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All Journal Management Studies and Entrepreneurship Journal (MSEJ) BERNAS: Jurnal Pengabdian Kepada Masyarakat Bima Abdi: Jurnal Pengabdian Masyarakat Jurnal Applied Research in Management and Business Jurnal WIDYA LAKSMI (Jurnal Pengabdian Kepada Masyarakat) Journal of Trends Economics and Accounting Research J-LEE - Journal of Law, English, and Economics BULETIN BISNIS & MANAJEMEN (BBM) Dinamika NUSANTARA: Jurnal Pengabdian Kepada Masyarakat Jurnal Pengabdian Masyarakat Kesosi Jurnal Ekonomi, Akutansi dan Manajemen Nusantara Jurnal Manajemen, Bisnis dan Kewirausahaan
Dian Prasetyo Widyaningtyas
Universitas Nasional Karangturi Semarang
Religion Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Neuroscience Nursing Public Health Social Sciences Veterinary Other

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Empowering Young Entrepreneurs: Program Penguatan Literasi Keuangan, Motivasi, dan Kreativitas dalam Berwirausaha di SMA Terang Bangsa Dian Prasetyo Widyaningtyas; Bonaventura Hendrawan Maranata; Florentina Ajeng Tiya Pratiwi; Juventius Wahyu Utama; Wulandari Wulandari; Anoki Herdian Dito
Jurnal Pengabdian Masyarakat Kesosi Vol. 9 No. 1 (2026): Januari: Jurnal Abdimas KESOSI
Publisher : Sekolah Tinggi Ilmu Kesehatan Kesetiakawanan Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57213/abdimas.v9i1.426

Abstract

The development of the digital economy demands that the younger generation possess adaptive, creative, and innovative entrepreneurial skills. This community service activity aims to improve financial literacy, motivation, and entrepreneurial creativity among students at Terang Bangsa Christian High School in Semarang. The method used is experiential learning-based service learning with a three-stage approach: (1) an interactive talk show on basic management and entrepreneurship concepts, (2) training covering financial management, building a great team in human resource management, and marketing makeovers for rebranding and revitalizing marketing strategies, and (3) mini-games in the form of simulations for creating new business ideas in groups. Evaluation was conducted through a satisfaction survey and descriptive analysis using SmartPLS software and Microsoft Excel. The results showed a high level of student satisfaction (average score >4), with 87–91% of participants stating that this activity improved their understanding of financial management, teamwork, and developing creative business ideas. This activity has proven effective in fostering entrepreneurial spirit, collaborative skills, and innovative thinking among high school students as aspiring young entrepreneurs in the digital economy era.
Co-Authors Ali Maksum Ali Maksum Andini Galih Ayu Puspitasari Andini Galih Ayu Puspitasari Andini Galih Ayu Puspitasari Anoki Herdian Dito Ardani Nur Istiqomah Ayu Sarah Sulistyawati Bonaventura Hendrawan Maranata Bonaventura Hendrawan Maranata Bonaventura Hendrawan Maranata Bonaventura Hendrawan Maranata Bonaventura Hendrawan Maranata Bonaventura Hendrawan Maranata Bonaventura Hendrawan Maranatha Bonaventura Hendrawan Maranatha Dini Vai Satria Manurung DWI HAYU ESTIRINI Elhanan Dave Santoso Florentina Ajeng Tiya Pratiwi Florentina Ajeng Tiya Pratiwi Florentina Ajeng Tiya Pratiwi Geraldus Tegar Mahardhika Istiqomah, Ardani Nur Jang Kelvin Rudy Kurniawan Juventius Wahyu Utama Juventius Wahyu Utama Maranata, Bonaventura Hendrawan Maranatha, Bonaventura Hendrawan Marcella Wijaya Martin Flemming Panggabean Melisa Anggraini Najmuddin , Ahmad Bebin Nila Fransiska Nila Fransiska Pradipta Risma Rukma Ardi Pratiwi, Florentina Ajeng Tiya Rr Risna Amalia Tan Marcella Wijaya Tan Tan Tan, Marcella Wijaya Utama, Juventius Wahyu Wulandari Wulandari w Wulandari Wulandari Wulandari Wulandari Wulandari Wulandari Wulandari Wulandari Wulandari Wulandari