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Exploration of Factors Influencing E-Trust and E-Loyalty Rachmat Gunawan; Jaja Suteja; Undang Juju
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1 (2026): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v9i1.6941

Abstract

Electronic trust (e-trust) and electronic loyalty (e-loyalty) have always been important issues for online businesses. Understanding and awareness of the importance of creating e-trust and e-loyalty among business actors is still low. Analysis of the influencing factors is still minimal, so it cannot improve business performance. The purpose of this research is to comprehensively explore the factors that influence e-trust and e-loyalty, which has never been done before. The method used is library research in reputable journals, using critical analysis techniques. The results of the study found that there are 50 variables that influence e-trust: e-WOM, e-satisfaction, e-service quality, online shopping experience, privacy, security, online storage, website, expected product performance, loyalty, e-CRM, digital skills, internet, computer skills, security software, service features, perceived usefulness, brand image, price, post-sale treatment, merchant integrity, data integrity, assurance, ease of use, e-scape, responsiveness, customization, reputation, perceived familiarity, efficiency, customer service, social influence, deterrence, knowledge & experience, user interface quality, information quality, e-commerce, clear shopping process, reliable payment system, social commerce components, fulfilment/reliability, risk, perceived technology, previous/prior online purchase experience, service quality, system quality, WOM, corporate image, vendor capacity, and personal values. There are 46 variables that influence e-loyalty: e-trust, e-satisfaction, e-service quality, e-value, e-commitment, perceived privacy, perceived security, website quality, user interface design, internet, reliability, customer service & support, convenience, responsiveness, information quality, ease of use, switching barriers, e-recovery, brand image, price, e-CRM; e-WOM, consumer preferences, perceived usefulness, trust, perceived social presence, perceived enjoyment, perceived value, e-marketing, promotion, customer interface quality, service quality, technology trust, customization, interactivity, character, satisfaction, switching costs, cultivation, community, care, choice, e-brand love, web knowledge, innovativeness, and commitment. This research can be used as a guide and reference for researchers, stakeholders, and business actors, and it is hoped that further research can be carried out in other fields.
Peningkatan Kapasitas Manajemen Koperasi Untuk Keberlanjutan Bisnis Koperasi Konsumen Taruna Parahyangan, Kelurahan Pasir Endah, Kecamatan Ujung Berung, Kota Bandung Juju, Undang; Suteja, Jaja; Setiawan, Heru; Budiarti, Ratu Hedy Syahidah
Jabdimas: Jurnal Pengabdian Masyarakat Vol. 3 No. 2 (2025): Jabdimas: Jurnal Pengabdian Masyarakat
Publisher : Magister Manajemen, Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56457/jabdimas.v3i2.318

Abstract

Koperasi Konsumen Taruna Parahyangan di Kelurahan Pasir Endah, Kota Bandung, merupakan koperasi dengan rekam jejak baik yang menghadapi tantangan signifikan terkait pengelolaan keuangan dan transisi ke sistem koperasi syariah. Permasalahan utama yang dihadapi koperasi ini antara lain tingginya angka kredit macet, lemahnya sistem manajemen risiko, serta keterbatasan pemahaman terhadap prinsip dan implementasi sistem syariah dalam operasional koperasi. Kegiatan Pengabdian kepada Masyarakat (PkM) ini bertujuan meningkatkan kapasitas manajerial koperasi melalui pendekatan partisipatif berupa penyuluhan, pelatihan, edukasi praktis, dan diskusi interaktif bersama seluruh pemangku kepentingan koperasi. Metodologi pelaksanaan terdiri atas analisis kebutuhan mitra, perumusan strategi penguatan kelembagaan, dan simulasi penerapan sistem keuangan syariah secara bertahap. Kegiatan difokuskan pada penguatan aspek tata kelola, penanganan kredit bermasalah, serta pembekalan prinsip dasar ekonomi syariah. Hasil kegiatan menunjukkan adanya peningkatan pemahaman pengurus terhadap manajemen risiko, pengelolaan kredit macet secara sistematis, dan kesiapan awal dalam mengadopsi sistem koperasi berbasis syariah melalui pendekatan hybrid. Selain itu, mitra juga mulai menyusun rencana pembentukan unit syariah internal sebagai langkah strategis menuju transformasi kelembagaan. Secara keseluruhan, kegiatan ini menjadi fondasi penting dalam mendorong koperasi menjadi entitas yang lebih profesional, adaptif terhadap dinamika ekonomi, serta berorientasi pada keberlanjutan berbasis nilai-nilai syariah
Electronic Banking Service Quality and Product Features on and Satisfaction Customer Loyalty Bank BJB Bandung Area Setiarini, Mersiana; Jusuf, Eddy; Juju, Undang
Jurnal Ilmiah Sumber Daya Manusia Vol 7 No 1 (2023): September: JENIUS (Jurnal Ilmiah Sumber Daya Manusia)
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/JJSDM.v7i1.33942

Abstract

This research is motivated by the demands of the duties and obligations of the banking world, which not only make customers interested, but also make these customers a source of profit for the bank but also make customers loyal. The results of this research provide an overview of Bank BJB in its services to its customers. The population of this research is bank bjb customers with a research sample of 400 respondents. In order to achieve the objectives of this research, questionnaire data from respondents were tested using the Structural Equation Modeling (SEM) method using LISREL 8.8 software. Based on the research results, it was found that service quality and bjb Electronic Banking product features significantly influence consumer satisfaction, service quality influences customer satisfaction, product features influence customer satisfaction, customer satisfaction influences customer loyalty.
The Effect of Customer Relations and Marketing Communication on Competitive Advantage and Customer Loyalty Zulfikar, Taufik; Sucherly; Juju, Undang
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 6 (2025): JIMKES Edisi November 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i6.4062

Abstract

Competitive advantage is achieved when a company runs a marketing strategy by producing products and services different from those of other competitors and/or producing cheaper products and services, which creates a superior value. Repeat purchase is a manifestation of customer satisfaction with the value received, and customer loyalty reflects companies with competitive advantages. This research aims to determine the impact of customer relations and marketing communication on competitive advantage, which affects customer loyalty. The research method used is a survey aimed at 400 hotel customers, and the analytical instrument used is the Structural Equation Model (SEM). The research shows that there is an influence of competitive advantage on customer loyalty, Customer relationship, and marketing communication, which affect competitive advantage both partially and simultaneously. Customer loyalty will happen when a company has a competitive advantage, encouraged by customer relationships and optimal marketing communication. This research highlights that loyalty is not merely the outcome of customer satisfaction but is rooted in a firm’s ability to build trustful relationships, communicate effectively, and sustain competitive advantage.