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All Journal Journal of Economics, Business, & Accountancy Ventura MBIA Business Management Analysis Journal (BMAJ) Journal of Islamic Monetary Economics and Finance Jurnal Pengabdian Masyarakat Bumi Raflesia Bisman (Bisnis dan Manajemen): The Journal of Business and Management Jurnal Industri Kreatif dan Kewirausahaan Jurnal Berdaya Mandiri Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Pengabdian Masyarakat Multidisiplin AKMENIKA Journal of Management and Digital Business Empowerment Journal Jurnal Abdimas Musi Charitas Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) UBMJ (UPY Business and Management Journal) Journal of Business Management and Islamic Banking Journal of Business and Information System ABDIMAS NUSANTARA
Putranti, Latifah
Department Of Management, Universitas PGRI Yogyakarta
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Job insecurity, job engagement and turnover intention of Hotel employees in Yogyakarta during pandemic Covid-19 Putranti, Latifah; Nurmasari, Nurani Desty; Sumantri, Era Manya
Journal of Business and Information Systems (e-ISSN: 2685-2543) Vol. 4 No. 2 (2022): Journal of Business and Information Systems
Publisher : Department of Accounting, Faculty of Business, Universitas PGRI Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36067/jbis.v4i2.132

Abstract

The pandemic of Covid-19 disrupted all economic activities, especially the tourism industry. The Special Region of Yogyakarta, a tourism city, has been badly affected. In surviving the pandemic conditions, the hotel industry adopted policies to carry out efficiency, which had an impact on job insecurity, job engagement, and turnover intention. This study aims to examine the impact of Covid-19, the effect of job insecurity, and job engagement on turnover intention. This study was conducted in the hotel industry in the Special Region of Yogyakarta in 2022. The sample used in this study was 100 hotel employees and used a non-probability sampling technique through a purposive sampling approach. The data analysis technique in this study uses structural equation modeling (SEM). The results showed that Job engagement negatively influenced on turnover intentions. Meanwhile, Job insecurity has a positive influence on turnover intentions. Last, the job insecurity did not affect turnover intention.
Manufacturing companies' risk perception based on the influence of safety leadership, safety knowledge, and safety attitudes. Putranti, Latifah; Saputri, Arista Yesi; Aryandha, Pradita Nindya; Herdiany, Hapsari Dyah
Journal of Business and Information Systems (e-ISSN: 2685-2543) Vol. 5 No. 2 (2023): Journal of Business and Information Systems
Publisher : Department of Accounting, Faculty of Business, Universitas PGRI Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36067/jbis.v5i2.219

Abstract

The growth and development of the manufacturing industry certainly has a positive impact because it increases employment, but it is directly proportional to the increase in work accidents. Most of the causes of work accidents are unsafe behavior. Unsafe behavior is caused by several factors and risk perception is an important part of it. Risk perception is relevant to safety because it can influence behavior that can influence the likelihood of accidents. This study aims to determine the effect of safety leadership, safety knowledge, and safety attitudes on perceived risk probability and perceived risk severity. This research was conducted at PT Linggarjati Mahardika Mulia in 2022. The sample used in this study was 315 respondents and used non-probability sampling techniques through a purposive sampling approach. The data analysis technique in this study used structural equation modeling with SEM-PLS and WarpPLS 8.0. The results confirmed that safety leadership has a positive effect on perceived risk probability and perceived risk severity. Safety knowledge has a positive effect on perceived risk probability and perceived risk severity. Safety attitude has a positive effect on perceived risk probability and perceived risk severity.
Edukasi Pembelajaran dalam Pengolahan Sampah dan Latihan Menabung bagi Siswa Sekolah Dasar di Dusun Nambongan Dyah Herdiany, Hapsari; Nindya Aryandha, Pradita; Putranti, Latifah; Imam Basri, Anindita; Sudaryana, Arif; Ardita Febriana, Elsa; Yuli Rahayu, Puput; Khairunnisa, Tiara; Nur Samsiah, Fitriana
ABDIMAS NUSANTARA: Jurnal Pengabdian Kepada Masyarakat Vol. 6 No. 2 (2025): ABDIMAS NUSANTARA (Januari)
Publisher : Fakultas Ekonomi Universitas Islam Majapahit

