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All Journal JDM (Jurnal Dinamika Manajemen) Managament Insight: Jurnal Ilmiah Manajemen Journal of Indonesian Economy and Business Asia-Pacific Management and Business Application AFEBI Accounting Review Abdimas Umtas : Jurnal Pengabdian kepada Masyarakat Dharma Raflesia : Jurnal Ilmiah Pengembangan dan Penerapan IPTEKS Journal of Applied Data Sciences Jurnal Dehasen Untuk Negeri Jurnal Fairness The Manager Reveiew Jurnal Pengabdian Manajemen Student Journal of Business and Management (SJBM) International Research Journal of Business Studies IJEFSD
Willy Abdillah
Fakultas Ekonomi Universitas Bengkulu
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Public Health Social Sciences Other

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Intention to Reuse E-Learning among GENBI Students Williansyah, Yofie; Abdillah, Willy; Fachruzzaman, Fachruzzaman
Student Journal of Business and Management Vol. 7 No. 1 (2024)
Publisher : Universitas Bengkulu

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Abstract

The e-learning lecture system is an important innovation in the world of education, allowing students to study remotely via the internet. The positive impact of e-learning learning is that students become more responsible and can value their time. Intention to Reuse is a person's Intention to Reuse a system that has been implemented in a higher education environment. This research aims to determine the influence of perceived usefulness, perceived convenience, subjective norms and IT system quality on Intention to Reuse. This research is a type of descriptive research with a quantitative approach (survey). The type of data used is primary data obtained through distributing questionnaires. The respondents of this research were 195 GENBI students at UNIB, UIN, UMB, and IAIN Curup. The data analysis technique used multiple linear regression analysis with the help of the SPSS 25 application. The research results are (1). Perception of usefulness has a positive and significant effect on Intention to Reuse. This perception of usefulness impacts students' Intention to Reuse. (2). Perception of convenience has no effect on Intention to Reuse, this perception of ease has no impact on Intention to Reuse. (3) Subjective Norms has a positive and significant effect on Intention to Reuse. (4) Perception of IT quality has a positive and significant effect on Intention to Reuse. This means that the quality of the IT system impacts students' Intention to Reuse. Suggestions for future research include adding samples other than Genbi students and adding other variables, such as organizational culture and perceptions of trust
Queue Model Analysis at PT Bank Rakyat Indonesia Manna Branch Office in South Bengkulu Marike, Leriza; Abdillah, Willy
Student Journal of Business and Management Vol. 7 No. 2 (2024)
Publisher : Universitas Bengkulu

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Abstract

The purpose of this study was to describe the teller waiting list at the Bank Rakyat Indonesia Manna branch office in Bengkulu Selatan. This research is a type of qualitative descriptive research that explains how the application of the queuing system at the BRI bank teller Manna Branch Office in South Bengkulu. The data collection method of this study uses observation and the tool used to make observations is a stop watch which is used to measure how long it takes customers to make transactions at the teller and will be calculated using the B model: M / M / S (Multi-Channel Single Phas) model. Based on the results of the study, it shows that the service provided by the level of use of 3 teller facilities is still not optimal and the utility level is still low if the number of customers is above 173 per day. Therefore, based on the analysis, there must be an alternative done by the bank by adding 1 teller. And in quiet conditions or not busy days because it has a low level of facility usability and a low level of teller busyness, the author suggests that the BRI bank Manna Branch Office in South Bengkulu for tellers can be utilized for other work such as clearing administration and tax reports
Turnaround Strategy of the Subscription Television Industry in Indonesia Abdillah, Willy; Usman, Berto; Hasworini, Fidela
International Research Journal of Business Studies Vol. 15 No. 3 (2022): December 2022 - March 2023
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/irjbs.15.3.293-315

