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All Journal MEDIA KONSERVASI SOCA: Jurnal Sosial Ekonomi Pertanian E-Journal of Tourism Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) JURNAL MANAJEMEN AGRIBISNIS Jurnal Kajian Bali Jurnal Master Pariwisata (JUMPA) Udayana Journal of Social Sciences and Humanities (UJoSSH) Open Access DRIVERset

I Ketut Surya Diarta

Program Studi Agribisnis Fakultas Pertanian Universitas Udayana

Author-ID : 2951051

Religion Agriculture, Biological Sciences & Forestry Arts Humanities Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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Persepsi Generasi Muda terhadap Minat Bertani di Kawasan Pariwisata Tanah Lot (Kasus Subak Gadon III, Tabanan) NI MADE LOSVITASARI; I KETUT SURYA DIARTA; I GUSTI AYU OKA SURYAWARDANI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.4, Oktober 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Perception of Young Generations’ Interest in Farming in Tanah LotTourism Area (The Case of Subak Gadon III, Tabanan) The rapid development of tourism will affect subak : that is, the transformation oflabor, the occurrence of land conversion, and the occurrence of water usecompetition. Tourism will have an impact on farming interest, especially the youngergeneration of farm households in Subak Gadon III, knowing that this subak is locatedin the tourism area. The purpose of this study was to analyze perceptions anddifferences in the perception of younger generation of non-tourism and youngergeneration of tourism about the impact of tourism on farming interest of the youngergeneration of farm households in Subak Gadon III, Tabanan. Data analysis methodused was descriptive-qualitative and quantitative.The results showed that the perception of the younger generation of non-tourismabout the impact of tourism on the farming interest of the younger generation wasclassified with a score of 3,32. The younger generation of non-tourism had aperception that the existence of tourism sufficiently influenced the farming interest ofthe young generation, but it did not make the non-tourism youth switch to tourism.The younger generation of tourism showed that tourism had a high impact on theinterest of farming the younger generation with a score of 3,55. The younggeneration of tourism has a perception that tourism was the most appropriate choicebecause for them the tourism sector is very supportive of its life. There is adifference in the impact of tourism on farming interest in the younger generation ofnon-tourism and young generation of farm households' tourism in Subak Gadon III,Beraban, Tabanan. This difference was seen in 3 parameters of a total of 14parameters.Suggestions that can be made for this research are for Subak Gadon III in the futureto be able to initiate a new breakthrough by involving the young generation invarious activities in subak life to attract farmers especially the younger generation offarm households in Subak Gadon III, Tabanan.

Dampak Pembangunan Jalan Tol Solo-Kertosono terhadap Perubahan Sosial Pada Masyarakat Petani Desa Pisang Kecamatan Patianrowo Kabupaten Nganjuk ASYHARI YUDHI SAPUTRA; I KETUT SURYA DIARTA; NI WAYAN SRI ASTITI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.9, No.3, Desember 2020
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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The Impacts of the Solo - Kertosono Toll Road Construction on the Social Changes in the Farmers Community of Pisang Village, Patianrowo Sub-District of Nganjuk Regency Infrastructure development, especially the Solo-Kertosono Toll Road construction has impacted on the community, especially for farmers in Pisang Village. The construction of the toll road that stretches in the agricultural area also causes the disruption of irrigation facilities. The purpose of this research is to analyze the impacts of the Solo-Kertosono toll road construction on social change, analyzed by a three-dimensional approach to social change, which includes structural, cultural, and interactional dimensions. The research location was in Pisang Village, Patianrowo Sub-District, Nganjuk Regency. Data collection used observation methods, in-depth interviews, and documentation. Determination of 10 key informants was by using purposive sampling. The method used was descriptive qualitative analysis. The results of the research on the structural dimension show that there is a change in the role of women; evidenced by the existence of several women who opened a foodstall business when building toll roads until now, but in the livelihoods and the role of farmer groups have not changed. Meanwhile, on the cultural dimension, there are problems with irrigation facilities that made farmers to use diesel pumps, while farmers' technological innovations and traditional rituals are changing but not as a result of toll road construction. On the interactional dimension, it does not change, but only changes in communication media as a result of technological progress. Suggestions that can be given are that we must evaluate and enhance the role of farmer groups as a forum for farmers and involve women in farmer group activities. The construction of new irrigation facilities needs to be done in the agricultural area located south of the Solo-Kertosono toll road.