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36815/abdimasnusantara.v6i2.3796

Abstract

Community service activities are activities that aim to help the community in various aspects without expecting anything in return. The target of the community service activities that the author carried out has a focus on increasing knowledge and training skills. The author carried out community service activities after seeing the problems and conditions of the service location environment. The service location environment has a large number of children and there are no programs targeting children. In addition, the current condition of children is less understanding of waste management and the importance of saving. At the service location, children tend to ignore waste and saving because the majority already use cellphones in their daily activities. Seeing these problems, the author carried out community service activities with the title of training in making piggy banks from used materials and socializing waste management. Participants in the activity were enthusiastic in participating in the activities as evidenced by the active participation of participants in discussion activities and the results of work and creativity that emerged from the participants.
Customer Satisfaction as a Mediator of Experiential Marketing, Perceived Quality, and Perceived Value toward Customer Loyalty Pradita Nindya Aryandha -; Catur Setyo Nugroho; Arif Sudaryana; Guruh Ghifar Zalzalah; Latifah Putranti
Journal of Business Management and Islamic Banking Vol.4 No.2 (2025)
Publisher : UIN Sunan Kalijaga Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/jbmib.2025.0402-02

Abstract

Research Aims: This study aims to analyze the influence of experiential marketing, perceived quality, and perceived value on customer satisfaction and customer loyalty at ROS IN Hotel, as well as to examine the mediating role of customer satisfaction in strengthening the relationship between these factors and customer loyalty.   Design/methodology/approach: This study used a quantitative causal design to examine the influence of experiential marketing, perceived quality, and perceived value on customer loyalty, with customer satisfaction as a mediating variable. Data were collected from 40 customers of ROS IN Hotel Yogyakarta using a purposive sampling method and a structured questionnaire on a five-point Likert scale. The data were tested for validity and reliability, then analyzed using path analysis.   Research Findings: The results show that only perceived value significantly influences customer loyalty, both directly and through customer satisfaction, while experiential marketing and perceived quality have no significant effects. This indicates that post-pandemic hotel customers prioritize functional value (price, convenience, safety) over emotional experiences or perceived service quality, with customer satisfaction acting as a key mediator.   Theoretical Contribution/Originality: This study identifies perceived value as the key driver of customer loyalty in the post-pandemic hospitality sector, showing that customers prioritize functional benefits over experiential or perceived quality, with customer satisfaction as a mediator. Research limitation and implication: This study, limited to customers of ROS IN Hotel Yogyakarta, implies that increasing perceived value is crucial for building satisfaction and loyalty, while enriching the theoretical understanding of post-pandemic customer behavior.                                            
PEMBERDAYAAN KWT “BINA USAHA TANI” MELALUI PENYULUHAN CPPOB DAN PELATIHAN PEMBUATAN ES PUTER SRIKAYA Suharman Suharman; Afnita Nur Amalina; Latifah Putranti; Azzah Afifah; Muhammad Dwi Santoso
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 6 No. 5 (2025): Vol.6 No. 5 Tahun 2025
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v6i5.50679

