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All Journal JURNAL PENDIDIKAN TAMBUSAI Inovasi: Jurnal Ilmiah Ilmu Manajemen Majalah Ilmiah Bijak Journal of Management and Leadership Dinasti International Journal of Education Management and Social Science Jurnal Syntax Fusion : Jurnal Nasional Indonesia Jurnal Ekonomi Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Jurnal Bina Bangsa Ekonomika JAMBURA: JURNAL ILMIAH MANAJEMEN DAN BISNIS Sinomika Journal: Publikasi Ilmiah Bidang Ekonomi dan Akuntansi Innovative: Journal Of Social Science Research Jurnal Ekonomi dan Bisnis Journal of Management, Economic, and Financial Human Capital Development Panorama Nusantara
MH Nainggolan, Bonifasius
Universitas ASA Indonesia
Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Meningkatkan Kinerja Karyawan Dengan Budaya Organisasi, Motivasi Kerja Dan Kompensasi Pada The Mirah Hotel Bogor Setyawaty, Opiek; MH Nainggolan, Bonifasius
Jurnal Syntax Fusion Vol 2 No 09 (2022): Jurnal Syntax Fusion: Jurnal Nasional Indonesia
Publisher : CV RIFAINSTITUT

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54543/fusion.v2i09.220

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh budaya organisasi, motivasi, dan kompensasi terhadap kinerja karyawan. Penelitian dilakukan pada The Mirah Hotel Bogor. Penelitian ini menggunakan metode survey melalui penyebaran kuesioner. Populasi penelitian adalah seluruh karyawan tetap dan kontrak di The Mirah Hotel Bogor sebanyak 102 orang. Teknik sampling yang digunakan adalah teknik sampling jenuh yang melibatkan seluruh karyawan, sebanyak 82 orang. Ujicoba dilakukan dilakukan terhadap 20 orang karyawan lain. Data dianalisis dengan menggunakan regresi linier berganda. Hasil penelitian menunjukan bahwa motivasi kerja, budaya organisasi dan kompensasi berpengaruh positif dan signifikan terhadap kinerja karyawan, baik secara secara parsial maupun simultan. Hal ini menandakan ketika ketiga variabel mengalami peningkatan maka kinerja karyawan akan meningkat
Increasing Gojek Customer Satisfaction through Improving Service Quality, Price Perception, and Promotions Priambodo, Galih; Nainggolan, Bonifasius MH
Majalah Ilmiah Bijak Vol. 21 No. 1: Maret 2024
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/bijak.v21i1.3595

Abstract

This study aims to analyze the effect of service quality, price perception, and promotion on customer satisfaction of Gojek online transportation services in the Greater Jakarta area. This research uses quantitative methods with data collection techniques through surveys using questionnaires distributed to active Gojek users in Jabodetabek. The population in this study is Gojek users in Jabodetabek who have used the service at least twice. The samples in this study are 230 Gojek users.This study's theoretical concept involves three main variables affecting customer satisfaction: service quality, price perception, and promotion. Data analysis was conducted using regression statistical techniques to test the relationship between these variables using SPSS 26. The study's results stated that service quality, price perception, and promotion both partially and simultaneously positively and significantly affected Gojek customer satisfaction in Jabodetabek. The study results will provide deeper insight into the factors affecting Gojek customer satisfaction in Greater Jakarta. The practical implications of this research can help Gojek management improve aspects of service quality, address price perception, and design more effective promotional strategies to increase customer satisfaction. In addition, the research is expected to contribute to further understanding in marketing and service management, especially in the dynamic and competitive online transportation industry.  
Improving Customer Satisfaction through Trust in "Bandung Tour on Bus (Bandros)" by Taking Into Account The Contribution of Service Quality and Brand Image Soerjanto, Soerjanto; MH Nainggolan, Bonifasius
Majalah Ilmiah Bijak Vol. 19 No. 1: March 2022
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/bijak.v19i2.1866

Abstract

The importance of trust in bridging the gap between service quality, brand image, and customer satisfaction is investigated in this study. Respondents to this study were tourists who used Bandros services.  Questionnaires were distributed to travellers of Bandros users using purposive sample techniques with the final sample number of 300 respondents.   The data was collected through questionnaires on Bandros bus passengers in Bandung, West Java, Indonesia. Smart PLS-SEM 3.2.9 is used to assess conceptual models.     Although service quality and trust were essential elements in increasing customer satisfaction, the data showed that brand image was not. The quality of service and the brand image significantly influence building trust. Service quality, contentment, and brand image are all mediated through trust. This study provides new insights into how "Bandros" builds customer satisfaction.   The model demonstrates how trust is crucial in mediating brand image and consumer satisfaction. In addition, research conducted in the tourist transportation service industry is believed to have unique characteristics compared to other sectors.
SERVICE QUALITY AND POSITIVE WOM INCREASING CUSTOMER SATISFACTION: PURCHASING DECISION AS INTERVENING VARIABLE Dwi Syafitri, Shifa; MH Nainggolan, Bonifasius
Journal of Management and Leadership Vol. 6 No. 2 (2023): Volume 6 - Nomor 2 - November 2023
Publisher : Management and Leadership Study Programme

