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All Journal Jurnal Kajian Komunikasi Lontar : Jurnal Ilmu Komunikasi Jurnal Common Journal of Humanities and Social Studies Indonesian Journal of Economics, Social, and Humanities Jurnal Riset Komunikasi Pena Justisia: Media Komunikasi dan Kajian Hukum Acta Diurna: Jurnal Ilmu Komunikasi Journal of Education and Counseling (JECO) ArtComm : Jurnal Komunikasi dan Desain Eduvest - Journal of Universal Studies Tuturan: Jurnal Ilmu Komunikasi, Sosial dan Humaniora Harmoni: Jurnal Ilmu Komunikasi Dan Sosial JIM: Jurnal Ilmiah Mahasiswa Pendidikan Sejarah Jurnal Cendekia Ilmiah
Uud Wahyudin
Fakultas Ilmu Komunikasi Universitas Padjadjaran
Aerospace Engineering Arts Humanities Computer Science & IT Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Neuroscience Public Health Social Sciences Other

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The Influence Of Attitude, Subjective Norms, And Perceived Behavioral Control On Shopping Decisions Through Purchase Intention (A Study On Visitors Of Margo City Mall Depok Using The Theory Of Planned Behavior) Annisa Shafa Kinanti; Purwanti Hadisiwi; Uud Wahyudin
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 8, No 3 (2024): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v8i3.11482

Abstract

The purpose of this article is to analyze the influence of attitudes, subjective norms, and perceived control on shopping decisions through shopping intentions of Margo City Mall visitors. The phenomenon of living in the modern era includes various aspects that change the way individuals interact, work, and live their daily lives. As the salary and prestige of the community increased, the shopping decision behavior of the Indonesian people began to shift from the traditional sector to the modern sector. Indonesia itself has many shopping malls, one of which is a mall complete with entertainment and places to hang out. According to the theory of planned behavior, behavior is influenced by intention, while intention is affected by attitude, subjective norms, and perceived behavioral control. Data collection was conducted using questionnaires designed with a 1–5 Likert scale, ranging from strongly agree to strongly disagree. The respondents consisted of 410 visitors who had previously shopped at Margo City Mall. This study uses path analysis with SPSS 26. This study concludes that attitudes, subjective norms, have a partially significant effect on shopping intentions, but perceived control has no significant effect on shopping intentions. Attitudes, subjective norms, perceived control and shopping intentions have a partially significant effect on shopping decisions. The study also proves that shopping intentions indirectly successfully mediate attitudes, subjective norms, and perceptions of control over decisions, where the greater the shopping intention, the more likely the shopping decision occurs.
Digital Discourses on Medical Tourism: How Indonesians Consider Visiting Penang for Healthcare – A Netnographic Study on Twitter Niyu Niyu; Uud Wahyudin
LONTAR: Jurnal Ilmu Komunikasi Vol. 13 No. 1 (2025): Lontar : Jurnal Ilmu Komunikasi
Publisher : Program Studi Ilmu Komunikasi Universitas Serang Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30656/lontar.v13.i1.10496

Abstract

The phenomenon of medical tourism from Indonesia to Penang, Malaysia, has continued to show a significant upward trend in recent years. In today's digital era, social media platforms such as X (formerly Twitter) have become active public discussion arenas, places where netizens share experiences, provide recommendations, and even consider decisions to undergo treatment abroad. This study aims to explore how digital narratives related to the practice of seeking medical treatment in Penang are formed, spread, and negotiated by Indonesians on the X platform. Using a netnography approach, this study analyzes tweets containing keywords related to treatment in Penang, revealing the dynamics of conversations in various discussions in the digital space. The results of the analysis identified four main themes that dominated the conversation: (1) ease of access and convenience of services; (2) exchange of information and recommendations between users; (3) crisis of trust in domestic health services; and (4) considerations of price, quality, and added value offered by services in Penang. These findings indicate that the decision to seek medical treatment abroad is not only influenced by medical needs or individual preferences, but also by social constructions formed in the digital space. Social media plays an important role as an e-WOM (electronic word of mouth) channel that shapes public perception and preferences for cross-country health services. This research is expected to contribute to the development of health communication and digital culture studies, as well as being a basis for thinking about managing information and health service reputation more strategically in the era of social media.
Co-Authors Andri Saleh Annisa Shafa Kinanti Atwar Bajari Dadang Rahmat Hidayat Dadang Sugiana Dedi Rumawan Erlandia Dhini Ardianti Dodi Purwana* Duddy Zein Egie Jatnika Kosasih Frila Nurfadila Gilang Yulibiana Hadi Suprapto Arifin Herlina Agustin Ignatius Dwi Rezky Joel Iis Latifah Nuryanto Ira Mirawati Kholistiani Puspadina Hapsa Kismiyati El Karimah Kun Wazis Musfialdy Musfialdy Niyu Niyu Ope Destrian Purwanti Hadisiwi Puti Halimah Saepudin Zohari Siti Karlinah Siti Nuriah Siti Rahayu Pratami Lexianingrum Slamet Mulyana Susanne Dida Tarissa Madina Trie Damayanti Ute Lies Siti Khadijah Vina Dartina Yanti Setianti Yuliani Dewi Risanti