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Perilaku Konsumsi Fashion Muslim di Era Digital Dalam Perspektif Islam (Studi Kasus Mahasiswa FEBI UIN Sumatera Utara) Nasution, Siti Aminah; Sugianto, Sugianto; Nasution, Juliana
Jurnal Ilmiah Ekonomi Islam Vol. 10 No. 3 (2024): JIEI : Vol.10, No.3, 2024
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v10i3.15393

Abstract

In Indonesia, Muslim fashion is increasingly important as an expression of religious identity and values, with consumers, particularly university students, utilizing technology to select products that comply with halal principles and Islamic ethics. This study aims to understand the influence of Muslim fashion consumption behavior in digital technology. This research methodology uses a quantitative approach with data collected through questionnaires with a sample of 100 active students at the Faculty of Economics and Islamic Business at UIN North Sumatra, then analyzed using simple linear regression with SPSS 22 software. The results show that Muslim fashion consumption behavior has a significant effect on technology utilization, with a t-count value of 9.056 and a p-value of 0.000, far below the 0.05 significance limit. The coefficient of determination (R-squared) of 0.456 indicates that 45.6% of the variation in technology utilization can be explained by Muslim fashion consumption behavior. This indicates that digital technology makes it easier for students to choose fashion products that are in accordance with Islamic values.
SHARIA ACCOUNTING PRACTICES AND FINANCIAL ACCOUNTABILITY IN ISLAMIC MICROFINANCE INSTITUTIONS: A CASE STUDY OF BAITUL MAAL WA TAMWIL IN MEDAN CITY Adawiyah, Rabiatul; Nasution, Yenni Samri Juliati; Nasution, Juliana
Jurnal Al-Ijtimaiyyah Vol. 12 No. 1 (2026)
Publisher : Universitas Islam Negeri Ar-Raniry Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/al-ijtimaiyyah.v12i1.33941

Abstract

This study examines the role of sharia accounting practices in strengthening transparency and accountability of financial reporting in Islamic microfinance institutions, with a particular focus on Baitul Maal wa Tamwil (BMT) in Medan City. As community-based financial institutions, BMTs play a strategic role in supporting socio-economic empowerment while adhering to Islamic principles of justice, honesty, and trustworthiness. Sharia accounting is therefore not only a technical reporting mechanism but also an ethical framework that shapes responsible financial governance within Islamic communities. This research adopts a qualitative case study approach. Data were collected through in-depth interviews with BMT managers, internal auditors, sharia supervisory board members, and staff, complemented by document analysis of financial reports and relevant regulatory guidelines. The findings reveal that the implementation of sharia accounting contributes significantly to improving transparency through detailed transaction recording, clear disclosure of sharia-based contracts, and separation of social and commercial funds. Accountability is strengthened through internal supervision, sharia compliance mechanisms, and adherence to PSAK Syariah and AAOIFI standards. Nevertheless, the study also identifies challenges, particularly limited human resource capacity and the lack of integrated accounting systems. This study contributes to the discourse on Islamic community development by demonstrating how sharia accounting can support accountable and transparent financial governance in Islamic microfinance institutions.
Analysis Of The Effect Of Murabahah Product Pricing On The Number Of Microfinance Customers (A Study At Sharia People’s Financing Bank Serambi Mekah, Langsa) Pasaribu, Rifdah Atika; Nasution, Juliana; Inayah, Nurul
JURNAL MANAJEMEN MOTIVASI Vol 21 No 1 (2025): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v21i1.7749

Abstract

This study aims to analyze the effect of Murabahah product pricing on the number of microfinance customers at BPRS Serambi Mekah Langsa. Using a quantitative descriptive method and Likert-scale questionnaires, 100 respondents were surveyed from a population of 400. The results, processed via SPSS 25, indicate that pricing has a positive and significant effect on customer numbers. These findings suggest that competitive pricing strategies can increase customer interest, especially in Islamic microfinance sectors. This highlights the importance of proper pricing policies to attract and retain customers in Sharia-based banking institutions.
Development of Halal Culinary MSMEs Using the Business Model Canvas Panji Ahmad Harahap, Anugerah; Imsar, Imsar; Nasution, Juliana
Jurnal Sains Sosio Humaniora Vol. 10 No. 1 (2026): Volume 10, Nomor 1 January - June 2026
Publisher : LPPM Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jssh.v10i1.55925

