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All Journal JURISMA: Jurnal Riset Bisnis & Manajemen eCo-Buss Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Ilmu Manajemen Terapan (JIMT) International Journal of Finance Research Indo-MathEdu Intellectuals Journal Golden Ratio of Marketing and Applied Psychology of Business Jurnal Ilmiah Multidisiplin (JUKIM) EKOBIS SYARIAH Jurnal Pengabdian Kolaborasi dan Inovasi IPTEKS Maneggio Indonesian Journal of Emerging Trends in Community Empowerment
Iswati, Heni
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Library & Information Science Mathematics Social Sciences Other

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Journal : International Journal of Finance Research

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The Influence of Member Perceptions, Service Quality, and Trust on Member Loyalty by Intervening Organizational Image (Case Study of the IAI Organization in Tangerang Regency) Mulyani, Kartika; Brabo, Nora Andira; Iswati, Heni
International Journal of Finance Research Vol. 5 No. 1 (2024): International Journal of Finance Research
Publisher : Training & Research Institute - Jeramba Ilmu Sukses (TRI-JIS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/ijfr.v5i1.1661

Abstract

This research aims to analyze the influence of member perceptions, service quality, and trust on member loyalty by intervening with the organizational image of the Indonesian Pharmacists Association (IAI) in Tangerang Regency. This research used a survey method with 315 people using the Simple Random Sampling technique. The data collection technique uses a questionnaire whose validity and reliability have been tested. The data analysis technique uses the software program application using multiple linear regression analysis and path analysis. The research results provide conclusions: (1) Members' perceptions have a positive and significant effect on the organization's image; (2) Service quality has a positive and significant effect on the organization's image; (3) Member trust has a positive and significant effect on the organization's image; (4) perception, quality of service, and trust together have a positive and significant effect on the organization's image; (5) Member perceptions have a positive and significant effect on member loyalty; (6) Service quality has a positive and significant effect on member loyalty; (7) Trust has a positive but not significant effect on member loyalty; (8) Perception, service quality and trust simultaneously influence member loyalty; (9) Perception, service quality and trust simultaneously influence member loyalty through organizational image as an intervening variable
Co-Authors ADI SAPUTRO Ali Niazi , Hakam Andira Brabo, Nora Arief, Rachmat Arisudhana, Dicky Ayu Wahyuningtyas David David Eryco Muhdaliha Firdaus, Panca Maulana Fuji Oktaviani, Retno Gian, Erick Ivan Hayatul Khairul Rahmat Heru Nugroho Indah Rahayu Lestari Koen Hendrawan Kusnawan, Agus Kuswanto, Hary Laksmiwati, Mia Lestari, Setyani Dwi Mulyani, Kartika Nora Andira Brabo Qodariah, Qodariah Rinny Meidiyustiani Safitra, Ravindra Sari, Nurma Elita Selamet Riyadi Slamet Riyadi Soekotjo, Sundari Suhad, Suhad Tristanto, Sigit Heri Yuwono Yuwono