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All Journal Vegetalika E-Journal Home Economic and Tourism Jurnal Pendidikan dan Pembelajaran Khatulistiwa (JPPK) Jurnal Penelitian Farmasi Indonesia Journal of Tropical Horticulture AT-TA`DIB JURNAL PERTANIAN Jurnal Agrium Prologue: Journal on Language and Literature Journal of Soft Computing Exploration Jurnal Ilmiah Wahana Pendidikan Scientific Journal of Informatics JURNAL PENGABDIAN PEMBANGUNAN PERTANIAN DAN LINGKUNGAN (JP3L) Jurnal Pemikiran dan Pengembangan Pembelajaran DCS: Jurnal Pengabdian Masyarakat
Siti Hafsah
Program Studi Agroteknologi, Fakultas Pertanian, Universitas Syiah Kuala
Religion Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Languange, Linguistic, Communication & Media Mathematics Medicine & Pharmacology Public Health Social Sciences Veterinary Other

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Pengaruh Ekuitas Merek terhadap Loyalitas Merek yang dimediasi oleh Kepuasan Pelanggan Pada Produk Perawatan Wajah Somethinc di Kota Payakumbuh hafsah, siti; jauharry, jauharry
Jurnal Ilmiah Wahana Pendidikan Vol 9 No 24 (2023): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.10437249

Abstract

This study aims to determine the effect of consumer dimension brand equity on brand loyalty mediated by customer satisfaction in Somethinc facial care products in Payakumbuh City. The sampling technique is non-probability sampling with purposive sampling method. The number of samples in this study were 150 respondents. The research uses a quantitative approach then the data is analyzed using the PLS-SEM method with the help of SmartPLS version 3 software. The results show that perceived quality, brand trust, and lifestyle suitability have a significant effect on customer satisfaction, perceived value and brand identification have no significant effect on customer satisfaction, customer satisfaction has a significant effect on brand loyalty. Customer satisfaction has a significant effect as a mediation between perceived quality, brand trust, and lifestyle suitability on brand loyalty but has no significant effect between perceived value and brand identification on brand loyalty. The implication of this research is that companies can pay attention to the ingredients of Something's products that are guaranteed quality and know the lifestyle of customers in caring for their faces so that customers will always use Somethinc's products because they meet their expectations and desires.
THE ADULT RESPONSIBILITIES AS THE TRIGGER FACTOR OF PSYCHOLOGICAL CONFLICTS IN THE MOVIE 30 GOING ON 30 BY GARRY WINICK Rizky, Rara; Hafsah, Siti
Prologue: Journal on Language and Literature Vol. 12 No. 1 (2026): Prologue: Journal on Language and Literature
Publisher : Faculty of Letters Universitas Balikpapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36277/jurnalprologue.v12i1.268

Abstract

This research discusses how adult responsibilities trigger psychological conflicts in the movie 13 Going on 30 by Garry Winick. There are two objectives for the purpose of this: To identify the forms of adult life responsibilities found in the movie 13 Going on 30 by Garry Winick and to describe adult responsibilities trigger psychological conflict in the movie 13 Going on 30 by Garry Winick. This research uses psychology of literature with coverage Psychosocial Development by Erik Erikson and Field Theory by Kurt Lewin because the theories is relevant to addressing the Adult Responsibilities trigger Psychological Conflict. The researcher used qualitative methods that is explained descriptively based on this research using document analysis as a reference. The finding of this research found 2 form of Adult Responsibilities with 33 data on Intimacy vs. Isolation and 26 data on Generativity vs. Stagnation. Then through the adult responsibilities as the trigger factor of psychological conflict represent the Approach-approach conflict with 21 data, Approach-avoidance conflict with 34 data, and Avoidance-avoidance conflict with 6 data. The findings reveal that the most dominant form of adult responsibility in the movie 13 Going on 30 is embracing emotional vulnerability, which frequently emerges within an approach-avoidance conflict.
Co-Authors Abd. Muhith ADRIANI ADRIANI Agus Mohamad Soleh Ainun Marliah Andika, Alya Balqis Ardhani, Rizky Ardika, Aiyu Deni Anggraini Dewi Sri Jayanti Ekasari, Rahayu Erita Hayati Firdaus Firdaus Hajerah Handayani, Sri Hari Wijayanto Hasnataeni, Yunia Hermanasari, Tarawati Oktabrina Ika, Nurul Isma Indahwati Jauharry, Jauharry Juliaviani, Noratun Khairul Anwar Manik, Indah Novelina Mashudi Mashudi MAYA MUSTIKA KARTIKA SARI, MAYA Muhammad Yasar Munawar Khalil Nirwana, Salwa Noveri Rahmawati Nurhambali, M Rizky Parwoto, Parwoto Raida Agustina Rita Hayati Rizky, Rara Yasnidawati Yasnidawati