Abstract

This study aims to analyse the business model of Bakso Urat Juara Bandar Khalifah MSME using the Business Model Canvas (BMC) approach, examine the existing value proposition in shaping brand identity and customer experience, and formulate more effective business model development strategies. The study employed a qualitative approach, with data collected through interviews involving the business owner, business partners, and customers. The findings reveal that the existing business model has incorporated the nine elements of the Business Model Canvas. However, its implementation remains relatively simple and has not been optimally integrated. In terms of value proposition, the business predominantly emphasizes functional values, such as product quality and affordable pricing, while emotional and visual aspects, particularly outlet design, have not been maximized. This condition contributes to a weaker brand identity and less distinctive customer experience. Several development strategies are therefore proposed, including outlet design standardization, product innovation, and service quality enhancement. Consequently, business model development should not merely focus on increasing sales performance, but also on creating sustainable value and strengthening business competitiveness. These insights contribute for small food vendors to move beyond basic survival and focus on creating memorable brand spaces that secure long-term market loyalty.
Analisis Keberhasilan Program Zakat dalam Meningkatkan Kesejahteraan Mustahik di Kabupaten Langkat Azkia Risyda, Putri; Ikhsan Harahap, Muhammad; Nasution, Juliana
Jurnal Riset Akuntansi Vol. 4 No. 1 (2026): Jurnal Riset Akuntansi
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jura-itb.v4i1.4519

Abstract

This study aims to analyze the success of the zakat program in improving the welfare of those who mustahik (receiver) in Langkat Regency. The study used a qualitative approach with triangulation methods through in-depth interviews, observations, and documentation studies with zakat administrators, local government officials, mustahik, and muzakki (receiver). The results indicate that zakat management by the Langkat Regency BAZNAS (National Agency for the Protection of the Poor) has had a multidimensional impact on mustahik, including improving housing quality, strengthening access to education, increasing income through economic empowerment programs, and increasing community religious awareness. The synergy between BAZNAS and the local government has also strengthened the effectiveness of zakat collection and distribution. Although challenges remain in optimizing funds and empowering business mentoring, the zakat program in Langkat Regency has substantively demonstrated success as an instrument for sustainable socio-economic empowerment and contributing to reducing regional poverty.
IMPLEMENTATION OF CUSTOMER RELATIONSHIP MANAGEMENT (CRM) IN EFFORTS TO IMPROVE CUSTOMER LOYALTY AT BANK SUMUT KCP SYARIAH HM YAMIN MEDAN Efendi, Bunga Artha Nefia; Nasution, Juliana; Yanti, Nursantri
Indonesian Journal of Business and Management Vol. 8 No. 2 (2026): Indonesian Journal of Business and Management, Juni 2026
Publisher : Postgraduate Bosowa University Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35965/jbm.v8i2.8747