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47970/jml.v6i2.625

Abstract

This study examines the service quality of Bakso Rusuk Joss restaurant in Depok and Positive WOM for customer satisfaction through purchasing decisions. As part of the research survey methodology, questionnaires were sent to restaurant customers. The final data sample was obtained on Bakso Rusuk Joss with 245 respondents who made purchases twice or more. Hypothesis testing was carried out using the Partial Least Squares-Structural Equation Modeling (PLS-SEM) approach. PLS-SEM analysis is carried out in two steps. The first step is the reliability and validity analysis, while the second step is the estimation and verification of path coefficients and performance of structural models. Hypothesis testing with SEM using PLS-SEM 2.3.9 software. The results of this study show that service quality has a direct positive and significant effect on customer satisfaction and purchasing decisions. Positive WOM has a direct and significant impact on customer satisfaction. Purchase decisions have a direct and significant impact on customer satisfaction.
PENGARUH KUALITAS PRODUK, KUALITAS PELAYANAN, DAN SUASANA TERHADAP KEPUASAN PELANGGAN DI J. SPARROW RESTORAN Putri Juliana Lumban Tungkup, Bonifasius MH Nainggolan
Jurnal Ekonomi dan Bisnis Vol. 2 No. 8 (2024): Agustus
Publisher : ADISAM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research aims to analyze the influence of product quality, service quality, and atmosphere on customer satisfaction at J.Sparrow, a well-known restaurant. Data was collected through a survey involving 132 respondents who were J.Sparrow customers. The data analysis method uses SPSS version 26 with multiple linear regression techniques to test the research hypothesis. The research results show that product quality, service quality, and atmosphere simultaneously and partially have a significant effect on customer satisfaction. Product quality has the most dominant influence compared to other variables. These findings indicate that improvements in product quality, friendly and efficient service, and a comfortable and attractive atmosphere can increase customer satisfaction levels. The implication of this research is that it is important for J.Sparrow management to continue to improve these three aspects in order to maintain and increase customer loyalty. This research also makes an academic contribution by enriching the literature on factors that influence customer satisfaction in the restaurant industry.
PENGARUH KEPEMIMPINAN TRANSFORMASIONAL , KOMPENSASI DAN MOTIVASI TERHADAP KEPUASAN KERJA KARYAWAN DI PERUMDA Altiaro, Salas; Nainggolan, Bonifasius
Human Capital Development Vol 11 No 3 (2024): Human Capital Development
Publisher : Human Capital Development

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Air merupakan unsur vital bagi keberadaan manusia, hewan, dan tumbuhan. Air bersih sangat penting untuk semua aktivitas kehidupan manusia. Mengingat pentingnya air yang tidak tercemar bagi kesejahteraan manusia, keberadaan air yang tidak terkontaminasi merupakan syarat mutlak bagi kehidupan yang sehat dan berkembang. Di daerah perkotaan, terutama selama periode globalisasi, ketika ekspansi populasi sangat cepat, semakin sulit untuk mengakses air bersih yang memenuhi peraturan kesehatan. Permintaan air oleh manusia selalu meningkat. Air sangat penting untuk beberapa fungsi dalam tubuh manusia, seperti mendorong pertumbuhan dan pembersihan tubuh. PERUMDA didirikan untuk memenuhi kebutuhan air bersih di Jakarta, khususnya di Jakarta Barat.motivasi berasal dari kebutuhan yang menghasilkan keinginan dan mendorong tindakan, yang pada akhirnya mengarah pada keputusan bagi seorang individu.
The Impact Of Service Quality, Brand Image, And Social Media Marketing On The Purchase Decision At The Aryaduta Suites Semanggi Hotel Jakarta Prasetyo, Eko; Nainggolan, Bonifasius MH
Jurnal Ekonomi Vol. 13 No. 03 (2024): Jurnal Ekonomi, Edition July -September 2024
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study will ascertain how social media marketing, brand image, and service quality influence guests' decisions to stay at the Aryaduta Suite Semanggi Hotel in Jakarta.  This research is a quantitative research by distributing questionnaires to hotel guests. The research sample is guests staying at the Aryaduta Suite Semanggi Hotel, Jakarta. The sampling technique uses a non-probability sampling technique, namely the accident sampling technique. The final sample of the study was 171 guests.  Multiple linear regression was used for data analysis, and SPSS version 26 software was used for data processing. The study's findings will demonstrate that, both partially and simultaneously, social media marketing, brand image, and service quality significantly influence visitors' decisions to stay in Hotel Aryaduta Suite Semanggi.
Bridging Education and Industry Gaps through IQF-Based Finansial Management Occupation Mapping Surono, Surono; Nainggolan, Bonifasius
Journal of Management Economic and Financial Vol. 3 No. 3 (2025): Journal of Management, Economic and Financial
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jmef.v3i3.82