Tingkat Kepuasan Wisatawan NusantaraTerhadap Layanan Penjualan Hortikultura di Pasar Mertha Sari Desa Candikuning Kabupaten Tabanan SAGUNG DIAH NIRMALASARI; I KETUT SURYA DIARTA; I MADE SARJANA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.5, No.1, Januari 2016
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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Abstract Satisfaction Level of Domestic Tourists upon Horticulture Products in Candikuning Tourism Village Tabanan Regency A raise in the number of tourism spots in Tabanan regency has brought its own challenges. In order to encourage tourists to purchase local products, a tourism spot has to have a certain attraction which identifies it among the other tourism spots. Candikuning is a tourism village in Tabanan regency which is recognized for its plentiful variety of agriculture products marketed at Pasar Mertha Sari (Mertha Sari Traditional Market). The objective of this research is to identify the dominant horticulture products that the tourists purchased/ consumed at Pasar Mertha Sari, and to study the satisfaction level of domestic tourists upon horticulture products planted by local farmers in Candikuning village. The data used in this research was obtained from observation, survey, interview, literature study and documentation which further analyzed using descriptive-qualitative method. The result shows that strawberries are dominant horticulture product consumed by tourists (14.44%). This number signifies a dependable potential of strawberry farming to support the horticulture farming business. In the other hand, the satisfaction level reached average score of 3.85 (77.15%) which indicates that tourists’ satisfaction level is in the level of satisfied in terms of product quality, price, public facility, location, service, security and comfort. Several improvements in this tourism spot are required so that the tourists could reach higher satisfaction level especially in service, facility, reliability of product supply, product affordability, security, and comfort. In addition, upgrades are required for the shop itself where buyers and sellers met. The improvements are expected to attract more consumers to purchase and consume horticulture products planted in Candikuning village. Keywords: Satisfaction level, domestic tourists, horticulture, tourism spot

Model Diversifikasi Fungsi Subak sebagai Daya Tarik Ekowisata di Subak Sembung, Peguyangan, Kecamatan Denpasar Utara I PUTU PUTRA WIGUNA; WAYAN SUDARTA; I KETUT SURYA DIARTA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.7, No.4, Oktober 2018
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

A Model of Subak Diversifying Functions as an Attraction to Ecotourism in Subak Sembung, Peguyangan, North Denpasar Subak Sembung is one of the Subak in Denpasar which has a wide area of farming around 115 Ha. Subak Sembung has becoming an attraction to ecotourism since year of 2014. The Ecotourism in Subak Sembung was established as a water absorption area in Denpasar city. This was meant to keep motivating the farmers not to shift the function of that land. Currently, condition of the field has shown that Subak Sembung is now dealing with a threat of land shifting function because of its existance in the middle of Denpasar city, so the ecotourism in Subak Sembung was then created to further anticipate it. This research discussed about any Subak diversifying functions after the ecotourism in that area was established. It also described the models of its diversification as an attraction in Subak Sembung. The method of analysis used to explain the reseach problem was a descriptive qualitative analysis. That qualitative description was applied on the information received from some key speakers by Krama Subak or the admin of that ecotourism. The results showed that the role and function ofSubak brought up to an attranction for Subak Sembung ecotourism. The diversification of those roles and functions included religion ceremony that performed any rituals, therefore Subak could sell a culture in farming. The others were involving facilities operation and maintenance like building a trekking path along the rice field for tourists and also providing other supporting facilities along the area. The establishment of ecotourism was led by Badan Lingkungan Hidup (BLH) and PPLH that had constructed an ecotourism management in 2014. Nevertheless, there was also another issue found regarding with the lack of waste management and abence of share of direct income for the site. Therefore, as a suggestion, a contribution should be given especially to the Subak itself in the future because it would help to motivate the farmers to sustain the rice field area. The farmers should also be open-minded to accept a new innovation,meanwhile both sides of the ecotourism and Subak need to be alert to follow up with the rubbish issue around the area. It is also suggested that Denpasar government in line with the management of ecotourism should give a direct contribution for Subak sustainability in the future.

