Triyono Lukmantoro
Jurusan Ilmu Komunikasi, Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Diponegoro

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FRAMING PRABOWO SUBIANTO PADA PILPRES 2024 DALAM TABLOIDISASI PEMBERITAAN DI DETIK.COM Khansa Berlian, Dinda; Noor Rakhmad, wiwid; Lukmantoro, Triyono
Interaksi Online Vol 12, No 4: Oktober 2024
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

Political news, especially related to the presidential election, should ideally be packaged seriously and substantively because it functions to help the public choose a leader rationally. However, a number of mainstream online media in Indonesia tend to highlight the entertainment and sensational elements displayed by each presidential candidate, especially regarding Prabowo Subianto. This happened to Detik.com which predominantly highlighted the behavior, interesting moments, humor, and conflicts involving Prabowo in the midst of his political activities. With these characteristics, it can be said that tabloidization occurred on Detik.com, where serious political news was packaged in a lighter and more entertaining way, thus reducing its relevance to the public interest. This study uses the framing theory and the framing analysis method of the Zhongdang Pan and Gerald M. Kosicki model to find out how Prabowo Subianto was framed by Detik.com in the tabloidization reporting style in the 2024 presidential election by reviewing the syntactic, script, thematic, and rhetorical structures of each news item. In addition, Carsten Reinemann's tabloidization elements are also used to describe the characteristics of tabloidization on Detik.com based on the dimensions of topic, focus, and style. The framing results will be categorized based on the style dimensions including trivialization, personalization, emotionalization, and dramatization news styles. From the analysis of 30 news items marked "pemilu" related to Prabowo Subianto published during the presidential election campaign period from January 1 to February 10, 2024, this study concluded that there were five frames categorized into four news presentation styles, namely (1) Prabowo Subianto is feuding with and being attacked by his political opponents (Emotionalization and Dramatization); (2) Prabowo Subianto is close to well-known political figures (Trivialization); (3) Prabowo Subianto is a figure who is meritorious, honorable, and willing to make sacrifices (Personalization and Dramatization); (4) Prabowo Subianto likes to joke and act funny (Trivialization); and (5) Prabowo Subianto participates in society (Trivialization). A review of the topic dimension shows that all news is packaged in the form of soft news and is described as more entertaining, interesting, or raising personal interests so that it is not politically and socially relevant. Meanwhile, the focus dimension shows that Detik.com uses an episodic frame with a focus on individuals where all news contains Prabowo Subianto as the main subject
SOSOK LAKI-LAKI DALAM IKLAN MS GLOW FOR MEN “SEMUA JUGA BISA” Fillmore Galih Wibisana, Kuirinus; Hasfi, Nurul; Lukmantoro, Triyono
Interaksi Online Vol 12, No 1: Januari 2024
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

Male facial care advertisement has the aim of offering products as a solution to men's facial problems through the talent presented as the image of the product. Current facial care advertisements feature a metrosexual figure, but researchers found a different figure through the MS Glow For Men "Semua Juga Bisa" advertisement arguing that all men are capable of looking good without having to follow beauty standards. This research aims to describe the representation of the male figure and understand why MS Glow For Men presents the figure in the product advertisement with the tagline "Semua Juga Bisa". This research was conducted using qualitative method with semiotic analysis of Roland Barthes model. Researchers use various theories to describe the male figure in advertisements, namely the theory of social construction of reality, superiority/disparagement theory, and incongruity theory. Representation is seen with a constructionist approach that interprets symbols and language based on cultural and social meanings. The research resulted in the finding that the representation of the male figure displayed in the MS Glow For Men "Semua Juga Bisa" advertisement is the figure of a worker (working-class men as target consumers), risk takers (men are willing to do anything to achieve their dreams), violent figure (men use violence to solve problems), leader, loyal, and responsible (assertive male, decision-maker, obedient, and responsible for him and the group), facialist (men are interested in body care), and narcissist (men have high self-confidence and success comes from appearance). The male figure in the MS Glow For Men “Semua Juga Bisa” advertisement is an illusion that is presented with humor, but contains content that degrades the lower middle economic group, finally this advertisement persuades target consumers to follow the beauty standard
