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All Journal JURNAL ECONOMIA Economic Journal of Emerging Markets Journal of Economics, Business, & Accountancy Ventura Journal of Indonesian Economy and Business Akuntabel : Jurnal Ekonomi dan Keuangan Jurnal Ilmiah Manajemen "E M O R" Al-Kharaj: Journal of Islamic Economic and Business The Indonesian Journal of Accounting Research Dinasti International Journal of Digital Business Management TheJournalish: Social and Government Economics and Digital Business Review Solusi: Jurnal Kajian Ekonomi dan Bisnis Studi Ilmu Manajemen dan Organisasi Jurnal Media Informatika Jurnal Arastirma juremi: jurnal riset ekonomi Telaah Bisnis Jurnal Riset Akuntansi dan Keuangan Jurnal Riset Manajemen dan Bisnis ProBisnis : Jurnal Manajemen Jurnal Minfo Polgan (JMP) International Journal of Islamic Business and Management Review Balance : Jurnal Akuntansi dan Manajemen Journal of Innovation Research and Knowledge Journal of International Conference Proceedings Aurelia: Jurnal Penelitian dan Pengabdian Masyarakat Indonesia Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Indonesian Journal of Contemporary Multidisciplinary Research Benefit : Journal of Bussiness, Economics, and Finance Indo-Fintech Intellectuals: Journal of Economics and Business JPNM : Jurnal Pustaka Nusantara Multidisiplin Jurnal Aplikasi Perpajakan Jurnal Pengabdian Masyarakat dan Riset Pendidikan VISA: Journal of Vision and Ideas Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Journal of Innovative and Creativity Journal of Ekonomics, Finance, and Management Studies Jurnal Pustaka Cendekia Hukum dan Ilmu Sosial KINERJA : Jurnal Ekonomi dan Bisnis Jurnal Ekonomi dan Bisnis Jurnal Cendekia Ilmiah Jurnal Ekonomi, Manajemen, Akuntansi PESHUM Jurnal Akuntansi Dhana Journal of Current Studies in SDGs Journal of Current Studies in SDGs IDEI: JURNAL EKONOMI & BISNIS
Baldric Siregar
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences Other

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Pengaruh Digital Marketing, Inovasi Produk, dan Kualitas Pelayanan terhadap Kepuasan Pelanggan Jelita Cosmetic Babarsari Wijayanto, Totok; Terra, Inai; Miswanto, Miswanto; Siregar, Baldric; Biyanto, Frasto
Jurnal Arastirma Vol. 5 No. 2 (2025): JURNAL ARASTIRMA
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/jaras.v5i2.51818

Abstract

Tujuan. Penelitian ini bertujuan untuk menganalisas pengaruh digital marketing, inovasi produk, dan kualitas pelayanan terhadap kepuasan pelanggan pada Jelita Cosmetic Barbasari. Metode. Metode yang digunakan adalah pendekatan kuantitatif dengan pengumpulan data melalui kuesioner yang disebarkan kepada 100 pelanggan Jelita Cosmetic menggunakan teknik purposive sampling. Data dianalisis dengan uji validitas, reliabilitas, uji asumsi klasik, serta regresi berganda menggunakan SPSS. Hasil. Hasil penelitian secara parsial menunjukan bahwa digital marketing, inovasi produk, dan kualitas pelayanan memiliki pengaruh positif dan signifikan terhadap kepuasan pelanggan. Uji F mengonfirmasikan bahwa ketiga variabel tersebut secara simultan berpengaruh signifikan terhadap kepuasan pelanggan. Implikasi. Temuan ini menegaskan pentingnya integrasi ketiga variabel dalam strategi pemasaran untuk meningkatkan kepuasan dan Loyalitas pelanggan.
Work-Life Balance and Time Management on Academic Achievement of Part-Time Students in Yogyakarta: Testing Social Support as a Moderator Soares, Luis Americo; Zahra, Zulfa Putri Az-; Miswanto; Biyanto, Frasto; Siregar, Baldric; Ximenes, Antonio
Dinasti International Journal of Digital Business Management Vol. 6 No. 4 (2025): Dinasti International Journal of Digital Business Management (June - July 2025)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijdbm.v6i4.5001

