Articles
Pengaruh kepercayaan media sosial dan promosi terhadap penjualan sepatu akasafootstore Bandung
Hertina, Dede;
Sahid, Alwi;
Kadiman, Yoga Aidil Bagja
Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Vol. 4 No. 9 (2022): Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Publisher : Departement Of Accounting, Indonesian Cooperative Institute, Indonesia
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DOI: 10.32670/fairvalue.v4i9.1582
The purpose of this study was to determine the effect of social media trust and promotion on the sale of Akasafootstore shoes. This research method is an associative research, the aim is to find out the relationship between two or more variables, then analyze the data obtained through validity tests, reliability tests, multiple regression analysis tests, and hypothesis testing through t tests. The results of the study state that trust, social media, and promotion have an influence on sales. It is proven that trust, social media, and promotions have a significant effect on sales at Akasafootstore, meaning that very high trust will increase sales, attractive social media can increase sales as well, and promotions are very profitable sales because they can add products so that consumers can buy the product and sales will increase very high.
Pengaruh profitabilitas, leverage dan likuiditas terhadap financial distress
Hertina, Dede;
Wahyuni , Linda Destya;
Ramadhan , Galih Kharisma
Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Vol. 4 No. 9 (2022): Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Publisher : Departement Of Accounting, Indonesian Cooperative Institute, Indonesia
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DOI: 10.32670/fairvalue.v4i9.1583
This study aims to determine the effect of Profitability, Leverage and Liquidity on Financial Distress in the Property, Real Estate and Building Construction sectors listed on the Indonesia Stock Exchange in 2014-2018. The indicators tested in this study are Return on Asset (ROA), Debt to Asset Ratio (DAR), and Current Ratio (CR) as independent variables and Financial Distress (Springate S-score) as the dependent variable. The research method used is descriptive and verification methods. The population in this study were 45 companies in the Property, Real Estate and Building Construction sector listed on the Indonesia Stock Exchange in 2014-2018. The sampling technique based on purposive sampling obtained a sample of 16 companies for 5 years from 2014 to 2018 so that 80 observational data were obtained. The statistical analysis used in this study is the Panel Data regression analysis technique at the 5% significance level with the help of the EViews 9 application.The results show that partially the profitability ratio (ROA) and liquidity (CR) have a significant positive effect on Financial Distress which is proxied by theory. Springate S-score while the leverage ratio (DAR) has no effect on Financial Distress as proxied by the Springate S-score theory. Meanwhile, the ratio of profitability, leverage and liquidity simultaneously affects the Financial Distress of the Property, Real Estate and Building Construction sectors listed on the Indonesia Stock Exchange in 2014-2018.
Pengaruh harga, kualitas produk dan brand image terhadap keputusan pembelian
Hertina, Dede;
Wulandari, Denisa
Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Vol. 4 No. 12 (2022): Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Publisher : Departement Of Accounting, Indonesian Cooperative Institute, Indonesia
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DOI: 10.32670/fairvalue.v4i12.1988
Indonesian people are now using skin care products to maintain healthy skin. This concern about skin beauty care has become a trend and needs of most Indonesian people, both men and women. Due to this trend, the growth of the beauty industry, especially skin care, is increasingly marked by the emergence of various skin care brands. This researcher aims to analyze the effect of price, product quality and brand image on purchasing decisions. This study uses quantitative research methods with questionnaire survey techniques. The population of this study were consumers of skincare products from the Dabe Beauty brand, Bandung regency agent, with a population of 40 people using the purposive sampling method, the number of samples obtained was 35 people. The results of the study simultaneously stated that price, product quality and brand image had a significant effect on purchasing decisions for Dabe Beauty brand skincare products, Bandung Regency agents. While the results of the study partially state that price, product quality and brand image have a positive and significant effect on purchasing decisions.