Abstract

Kelompok Wanita Tani “Bina Usaha Tani” bergerak dalam bidang pengolahan hasil pertanian yang berada di Dusun Kaliwuluh Rt. 004, Rw 006 Jurangjero, Kapanewon Ngawen, Kabupaten Gunungkidul, Daerah Istimewa Yogyakarta. KWT tersebut memiliki ladang di sekitar pekarangan rumah mereka yang dimanfaatkan untuk menanam tanaman buah khususnya buah srikaya. Buah Srikaya yang dihasilkan belum dapat dimanfaatkan secara baik, hanya dijual langsung dan dikonsumsi oleh anggota KWT. Untuk meningkatkan nilai tambah terhadap buah srikaya maka dilakukan pengolahan menjadi produk es puter yang dapat meningkatkan perekonomian dan kesejahteraan KWT “Bina Usaha Tani”. Kegiatan yang dilakukan tim pengabdi yaitu melakukan penyuluhan tentang Cara Produksi Pangan Olahan yang Baik (CPPOB) dan dilanjutkan dengan kegiatan pelatihan pembuatan es puter srikaya. Dari hasil kegiatan pengabdian tersebut masyarakat menjadi lebih paham terkait syarat yang harus dipenuhi dalam pengolahan bahan hasil pertanian menjadi produk serta kewajiban pelaku usaha pangan dalam memiliki sertifikat CPPOB. Selain itu setelah dilakukannya pelatihan pembuatan es puter, masyarakat menjadi lebih terampil dalam praktek pembuatan es puter hingga pengemasan produk yang siap jual. Kegiatan pengabdian tersebut bermanfaat bagi KWT “Bina Usaha Tani” dalam meningkatkan pengetahuan dan ketrampilan anggota kelompok tersebut.
Financial Constraints of Micro, Small, and Medium-sized Enterprises (MSMEs) in the Indonesia Creative Industries Ninditya Nareswari; Nuraini Desty Nurmasari; Latifah Putranti
Journal of Economics, Business, and Accountancy Ventura Vol. 25 No. 3 (2022): December 2022 - March 2023
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jebav.v25i3.3433

Abstract

The creative industry has a significant role in the economy. The existence of a creative industry causes advanced innovations, increases job availability, and improves the value and quality of a product. However, MSMEs in the creative industry still face constraints related to finance because they have different types of business patterns. The business pattern is unpredictable and will have an impact on strategy. This study aims to identify and explore the financial constraints of MSMEs in the creative industry in Surabaya. A semi-structured interview was conducted with the owner of 8 MSMEs. Using an explanatory pilot study, the result found five themes of the financial constraints of MSMEs in the creative industry: working capital management, access to credit, financial support from the government, cost efficiency, and the financial literacy of the owners. This study has several implications for the creative economy to develop the financial aspect for MSMEs in the creative industry.
PENDIDIKAN KEWIRAUSAHAAN ANAK USIA DINI DI TPA AL-FATAH DUSUN DAGAN, DESA MURTIGADING, KAPANEWON SANDEN, BANTUL, DIY Latifah Putranti; Hapsari Dyah Herdiany Hapsari; Pradita Nindya Aryandha; Anindita Imam Basri; Nasrul Hidayah; Elfira Sheva Damayanti
Jurnal Pengabdian Masyarakat Bumi Rafflesia Vol. 5 No. 3 (2022): Jurnal Pengabdian Kepada Masyarakat Bumi Raflesia
Publisher : Universitas Muhammadiyah Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Pengabdian Kepada Masyarakat menyasar kepada anak-anak usia dini dan sekolah yang berada pada kelompok Taman Pendidikan Al-Quran (TPA) Al-Fatah di Dusun Dagan, Murtigading, Sanden, Bantul, Yogyakarta. Tema yang diangkat berhubungan dengan pentingnya menumbuhkan jiwa wirausaha pada anak- anak. Tujuan dari kegiatan pengabdian ini yaitu: Membangun motivasi kewirausahaan sejak dini, memahami apa itu berwirausaha, menumbuhkan kreativitas dan inovasi wirausaha muda, mendorong terciptanya lapangan pekerjaan dan meningkatkan perekonomian desa dan keluarga.Pengabdian yang dilaksanakan di TPA Al- Fatah ini dilakukan dengan menggunakan metode ceramah, diskusi, dan tanya jawab. Adanya simulasi dan pelatihan membuat produk usaha menambah ketertarikan peserta sehingga memunculkan ide-ide lain. Selain dilatih memunculkan ide usaha dan membuat produk, peserta pengabdian juga dilatih untuk memasarkan produk, sehingga pada akhirnya akan mendapatkan keuntungan dari penjualanproduk tersebut. Peserta dalam kegiatan ini didominasi usia dini dan sekolah. Harapannya kegiatan ini dapat menambah soft skill lain selain ilmu agama, tetapi juga ilmu bisnis dan wirausaha. Sehingga nanti bisa menciptakan wirausaha muda generasi insan qurani yang tidak hanya berorientasi pada profit, tetapi juga benefit. Kata Kunci: entrepreneurs, childhood, training, profit, benefit
GERAKAN SISWA CERDAS FINANSIAL: PEMBERDAYAAN LITERASI KEUANGAN DASAR DI SD MUHAMMADIYAH BANYURADEN Latifah Putranti; Pradita Nindya Aryandha; Anantika Putri Nur Khasanah; Wahyu Azizah Putri; Vanesa Dinda Tri Wulandari; Bagas Saputra
Jurnal Pengabdian Masyarakat Multidisiplin Vol 9 No 2 (2026): Februari
Publisher : LPPM Universitas Abdurrab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36341/jpm.v9i2.7240

