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All Journal KOMUNITAS: INTERNATIONAL JOURNAL OF INDONESIAN SOCIETY AND CULTURE Jurnal Ilmu Komunikasi Jurnal Kajian Komunikasi KOMUNIKA PROSIDING KOMUNIKASI Prosiding Magister Ilmu Komunikasi Indonesian Journal of Socio Economics MUHARRIK: JURNAL DAKWAH DAN SOSIAL Journal of Humanities and Social Studies Bricolage : Jurnal Magister Ilmu Komunikasi JOPPAS: Journal of Public Policy and Administration Silampari International Journal of Education and Social Science (IJESS) Electronic Journal of Education, Social Economics and Technology Innovative: Journal Of Social Science Research International Journal of Health, Engineering and Technology Journal of Communication, Religious, and Social Sciences (JoCRSS) Bulletin of Social Studies and Community Development Indonesian Journal of Community Services INJECT Interdisciplinary Journal of Communication
Nina Yudha Aryanti
Jurusan Ilmu Komunikasi, Universitas Lampung
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Journal : Innovative: Journal Of Social Science Research

 1 
Peran Media Sosial dalam Pembentukan Identitas : Perspektif Cultural Studies Sari, Reka Purnama; Trenggono, Nanang; Aryanti, Nina Yudha; Ashaf, Abdul Firman; Kartika, Tina
Innovative: Journal Of Social Science Research Vol. 5 No. 4 (2025): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v5i4.19486

Abstract

This study addresses the central issue of how social media plays a role in the process of identity formation amid the currents of globalization and digitalization. The main objective of this research is to understand how social media influences the identity formation process and to examine how Cultural Studies theory explains the relationship between social media, representation, and identity construction. This study employs a qualitative method with a Cultural Studies perspective to provide a deeper understanding of the dynamics of identity formation in the digital era. The findings indicate that social media in the digital age has become a new cultural space that plays a significant role in the identity formation process. Beyond functioning as a communication tool, social media serves as a site of representation, expression, and the ongoing construction of identity meaning. It can be seen as a contested arena of cultural identity for individuals on one hand, a medium for self expression and affirmation, and on the other, a force that potentially homogenizes identity through global popular culture and the logic of the digital marketplace.
Co-Authors ., Karomani Abdul Firman Ashaf Agustina, Anna Ajat, Ajat Akhmad Riza Faizal Andi Windah Andy Corry Wardhani Anna Gustina Zainal Aprilia, Alfaynie Axelfa Trie Arif Sugiono Arnila Purnamayanti Corry, Andy Dewie Brima Atika Dhanik Sulistyarini Dian Kagungan Erya, Wian Rahmat Gautama, Sidartha Adi Ghina Istighfarany, Annisa Hasanah, Rika Khusnul Hestin Oktiani Ida Nurhaida Indriyani, Yaktiworo Intan Fitri Meutia Istighfarany, Annisa Ghina Jelita, Ukhti Khairullah, M MANGGALANI, RINA Nanang Trenggono Nanda Utaridah, Nanda Novasari, Romi Oktarian Nugroho, Muhammad Yoga Pahreza, Urba Purnama, Arie Purnami, Made Dewi Putra, Purwanto Reza Gustifa, Adinda Sari, Reka Purnama Suwendri, Risti Ayu Tina Kartika Tina, Kartika Wardhany, Andy Corry