragement in employees to contribute more to work to achieve company goals.Work engagement merupakan bentuk perilaku karyawan dalam bekerja keadaan dimana seorang karyawan menunjukkan harapan, niat, dan komitmen dengan perkerjaan yang digelutinya, sehingga karyawan tersebut menjalankan pekerjaan dengan upaya yang lebih. Salah satu faktor yang memengaru work engagement pada karyawan adalah workplace well-being. Penelitian ini bertujuan untuk mengetahui Hubungan workplace well-being dan keterikatan pada karyawan generasi milenial. Metode penelitian ini menggunakan pendekatan kuantitatif. Subjek penelitian ini berjumlah 250 karyawan generasi milenial yang dipilih dengan menggunakan teknik purposive sampling. Metode pengumpulan data yang digunakan adalah skala workplace well-being dan work engagement. Teknik analisa data yang digunkan adalah uji korelasi Kendall Tau. Hasil penelitian menunjukkan bahwa nilai P < 0.05 serta hasil nilai korelasi sebesar 0.241 yang memiliki arti dalam penelitian ini menunjukkan bahwa terdapat hubungan positif dan signifikan antara workplace well-being dengan work engagement pada karyawan generasi milenial. Implikasi praktis dalam penelitian ini adalah workplace well-being memiliki peran efektif dalam meningkatkan work engagement karyawan, dengan adanya lingkungan kerja, fasilitas, serta atasan yang mendukung dapat memberikan dorongan dalam diri karyawan untuk berkontribusi lebih dalam bekerja sehingga tercapainya tujuan perusahaan.
Exploration of the Work Engagement of Millennial Generation: A Perspective on Job Characteristics Wada, Wardatul; Rahmah, Dian Dwi Nur
Psikoborneo: Jurnal Ilmiah Psikologi Vol 11, No 4 (2023): Volume 11, Issue 4, Desember 2023
Publisher : Program Studi Psikologi, Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/psikoborneo.v11i4.13024

Abstract

The millennial generation possesses a spirit of optimism and high loyalty within the company; however, millennials tend to prefer seeking alternative employment opportunities that offer room for growth, commonly referred to as turnover. One influencing factor in this phenomenon is the work engagement of employees and job characteristics. This study aims to determine the relationship between job characteristics and work engagement among millennial generation employees. This research method uses a quantitative approach. The subjects of this study were 250 millennial generation employees who were selected using a purposive sampling technique. The data collection method used is the work engagement scale and the job characteristics scale. The data analysis used is the Kendall Tau correlation test. The results showed that the value of p = 0.000 (p <0.05) and a correlation value of 0.318, which means that there is a positive and significant relationship between work characteristics and work engagement among millennial generation employees. The implication based on the results of the research is that job characteristics have an important role to play in increasing employee engagement, by giving freedom to employees in handling work and opportunities to contribute to the company.Generasi milenial memiliki jiwa optimisme dan loyalitas yang tinggi dalam perusahaan, namun nyatanya generasi milenial lebih memilih mencari pekerjaan lain yang memiliki kesempatan untuk berkembang atau disebut turnover. Salah satu faktor yang memengaruhi hal ini adalah keterikatan kerja karyawan dan karakteristik pekerjaan. Penelitian ini bertujuan untuk mengetahui hubungan karakteristik pekerjaan dengan keterikatan kerja pada karyawan generasi milenial. Metode penelitian ini menggunakan pendekatan kuantitatif. Subjek penelitian ini berjumlah 250 karyawan generasi milenial yang dipilih dengan menggunakan teknik purposive sampling. Metode pengumpulan data yang digunakan adalah dengan skala keterikatan kerja dan skala karakteristik pekerjaan. Analisis data yang digunakan adalah uji korelasi kendall tau. Hasil pada penelitian menunjukkan bahwa nilai p = 0.000 (p < 0.05) dan nilai korelasi sebesar 0.318 yang artinya terdapat hubungan positif dan signifikan karakteristik pekerjaan dengan keterikatan kerja pada karyawan generasi milenial. Implikasi berdasarkan pada hasil penelitian adalah karakteristik pekerjaan memiliki peran penting untuk meningkatkan keterikatan kerja karyawan, dengan memberi kebebasan pada karyawan dalam menangani pekerjaan dan kesempatan untuk memberikan kontribusi pada perusahaan.
Corporate University: Strategic Tool For Talent Management Development And talent Retention Prastika, Netty Dyan; Rahmah, Dian Dwi Nur; Rasyid, Miranti; Solita, Fara Ayu; Nurdin, Nurafifah
MOTIVA: JURNAL PSIKOLOGI Vol 8, No 1 (2025)
Publisher : LPPM Universitas 17 Agustus 1945 Samarinda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31293/mv.v8i1.8607

