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OPTIMALISASI KEBERLANJUTANPENGEMBANGAN USAHA PADI ORGANIK DI KABUPATEN CIANJUR, JAWA BARAT Anita Ristianingrum; M. A. Chozin; Machfud Machfud; Sugiyanta Sugiyanta; Sri Mulatsih
Jurnal Manajemen & Agribisnis Vol. 13 No. 1 (2016): Vol. 13 No. 1, Maret 2016
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1240.666 KB) | DOI: 10.17358/jma.13.1.37

Abstract

The purpose of this study were to assess the sustainability status of organic rice businesses and their attributes that affect the sustainability of the businesses in Cianjur. The methods used in this study were surveys and in-depth interviews. Moreover, Rap-Organic/multi-dimensional scaling as the analysis tools were also utilized to assess the sustainability of the organic rice businesses. The analysis conducted indicates that sustainability status of organic rice businesses in Cianjur is less sustainable reflected in all dimensions i.e. the dimensions of ecology, economy, social, infrastructure and technology, as well as institutions. Aggregately, the sensitive attributes influencing the sustainability of organic rice business bussinesses can be classified into three factors: 1) human resources of farmers, 2) institutions (the government policies related to the organic rice businesses and infrastructure support), and 3) organic rice market.Keywords: organic rice businesses, sustainability, sensitive attributes, Rap-Organic
Web Store Teh Krisan (erpekrisan) Rachmat Purnama Farm Medhanita Dewi Renanti; Anita Ristianingrum; Leni Lidya
Jurnal Teknologi Dan Sistem Informasi Bisnis Vol 5 No 3 (2023): July 2023
Publisher : Prodi Sistem Informasi Universitas Dharma Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jteksis.v5i3.887

Abstract

The Rachmat Purnama Farm Company, a producer of chrysanthemum flowers located in Cianjur Regency, has made efforts to process chrysanthemum flowers into chrysanthemum tea. However, the marketing remains limited, as sales are conducted directly. Consequently, the company recognizes the need for an online web store to enhance its marketing reach. The purpose of this system is to provide customers with information about chrysanthemum tea and facilitate convenient purchase transactions. The waterfall model is used as the software development method, which covers requirements analysis, system design, program code development, program testing, and program implementation and maintenance. The features of the online web store include account management, customer management, product categorization, product listings, attributes, sales, payments, shipping, and transaction reports. The implementation has positively impacted the company’s sales of chrysanthemum tea products, as shown by the increasing number of online purchases. Moreover, the marketing area coverage has expanded to Jakarta and Kalimantan.