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PENDEKATAN FLEKSIBEL DAN ADAPTIF TERHADAP PENCIPTAAN BISNIS INDONESIA SAAT INI Ingrid Panjaitan; Inge Gunawan
Mount Hope Management International Journal Vol. 3 No. 2 (2025)
Publisher : Institut Teknologi dan Bisnis Kristen Bukit Pengharapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61696/momil.v3i2.978

Abstract

This study explores flexible and adaptive approaches to business creation in Indonesia, amidst rapidly changing economic dynamics due to digitalization, the pandemic, and regulatory changes. Using the theoretical framework of organizational agility and entrepreneurial orientation, the study analyzes how Indonesian entrepreneurs implement adaptive strategies to enhance business resilience and innovation. Using mixed methods, data was collected from 200 MSMEs across various sectors. Results show that flexible approaches are significantly correlated with improved business performance, with technology adaptation being a key factor. Implications for entrepreneurship policy and practice are discussed, emphasizing the importance of a dynamic supporting ecosystem.
CREATIVE TECHNOLOGY AS SOCIAL INFRASTRUCTURE: ENTREPRENEURIAL MODELS FOR SUSTAINABLE DEVELOPMENT Ingrid Panjaitan; Kunto Adi Rumekso; Muhammad Syukri; Yusak Prakoso; Meera Gupta
Journal of Social Entrepreneurship and Creative Technology Vol. 3 No. 3 (2026)
Publisher : Yayasan Adra Karima Hubbi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70177/jseact.v3i3.3909

Abstract

Creative technology has emerged as a transformative element in social infrastructure, offering innovative pathways to enhance community engagement, inclusivity, and sustainable development. Traditional social entrepreneurship models often face limitations in scalability, accessibility, and equitable participation, highlighting the need for integrated technological frameworks that support systemic impact. Digital platforms, collaborative tools, and virtual innovation provide mechanisms to facilitate co-creation, resource mobilization, and participatory decision-making within entrepreneurial initiatives. This study aims to examine how creative technology functions as social infrastructure to enable sustainable and inclusive entrepreneurial models. Specific objectives include identifying mechanisms through which technology enhances community engagement, evaluating its impact on measurable social outcomes, and developing a conceptual framework to guide practitioners in designing effective interventions. A mixed-methods approach was employed, combining quantitative surveys of 60 participants with qualitative interviews and case study observations. Data analysis incorporated descriptive and inferential statistics alongside thematic coding to explore patterns of engagement, skill development, and social impact. Findings indicate that technology-mediated social infrastructure significantly increases engagement, co-creation, and empowerment. Structured virtual platforms support role differentiation and iterative learning, fostering sustainable outcomes and social cohesion. The study provides empirical and conceptual evidence that creative technology is a critical enabler of inclusive and scalable social entrepreneurship.
ANALISIS ADAPTASI TEKNOLOGI INFORMASI SEBAGAI UPAYA KEBERLANJUTAN USAHA PADA KELOMPOK WIRAUSAHA MUDA Rieneke Ryke Kalalo; Ingrid Panjaitan; Abdun Wijaya; Ardhining Westri; Silviani Joice Lengah
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 7 No. 3 (2026): Vol. 7 No. 3 (2026)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v7i3.60827

Abstract

Pengabdian kepada Masyarakat ini bertujuan untuk meningkatkan kemampuan kelompok wirausaha muda dalam mengadaptasi teknologi informasi sebagai upaya mendukung keberlanjutan usaha di era digital. Kegiatan dilaksanakan dengan pendekatan partisipatif yang melibatkan 25 peserta melalui tahapan penyampaian materi, diskusi, praktik, pendampingan, dan evaluasi. Hasil kegiatan menunjukkan bahwa peserta mampu mengimplementasikan berbagai teknologi digital seperti media sosial bisnis, marketplace, pembayaran digital, dan aplikasi pencatatan keuangan untuk mendukung aktivitas usaha, disertai perubahan pemahaman mengenai peran teknologi informasi sebagai instrumen strategis untuk meningkatkan efisiensi operasional, memperluas pemasaran, dan memperkuat daya saing usaha. Hasil evaluasi juga menunjukkan tingkat kepuasan peserta mencapai 93,2% dengan kategori sangat baik. Selain itu, hasil angket pemahaman memperlihatkan peningkatan pada seluruh indikator, dengan peningkatan tertinggi sebesar 52% pada aspek pemanfaatan marketplace dan pencatatan keuangan digital, sedangkan kesiapan peserta dalam mengembangkan usaha berbasis teknologi meningkat hingga 96%. Secara keseluruhan, kegiatan ini memberikan kontribusi positif dalam memperkuat kapasitas digital kelompok wirausaha muda, sehingga mereka memiliki kemampuan yang lebih baik untuk menjaga keberlanjutan usaha di tengah perkembangan ekosistem bisnis yang semakin terdigitalisasi.
The Influence of Fear of Missing Out (FOMO), Social Media Exposure, and Risk Tolerance on Cryptocurrency Investment Intentions Muhammad Amsal Nasution; Latifa Dinar Rahmani; Ingrid Panjaitan; Eko Meiningsih
Journal Management & Economics Review (JUMPER) Vol. 3 No. 10. 1 (2026): Special Issue: Call For Paper JUMPER
Publisher : Malaqbi Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jumper.v3i10. 1.1258

Abstract

This study aims to examine the influence of Fear of Missing Out (FOMO), social media exposure, and risk tolerance on cryptocurrency investment intentions. The rapid growth of cryptocurrency markets, combined with the increasing role of digital platforms, has shifted investment behavior toward more psychologically and socially driven decision-making. This research employs a quantitative approach using a cross-sectional survey design, with data collected from individuals who are familiar with or interested in cryptocurrency investments. A total of 200 respondents were selected using purposive sampling, and data were analyzed using Structural Equation Modeling (SEM) with the Partial Least Squares (PLS) method. The results indicate that FOMO, social media exposure, and risk tolerance all have a positive and significant effect on cryptocurrency investment intention. Among these variables, social media exposure is found to have the strongest influence, highlighting the critical role of online platforms in shaping investor perceptions and behavior. FOMO also significantly drives investment intention by triggering emotional responses and urgency, while risk tolerance reflects individuals’ willingness to engage in high-risk financial activities. The model demonstrates strong explanatory power, suggesting that these variables collectively provide a comprehensive understanding of cryptocurrency investment behavior. This study contributes to the behavioral finance literature by integrating psychological, social, and individual factors in the context of digital investments. The findings offer practical implications for investors, policymakers, and financial educators to promote more informed and rational investment decisions in the evolving cryptocurrency landscape.