Abstract

This study aims to identify the PESTEL and Porter’s 5-Forces analysis while identifying the turnaround process of TV provider subscription after a decline in firm performance. The case of this study is MSKY Vision Enterprise, which employs a qualitative descriptive approach using the conceptual framework of PESTEL analysis, Porter’s Five forces, and turnaround strategy developed by Hoffman in 1989 in analyzing the condition of a decline in firm performance and an appropriate turnaround strategy. The study is initiated by firstly investigating financial distress using a Multiple Discriminant Analysis (MDA) developed by Altman and Hotchkiss (2006). Furthermore, an analysis of the company’s external and internal factors is conducted to determine the causes of performance decline, threats, and opportunities in the pay television industry in Indonesia. Next, a turnover strategy proposition analysis is proposed to identify the strategic and operational actions taken to overcome the decline in performance.
Marketing Innovation Development for the Padang Serai Bengkulu Village Community in the use of E-Commerce to Market Agricultural Products as an effort Fulfill Community Needs During the Covid-19 Pandemic Fiona, Febzi; Abdillah, Willy; Prabawa, Sri Adji; Hadi, Effed Darta
ABDIMAS: Jurnal Pengabdian Masyarakat Vol. 6 No. 2 (2023): ABDIMAS UMTAS: Jurnal Pengabdian Kepada Masyarakat
Publisher : LPPM Universitas Muhammadiyah Tasikmalaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35568/abdimas.v6i2.3221

Abstract

The lack of efficiency and effectiveness of farmers in producing and selling agricultural products due to the impact of Covid-19, by using information technology these problems can be reduced. One product of the rapid development of information technology is E-commerce. In this modern world, e-commerce (Electronic Commerce) has had a major influence on the growth of the social and economic order of society. The aim of this program is that the people of Kampung Padang Serai Bengkulu can find what they need and need in managing their agricultural land by using information and communication technology that they understand from program socialization.
Motivation As A Key Driver For Performance Improvement Among Health Promotion Staff At Jalan Gedang Health Centre, Bengkulu City Mansyur, Edriwan; Salim, Muhartini; Abdillah, Willy; Praningrum
International Journal on Economics, Finance and Sustainable Development Vol. 6 No. 4 (2024): International Journal on Economics, Finance and Sustainable Development (IJEFSD
Publisher : Research Parks Publishing LLC

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31149/ijefsd.v6i11.5326

Abstract

This study explores the impact of motivation on the performance of health promotion staff at the Jalan Gedang Health Centre in Bengkulu City, addressing a gap in understanding the role of intrinsic and extrinsic motivators in public health contexts. Using a mixed-methods approach with quantitative surveys and qualitative interviews involving 50 staff members, the research aims to identify key motivational factors influencing performance. Results show that intrinsic motivation, such as personal growth and job satisfaction, and extrinsic factors, including recognition, incentives, and a supportive work environment, are significantly associated with enhanced performance. Staff who feel valued and supported demonstrate greater engagement, contributing to improved health outcomes in the community. The findings highlight the need for motivating work environments through leadership, recognition programs, and professional development, underscoring motivation’s potential to enhance service quality in public health.
Pelatihan Manajemen Sumber Daya Manusia Tentang Pemanfaatan Sosial Media Dikalangan Bisnis Umkm Kabupaten Bengkulu Tengah Abdillah, Willy; Zoraya, Intan; Widanti, Afrima; Putri, Lydia Gustina
Jurnal Dehasen Untuk Negeri Vol 4 No 2 (2025): Juli
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jdun.v4i2.8968

Abstract

This Community Service (PKM) activity aims to increase the understanding and skills of MSME players assisted by the Central Bengkulu Regency Cooperative and Small Business Office in human resource management (HR) in the digital era and how MSME Business Actors utilize Banking technology to improve MSME businesses. Micro, Small and Medium Enterprises (MSMEs) are the backbone of the Indonesian economy, contributing around 60% of the Gross Domestic Product (GDP) and absorbing more than 97% of the national workforce (Ministry of Cooperatives and SMEs, 2021). However, many MSMEs face challenges in access to financing and technology. This research aims to develop MSMEs through the utilization of digital banking technology and advance micro businesses by providing KUR Mikro loan facilities. Using quantitative and qualitative approaches, this study will analyze the impact of digital technology on MSME performance and the effectiveness of the KUR Mikro program in improving the competitiveness of micro enterprises.
Pengaruh Kualitas Pelayanan dan Kepuasan Pelanggan Terhadap Niat Pembelian Ulang Pada Konsumen Hypermart Widanti, Afrima; Abdillah, Willy; Murni, Trisna
Management Insight: Jurnal Ilmiah Manajemen Vol 17 No 2 (2022): Managament Insight: Jurnal Ilmiah Manajemen
Publisher : UNIB Press