Abstract

This community service activity was conducted to improve students’ basic financial literacy at Muhammadiyah Elementary School in Banyuraden, given the low understanding among elementary school-aged children of basic concepts in money management, saving habits, and responsible financial behavior. The “Financially Smart Student Movement” program was designed to empower financial literacy through an educational, participatory, and interactive approach that includes counseling methods, educational games, savings practices, and mentoring through simple learning modules. The goal of this activity was to foster a basic understanding of the value of money, needs and wants, and simple financial planning, and to develop savings habits from an early age. The implementation results showed an increase in students’ knowledge of basic financial concepts, changes in attitudes toward frugality and focus, and increased motivation to save regularly. Based on these results, it is recommended that schools integrate financial literacy into daily activities, strengthen collaboration with local financial institutions, and develop follow-up programs to deepen children’s understanding of financial matters.
Co-Authors ADITYA NUGRAHA Afnita Nur Amalina Al-Farisi, Mohammad Amiruddin Anantika Putri Nur Khasanah Anindita Imam Basri Ardita Febriana, Elsa Arif Sudaryana Aryandha, Pradita Nindya Aulia Uswatun Azzah Afifah Bagas Saputra Baliawan, Prastara Rangga Dito Catur Setyo Nugroho Chandra Wisnu Utomo Doni Hermansyah Dyah Herdiany, Hapsari Elfira Sheva Damayanti Era Manya Sumantri Eva Puspa Fitriani Nur Annisa Guruh Ghifar Zalzalah Hapsari Dyah Herdiany Hapsari Dyah Herdiany Hapsari Dyah Herdiany Hapsari Hapsari Dyah Herdiany Hapsari Hasbi, Syahrul Herdiany, Hapsari Dyah Ilham Karin Rizkiawan Kamara, Haris Khairunnisa, Tiara Mia Setia Muhammad Amiruddin Al- Farisi Muhammad Dwi Santoso Muhammad Iqbal Birsyada Nareswari, Ninditya Nasrul Hidayah Ninditya Nareswari Ninditya Nareswari Nindya Aryandha, Pradita Nur Samsiah, Fitriana Nuraini Desty Nurmasari Nuraini Desty Nurmasari Nurani Desty Nurmasari Nurmasari, Nuraini Desty Nurmasari, Nurani Desty Pradita Nindya Aryandha Pradita Nindya Aryandha puspita, dela Saputri, Arista Yesi Sigit Handoko Sriariani Tabun, Putri Sudaryana, Arif suharman Sumantri, Era Manya Tabun, Putri Sriariani Trias Setiawati Vanesa Dinda Tri Wulandari Wahyu Azizah Putri Yuli Rahayu, Puput Zuhani Dwi Prasetyo