Abstract

This study aims to investigate the impact of work-life balance and time management on the academic achievement of part-time university students in Yogyakarta, with social support as a moderating variable. The research addresses the growing challenge faced by students managing both academic and professional responsibilities. A quantitative approach was applied using a survey of 155 purposively selected part-time students. Validated instruments measured work-life balance, time management, academic achievement, and social support. Moderated regression analysis (MRA) in SPSS revealed that the final model accounted for 98.4% of the variance in academic achievement (R2 = 0.984). Both work-life balance (? = -0.292, p < 0.001) and time management (? = -0.344, p < 0.001) had significant negative effects. However, social support positively moderated both relationships, reducing their negative impact (interaction effects: ? = 0.926 and ? = 0.880, respectively). The finding emphasizes the importance of institutional support and training to help students manage dual roles effectively.
The Influence of Competitive Advantage, Market Orientation, and Partnerships on Reddoorz's Marketing Performance Neno, Yohanes Robinsius; Miswanto, Miswanto; Siregar, Baldric; Biyanto, Frasto
Indonesian Journal of Contemporary Multidisciplinary Research Vol. 3 No. 6 (2024): November 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/modern.v3i6.12545

Abstract

The aim of this study is to evaluate the impact of competitive advantage, market orientation, and partnerships on the marketing performance of RedDoorz, a rapidly growing budget accommodation platform in Indonesia. Using a quantitative approach, primary data were collected through questionnaires distributed to 40 selected respondents using a purposive sampling technique. Based on multiple linear regression analysis, the findings indicate that competitive advantage and partnerships have a positive and significant influence on marketing performance, while market orientation does not show a significant effect. Theoretically, this study supports the resource-based view theory and serves as a reference for future research in this area. Practically, the findings can be utilized by RedDoorz management to formulate strategies aimed at enhancing competitiveness and marketing performance amidst increasingly intense competition.
Analisis Pengaruh Kebijakan, Kekhawatiran, Kebiasaan Dan Promosi Terhadap Minat Belanja Konsumen Online Shop Di Era Pandemi Covid-19: Studi Kasus Mahasiswa Di Yogyakarta Muji Setyo Jatmiko; Romadhona Ana Maghfiroh; Miswanto; Frasto Biyanto; Baldric Siregar
Journal of Innovative and Creativity Vol. 5 No. 2 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i2.1803

Abstract

The purpose of this study was to examine whether policies, concerns, habits, and promotions affect online shopping interest. This study uses a Likert scale and is included in quantitative research. Using the IBM SPSS version 27 application for statistical calculations. The respondents obtained were 110 respondents, with 96 respondents who could be taken and 14 respondents who were not taken for reasons of not meeting the criteria. This study concluded that policies and promotions do not have a significant influence on Consumer Shopping Interest in Online Shops in the COVID-19 Pandemic Era. While concerns and habits have a significant positive influence.
Determinasi Perilaku Pembelian Impulsif Melalui Pendekatan Social, Value, Dan Relaxation Shopping Ni Kadek Dwi Ervina; Rizka Ageng Pertiwi; Miswanto Miswanto; Baldric Siregar; Frasto Biyanto
Journal of Innovative and Creativity Vol. 5 No. 2 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i2.1804

Abstract

Impulse buying behavior is an increasingly prominent phenomenon in the context of modern retail, along with the development of marketing strategies that emphasize the emotional and psychological aspects of consumers. This study aims to analyze the influence of three dimensions of hedonic motivation in shopping namely social shopping, value shopping, and relaxation shopping on online impulsive buying behavior. This study uses a quantitative approach with a data collection method through a questionnaire distributed to active consumers on the e-commerce platform. Data were analyzed using the Partial Least Squares Structural Equation Modeling (PLS-SEM) technique. The results of the study indicate that social shopping and relaxation shopping have a positive and significant effect on impulsive buying behavior, while value shopping has no significant effect. These findings provide practical implications for e-commerce industry players in designing marketing strategies that can optimize consumer shopping experiences through social and relaxation aspects to encourage positive impulsive buying behavior.
Transparency, Ethical Leadership, and Employee Trust: The Moderating Role of Collective Trust in Management Ana Marcal; Baldric Siregar; Soegiharto Soegiharto; Wing W. Winarto; Alfredo Dos Santos
PESHUM : Jurnal Pendidikan, Sosial dan Humaniora Vol. 5 No. 3: April 2026
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/peshum.v5i3.16135