Pengaruh penetapan harga dan penjualan terhadap kuantitas produk pada saat pandemi covid 19
Hertina, Dede;
Hekmatyar , Robby
Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Vol. 5 No. 1 (2022): Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Publisher : Departement Of Accounting, Indonesian Cooperative Institute, Indonesia
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DOI: 10.32670/fairvalue.v5i1.2260
Corona virus disease (COVID-19) is an infectious disease caused by the SARS-CoV2 virus. Most people who contract COVID-19 will experience mild to moderate symptoms, and will recover without special treatment. However, some people will experience serious illnesses such as Middle East Respiratory Syndrome (MERS) and Severe Acute Respiratory Syndrome (SARS) which require medical assistance. The Covid-19 Pandemic disaster that occurred, resulted in rising prices for medical sales and pharmacies.This study aims to analyze the effect of pricing and product sales on selling prices at Talitha Pharmacy, Cianjur City. This research is a qualitative research. The data collection technique used is the interview method, unstructured observation and tracing. This research was conducted at Talitha Pharmacy, Cianjur City. The results of the study stated that Pricing and Sales factors during the Covid-19 Pandemic at Talitha Pharmacy, Cianjur City had a significant effect on sales.
Analisis perbandingan kinerja keuangan bank syariah dan bank konvensional terhadap keputusan investasi periode tahun 2017-2021
Hertina, Dede;
Rahmah, Maghfirah Aulia
Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Vol. 4 No. Spesial Issue 3 (2022): Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Publisher : Departement Of Accounting, Indonesian Cooperative Institute, Indonesia
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DOI: 10.32670/fairvalue.v4iSpesial Issue 3.2383
This study aims to determine the comparison of the financial performance of Conventional Banks and Islamic Banks to investment decisions. This research was conducted on conventional banking institutions and Islamic banking listed on the Indonesia Stock Exchange in 2017-2021. The population used is all banks in Indonesia. Meanwhile, the sample used was 3 conventional banks and 3 Islamic banks in Indonesia. This method of analysis uses a descriptive method with a quantitative approach, the data used are secondary data obtained from financial statements. Data analysis techniques are carried out with the testing stage of descriptive analysis and independent sample t-test analysis. The results showed that there was no significant difference between the financial performance of Conventional Banks and Islamic Banks in the 2017-2021 period.
Pengaruh Return on Asset, Return on Equity, dan Net Profit Margin terhadap pertumbuhan laba pada perusahaan sub sektor farmasi yang terdaftar di Bursa Efek Indonesia tahun 2016-2020
Fathimah, Nur Aini;
Hertina, Dede
Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Vol. 5 No. 5 (2022): Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Publisher : Departement Of Accounting, Indonesian Cooperative Institute, Indonesia
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DOI: 10.32670/fairvalue.v5i5.2715
Profit growth is the difference between the profit generated from a period and the profit generated in the previous period. The purpose of this study is to obtain empirical evidence regarding the effect of Return On Assets (ROA), Return On Equity (ROE), and Net Profit Margin (NPM) on Profit Growth. The population of this study are pharmaceutical companies listed on the IDX. The sample in this study were 6 companies selected by purposive sampling method. The analytical method used is the panel data regression method. Based on the hypothesis, the results of the study show that Return on Assets has no positive effect on Profit Growth, Return On Equity has a positive effect on Profit Growth, and Net Profit Margin has no negative effect on Profit Growth.
Pengaruh lingkungan dan motivasi kerja terhadap kinerja karyawan
Hertina, Dede;
Hanafie, Mochammad Handri
Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Vol. 5 No. 6 (2023): Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Publisher : Departement Of Accounting, Indonesian Cooperative Institute, Indonesia
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This study aims to explain the effect of work motivation partially on employee performance, to explain the influence of the work environment partially on employee performance and to explain work motivation and work environment simultaneously on employee performance. Based on the results of the analysis shows that work motivation has a significant effect on the performance of employees of PT. Kemajuan Bangsa, the sampling technique is by using saturated sampling, sampling is a sampling technique when all members of the population are used as samples. The number of samples used in this study were 16 respondents, employees of PT. Kemajuan Bangsa. The data analysis technique in this study was carried out by testing multiple linear regression analysis and classical assumption regression analysis. The results of the study show that the work environment has an effect on employee performance, this can be seen by obtaining the t value (1.603) < t table value (2.14479) and the significance value obtained is 0.135 > 0.05. The t value of the distribution table is sought at a = 5% with degrees of freedom (df) nk or 16-2 = 14, then it is obtained t table = Work environment affects employee performance, this can be seen by obtaining the t value (1.603) < value t table (2.14479) and the significance value can be concluded that the work environment has an influence on employee performance. . The calculated F value and the significance value of this study can be seen in Table 3. From table 3 above, it can be seen that the calculated F value (6.158) is greater than the F table value (3.74), while the significance value is 0.014 <0.05. F table is obtained with df1 = k-1 = 3-1 = 2 and df2 = nk = 36-3 = 33, then the F table value is 3.74. It can be concluded that simultaneously the work environment and motivation variables affect employee performance.