Analisis Framing Politik Identitas Pasangan Anies Baswedan - Muhaimin Iskandar dalam Pemberitaan Pilpres 2024 di Media Indonesia Rifat Farihi, Haikal; Lukmantoro, Triyono; Hasfi, Nurul
Interaksi Online Vol 12, No 4: Oktober 2024
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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The results of this research reveal that Media Indonesia has framed identity politics in 60 articles within the structure of straight news, specifically in the title, lead, and body of the articles. The titles feature topics related to religion at 58.3% and social groups at 31.7%. Images displayed symbols of SARA with activities comprising 36.7%, objects at 20.0%, symbols at 13.3%, and locations at 5.0%. The diction supporting SARA policies accounted for 13.3%, while identity-related diction reached 76.6%. The highlighting of support from identity figures was noted at 53.3%, and the mention of SARA attributes also stood at 53.3%. In the lead section, diction supporting SARA policies was at 5.0%, while identity related diction surged to 85.0%. The highlighting of support from identity figures was recorded at 55.0%, and the mention of SARA attributes reached 61.7%. In the body of the articles, supporting diction for SARA policies was at 13.3%, while identity-related diction reached 90.0%. Support from identity figures was noted at 53.3%, and SARA attributes were mentioned at 70.0%. The news sources supporting the narrative of identity politics included political leaders at 51.7%, religious figures at 18.3%, and leaders of religious organizations at 16.7%.
INSTAGRAM SEBAGAI MEDIA EKSPRESI HASRAT SEKSUAL PEREMPUAN Widya Hapsari, Arinta; Lukmantoro, Triyono; Hasfi, Nurul
Interaksi Online Vol 12, No 2: April 2024
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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This research discusses the social media Instagram as a medium for women to express their sexual desires. The aim of this research is to describe and understand the experiences of women who express their sexual desires on Instagram. This type of research is descriptive qualitative and the method used in this research is in-depth interviews with informants.The results of research from in-depth interviews with informants show that when they first expressed their sexual desires they felt attracted to, curious about Prince Abdul Mateen and the influence of the surrounding environment. Women still hide behind anonymous accounts and are brave because fellow women have the same thoughts. This is not in line with the Existentialist Feminism Theory put forward by Simone de Beauvoir. The impact is that they only get satisfaction in expressing their opinions and expressing their sexual desires, giving appreciation to Prince Abdul Mateen. Apart from that, the response given by the informants regarding the news circulating on the internet was an attitude of ignorance and only following the response of the individual who was the 'object'. While the space provided by Instagram has provided satisfactory expression and adequate features, although some still feel that there are restrictions on expression on Instagram.
EKSPRESI EMOSI NEGATIF DALAM MEDIA SOSIAL (STUDI PADA KOMUNITAS ‘MARAH-MARAH’ DI TWITTER) Azzahrani, Safira; Lukmantoro, Triyono; Manalu, S. Rouli
Interaksi Online Vol 12, No 4: Oktober 2024
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Social media continues to grow rapidly and is closely related to the lives of people today. The various benefits obtained from the use of social media are certainly inseparable from its negative impact, which is related to the aspect of freedom. This research examines the phenomenon of individuals who behave violently and verbally aggressive on social media, focusing on the phenomenon that occurs in the Komunitas ‘Marah-Marah’ on Twitter. Komunitas ‘Marah-Marah’ is a community formed on Twitter by @musyihab on August 2022 that has received attention by users, indicated by the number of members reaching hundreds of thousands since it first appeared in 2022. This research aims to find out and explore a number of conditions that make individuals able to behave violently and verbally aggressive in the 'Marah-Marah' Community on Twitter, using a case study approach. Through interviews with six selected informants and pattern matching analysis method, the research has revealed a number of conditions that encourage individuals to behave verbally abusive, by exploring the concept of Online Disinhibition Effects by John Suler (2004). The results confirmed 5 elements of online disinhibition in forming disinhibition effects on individuals, which include: (1) Dissociative Anonymity; (2) Invisibility; (3) Asynchronicity; (4) Dissociative Imagination; and (5) Minimization of Authority, in the context of this study. In addition, it can be concluded that verbally abusive behavior shown through uploading tweets containing harsh words to vulgarity in the community, focuses more on expressing individual personal anger. This indicates that verbally abusive behavior that occurs on social media does not always target other people, but rather as a form of emotional release that cannot be expressed in real life.