Dampak Alih Fungsi Lahan Pertanian ke Non Pertanian Terhadap Tingkatan Konflik dan Manajemen Konflik di Subak Bau Kabupaten Gianyar I MADE ARYA WIRA MARTHA; I KETUT SURYA DIARTA; I GEDE SETIAWAN ADI PUTRA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.9, No.1, Januari 2020
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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The Effect of Agriculture Land Conversion into Non-Agriculture Land toward Conflict Level in Subak Bau, Gianyar Regency The transfer of the function of agricultural land to non-agriculture in Subak Bau involves avery broad dimension. This can lead to conflicts that occur either internally or withoutsiders. With this, a management of conflict handling in Subak Bau is required throughcompromise and collaboration or problem solving. The transfer of the function ofagricultural land to non-agriculture will result in the impact of land conversion oneconomic resilience, social security, and the ecological resilience of the farmingcommunity.The purpose of this study was to analyse the level of conflict in Subak Bau and the effortsmade to manage conflicts that occurred, and describe the impact of the conversion ofagricultural land on social, economic, and ecological resilience. The method used in thisstudy was a qualitative analysis method with interviews and quantitative analysis methodwith surveys.In Subak Bau there was a conversion of 2.71 hectares of agricultural land to nonagriculture.There were several levels of conflict and management efforts made for problem solvingthrough compromise and collaboration or problem solving. The shift in the functionof agricultural land to non-agriculture in Subak Bau had a negative impact on economicresilience, social security, and ecological resilience for farmers.The Effect of Agriculture Land Conversion into Non-Agriculture Land towardConflict Level in Subak Bau, Gianyar Regency The transfer of the function of agricultural land to non-agriculture in Subak Bau involves avery broad dimension. This can lead to conflicts that occur either internally or withoutsiders. With this, a management of conflict handling in Subak Bau is required throughcompromise and collaboration or problem solving. The transfer of the function ofagricultural land to non-agriculture will result in the impact of land conversion oneconomic resilience, social security, and the ecological resilience of the farmingcommunity.The purpose of this study was to analyse the level of conflict in Subak Bau and the effortsmade to manage conflicts that occurred, and describe the impact of the conversion ofagricultural land on social, economic, and ecological resilience. The method used in thisstudy was a qualitative analysis method with interviews and quantitative analysis methodwith surveys.In Subak Bau there was a conversion of 2.71 hectares of agricultural land to nonagriculture.There were several levels of conflict and management efforts made for problem solvingthrough compromise and collaboration or problem solving. The shift in the functionof agricultural land to non-agriculture in Subak Bau had a negative impact on economicresilience, social security, and ecological resilience for farmers.

Pengaruh Atribut, Implementasi CHSE, dan Kualitas Layanan terhadap Kepuasan Pengunjung Agrowisata Taman Edelweiss Karangasem Bali I KETUT SURYA DIARTA; NI MADE CLASSIA SUKENDAR
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.10, No.2, Desember 2021
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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The Effect of CHSE Implementation on Image, Trust, and Visitor Satisfaction at the Edelweiss Agrotourism Park Karangasem Bali The achievement of visitor satisfaction in tourist destinations will determine their survival in the future. During the Covid-19 Pandemic, the implementation of CHSE (cleanliness, healthy, safety, and environment sustainability) is also seen as very decisive in addition to destination attributes and destination service quality. Therefore, empirical research in the Karangasem’s Edelweiss Agrotourism Park destination is very important to carry out. The study used 100 visitors as respondents. Perceptual categories were analyzed using class intervals, while the effect of exogenous variables on endogenous variables was analyzed using SEMPLS with WarpPLS 3.0 for Windows. The results showed that the visitor's perception of Edelweiss Agrotourism Park as a whole fell in the good category. The destination attribute variable falls in the good category, the CHSE implementation variable falls in the good category, the destination service quality variable falls in the good category, and for visitor satisfaction at the destination falls in the satisfied category. Visitor satisfaction at the Edelweiss Agrotourism Park is significantly influenced by destination attributes and destination service quality. While the implementation of CHSE has no significant effect in shaping visitor satisfaction at the destination. The implication of this research is that managers are obliged to design the implementation of CHSE not to make visitors anxious but to be integrated as a hospitality service while still implementing standard health protocols and having a pleasant atmosphere. In essence, the policy of implementing CHSE at the destination does not make it a burden for potential visitors which is characterized by the negative influence it has in building satisfaction with the destination.

