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TERAPAN ELSA (ENGLISH LEARNING SPEECH ASSISTANT) SEBAGAI INOVASI MODEL PEMBELAJARAN BAHASA INGGRIS PADA ANAK Usman Nurhasan; Anugrah Nur Rahmanto; Retno Damayanti; Bagas Setya Dian Nugraha; Rudy Ariyanto
Kohesi: Jurnal Sains dan Teknologi Vol. 5 No. 3 (2024): Kohesi: Jurnal Sains dan Teknologi
Publisher : CV SWA Anugerah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.3785/kohesi.v5i3.7084

Abstract

Abstract This study aimed to evaluate the acceptance and effectiveness of an Augmented Reality (AR)-based English language learning system, ELSA, among students. Through the analysis of Technology Acceptance Model (TAM) questionnaire data and statistical tests, it was found that students had a positive perception of the usefulness and ease of use of the AR system. The use of ELSA significantly improved students' English language proficiency, particularly in vocabulary and pronunciation. Moreover, ELSA was also able to increase student motivation. However, this study identified disparities in student abilities and a lack of relevance of the material to the local context as challenges. Efforts have been made to address these issues, such as adjusting learning groups and revising materials. Overall, the results of this study demonstrate the great potential of AR in revolutionizing English language learning, especially for young learners, by providing a more interactive, personalized, and effective learning experience.
Implementasi Website Profil Sebagai Strategi Peningkatan Penjualan Di Toko Kue Macaron Tuffero Ahmadi Yuli Ananta; Rudy Ariyanto; Rakhmat Arianto; Imam Fahrur Rozi; Erfan Rohadi; Farida Ulfa
KOMUNITA: Jurnal Pengabdian dan Pemberdayaan Masyarakat Vol 5 No 1 (2026): Februari
Publisher : PELITA NUSA TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60004/komunita.v5i1.394

Abstract

This community service activity was carried out with the aim of enhancing the competitiveness and brand image of Macaron Tuffero through the development of a Profile Website as an effective and sustainable digital promotion medium. The partner of this program is the Macaron Tuffero SME, which operates in the production of cakes and desserts, located in Dau District, Malang Regency. The activity involved the business owner and staff as primary participants who collaborated actively with the community service team from Politeknik Negeri Malang. The main problem faced by the partner was the limited use of digital promotion media and the absence of an official platform to professionally present the business profile. To address this issue, the activity was implemented through five main stages: needs analysis, website design and architecture planning, system development and implementation, testing, and website usage training. The website was developed using the WordPress platform with the WooCommerce plugin to facilitate product catalogs and online ordering features. The results show that the developed website functions properly, consistently presents the business’s visual identity, and integrates with various social media and marketplace platforms. The website also provides convenience for the business owner to independently update content. Overall, this community service program successfully delivered a practical digital solution that contributes to marketing capacity enhancement and supports digital transformation among SMEs in the technology-based economy era.