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All Journal IJHCM (International Journal of Human Capital Management) JASa (Jurnal Akuntansi, Audit dan Sistem Informasi Akuntansi) Current : Jurnal Kajian Akuntansi dan Bisnis Terkini Jurnal Widyaiswara Indonesia Buletin Poltanesa Jurnal Bina Ketenagakerjaan Jurnal Prajaiswara Jurnal Manajemen Perbankan Keuangan Nitro Jurnal Jaminan Kesehatan Nasional JBSI: Jurnal Bahasa dan Sastra Indonesia Jurnal Pendidikan Ilmu Sosial ABDIMAS Jurnal Media Akademik (JMA) Buletin Ilmiah Litbang Perdagangan Andragogi Kesehatan Jurnal Nusa Manajemen
Erwinsyah
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PERAN DIGITALISASI PEMASARAN DALAM MENDORONG PERTUMBUHAN PENJUALAN : STUDI KASUS TOKO ROSE COLLECTION PALU Selfina Lahabu; Erwinsyah; Phatra Anggana Djuri; Femilia Zahra
Jurnal Nusa Manajemen Vol. 2 No. 3 (2025): Jurnal Nusa Manajemen Volume 2 Nomor 3 November Tahun 2025
Publisher : Publika Citra Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62237/jnm.v2i3.321

Abstract

This study aims to examine how digital marketing through social media is utilized to increase sales and customer loyalty at Rose Collection Palu, a local fashion SME. The research uses a descriptive qualitative method with data collected through in-depth interviews, observation, and documentation. The findings show that TikTok, Instagram, and Facebook are actively used as the main platforms for promotion, communication, and customer engagement. Visual content strategies that align with current trends are proven to boost audience interaction and build brand image. Digitalization significantly contributes to sales growth, with online sales accounting for 60% and a notable increase in new customers. However, challenges such as algorithm fluctuations and limited content production tools remain. This study contributes as a reference for SMEs to develop adaptive digital strategies and provides input for policymakers in supporting digital transformation among micro-businesses.
PERAN BISNIS DIGITAL DALAM MENINGKATKAN PENJUALAN DAN KEPUASAN PELANGGAN PADA DIMSUM NYAMEE.ID PALU Dian Safita; Erwinsyah; Phatra Anggana Djuri; Femilia Zahra
Jurnal Nusa Manajemen Vol. 2 No. 3 (2025): Jurnal Nusa Manajemen Volume 2 Nomor 3 November Tahun 2025
Publisher : Publika Citra Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62237/jnm.v2i3.322

Abstract

Digital transformation through social media has become a strategic tool for micro, small, and medium enterprises (MSMEs) to enhance their adaptability in the era of technology. This study examines the implementation of digital business systems by Dimsum Nyamee.id Palu through WhatsApp, Instagram, and TikTok, focusing on increasing sales and customer satisfaction. The research employs a descriptive qualitative approach with data collection methods including in-depth interviews, observations, and documentation. The findings reveal that the daily pre-order system integrated with social media simplifies the ordering process, improves production efficiency, and strengthens communication with customers. Digital marketing strategies that rely on informative and interactive content have proven effective in expanding market reach and enhancing customer loyalty. Customers expressed satisfaction with service quality, ordering convenience, and the responsiveness of the admin. This study demonstrates that simple yet well-directed digitalization can significantly improve the operational performance and services of MSMEs. The findings also hold important implications as evidence that social media can serve as a strategic tool in supporting the development of MSMEs. Moreover, the results can serve as a reference for business practitioners and policymakers in formulating relevant and sustainable digital transformation strategies.
PENGGUNAAN SISTEM APLIKASI KASIR TERHADAP AKURASI LAPORAN KEUANGAN UMKM MUSLIMAHSHOP miswati; Femilia Zahra; Erwinsyah; Phatra Anggana Djuri
Jurnal Nusa Manajemen Vol. 2 No. 3 (2025): Jurnal Nusa Manajemen Volume 2 Nomor 3 November Tahun 2025
Publisher : Publika Citra Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62237/jnm.v2i3.323

Abstract

This study examines the use of cashier applications on the accuracy of financial reports in MSMEs, with a focus on Muslimahshop, a women's fashion store in Palu City. The background of this study is related to the continued use of manual recording by most MSMEs, which is prone to errors, data loss, and reporting delays. This study aims to evaluate the effectiveness of the iPOS 15 cashier application in improving accuracy and reducing recording errors. The method used is descriptive qualitative through interviews, observation, and documentation. The results show that the use of cashier applications has a positive impact on improving recording efficiency, data accuracy, and speed in preparing financial reports. This study proves that cashier applications play a strategic role in supporting the digitalization of MSME finances and increasing the transparency and quality of financial information.
Ganjar Pranowo's Political Public Relations Approach on Tiktok in the 2024 Candidacy Process Pascal Willhard Pardamean; Muhammad Jajuli; Erwinsyah
IJHCM (International Journal of Human Capital Management) Vol. 7 No. 2 (2023): International Journal of Human Capital Management
Publisher : Program Studi S3 Ilmu Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/IJHCM.07.02.9

Abstract

The General Election of the President and Vice President for the 2024-2029 term in Indonesia will soon be held. The campaign process that will be carried out by the candidates has also experienced a shift, previously using outdoor media, and the mass media is now using social media. Social Media is a medium on the internet that allows users to present themselves. Political actors must be able to convey their political messages to their supporters, either directly or through intermediaries. TikTok provides a unique feature that allows political propagandists to reach a wider audience because of its fairly new content sharing model. In this research, qualitative methodology is used as an approach or search to explore and understand a central phenomenon. The results showed that the management of communication media for Ganjar Pranowo's political image was carried out by several teams, based in Central Java and a team based in Jakarta.
PELATIHAN APLIKASI QUIZIZZ SEBAGAI INOVASI PEMBELAJARAN INTERAKTIF UNTUK MENINGKATKAN KETERAMPILAN GURU Mamik Suendarti; Erwinsyah; Rudy Adriyadi; Nurholipah; Nur Fitri Rahmawati; Rina Diana Lestari
Jurnal Media Akademik (JMA) Vol. 3 No. 7 (2025): JURNAL MEDIA AKADEMIK Edisi Juli
Publisher : PT. Media Akademik Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62281/v3i7.2566

Abstract

SD Negeri Teluk Bango VI Batujaya masih mengalami kesulitan dalam mengintegrasikan teknologi ke dalam pembelajaran, khususnya dalam mata pelajaran Matematika dan IPA yang dianggap sulit dan kurang menarik oleh siswa. Keterbatasan keterampilan TIK, minimnya infrastruktur, serta kurangnya pelatihan menjadi hambatan utama. Solusi atas permasalahan tersebut, dilakukan pelatihan penggunaan aplikasi Quizizz, sebuah platform kuis digital yang interaktif, menarik, dan mudah digunakan. Metode pelatihan bersifat praktis dan partisipatif dengan pendekatan learning by doing, mencakup penyampaian materi teori, demonstrasi penggunaan Quizizz, praktik langsung, diskusi, dan evaluasi. Guru dilatih membuat kuis interaktif, menyusun soal, serta mengintegrasikan hasilnya ke dalam proses belajar mengajar. Hasil dari pelatihan menunjukkan peningkatan signifikan dalam keterampilan teknologi guru, kreativitas dalam pembelajaran, serta meningkatnya partisipasi siswa di kelas. Hasil penelitian menunjukan, Quizizz tidak hanya berfungsi sebagai media evaluasi, tetapi juga sebagai sarana pembelajaran aktif berbasis game yang meningkatkan motivasi dan partisipasi siswa. Melalui pelatihan ini, guru dibimbing untuk memahami dan menguasai fungsi teknis aplikasi, serta mampu merancang materi pembelajaran yang menarik dan relevan secara mandiri.
Tingkat Kepatuhan Penerapan Protokol Covid-19 pada Masyarakat yang Berkunjung ke Puskesmas Simpang IV Sipin Kota Jambi Imran, Suryadi; Pairi, Agus; Erwinsyah; Sari, Anita
Poltanesa Vol 23 No 2 (2022): Desember 2022
Publisher : P3KM Politeknik Pertanian Negeri Samarinda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51967/tanesa.v23i2.2009

Abstract

Pandemi Covid-19 dinyatakan Bencana Nasional di Indonesia. Pada Maret 2020 kasus terkonfirmasi 414.179, angka kematian 18.440 di wilayah Indonesia. Banyaknya masyarakat kurang pengetahuan dan pemahaman terhadap protokol kesehatan. Data Covid-19 meningkat pada 18 September 2021 berdasarkan Kemenkes RI 4.188.529, angka kematian 140.323. Penelitian ini bertujuan melihat Gambaran Tingkat Kepatuhan Penerapan Protokol Covid-19 pada Masyarakat yang Berkunjung ke Puskesmas Simpang IV Sipin. Metode yang digunakan dalam penelitian ini yaitu metode Deskriptif Observasional. Instrumen yang digunakan adalah lembar observasi 5M yaitu memakai masker, mencuci tangan, menjaga jarak, menghindari kerumunan, membatasi mobilitas. Pengambilan 110 sampel menggunakan teknik probability sampling dengan metode stratified random sampling. Analisa data menggunakan analisa univariat dengan rumus perhitungan persentase arikunto dengan kategori penilaian persentase kategori patuh >70% dan kategori tidak patuh <70. Hasil penelitian ini menunjukkan bahwa secara keseluruhan berdasarkan gambaran tingkat kepatuhan penerapan protokol Covid-19 pada masyarakat berkunjung ke puskesmas Simpang IV Sipin Kota Jambi 53 responden (48,18 %), sedangkan masyarakat tidak patuh 57 responden (51,81%). Kesimpulannya masyarakat masih dikategorikan rendah menerapkan protokol covid-19 dikarenakan masih banyaknya masyarakat tidak peduli adanya fasilitas di puskesmas pada masa pandemi dapat membahayakan individu. Disarankan perlu edukasi ke masyarakat pentingnya penerapan prokes 5M ini.
DETERMINING USER SATISFACTION REGIONAL GOVERNMENT INFORMATION SYSTEM (SIPD) USING EUCS MODEL IN REGIONAL FINANCIAL MANAGEMENT Mukhtar, Abdul Hakim; Muhammad Din; Rahayu Indriasari; Erwinsyah
CURRENT: Jurnal Kajian Akuntansi dan Bisnis Terkini Vol. 6 No. 3 (2025): Current : Jurnal Kajian Akuntansi dan Bisnis Terkini
Publisher : Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/current.6.3.701-715

Abstract

This study aims to examine the factors influencing user satisfaction with the Regional Government Information System (SIPD) in Central Sulawesi Province using the End-User Computing Satisfaction (EUCS) model. This quantitative study employed a causal explanatory design with purposive sampling, involving 80 respondents consisting of Heads of Finance Subdivision and SIPD Operators from 40 Regional Device Organizations (OPD). Data were collected through questionnaires and analyzed using Structural Equation Modeling (SEM) with WarpPLS software. The results indicate that accuracy, ease of use, timeliness, and IT infrastructure have a significant positive effect on user satisfaction, while content, format, and privacy and security have positive but non-significant effects. These findings emphasize the importance of accurate information, user-friendly systems, timely data presentation, and robust technological infrastructure in enhancing SIPD user satisfaction. This study contributes to the development of information system quality theory and offers practical implications for local governments to improve financial governance through infrastructure strengthening and continuous content enhancement.
Event Study: The Impact of DPR Demonstrations and Ministerial Reshuffle on IDX Stock Volatility Pali, Fayza; Usman, Rudy; Erwinsyah; Masruddin, Masruddin; Mile, Yuldi
JASa (Jurnal Akuntansi, Audit dan Sistem Informasi Akuntansi) Vol. 9 No. 3 (2025): December
Publisher : Program Studi Akuntansi Universitas Langlangbuana Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36555/jasa.v9i3.2943

Abstract

This study analyzes the reaction of the Indonesian capital market to political events, namely the House of Representatives (DPR) demonstration on August 29, 2025, and the Minister of Finance reshuffle on September 8, 2025. The research is motivated by increasing political uncertainty that may affect stock market volatility, particularly the Composite Stock Price Index (IHSG). A quantitative event study approach was employed using Abnormal Return (AR) and Trading Volume Activity (TVA) as the main variables. The observation period covered 10 trading days, consisting of five days before and five days after the events. The sample included cross-sector companies listed on the Indonesia Stock Exchange, selected through purposive sampling. Secondary data on stock prices and trading volumes were analyzed using SPSS software. The results indicate no significant difference in abnormal returns before and after the political events, while trading volume activity shows a statistically significant difference. These findings suggest that political events have a greater impact on trading activity than on short-term stock price movements. This study contributes empirical evidence to event study research in Indonesia and provides insights for investors and policymakers in responding to political uncertainty in the capital market.
Enhancing Clinical Coding Expertise in Indonesia’s National Health Insurance Program Gultom, Novianti Br.; Saputra, Arisandy; Surini, Dwi; Erwinsyah; Novelia, Elsa; Johana; Dosiema, Vernanda; Corina, Intan; Ratnafuri, Miranti; Adi Wijayanti, Fallah; Setyawan, Dedy; Januar Prakarsa, Egar; Pali'padang, Sarman; Wardanu, Gilang Yoga; Surosa, Lia Yulianti; Langenbrunner, Jack; Blake, John
Jurnal Jaminan Kesehatan Nasional Vol. 5 No. 2 (2025): Jurnal Jaminan Kesehatan Nasional
Publisher : BPJS Kesehatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53756/jjkn.v5i2.408

Abstract

Coding medical records using classification systems can cause inconsistencies, sometimes leading to claim disputes. In January 2021, 440,749 disputed cases were reported, with a total disputed cost amounting to Rp873,111,325,287 for referral healthcare facility claims under the National Health Insurance (JKN). In May 2021, BPJS Kesehatan established the Clinical Coding Expert/Tim Ahli Pengodean Klinis (TAPK) for enhancing clinical coding expertise. The objective of this study was to examine the impact of establishing TAPK. We hypothesize that TAPK affects the decrease in disputed cases in 12 regions of Indonesia. We used data from the JKN Program prior to the establishment of TAPK in January 2021 as controls. We followed up on 86,272 cases for two years after its implementation (as of April 2023). Paired data from 12 regions were compared using descriptive statistics, inferential statistics (paired sample t-test), and boxplot visualization. We also described the knowledge management of clinical coding through Knowledge Spiral of Nonaka and Takeuchi. The finding showed a decrease in the number of claim dispute cases in April 2023 compared to January 2021 (by 80.43%). The average claim cases decreased from 36,729.08 (Before TAPK) to 7,189.33 (After TAPK; t = 2.620, p = 0.0238). TAPK has contributed to standardized coding practices in hospitals across regions. This study reinforces the importance of action to improve competence and organizational learning in TAPK through Knowledge Spiral Model and recommends that TAPK be more widely known to all JKN’s healthcare facilities. Future research should optimize AI-driven clinical coding while ensuring human oversight.
Relevansi Dunia Kerja dan Persepsi Penggunaan Terhadap Adopsi AI Pada Mahasiswa Akuntansi mutiara anugrah; rara aprilia; azan; moh bintang hidayah; erwinsyah; andi mattulada amir
Jurnal Manajemen Perbankan Keuangan Nitro Vol. 9 No. 1 (2026): Volume for National Collaboration
Publisher : LP2M IBK Nitro

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Melalui penelitian ini, peneliti bertujuan untuk mengidentifikasi pengaruh Relevansi Kerja dan Persepsi Penggunaan terhadap Tingkat Adopsi Kecerdasan Buatan (AI) di kalangan mahasiswa Akuntansi di Fakultas Ekonomi dan Bisnis Universitas Tadulako. Latar belakang penelitian ini muncul dari meningkatnya digitalisasi industri, yang menuntut para profesional akuntansi untuk memiliki kompetensi literasi digital dan keterampilan dalam mengoperasikan teknologi berbasis AI. Metode penelitian yang digunakan adalah pendekatan kuantitatif melalui penyebaran kuesioner skala Likert kepada 117 responden yang dipilih melalui teknik pengambilan sampel kenyamanan. Data dianalisis menggunakan uji validitas, uji reliabilitas, uji asumsi klasik, dan regresi linier berganda dengan bantuan perangkat lunak IBM SPSS 25. Hasil analisis menunjukkan bahwa Relevansi Kerja secara signifikan mempengaruhi Adopsi AI. Hal ini menunjukkan bahwa kesadaran mahasiswa terhadap tuntutan kompetensi di era industri digital mendorong mereka untuk lebih terbuka dalam menggunakan AI. Penelitian ini juga menemukan bahwa Persepsi Penggunaan memiliki pengaruh positif dan signifikan terhadap Adopsi AI, sejalan dengan Model Penerimaan Teknologi (TAM), transmisi peran kemudahan dan kegunaan yang dirasakan dalam membentuk niat penggunaan teknologi. Secara keseluruhan, penelitian ini membuktikan bahwa penerapan AI oleh siswa ditentukan oleh keselarasan teknologi dengan kebutuhan bidang akuntansi, serta persepsi siswa tentang manfaat dan kemudahan penggunaannya.
Co-Authors Adi Wijayanti, Fallah Ahmad Sulaiman Andi Mattulada Amir Anggreini, Reren Anipah, Anipah Anita Sari Azan Blake, John Corina, Intan Dian Safita Dosiema, Vernanda Enggar Khoviva Dwianingrum Femilia Zahra Femillia Zahra Gultom, Novianti Br. Irwan J. Kalatasik, S.Si, Arniati Januar Prakarsa, Egar johana Langenbrunner, Jack M. Yogi Riyantama Isjoni Mamik Suendarti Mangensiga, Febrianti Masruddin Misbahul Aulia Miswati moh bintang hidayah Muhammad Aziz Andriansyah Muhammad Din Muhammad Jajuli Mukhtar, Abdul Hakim mutiara anugrah Novelia, Elsa Nur Fitri Rahmawati Nurafifa Nurholipah Pairi, Agus Pali'padang, Sarman Pali, Fayza Pascal Willhard Pardamean Phatra Anggana Djuri Rahayu Indriasari Ramdani, Rahmania rara aprilia Ratnafuri, Miranti Riama, Apni Rina Diana Lestari Rudy Adriyadi Rudy Usman Saputra, Arisandy Sariyo, Harsono Selfina Lahabu Suci Deliya Natasya Surini, Dwi Suriyadi Surosa, Lia Yulianti Suryadi Imran, Suryadi Tri Andini, Febri Virgana Wardanu, Gilang Yoga Wu'on, Okto Genrius Basilea Yuldi Mile Yuly Azahra