Perekayasaan Sosial Pembuatan Akses Jalan Usaha Tani di Subak Gunung Kangin Desa Bangli Kecamatan Baturiti Kabupaten Tabanan I GEDE JULI KRISTINA PUTRA; I KETUT SURYA DIARTA; NI WAYAN SRI ASTITI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.7, No.2, April 2018
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Social Engineering of Making Agricultural Road Access in Subak Gunung Kangin Bangli Village Baturiti Subdistrict Tabanan Regency Social engineering of making agricultural road access in Subak Gunung Kangin is an effort to overcome the problem of the road that is less good. The success of making access to agricultur roads is interesting to examine by looking at aspects of social capital that support and social engineering processes. The purpose of research to determine social capital owned by subak and social engineering process. The research location is located in Subak Gunung Kangin, Bangli Village, Baturiti Subdistrict, Tabanan Regency. The analytical method used is qualitative descriptive. The results showed that social capital owned by subak supports social engineering (1) trust; The existence of trust among subak members, subak with kerama adat, subak with road initiator and subak with outsiders; (2) social value; The value of togetherness, the value of mutual cooperation, and the value of volunteerism; (3) social networks; The existence of social relations with karma adat, outsiders and local government. While the social engineering process of making agricultural road access is seen from social engineering indicators; (1) cause of internal changes due to lack of access to roads and external changes of opportunity; (2) agent of change is the initiator of the road; (3) target of internal change is subak and external are external; (4) channel of internal change is paum subak and external is negotiation with outsiders; And (5) strategy of change is a personal approach.

Faktor-Faktor yang Menghambat Partisipasi Petani Subak Abian Sari Boga dalam Pengembangan Ekowisata di Banjar Kiadan, Desa Pelaga, Kecamatan Petang I KADEK ARIANTA; I KETUT SURYA DIARTA; I MADE SARJANA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.4, No.1, Januari 2015
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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Abstract Factors that Inhibiting Participation of Subak Abian Sari Boga Member in Ecotourism Development at Kiadan Village, Petang District. World Tourism Organization (WTO), revealed there are some new developments in the world of tourism, namely the tendency of the global community to get back to nature. Thus the interest of tourists to travel to natural places become greater. This trend is the trigger for the development of tourism based on the natural environment. One of the villages that develop ecotourism in Bali is Kiadan village, which is located in Badung regency. Ecotourism in the village is in synergy with Subak Abian Kiadan. problem that appears is lack participation of subak member in the development of ecotourism. Purpose of this research is to determine the factors that hinder participation members of Subak in the development of ecotourism. Factor analysis method is used to answer the research objectives. The variables in this analysis include internal factors and external factors. Factor analysis generate four new factors with eigenvalue> 1. these four factors can explain 65.943% of the total variance parameters that affect the inhibition of Subak members' participation in the development of ecotourism. These four factors that hinder participation in the development of ecotourism Subak members, namely: (1) the distribution factor of information, communication, benefits and improving incomes; (2) social environmental factors, fulfilling the needs of households and benefits for farming; (3) the compatibility factor of kind of work and farm income; and (4) the location of ecotourism and exclusivity factor farmer involvement. Keywords: Participation, Farmer, Subak Abian, Ecotourism

Peranan Kelompok Tani Sehat terhadap Keberhasilan Penyaluran Pupuk Bersubsidi di Nagori Dolok Marlawan Kabupaten Simalungun Provinsi Sumatera Utara SINTIKHE AMELIA SIMANJUNTAK; I KETUT SURYA DIARTA; I MADE SARJANA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.9, No.3, Desember 2020
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

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The Role Of “Sehat” Farming Group on Distributing Subsidized Fertilizer Successfully In Nagori Dolok Marlawan, Simalungun District, North Sumatera Farming group has important role on rural development strategy. For supporting inclination of agriculture products, farming group act as distribution of subsidized fertilizer to farmers so that famers can manage their land properly. The role also can be done by Farming Group “Sehat” in Nagori Dolok Marlawan, Simalungun District, North Sumatera. The mechanism of subsidized fertilizer could be done the official government help farming group board on calculating the need of fertilizer for farming group members. The data should be collected directly from farmers and the results of calculation must be created as Rencana Definitif Kebutuhan Kelompok (RDKK) or definitive plan for group need. The research explore the role of Farming Group “Sehat” on distributing subsidized fertilizer fairly to all of its member. Data on this research was generated by interviewing key informants and distributing questionnaire to the farmers. The data had been analyzed with statistical methods and presented with qualitative description. The research figure out that three variable of farming group role such as farming group preparing RDKK data, farming groups provide RDKK data to distributors and farming groups when distributing fertilizer that have supported a good system on distributing subsidized fertilizer. However a variable that is internal and external factors of farmers was defined as obstacle ondistributing subsidized fertilizer. Because of those findings, it can be conclude that Farming Group “Sehat” can create good RDKK and distribute subsidized fertilizer effectively.

