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Online Marketing Readiness of MSMEs in Indonesia: A Perspective of Technology Organizational Environmental Framework Asmawati, Asmawati; Ahmad, Imam; Suwarni, Emi; Alita, Debby; Hasrina, Cut Delsi
Journal of Economics, Business, and Accountancy Ventura Vol. 27 No. 1 (2024): April - July 2024
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jebav.v27i1.3399

Abstract

Micro, Small, and Medium-sized Enterprises (MSMEs) play a crucial role in the economic landscape of tourism areas, offering collective services that enhance tourist experiences and convenience at destinations. One key effort to promote tourism is enhancing the technological readiness of MSMEs. This study aims to evaluate the preparedness of MSMEs to adopt e-commerce technology. Data was gathered through interviews and questionnaires distributed randomly to 184 business operators. The research utilized the Technology Organizational Environmental (TOE) framework, encompassing ten indicators identified from various sources. Data analysis was conducted using Structural Equation Modeling (SEM) with four hypotheses. The findings reveal that both organizational readiness and external environmental support have a positive impact on technology adoption readiness. Furthermore, organizational readiness significantly mediates the relationship between environmental support and technological readiness. Therefore, it is essential to develop the organizational readiness of MSMEs to facilitate the adoption of e-commerce technology.
Application Of Expert System In Determining Diseases In Potato Plants Ikhwan, Ali; Bi Rahmani , Nur Ahmadi; H. Aly, Moustafa; Aslami, Nuri; Dedi Irawan, Muhammad; Ahmad, Imam
Indonesian Journal of Information Systems Vol. 7 No. 2 (2025): February 2025
Publisher : Program Studi Sistem Informasi Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/ijis.v7i2.10213

Abstract

This research aims to develop an expert system in diagnosing diseases in potato plants using the Case Based Reasoning (CBR) method approach combined with the K-Nearest Neighbor (K-NN) algorithm. The system is designed to help farmers identify the type of disease based on the symptoms that appear, as well as provide relevant solutions to increase crop productivity. In previous research, the CBR method showed a limited accuracy rate of 74% because it only relied on one algorithm. Through the application of two methods in data analysis, namely CBR and K-NN, this study succeeded in increasing the diagnosis accuracy to be higher than the previous approach of 80%. The system is implemented in the form of a web-based application that is easily accessible by farmers. The results show that the integration of these two methods provides more optimal, effective, and accurate results in detecting potato plant diseases based on symptom data. The findings are expected to contribute significantly to the development of agricultural technology, especially in improving the harvest success of potato farmers in Indonesia.
Desain User Experience Pada Sistem Pendaftaran Siswa Baru Dengan Metode User Centered Design (UCD) pada SMA PGRI Galih Tumangkar, Agil Dharma; Ahmad, Imam
Jurnal Pendidikan dan Teknologi Indonesia Vol 5 No 11 (2025): JPTI - November 2025
Publisher : CV Infinite Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52436/1.jpti.1188

Abstract

Pendaftaran siswa baru merupakan salah satu proses penting dalam penyelenggaraan pendidikan di tingkat sekolah menengah. Namun, seringkali sistem yang dibangun belum sepenuhnya memperhatikan aspek user experience (UX), sehingga menyebabkan pengguna mengalami kesulitan, kebingungan, atau ketidakpuasan saat menggunakan sistem tersebut.  Penelitian ini bertujuan untuk merancang desain user experience pada sistem pendaftaran siswa baru di SMA PGRI dengan menggunakan metode User Centered Design (UCD) memiliki empat tahapan utama: memahami konteks penggunaan, menentukan kebutuhan pengguna dan organisasi, membuat desain solusi, dan mengevaluasi desain. Pendekatan UCD dipilih karena memberikan fokus utama pada kebutuhan, harapan, dan pengalaman pengguna selama proses perancangan dan pengembangan sistem.Pengujian usability juga membuktikan bahwa pengguna dapat menyelesaikan tugas pendaftaran dengan hasil pengujian UEQ sebesar 95,99 % dimana skor tersebut sudah meraih standar nilai sangat baik. Dengan demikian, penerapan pendekatan User Centered Design berkontribusi secara signifikan dalam menciptakan sistem pendaftaran yang tidak hanya berfungsi baik secara teknis, tetapi juga memberikan pengalaman yang positif dan menyenangkan bagi pengguna.
Strategi Kepala Sekolah dalam Membentuk Budaya Organisasi untuk Peningkatan Mutu Pendidikan di PAUD KB Bani Hamzah dan PAUD Darul Faqih: Principal’s Strategies in Building Organizational Culture to Improve Educational Quality at PAUD KB Bani Hamzah and PAUD Darul Faqih Harmonika, Sri; Ariani, Silvia; Husmiati, Jumiatul; Wais, Abdul; Ahmad, Imam; Suhaeli; Layli, Ulpatul; Fu’adi, Zahratul
Literasi: Jurnal Pendidikan Guru Indonesia Vol. 4 No. 3 (2025): September
Publisher : Lembaga Bale Literasi

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to analyze the role of organizational culture in improving the quality of education at PAUD KB Bani Hamzah and PAUD Darul Faqih, as well as to identify the strategies employed by school principals in shaping and internalizing a conducive organizational culture. Employing a qualitative approach with a case study design, data were collected through participatory observation, in-depth interviews with principals, teachers, and educational staff, and document analysis. Data were analyzed following Miles, Huberman, and Saldaña’s (2014) interactive model. The findings reveal that principals implemented participatory leadership, instilled shared values, habituated positive behaviors, strengthened collaboration, maintained open communication, and demonstrated exemplary integrity and work discipline. A strong and consistent organizational culture significantly enhanced teacher motivation, parental involvement, and the quality of learning processes and outcomes. In conclusion, the principals’ strategies in building and sustaining a positive organizational culture play a central and sustainable role in improving the quality of early childhood education.