Abstract

This study aims to analyze the implementation of Customer Relationship Management (CRM) and identify the obstacles encountered in its application to enhance customer loyalty at Bank Sumut KCP Syariah HM Yamin Medan. The study was motivated by the increasing importance of customer relationship strategies in the Islamic banking industry and the limited qualitative evidence regarding CRM implementation in regional Islamic banking institutions. A descriptive qualitative approach was employed, with data collected through in-depth interviews, observations, and documentation. Eight informants were purposively selected, consisting of three employees and five customers. Data were analyzed using the interactive model of data reduction, data display, and conclusion drawing, while data validity was ensured through source triangulation, technique triangulation, and member checking. The findings reveal that CRM implementation has been carried out through three main dimensions, namely people, process, and technology. The people dimension is reflected in responsive, friendly, and empathetic services provided by employees. The process dimension is implemented through customer identification, differentiation, interaction, and service customization activities. The technology dimension is supported by the utilization of mobile banking, internet banking, QRIS, and auto-debit facilities to improve service accessibility and efficiency. However, CRM implementation remains constrained by the absence of an integrated CRM system and limitations in human resources for conducting systematic customer relationship activities. The study concludes that effective integration of people, process, and technology contributes to strengthening customer relationships and enhancing customer loyalty. These findings provide practical insights for Islamic banking institutions seeking to improve customer relationship strategies and maintain sustainable customer loyalty in an increasingly competitive banking environment.
Co-Authors Afifah, Yasmin Ahmad Fadli Alfiani, Rani Almasri, Anas Zahir Andini, Indri Anggraini, Sri Dewi Aqwa Naser Daulay Arifin Fauzi Lubis Armayani, Reni Ria Asmita, Riza Ayu Atika Atika Azkia Risyda, Putri Barus, Khairani Br Batubara, Maryam Br. Purba, Devia Syahfitri Budi Prianto Daulay, Khairani Andini Della, Della Alvionita Efendi, Bunga Artha Nefia Eka Lestari Enjeli, Enjeli Fadilah, Rahmatul Fadillatunnisa, Fadillatunnisa Fauzi Ahmad Muda Harahap, Muhammad Ikhsan Harahap, Rahmat Daim Hasibuan, Hesti Aryani Hasibuan, Reni Ria Armayani Hasugian, Hotbin Hayani, Nur Syamsidah Heru, Muhammad Ikhsan Harahap, Muhammad Ilham Arifin Imsar, Imsar Indradewa, Rhian Isnaini Harahap Kamil, Muhammad Raihan Khoirunisa, Afifah Aulia Kudadiri, Vingky Kurnia, Ahmad Larasati, Diah Larasati Lasmi, Aida Lubis, Sofiana Zahara Lubis, Sri Nikmah Tullah M. Yogi Riyantama Isjoni Madinah, Futri Maharani, Anggun Debana Marliyah, Marliyah Marpaung, Dzakkiyah Addawiyah Masrida, Masrida Maulana, Rifki Maulida, Lisa Metuah, Marpirah Miliantari, Dea Muhammad Arif Muhammad Lathief Ilhamy Nasution muhammad Syahbudi, muhammad Muhammad Yafiz Munawar, Ahmad Fauzi Murtadla, Abdullah Alfikri Mustapa  Khamal  Rokan Nashuha Harahap, Vania Ananda Nasution, Dini Andriani Nasution, Muhammad Idris Nasution, Siska Amelia Nasution, Siti Aminah Natasya, Adelia Novia, Raisyah Arta Nurhalimah Sitorus Nurhasanah Siregar . Nurlaila Nursantri Yanti Nurul Inayah Nurul Jannah Nurwani Nurwani, Nurwani Panji Ahmad Harahap, Anugerah Pasaribu, Rifdah Atika Pradila, Egita Pranata, Mhd Harry Putri, Siti Rahmayanti Rabiatul Adawiyah Rahma, Tri Inda Fadhila Rahmadani, Aulia Rahmani, Nur Ahmadi Bi Ramadhani, Sri Rokan, Mustafa Kamal Saparuddin Siregar Saputra, Muhammad Ilham Sari, Suci Indah Sartika Sartika Sastiani, Amanda Feby Sayuti, Gegoh Selaya, Asyaadatun Nazila Silalahi, Khairul Amri Siregar, Nabila Safutri Sitorus, Dahlia Safutri Br Sri Maharani Sri Rizky, Dina Sugianto Sugianto Supardi Tambak, Eli Ermawati Tanjung, Maysara Hapni Tanjung, Miftahul Jannah Torus, Fadillah Rahmi Khairunnisa Br YENNI SAMRI JULIATI NASUTION, YENNI SAMRI JULIATI Zakia, Maulida Ummi Zhafran, Faras Abiyyu Zuhrinal M. Nawawi