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All Journal TEKNIK Rekayasa Mesin Semesta Teknika Media Mesin: Majalah Teknik Mesin JTM-ITI (Jurnal Teknik Mesin ITI) International Journal of Economics, Business and Accounting Research (IJEBAR) Abdi Masya Jurnal Pengabdian Masyarakat Bhinneka JAMU : Jurnal Abdi Masyarakat UMUS
Kuncoro Diharjo
Universitas Sebelas Maret Surakarta
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Journal : Abdi Masya

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WORKSHOP DIGITAL MARKETING UNTUK SANTRI PONDOK PESANTREN WIRAUSAHA Triyono; Raharjo, Wijang Wisnu; Diharjo, Kuncoro; Ariawan, Dody; Raharjo, Wahyu Purwo; Kusharjanta, Bambang; Nugroho, Arif Setyo
Abdi Masya Vol 5 No 2
Publisher : Pusat Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52561/abdimasya.v5i2.380

Abstract

Yayasan Usaha Umat Karanganyar (YUUK) adalah yayasan sosial dan pendidikan informal yang berlokasi di dusun Jongkang, Tasikmadu, Karanganyar. Yayasan ini mempunyai unit pendidikan informal yang diberi nama Pondok Pesantren Wirausaha. Pondok Pesantren ini hanya menampung 8 santri yang diutamakan dari keluarga tidak mampu dan putus sekolah. Materi kewirausahaan di Pondok Pesantren ini adalah desain grafis dan sablon kaos. Santri-santri dididik keterampilan tersebut dan tinggal di asrama selama 1 tahun tanpa dipungut biaya (gratis). Seperti namanya, santri di Pondok Wirausaha ini belajar teori dan praktek agar mampu mandiri berwirausaha dengan mengimplementasikan konsep teaching factory. Hasil pembelajaran praktek berupa kaos, MMT dan produk-produk sablon belum bisa terpasarkan dengan baik karena pemasarannya masih menggunakan cara-cara biasa. Untuk itu, santri pada Pondok Pesantren Wirausaha ini perlu dikenalkan pemasaran digital (digital marketing) melalui kegiatan workshop 5 hari dengan langkah-langkah sebagai berikut: (1) memberi pengertian konsep digital marketing, (2) memberi materi digital marketing dengan nara sumber yang berpengalaman dalam digial marketing, (3) pendampingan dalam pembuatan akun dan memasarkan produk melalui akun tersebut, (4) penetapan target capaian pemasaran 3 bulan dan evaluasi. Hasil workshop mampu meningkatkan sustainability (keberlangsungan) Pondok Pesantren karena dengan implementasi digital marketing, santri-santri bisa menjual hasil karya sablonnya ke ruang digital tanpa batas sehingga meningkatkan potensi penjualan yang lebih besar dan keuntungan finansial yang lebih besar. Dengan keuntungan finansial ini, Pondok Pesantren Wirausaha Yayasan Usaha Umat Karanganyar bisa tetap gratis dan bisa meningkatkan kapasitas santrinya sehingga semakin banyak pemuda-pemuda putus sekolah dan dari keluarga tidak mampu bisa menimba ilmu keterampilan dan kewirausahaan.
DEVELOPMENT OF A SPACE-EFFICIENT AND LIGHTWEIGHT STUDY TABLE FOR ISLAMIC BOARDING SCHOOL STUDENTS Raharjo, Wijang Wisnu; Diharjo, Kuncoro; Ariawan, Dody; Raharjo, Wahyu Purwo; Kusharjanta, Bambang; Triyono
Abdi Masya Vol 6 No 2
Publisher : Pusat Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52561/abdimasya.v6i2.571

Abstract

This study presents the design, fabrication, and evaluation of a space-efficient, lightweight, and foldable study table intended to enhance learning conditions in Islamic boarding school (pesantren) environments. The table was designed using Computer-Aided Design (CAD) software with a focus on ergonomic principles, particularly a recommended working height of 70 cm to support proper posture. The final product features a durable steel tube frame, a plywood tabletop, and a collapsible leg mechanism, enabling compact storage in limited dormitory spaces. The fabrication process included precision cutting, Shielded Metal Arc Welding (SMAW), and the application of rust-resistant enamel paint, resulting in a total weight of approximately 6.5 kg with a load capacity of 40 kg.To evaluate its effectiveness, five students participated in comparative study sessions using both the old and the new table under controlled conditions. Concentration duration, used as the primary performance indicator, increased from an average of 264 seconds with the old table to 359 seconds with the new one—an improvement of 95 seconds or 36.43%. This enhancement is attributed to improved ergonomic posture, structural stability, and positive psychological effects stemming from user involvement and aesthetic design. The foldable design also allows better space utilization in multifunctional boarding school rooms. Overall, the table demonstrates significant functional and educational benefits and offers a scalable, low-cost solution for learning environments in resource-constrained settings. Future improvements may include using lighter materials and integrating storage or seating features to further improve user experience and usability.
Co-Authors AGUS PURWANTO Albert Raga Andhika Arif Setyo Nugroho Bambang Kusharjanta Bandi Bandi, Bandi Dewanto Harjunowibowo Dewi Ratna Nurhayati Dody Ariawan Drajat Tri Kartono Ischiadica Elharomy J Pramana Gentur Sutapa, J Pramana Gentur Jamal Wiwoho Jihad, Bagus H. Lasinta Ari Nendra Wibawa Ravik Karsidi Roy Aries P Tarigan Sawitri, Andini Desi Sigit Hidayat Nuri, Sigit Hidayat Siti Supeni Slamet Riyadi Solikhah, Efi Nikmatu Subarkah, Johny Sudarja Sudarja, Sudarja Totok Suwanda Triyono Wahyu Purwo Raharjo Wijang Wisnu Raharjo