Abstract

Human resources are the key to an organization's success. Individual competencies serve as the fuel for achieving organizational effectiveness. A corporate university can be an effective tool for achieving organizational goals, particularly in talent management development and enhancing talent retention. This study aims to explore the role of a corporate university as a strategic tool in developing talent management and retention to improve organizational performance at KDOD LAN Samarinda. Using a quantitative approach, the study involved 46 employees of Puslatbang KDOD LAN Samarinda, who have implemented the corporate university model. The analysis results indicate that talent management (β = 0.509; p < 0.001) and talent retention (β = 0.436; p < 0.001) have significant effects on organizational performance. The combined contribution of these variables to organizational performance reaches 77.6% (R² = 0.776). These findings affirm that a corporate university is an effective strategic tool for integrating talent management with organizational strategic objectives, creating a supportive environment for continuous learning, and enhancing organizational competitive advantage
KEPRIBADIAN PROAKTIF TERHADAP PERILAKU KERJA INOVATIF KARYAWAN FOOD AND BEVERAGE GENERASI MILENIAL PROACTIVE PERSONALITY TO INNOVATIVE WORK BEHAVIOR OF MILLENNIAL GENERATION FOOD AND BEVERAGE EMPLOYEES Nuryadi, Grace Putri; Rahmah, Dian Dwi Nur
MOTIVA: JURNAL PSIKOLOGI Vol 7, No 1 (2024)
Publisher : LPPM Universitas 17 Agustus 1945 Samarinda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31293/mv.v7i1.7680

Abstract

Abstrak: Perilaku yang dilakukan karyawan untuk menciptakan, mengembangkan, dan merealisasikan ide-ide baru sebagai bentuk inovasi bagi perusahaan disebut sebagai perilaku kerja inovatif. Salah satu faktor yang dapat memengaruhi perilaku kerja inovatif adalah kepribadian proaktif. Penelitian ini bertujuan untuk mengetahui hubungan antara kepribadian proaktif dengan perilaku kerja inovatif karyawan milenial yang bekerja dibidang food and beverage. Metode penelitian ini menggunakan pendekatan kuantitatif. Subjek penelitian ini adalah 155 karyawan milenial yang bekerja dibidang food and beverage yang dipilih dengan menggunakan teknik purposive sampling. Metode pengumpulan data yang digunakan adalah dengan skala kepribadian proaktif dan perilaku kerja inovatif. Teknik analisis data yang digunakan adalah uji korelasi Pearson Product Moment. Hasil penelitian menunjukan nilai korelasi sebesar 0.502 dan p < 0.05 yang artinya terdapat hubungan positif dan signifikan antara kepribadian proaktif dengan perilaku kerja inovatif. Implikasi praktis dalam penelitian ini adalah kepribadian proaktif mendorong karyawan untuk memiliki inisiatif dan motivasi untuk membawa perubahan berupa inovasi-inovasi bagi perusahaan sehingga memunculkan perilaku kerja inovatif.Kata Kunci: Perilaku kerja inovatif; inovasi; kepribadian proaktif; karyawan milenial;            karyawan food and beverage Abstract: The behavior carried out by employees to create, develop, and realize new ideas as a form of innovation for the company is called innovative work behavior. Apart from that, another factor that can influence innovative work behavior is a proactive personality. This research aims to determine the relationship between proactive personality and innovative work behavior of millennial employees who work in the food and beverage sector. This research method uses a quantitative approach. The subjects of this research were 155 millennial employees who work in the food and beverage sector that were selected using purposive sampling techniques. The data collection method used is a proactive personality scale and innovative work behavior, then being tested by pearson product moment correlation test. The result of this study show a correlation value of 0.502 and p < 0.05, which means there is a positive and significant relationship between proactive personality and innovative work behavior. The practical implication in this study is that proactive personalities encourage employees to have initiative and motivation to bring change in the form of innovations for the company so as to bring innovative work behavior. Keywords: Innovative work behavior; innovation; proactive personality; millennial employees; food                and beverage employees
TRAINING INTCOM (INTERPERSONAL COMMUNICATION) MENINGKATKAN PRODUKTIVITAS ORGANISASI HIMPUNAN MAHASISWA Rahmah, Dian Dwi Nur; Zahra, Nirita; Teluma, Theresia Roselyn Amabilis Sarbiti; Affifa, Ken; Aldisa, Olga Olivia; Oktavia, Nia Ariesma Nur
Devote: Jurnal Pengabdian Masyarakat Global Vol. 3 No. 1 (2024): Devote : Jurnal Pengabdian Masyarakat Global, Maret 2024
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/devote.v3i1.2543

Abstract

Communication has a very strategic place in the management of an organization. One measure of the good and bad of the organization depends on the quality of communication. Interpersonal communication as a link between communicator and communicant, is considered to be the most effective communication to change one's attitude, opinion, or behavior. The purpose of this training is to understand the concept of interpersonal communication and improve interpersonal communication skills between members to create effective performance in the organization. The method used in this training program is experiential learning which is carried out face-to-face to members of the Himpunan Mahasiswa Kedokteran Gigi Mulawarman University. The results of the training showed that there was an increase in understanding of interpersonal communication after being given training. This is evidenced based on the pre-test and post-test treatment with interpersonal communication training, the t-count result is -4.996 (< t table = 1.688) with p = 0.000 (p> 0.05) which means that there is a difference in the level of understanding of interpersonal communication in the Himpunan Mahasiswa Kedokteran Gigi Mulawarman University before and after being given treatment, namely with interpersonal communication training, and an increase in understanding by 10.6 percent. The Chairperson of the Dentistry Student Association provides feedback that members are more active in expressing opinions and can carry out interpersonal communication properly to improve the performance of the Himpunan Mahasiswa Kedokteran Gigi.