Claim Missing Document
Check
Articles

Found 28 Documents
Search

Pengaruh e-service quality dan e-trust terhadap e-loyalty dengan e-satisfaction sebagai variabel intervening pada pengguna e-commerce shopee di Surakarta Rizkiawan, Ilham Karin; Putranti, Latifah; Puspita, Dela
Journal of Management and Digital Business Vol. 2 No. 3 (2022): Journal of Management and Digital Business
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jmdb.v2i3.576

Abstract

This study is entitled The Effect of E-Service Quality and E-Trust on E-Loyalty with E-Satisfaction as an Intervening Variable for Shopee E-Commerce Users in Surakarta. This study aims to determine electronic service quality and trust's effect on electronic loyalty, with electronic satisfaction as an intervening variable. This research is quantitative research with a survey method. The population of this study is consumers who have made purchases on the Shopee website more than once. The sampling technique used purposeful sampling with a total sample of 205 people. The data collection technique uses an online questionnaire that has been tested for validity and reliability. The data analysis technique used to answer the hypothesis is path analysis. The results of the study show that there is a positive effect of e-service quality and e-trust on e-satisfaction. There is a positive effect of e-service quality and E-Satisfaction on E-Loyalty. There is a positive and significant effect of e-service quality and e-trust on e-loyalty, which is mediated by the e-satisfaction of Shopee E-Commerce users in Surakarta.
Job insecurity, job engagement and turnover intention of Hotel employees in Yogyakarta during pandemic Covid-19 Putranti, Latifah; Nurmasari, Nurani Desty; Sumantri, Era Manya
Journal of Business and Information Systems (e-ISSN: 2685-2543) Vol. 4 No. 2 (2022): Journal of Business and Information Systems
Publisher : Department of Accounting, Faculty of Business, Universitas PGRI Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36067/jbis.v4i2.132

Abstract

The pandemic of Covid-19 disrupted all economic activities, especially the tourism industry. The Special Region of Yogyakarta, a tourism city, has been badly affected. In surviving the pandemic conditions, the hotel industry adopted policies to carry out efficiency, which had an impact on job insecurity, job engagement, and turnover intention. This study aims to examine the impact of Covid-19, the effect of job insecurity, and job engagement on turnover intention. This study was conducted in the hotel industry in the Special Region of Yogyakarta in 2022. The sample used in this study was 100 hotel employees and used a non-probability sampling technique through a purposive sampling approach. The data analysis technique in this study uses structural equation modeling (SEM). The results showed that Job engagement negatively influenced on turnover intentions. Meanwhile, Job insecurity has a positive influence on turnover intentions. Last, the job insecurity did not affect turnover intention.
Manufacturing companies' risk perception based on the influence of safety leadership, safety knowledge, and safety attitudes. Putranti, Latifah; Saputri, Arista Yesi; Aryandha, Pradita Nindya; Herdiany, Hapsari Dyah
Journal of Business and Information Systems (e-ISSN: 2685-2543) Vol. 5 No. 2 (2023): Journal of Business and Information Systems
Publisher : Department of Accounting, Faculty of Business, Universitas PGRI Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36067/jbis.v5i2.219

Abstract

The growth and development of the manufacturing industry certainly has a positive impact because it increases employment, but it is directly proportional to the increase in work accidents. Most of the causes of work accidents are unsafe behavior. Unsafe behavior is caused by several factors and risk perception is an important part of it. Risk perception is relevant to safety because it can influence behavior that can influence the likelihood of accidents. This study aims to determine the effect of safety leadership, safety knowledge, and safety attitudes on perceived risk probability and perceived risk severity. This research was conducted at PT Linggarjati Mahardika Mulia in 2022. The sample used in this study was 315 respondents and used non-probability sampling techniques through a purposive sampling approach. The data analysis technique in this study used structural equation modeling with SEM-PLS and WarpPLS 8.0. The results confirmed that safety leadership has a positive effect on perceived risk probability and perceived risk severity. Safety knowledge has a positive effect on perceived risk probability and perceived risk severity. Safety attitude has a positive effect on perceived risk probability and perceived risk severity.
PEMBERDAYAAN KWT “BINA USAHA TANI” MELALUI PENYULUHAN CPPOB DAN PELATIHAN PEMBUATAN ES PUTER SRIKAYA Suharman, Suharman; Amalina, Afnita Nur; Putranti, Latifah; Afifah, Azzah; Santoso, Muhammad Dwi
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 6 No. 5 (2025): Vol.6 No. 5 Tahun 2025
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v6i5.50679