Abstract

In an increasingly complex business environment, trust plays a critical role in sustaining organizational systems and maintaining healthy relationships among employees. This study investigates how transparency and ethical leadership influence employee trust and examines the moderating role of collective trust in management (CTM) within the organizational context of Timor-Leste. This research based on survey data collected from 154 employees across 22 organizations. The findings reveal that both transparency and ethical leadership have a positive and significant effect on employee trust. However, collective trust in management negatively moderates these relationships. Practically, the findings emphasize the importance of consistent managerial practices particularly timely and transparent communication, as well as fair and ethical treatment of employees, in mitigating negative workplace perceptions and fostering sustainable organizational relationships.
Pengaruh Makroekonomi dan Spillover Effect Harga Batubara Terhadap Harga Saham Perusahaan Batubara Mahendra, Rizky Cahya; Biyanto, Frasto; Miswanto, Miswanto; Siregar, Baldric
Journal of Innovative and Creativity Vol. 6 No. 2 (2026)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this study is to examine whether macroeconomic factors (inflation and SBIS) and coal prices affect the stock prices of coal production companies. The research adopts a quantitative approach using secondary data from the period 2017–2021, with a total of 244 observations. The data were analyzed using panel data analysis techniques. The population consists of 24 coal production company stocks, from which 4 samples were selected through purposive sampling. Statistical calculations were conducted using EViews software. The findings indicate that increases in stock prices of coal production companies are more effectively influenced by inflation and coal prices, both of which shape investors’ perceptions of the companies’ prospects. Inflation plays an important role as an external factor that can suppress stock prices through reduced purchasing power and increased economic uncertainty. In contrast, coal prices serve as a key indicator reflecting the companies’ performance and revenue potential. On the other hand, SBIS has not shown a significant effect on stock prices and therefore is not a primary factor in investment decision-making within this sector. Consequently, investors are advised to pay closer attention to inflation dynamics and coal price movements as a basis for investment considerations. Meanwhile, companies need to improve their operational performance and take advantage of favorable commodity price conditions to sustainably enhance firm value.
Pengaruh Cash Flow dan Debt terhadap Organizational Agility Ana Marcal; Baldric Siregar; Frasto Biyanto; Miswanto Muslim; Hernandi J
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 7 No. 7 (2025): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v7i7.8756

Abstract

This study's goal is to investigate how cash flow, debt, and profitability affect Indonesian public firms' adaptability. The percentage of R&D, training, and education expenses compared to revenue is another way to define agility. According to the Dynamic Capabilities Theory, an organization must be able to react effectively and swiftly to changes in its surroundings. According to the study's findings, which were based on secondary data gathered from 21 companies' annual reports between 2021 and 2023 and analyzed using multiple linear regressions, cash flow significantly and favorably influences agility, while leverage significantly and unfavorably affects agility. Unexpectedly, profitability even has a negative big impact on agility, in contrast to expectations. These findings also support that internal financial stability, such as cash flow management and debt structure, will be of a critical importance for mobilizing organizational agility. This research suggests the significance of balance between financial performance and long-term investment in human resources development and innovation in order to form an adaptive and competitive organization.
Determinasi Job Hopping Gen Z Yogyakarta: Gaji, Pertumbuhan Karier dan Kepuasan Kerja Vani Oktafiani; Yondik Army Pratama; Miswanto Miswanto; Baldric Siregar; Frasto Biyanto
Studi Ilmu Manajemen dan Organisasi Vol 6 No 3 (2025): Oktober
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v6i3.5046

Abstract

Purpose: The purpose of this research is to analyze how market competitive pay, career growth, and job satisfaction affect the job-hopping intentions of Generation Z employees in Yogyakarta. Methodology/approach: This study utilized a quantitative method with purposive sampling. A total of 104 Generation Z respondents filled out an online questionnaire, and the data were processed using multiple linear regression through SPSS 25. Results/findings: The findings indicate that market competitive pay, career growth, and job satisfaction collectively exert a significant influence on job-hopping intentions. However, market competitive pay and job satisfaction show a negative influence, meaning higher levels of both reduce the tendency to job hop. Interestingly, career growth has a positive effect, indicating that greater perceived opportunities for advancement can increase job-hopping intentions when expectations are not met internally. Conclusion: Career growth can motivate Gen Z employees to pursue external opportunities if their current organization lacks clear advancement paths. Meanwhile, competitive pay and job satisfaction can reduce the desire to job hop, making them essential components of effective retention strategies. Limitations: This study is limited by a short data collection period of only one month. This may lead to temporal bias and restrict the depth of analysis, so the findings should be interpreted with caution and not generalized without considering longer-term dynamics. Contribution: This study highlights the need for companies to integrate fair compensation, transparent career development plans, and job satisfaction strategies to retain young employees effectively, particularly in competitive job markets.
Optimalisasi IMC dan Brand Heritage sebagai Strategi Kompetitif Museum saat Krisis Global Kesiapan Marketing Digital sebagai Variable Moderasi: Penelitian Rifki Putra Hidayat; Frasto Biyanto; Miswanto Miswanto; Baldric Siregar
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 4 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 4 April - Juni
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i4.6757