Analisis Pemanfaatan Media Sosial Dalam Sports Branding Pada Instagram Klub PSIS Semarang Madani, Ndaru; Nur Suryanto Gono, Joyo; Lukmantoro, Triyono
Interaksi Online Vol 12, No 3: Juli 2024
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

The new media era is characterized by the massive use of social media, especially Instagram. Instagram has become a must for society, both individuals, institutions, and football clubs. PSIS Semarang football club is one of the clubs that uses Instagram as a communication page with a wide audience and the use of branding. In this research, the sports branding carried out by the PSIS Semarang Club through Instagram social media will be studied. This research was conducted with a qualitative method and descriptive approach. The data taken in the research is primary data from the social media manager of the PSIS Semarang Club, PSIS Semarang supporters, and Instagram users in general. The data will be processed until a narrative is obtained from each point of view of sports branding carried out by PSIS Semarang. This research provides the following results: 1. Brand Awareness, PSIS Semarang has received good recognition in the community. 2. Brand Image. PSIS Semarang has built a good image on the Instagram platform. 3. Brand Engagement, PSIS Semarang has built good engagement with the audience on the Instagram platform. 4. Content Strategy. PSIS Semarang Instagram contains good content and implements a good strategy. 5. Fan Relationship Management, PSIS Semarang Instagram has built a good relationship with fans. 6. Brand Equity, PSIS Semarang Instagram has a distinctive and special value as a football club. 7. Competitive Advantage, PSIS Semarang through Instagram offers a speed advantage which is an added value to the content. 8. Consistency, PSIS Semarang consistently carries the characteristic object of Semarang City as a symbol in jersey and Instagram. 9. Storytelling, PSIS builds intimate relationships by presenting player life stories. 10. Innovation, PSIS Semarang always provides innovation in the content presented.
Memahami Fenomena Body Shaming di Kalangan Remaja Awal Azzahra, Nabila; Dwiningtyas Sulistyani, Hapsari; Lukmantoro, Triyono
Interaksi Online Vol 12, No 1: Januari 2024
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Penelitian ini dilatar belakangi oleh adanya body shaming yang dialami oleh anak remaja awal usia 12-14 tahun. Penelitian ini akan dikaji dengan teori coordinated management of meaning dan interpersonal communication theory. Subjek penelitian ini adalah anak remaja awal berusia 12-14 tahun yang memiliki pengalaman sebagai korban body shaming. Penelitian dilakukan dengan metode deskriptif kualitatif dengan pendekatan fenomenologis interpretif. Data dikumpulkan dengan wawancara mendalam terhadap 5 orang informan dan data dianalisis dengan Interpretative Phenomenological Analysis (IPA). Dengan metoda IPA, ditemukan dua pola terkait dengan pengalaman dan pemaknaan body shaming anak remaja awal. Yang pertama adalah pola proses terjadinya body shaming yang memuat pemantik body shaming, respon korban terhadap body shaming, dan reaksi pelaku akan respon yang korban berikan. Pola kedua yaitu pola pasca terjadi body shaming yang memuat pengalaman korban dalam menceritakan body shaming yang dialaminya, kepada siapa korban bercerita dan bagaimana respon orang yang mendengar cerita korban. Hasil yang didapatkan pada penelitian ini adalah bahwa : 1. