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All Journal Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Kependidikan: Jurnal Hasil Penelitian dan Kajian Kepustakaan di Bidang Pendidikan, Pengajaran dan Pembelajaran Jurnal Ekonomika Dan Bisnis Journal of Artificial Intelligence and Digital Business West Science Journal Economic and Entrepreneurship International Journal of Application on Economics and Business Jurnal Pengabdian Bukit Pengharapan Tractare: Jurnal Ekonomi-Manajemen
Junianto, Pilifus
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Religion Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Unveiling the Synergy Between the Digital Startup Ecosystem and Entrepreneurship Education: The Role of Digital Personality in Enhancing Students’ Entrepreneurial Intentions Junianto, Pilifus; Sutrisno, Sutrisno; Syamsuri, Syamsuri; Pramono, Susatyo Adhi; Solihati, Garin Pratiwi; Wanof, M. Indre
Jurnal Kependidikan : Jurnal Hasil Penelitian dan Kajian Kepustakaan di Bidang Pendidikan, Pengajaran, dan Pembelajaran Vol. 11 No. 4 (2025): December
Publisher : LPPM Universitas Pendidikan Mandalika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jk.v11i4.17116

Abstract

This study examines how the digital startup ecosystem and entrepreneurship education influence university students’ entrepreneurial intentions in Bandung City, with digital personality acting as a mediating variable. A quantitative approach using SEM-PLS was employed, with data collected through an online Likert-scale questionnaire that served as the primary research instrument for measuring perceptions of the digital startup ecosystem, entrepreneurship education, digital personality traits, and entrepreneurial intention. A total of 100 students were selected through purposive sampling, an approach considered sufficient for SEM-PLS analysis, particularly for exploratory models and moderate model complexity. The results show that both the digital startup ecosystem and entrepreneurship education positively influence entrepreneurial intention. However, the digital startup ecosystem exerts its effect only indirectly through digital personality traits such as technological adaptability, digital creativity, and confidence in digital environments. In contrast, entrepreneurship education demonstrates both direct and indirect effects on entrepreneurial intention. The study contributes theoretically by integrating the Theory of Planned Behavior and the Theory of Digital Personality, emphasizing that digital personality acts as a psychological mechanism transforming educational and ecosystem stimuli into entrepreneurial motivation in digital contexts. These findings highlight the importance of incorporating digital personality development into entrepreneurship learning and offer contextual strategies to strengthen youth participation in digital-based entrepreneurship within creative urban ecosystems like Bandung.
Co-Authors Agustinus Purna Irawan Brigida Endah Nuraeni Ekasari, Silvia Fittriya, Nurul Laili Garin Pratiwi Solihati Irawan Yuswono Jamadi Jamadi, Jamadi M. Yogi Riyantama Isjoni Maharani, Dewi Minda, Olivia Nelciana Mite, Imelda Nggala, Yuliana Kafenia Putri Nugroho, Febriawan Ardi Purbaningsih, Yuli R. Irma Rachmawati, R. Irma RR Roosita Cindrakasih Setyorini, Efi Endang Dwi Siminto Siminto, Siminto Siregar, Achiruddin Susatyo Adhi Pramono, Susatyo Adhi Sutono Sutono Sutrisno, Sutrisno Suudiah, Vina Apriliani Syamsuri Syamsuri Wanof, M. Indre Wulandari Wulandari Yulianti, Eka Budi