Prediksi Financial Distress dan Pengaruhnya Terhadap Return Saham Perusahaan Sub Sektor Industri Tektil dan Garmen yang Terdaftar di Bursa Efek Indonesia Periode 2017-2021
Hertina, Dede;
Tsaniya, Fatharani Nur
Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Vol. 5 No. 5 (2022): Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Publisher : Departement Of Accounting, Indonesian Cooperative Institute, Indonesia
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DOI: 10.32670/fairvalue.v5i5.2915
The aim of this research is to find out the potential for financial difficulties in the textile and garment industry subsectors for the 2017–2021 period. The research population consisted of 21 companies, with a research sample of as many as 10 companies. As for techniques in data analysis, it begins by measuring the potential for financial difficulties through the Springate calculation equation model, followed by panel regression data analysis, the classic assumption test, determination (R2), and hypothesis testing. According to research, eight of the ten companies that comprised the research sample declared financial difficulties during the study period. While the hypothesis test results show that working capital contributes to total assets, earnings before interest and tax contribute to total assets, profit before tax aids in the smooth discharge of liabilities, and sales of total assets have no significant impact on the company's stock return.
Dampak debt to equity ratio dan debt to asset ratio terhadap kinerja keuangan
Hertina, Dede;
Pristia Amary, Zalfa Bhetari
Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Vol. 4 No. Spesial Issue 4 (2022): Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Publisher : Departement Of Accounting, Indonesian Cooperative Institute, Indonesia
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DOI: 10.32670/fairvalue.v4iSpesial Issue 4.2932
This study aims to determine the effect of Debt to Equity Ratio and Debt To Asset Ratio on the company's financial performance. The research was conducted on the Consumer Goods Industry company of the Cosmetics and Household Goods Sub-sector listed on the Indonesia Stock Exchange in 2017-2021. The population and sample of this study found 7 companies. This analysis method uses descriptive method, the data used is secondary data obtained from financial statements. The data analysis technique was carried out with the classical assumption testing stage and multiple linear regression analysis. The results show that the Debt to Equity Ratio and Debt to Asset Ratio have a simultaneous effect on Financial Performance in the Cosmetics and Household Goods Sub-Sector listed on the Indonesia Stock Exchange during 2017-2021. The results of the analysis show that partially the Debt to Asset Ratio has no effect on Financial Performance, while the Debt to Equity Ratio has an effect on Financial Performance in the Cosmetics and Household Goods Sub-Sector listed on the Indonesia Stock Exchange during 2017–2021.
Analisis debt to asset ratio, debt to equity dan net profit margin terhadap kinerja keuangan perusahaan telekomunikasi yang terdaftar di bursa efek indonesia
Hertina, Dede;
Andryana, Linda
Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Vol. 5 No. 7 (2023): Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Publisher : Departement Of Accounting, Indonesian Cooperative Institute, Indonesia
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DOI: 10.32670/fairvalue.v5i7.3038
This research aimed to examine the relationship between the debt-to-asset ratio, the debt-to-equity ratio, and the net profit margin of IDX-listed telecommunications businesses throughout the period of 2018-2021. There are a total of 19 businesses in this sector, and 8 of them were selected at random to serve as the study's sample. The financial reports of IDX-listed telecoms businesses are used as a secondary source of data for this study. Quantitative descriptive methods including classical assumption testing and multiple linear regression were used for this investigation. The research indicates that for the period of 2018-2021, the financial performance of IDX-listed businesses in the telecoms industry is affected concurrently by the debt-to-asset ratio, the debt-to-equity ratio, and the net profit margin. The financial performance of businesses listed on the IDX that operate in the telecommunications industry during the period 2018-2021 is significantly impacted by the net profit margin, but is unaffected by the debt-to-assets ratio and the debt-to-equity ratio. For the period between 2018 and 2021 covered by the IDX, the return on investment generated by enterprises in the telecommunications industry is driven primarily by the net profit margin.