Pola Interaksi Sosial Anggota Subak Hindu dan NonHindu di Subak Pemaket Awen Selatan Desa Pengambengan, Kecamatan Negara, Kabupaten Jembrana I WAYAN NIKA ASTIAWAN; I KETUT SURYA DIARTA; I MADE SARJANA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.7, No.2, April 2018
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Pattern Of Interaction Social In Members Of Hindu And Non Hindu In Subak Pemaket Awen Selatan Pengambengan Village Negara Subdistrict Jembrana Regency Subak is a customary law community that has socio-agrarian-religious-economic characteristics, Subakof Pemaket Awen Selatan is one of subaks in Bali which has members of Hindu and Non Hindu. Religious differences embraced by members of Subak Pamekat Awen Selatan have led to the potential for conflict. This study was located in Subak Pembaket Awen Selatan, Pengambengan Village, Sub-District of Negara, Jembrana District. The study was conducted from January to March 2017. The data collection used snowball sampling method, that is by determining the number of samples of each religion that consisted of 15 people. Method of analyzing data used descriptive qualitative method. The results showed that the pattern of interaction in Subakof Pembaket Awen Selatan is categorized into two, namely the associative patterns (cooperation, help, and accommodation) and dissociative patterns (contravenes and conflicts). The communication pattern in Subak Pembaket Awen Selatan was heterophilic that is, the communication that occurs between different beliefs and backgrounds. The interaction model explains the limits of values and beliefs shared by each religion. These limits are activities that may and should not be done when Hindu and non-Hindu members interact and perform the six tasks and functions of subak.

Co-Authors Anak Agung Putu Agung Suryawan Wiranatha ASYHARI YUDHI SAPUTRA CORNELLA FEBRINAULY SILITONGA DJELANTIK, I MADE ASTRADITA I DEWA GEDE WIPA WIRA UTAMA I Dewa Putu Oka Suardi I Gde Pitana, I Gde I GEDE JULI KRISTINA PUTRA I Gede Setiawan Adi Putra I Gusti Ayu Oka Suryawardani I GUSTI NGURAH BAGUS SUPARDI PUTRA I KADEK ARIANTA I Ketut Suamba I Made Antara I MADE ARYA WIRA MARTHA I Made Sarjana I Made Sarjana I Made Sarjana I Putu Adi Purwanta I PUTU PRATYA PERMANA I PUTU PUTRA WIGUNA I PUTU SUDANA I WAYAN BUDIASA I WAYAN NIKA ASTIAWAN I WAYAN SUDARTA I WAYAN WINDIA Ida Ayu Putu Citra Dewi KOMANG BELY SETYAWATI KOMANG TRI PERMATA DEWI LESTARI, I DEWA AYU NYOMAN SRI JULIANA LUKMAN FAUZI MAHADEWI, NI LUH PUTU SRI Meilany Rosita Lengkong MELITA ISTI SEPTIASARI NI LUH MADE AYU YULIANTARI PUTRI NI LUH PRIMA KEMALA DEWI NI LUH PRIMA KEMALA DEWI, NI LUH PRIMA KEMALA NI LUH PUTU RESTUTININGSIH NI LUH PUTU SRI MAHADEWI NI MADE CLASSIA SUKENDAR NI MADE LOSVITASARI NI MADE WAHYU TRI PRATIWI NI WAYAN PUTU ARTINI Ni WAYAN SRI ASTITI Nyoman Darma Putra Nyoman Parining PUTU ASRI CIPTA LESTARIANI Putu Udayani Wijayanti Putu Widhianti Lestari RATNA KOMALA DEWI SAGUNG DIAH NIRMALASARI SINTIKHE AMELIA SIMANJUNTAK SINURAT, REHULINA BR TRI ADINDA HERPRASINTA DEWI WAYAN NOLY KURNYANTI WAYAN SUDARTA WIDANA, I MADE KUSUMA Yuni Sulpia Hariani

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