Abstract

Kelompok Wanita Tani “Bina Usaha Tani” bergerak dalam bidang pengolahan hasil pertanian yang berada di Dusun Kaliwuluh Rt. 004, Rw 006 Jurangjero, Kapanewon Ngawen, Kabupaten Gunungkidul, Daerah Istimewa Yogyakarta. KWT tersebut memiliki ladang di sekitar pekarangan rumah mereka yang dimanfaatkan untuk menanam tanaman buah khususnya buah srikaya. Buah Srikaya yang dihasilkan belum dapat dimanfaatkan secara baik, hanya dijual langsung dan dikonsumsi oleh anggota KWT. Untuk meningkatkan nilai tambah terhadap buah srikaya maka dilakukan pengolahan menjadi produk es puter yang dapat meningkatkan perekonomian dan kesejahteraan KWT “Bina Usaha Tani”. Kegiatan yang dilakukan tim pengabdi yaitu melakukan penyuluhan tentang Cara Produksi Pangan Olahan yang Baik (CPPOB) dan dilanjutkan dengan kegiatan pelatihan pembuatan es puter srikaya. Dari hasil kegiatan pengabdian tersebut masyarakat menjadi lebih paham terkait syarat yang harus dipenuhi dalam pengolahan bahan hasil pertanian menjadi produk serta kewajiban pelaku usaha pangan dalam memiliki sertifikat CPPOB. Selain itu setelah dilakukannya pelatihan pembuatan es puter, masyarakat menjadi lebih terampil dalam praktek pembuatan es puter hingga pengemasan produk yang siap jual. Kegiatan pengabdian tersebut bermanfaat bagi KWT “Bina Usaha Tani” dalam meningkatkan pengetahuan dan ketrampilan anggota kelompok tersebut.
Edukasi Pembelajaran dalam Pengolahan Sampah dan Latihan Menabung bagi Siswa Sekolah Dasar di Dusun Nambongan Dyah Herdiany, Hapsari; Nindya Aryandha, Pradita; Putranti, Latifah; Imam Basri, Anindita; Sudaryana, Arif; Ardita Febriana, Elsa; Yuli Rahayu, Puput; Khairunnisa, Tiara; Nur Samsiah, Fitriana
ABDIMAS NUSANTARA: Jurnal Pengabdian Kepada Masyarakat Vol. 6 No. 2 (2025): ABDIMAS NUSANTARA (Januari)
Publisher : Fakultas Ekonomi Universitas Islam Majapahit

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36815/abdimasnusantara.v6i2.3796

Abstract

Community service activities are activities that aim to help the community in various aspects without expecting anything in return. The target of the community service activities that the author carried out has a focus on increasing knowledge and training skills. The author carried out community service activities after seeing the problems and conditions of the service location environment. The service location environment has a large number of children and there are no programs targeting children. In addition, the current condition of children is less understanding of waste management and the importance of saving. At the service location, children tend to ignore waste and saving because the majority already use cellphones in their daily activities. Seeing these problems, the author carried out community service activities with the title of training in making piggy banks from used materials and socializing waste management. Participants in the activity were enthusiastic in participating in the activities as evidenced by the active participation of participants in discussion activities and the results of work and creativity that emerged from the participants.
Customer Satisfaction as a Mediator of Experiential Marketing, Perceived Quality, and Perceived Value toward Customer Loyalty -, Pradita Nindya Aryandha; Catur Setyo Nugroho; Arif Sudaryana; Guruh Ghifar Zalzalah; Latifah Putranti
Journal of Business Management and Islamic Banking Vol.4 No.2 (2025)
Publisher : UIN Sunan Kalijaga Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/jbmib.2025.0402-02