Abstract

Masa depan sektor pariwisata, khususnya museum, menghadapi tantangan signifikan akibat krisis global dan perubahan perilaku wisatawan milenial dan zienial yang sangat bergantung pada teknologi. Studi ini bertujuan untuk menganalisis model optimasi strategi kompetitif museum melalui integrasi Komunikasi Pemasaran Terpadu (IMC), Warisan Merek, dengan kesiapan pemasaran digital sebagai variabel moderasi. Dengan menggunakan pendekatan penjelasan kuantitatif, data dikumpulkan melalui kuesioner dari pengunjung Museum Ullen Sentalu menggunakan teknik pengambilan sampel bertujuan. Analisis data dilakukan menggunakan metode Pemodelan Persamaan Struktural (SEM) berbasis SmartPLS. Secara teoritis, hasil penelitian menunjukkan bahwa strategi IMC yang konsisten dan penguatan warisan merek yang autentik secara signifikan meningkatkan keunggulan kompetitif museum. Lebih lanjut, kesiapan pemasaran digital terbukti bertindak sebagai penguat yang memperkuat pengaruh IMC dan warisan merek pada strategi kompetitif, terutama dalam menjaga relevansi museum di tengah mobilitas terbatas selama krisis. Temuan ini berkontribusi pada pengelola museum dalam mentransformasikan paradigma mereka dari sekadar penyimpanan koleksi menjadi destinasi adaptif dan sangat kompetitif di era digital
Co-Authors Abdul Rahman Adelia Fernandes Al.Patriot Putera Mahendra Alda Yuliana Alfredo Dos Santos Amalia, Yusrina Amilerienza Ningo Ana Marcal Ana Marcal Anacleto Roberto Carolina Soares Anacleto Roberto Carolina Soares Ananias Barreto Ance Costansa Rajabuan Anjar Surdiyani Annisa Apolinario Magno Baldric Siregar Baquita M. G. Pereira Beby Ayu Wardhani BIYANTO, FRASTO Bonifacio José Tilman Bria, Anggelina Yuniance Chris Indah Pratiwi Darmawan Purwana Davia Mia Amanda David Prasetya Devi Tri Nugraheni Devita Tiara Kusuma Dimençia Canossa Da Costa Amaral Dody Hapsoro Edigar Filipe Pereira Edigar Filipe Pereira Egídio Maria de Jesus Gomes Endarwati Endarwati Ernawan Septia Putri Ussholehah Fadli, La Ode Ferdya Bayu Nugroho Filipe Mendes Pereira Fithratun Nuha Tsabita Frasto Biyanto FRASTO BIYANTO Frasto Biyanto Frasto Biyanto G. Gunawan Gabriela Rosellini Wisnu Geraldin Hafid, Abdullah Helio Augusto da C. Xavier Mauquei Hernandi J Irma Oktarina Safitri Irma Oktarina Safitri Jatinugroho, Robertus Cahyo klariadi kla Kyla Narinta Safitri Lilis Susanti Luthfia, Munhamik Maghfira Ghina Pangesti Mahendra, Rizky Cahya Marganing Mukti Mario Da Costa Mbete, Roselina Lucia Ketty Megantoro Effendi Meiliasari, Vika Metilda Dwi Putri Landang Miftahul Huda Apriyadi Mimi Meriami Br Pane Miswanto Miswanto Muhammad Nabil Bouxit Muji Setyo Jatmiko Muqorrobien Marufi Mutiara Indah Lestari Mutiara Susyyani Mutriara Indah Lestari Natalia Geulis N.P Neno, Yohanes Robinsius NENTA, YOSEP ARMANDO Ni Kadek Dwi Ervina Niken Betari Muslimah Nopi Handayani Novia Rosa de Sousa Nugraha, Mochamad Saddam Ilyas Nur Wulandari, Diah Novita Nurlaila Puspa Ramadhani Nurna Pratiwi Perdana, Oksa Wisnu Petrus Kanisius Yosta Pinto, Leonardo Putra, Gregorius Okta Putri Dharmana, Vanessa Putri, Ajeng Kharisma R. Stefanus Seno Bagus W Rahmawaty, Anisa Ratnasari, Intan Rifki Putra Hidayat Rita de Fátima V. da Silva Rizka Ageng Pertiwi Romadhona Ana Maghfiroh Rosalina Deviyanti Rudy Badrudin Rudy Badrudin Salsabila Az-Zahra Santosa, Harjuna Cipta Satriyo Nugroho Sempati May Al-Farrasi Shandhi Alamsyah Shilfiyana, Dhindha Soares, Casimiro Soares, Luis Americo Soegiharto Soegiharto Tandinus Murib Tay, Renya Rostika Oma Terra, Inai Totok Wijayanto, Totok Vani Oktafiani Vita Violita Lestari Wahyu Tri Susilowati Wahyu Tri Susilowati Wikarisa Yudhasepti Wing W. Winarto Wulandari, Amalia Dewi Ximenes, Antonio Yondik Army Pratama Zahra, Zulfa Putri Az-