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Abstract

Tujuan dari penelitian ini adalah untuk menguji pengaruh kualitas pelayanan dan kepuasan pelanggan terhadap niat beli ulang. Konsumen merupakan aset penting dan menentukan keberhasilan suatu bisnis. Konsumen yang puas akan  membeli ulang di toko tersebut. Indikator kepuasan pelanggan harus seiring dengan peningkatan kualitas pelayanan. Oleh karena itu, kualitas pelayanan yang baik akan membuat konsumen merasa puas dan akhirnya melakukan pembelian ulang. Kualitas pelayanan diukur dengan menggunakan RSQS (Retail Service Quality Scale) yang dianggap lebih tepat karena objek penelitiannya adalah konsumen hypermart Penelitian ini merupakan penelitian kuantitatif. Jumlah responden sebanyak 148 orang. Hasil penelitian menemukan bahwa kualitas pelayanan tidak berpengaruh terhadap niat beli ulang, kepuasan pelanggan tidak berpengaruh terhadap niat beli ulang. Secara simultan kualitas pelayanan dan kepuasan pelanggan berpengaruh terhadap niat beli ulang.   Kata Kunci: Niat Beli Ulang; Kualitas Layanan; Kepuasan Pelanggan
Implementation of Process Innovation and Product Innovation to Improve Operational Performance at the Batik Production House "Uni Batik" in Surakarta City, Central Java Putri , Wina Dahlia; Abdillah, Willy
Student Journal of Business and Management Vol. 7 No. 3 (2024)
Publisher : Universitas Bengkulu

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Abstract

The purpose of thus study was to analyze whether process innovation and product innovation can improve operational performance at the Batik Production House “Uni Batik” in Surakarta, Center of Java. The type of research used is qualitative research, with a research design that is semi-structured interview design and direct observation. The data used is in the form of primary data and secondary data. The informants consisted of one key informant and one key informant. The analytical method used is content analysis method which is qualitative in nature. The resulting data is a 'thick description' or an in-depth interpretation that is based on a real context. The interview results were transcribed using true verbatim transcripts. The results of this study explain that the process innovation carried out at Uni Batik uses a measurement method based on the OECD, by assessing the level of efficiency of the production process, the quantity and quality of the products produced, the accuracy of the delivery process, and the level of production costs. Product innovation carried out at Uni Batik uses 6 stages of the product innovation process. Therefore, with the implementation of process innovation and product innovation, direct benefits can be felt in the form of increased productivity and operational performance of the company as a whole.
Analysis of Coal Briquette Quality Control at PT. Asririmba Wirabhakti Sabatiyah, Nur; Abdillah, Willy
Student Journal of Business and Management Vol. 7 No. 3 (2024)
Publisher : Universitas Bengkulu

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Abstract

The aim of this research is to determine the level of quality of coal briquette production, to analyze the types of damage that occur to the products produced and to identify what factors cause damage to products produced by PT. Asririmba Wirabhakti. The sample used in this research was PT. Asririmba Wirabhakti. This research uses the statistical quality control (SQC) analysis test method. The results of this study indicate that from January to June 2023 it can be concluded that the damaged product in the coal briquettes produced by PT. Asririmba Wirabhakti did not earn more than 10% during that period. This shows that the performance of the production team at PT. Asririmba Wirabhakti is doing quite well, with a defective product rate of no more than 10% per month. Based on the image of the control chart above, it can be seen that the data obtained were 2 (two) points which were outside the control limits and 4 (four) points which were within the control limits, so that it can be said that the process is under control. This states that quality control at PT. Asririmba Wirabhakti is good enough. Because the points that experience deviations (2 points) are fewer than the points that do not experience deviations (4 points). From the analysis of the causal diagram, it can be seen that the factors that cause damage or defects in production come from human/worker factors, production machines, work methods, materials/raw materials.
Co-Authors Adi, Maria Paramastri Hayuning Ardiansyah, Yogi Asep Saepullah, Asep Bakto Girsang Berto Usman, Berto Effed Darta Ernie Hendrawaty Fachruzzaman, Fachruzzaman Fiona, Febzi Hadi, Effed Darta Hani Handoko Hasworini, Fidela Jogiyanto Hartono Mansyur, Edriwan Marike, Leriza MARLINA, EKA Muhammad Yasser Iqbal Daulay Muhartini Salim Murni, Trisna Mursalina, Asyraf Nanik Dwi Saratih Nofiani, Delly Praningrum Praningrum Putri , Wina Dahlia Putri, Lydia Gustina Rika Permatasari, Rika Rina Suthia Hayu Robinson Robinson Sabatiyah, Nur Sri Adji Prabawa, Sri Adji Trisna Murni Um Fajri Ramadanti Wahyu Pamuji Widanti, Afrima Williansyah, Yofie Zoraya, Intan