Abstract

Research Aims: This study aims to analyze the influence of experiential marketing, perceived quality, and perceived value on customer satisfaction and customer loyalty at ROS IN Hotel, as well as to examine the mediating role of customer satisfaction in strengthening the relationship between these factors and customer loyalty.   Design/methodology/approach: This study used a quantitative causal design to examine the influence of experiential marketing, perceived quality, and perceived value on customer loyalty, with customer satisfaction as a mediating variable. Data were collected from 40 customers of ROS IN Hotel Yogyakarta using a purposive sampling method and a structured questionnaire on a five-point Likert scale. The data were tested for validity and reliability, then analyzed using path analysis.   Research Findings: The results show that only perceived value significantly influences customer loyalty, both directly and through customer satisfaction, while experiential marketing and perceived quality have no significant effects. This indicates that post-pandemic hotel customers prioritize functional value (price, convenience, safety) over emotional experiences or perceived service quality, with customer satisfaction acting as a key mediator.   Theoretical Contribution/Originality: This study identifies perceived value as the key driver of customer loyalty in the post-pandemic hospitality sector, showing that customers prioritize functional benefits over experiential or perceived quality, with customer satisfaction as a mediator. Research limitation and implication: This study, limited to customers of ROS IN Hotel Yogyakarta, implies that increasing perceived value is crucial for building satisfaction and loyalty, while enriching the theoretical understanding of post-pandemic customer behavior.                                            
PENDIDIKAN KEWIRAUSAHAAN ANAK USIA DINI DI TPA AL-FATAH DUSUN DAGAN, DESA MURTIGADING, KAPANEWON SANDEN, BANTUL, DIY Putranti, Latifah; Hapsari, Hapsari Dyah Herdiany; Nindya Aryandha, Pradita; Imam Basri, Anindita; Hidayah, Nasrul; Sheva Damayanti, Elfira
Jurnal Pengabdian Masyarakat Bumi Rafflesia Vol. 5 No. 3 (2022): Jurnal Pengabdian Kepada Masyarakat Bumi Raflesia
Publisher : Universitas Muhammadiyah Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Pengabdian Kepada Masyarakat menyasar kepada anak-anak usia dini dan sekolah yang berada pada kelompok Taman Pendidikan Al-Quran (TPA) Al-Fatah di Dusun Dagan, Murtigading, Sanden, Bantul, Yogyakarta. Tema yang diangkat berhubungan dengan pentingnya menumbuhkan jiwa wirausaha pada anak- anak. Tujuan dari kegiatan pengabdian ini yaitu: Membangun motivasi kewirausahaan sejak dini, memahami apa itu berwirausaha, menumbuhkan kreativitas dan inovasi wirausaha muda, mendorong terciptanya lapangan pekerjaan dan meningkatkan perekonomian desa dan keluarga.Pengabdian yang dilaksanakan di TPA Al- Fatah ini dilakukan dengan menggunakan metode ceramah, diskusi, dan tanya jawab. Adanya simulasi dan pelatihan membuat produk usaha menambah ketertarikan peserta sehingga memunculkan ide-ide lain. Selain dilatih memunculkan ide usaha dan membuat produk, peserta pengabdian juga dilatih untuk memasarkan produk, sehingga pada akhirnya akan mendapatkan keuntungan dari penjualanproduk tersebut. Peserta dalam kegiatan ini didominasi usia dini dan sekolah. Harapannya kegiatan ini dapat menambah soft skill lain selain ilmu agama, tetapi juga ilmu bisnis dan wirausaha. Sehingga nanti bisa menciptakan wirausaha muda generasi insan qurani yang tidak hanya berorientasi pada profit, tetapi juga benefit. Kata Kunci: entrepreneurs, childhood, training, profit, benefit
Which Model Is the Most Accurate? A Comparative Study of Bankruptcy Prediction Models in Indonesia’s Automotive Sector Putranti, Latifah; Rizka Dwi Afriyanti; Ahsan Sumantika
UPY Business and Management Journal (UMBJ) Vol. 5 No. 1 (2026): UBMJ (UPY Business and Management Journal)
Publisher : Department of Management, Universitas PGRI Yogyakarta.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31316/ubmj.v5i1.8740

Abstract

Purpose: Financial distress has become a critical issue in corporate finance as it reflects a company’s ability to maintain business continuity before experiencing bankruptcy. The purpose of this study is to analyze and compare the accuracy levels of the Altman Z-Score, Springate, and Zmijewski models in predicting financial distress among automotive sub-sector companies listed on the Indonesia Stock Exchange during the 2019–2022 period. Methodology: This study employs a quantitative research approach using secondary data obtained from the annual financial statements of automotive sub-sector companies listed on the Indonesia Stock Exchange for the 2019–2022 period. The sample consists of 44 companies selected based on predetermined criteria. The analysis method involves descriptive statistical analysis and the application of the Altman Z-Score, Springate, and Zmijewski models to measure prediction accuracy in identifying financial distress. Findings: The findings indicate that the Altman Z-Score and Springate models can be used to predict financial distress; however, their accuracy levels are relatively low, at 22% and 61% respectively, with higher type error rates. Conversely, the Zmijewski model demonstrates superior predictive performance with an accuracy rate of 93% and a type error of 7%, suggesting it is the most effective model for predicting financial distress potential among automotive sub-sector companies in Indonesia. These results highlight that the Zmijewski model provides the most reliable identification of financial distress compared to the other models. Originality: The originality of this study lies in its comparative analysis of three well-known financial distress prediction models, Altman Z-Score, Springate, and Zmijewski, explicitly applied to Indonesia’s automotive sub-sector during the post-pandemic period (2019–2022). This focus provides new empirical evidence on model accuracy within an industry significantly affected by economic fluctuations and supply chain disruptions. Practical implications: The findings provide valuable insights for investors, managers, and policymakers in assessing financial distress risk and improving financial decision-making within the automotive industry.