Abstract

This study aims to bridge the gap between education and industry in financial management by developing a comprehensive occupational map within the Indonesian Qualification Framework (IQF). Employing the methodologies of the Mapping Study (Petersen et al., 2008) and Rapid Assessment Process (RAP) (Beebe, 2005), the research identifies and categorizes essential competencies required for various financial management roles across different qualification levels. The study ensures the validity and traceability of standards by adhering to the principles of the Regional Model Competency Standards (RMCS). Key findings include the identification of critical competencies for each IQF level, which inform curriculum development and support policy-making to align vocational education with industry needs. The results highlight the importance of developing tailored educational programs to enhance employability and career prospects for graduates, contributing to a competitive workforce in Indonesia. This research provides insights and recommendations for future studies, curriculum development, and policy-making in vocational education and training.
Pengaruh Citra Merek Dan Persepsi Harga Terhadap Kepuasan Pelanggan Melalui Keputusan Pembelian Di Richeese Factory Kemang Jakarta Selatan Ramdhani, Bagas; MH Nainggolan, Bonifasius
SINOMIKA Journal: Publikasi Ilmiah Bidang Ekonomi dan Akuntansi Vol. 1 No. 3 (2022)
Publisher : CV. Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sinomika.v1i3.272

Abstract

The analysis of this study aims to identify the Influence of Brand Image and Price Perception on Customer Satisfaction through Purchasing Decisions at Richeese Factory Kemang South Jakarta PLS-SEM to process data. Purposive sampling was used in sampling techniques with 200 respondents. The results of hypothesis testing show that there is a positive and significant impact between brand image and price perception between customer heat and purchasing decisions ultimately overall have a positive and significant impact between The Influence of Brand Image and Price Perception On Customer Satisfaction Through Purchasing Decisions. So, Recheese Factory Kemang South Jakarta can continue to maintain the brand image to better lag and maintain affordability so that customers can think positively about the price set by the company. Therefore, brand image and price perception are important factors to maximize customer satisfaction and delivery decisions.
Pengaruh Kualitas Produk, Persepsi Harga Dan Citra Merek Terhadap Keputusan Pembelian Di Steak 21 Mall Kota Kasablanka Alfian, Candra; MH Nainggolan, Bonifasius
SINOMIKA Journal: Publikasi Ilmiah Bidang Ekonomi dan Akuntansi Vol. 1 No. 3 (2022)
Publisher : CV. Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sinomika.v1i3.276

Abstract

This study intends to examine the effect of product quality, price perception, and brand image on purchasing decisions. Testing this hypothesis using multiple linear regression analysis testing methods and the help of SPSS software version 20. The survey was carried out from April to June 22 located at Steak 21 outlets Kota Kasablanka mall by distributing questionnaires to Steak 21 buyers as many as 120 respondents, of which 20 respondents be the sample and 100 respondents are the data. The results of this study indicate that product quality gets a significant value of 0.001, price perception gets a significant value of 0.001 and brand image gets a significant value of 0.000. So product quality, price perception and brand image have a positive and significant impact on purchasing decisions at Steak 21 Kota Kasablanka Mall.
Co-Authors Al Agus Kristiadi Alfian, Candra Allin Wijayanti Altiaro, Salas Aminuddin Tambunan Annisa Azzahra, Annisa Aqilah Syawalia Putriana Arfi Rotun Nurtina Debora Lasmaria Dilan Hatma Dita Fitriana Julliasari Dosma Sherina Ramawaty Dwi Syafitri, Shifa Efendi Eko Budiman Eko Prasetyo Endang Sukma Rini Eva Moranty Fadhilah, Reza Eka Farah Nafisah Putri Galih Priambodo, Galih Helma Suri Hendra Rahmat Kurniawan Heurnius Timotius Isya Imanuel Ivan Novianto Joko Haryanto JOKO HARYANTO, JOKO Joko Wibowo Jordantha Tarigan Juni Herdiansyah Nasution Lukman Hakim Mestika Hutagalung MNA Mahartana Mochammad Aditya Safar Nikita Silva Yulistian Noviana Ayuningtias Nurayudewi Lestari Nurhasanah Anggraini Paskah Apriani Puan Amidiola Putri Andrayani Putri Nilam Sari Putri, Fadia Diani Ramdhani, Bagas Ramli Ramdani Rehan Verka Ananda Resa Richi Setria Rivera Pantro Sukma Rizki Baihaqi Tandibua Rosidah Achmad Ruth Silitonga Samuel Christian Nainggolan Setyawaty, Opiek Soerjanto , Stella Prana Sulistiana Qonik Aturrohma Surono Surono Triyanto Verry Cyasmoro Yosi Anita Adveni Zamharira -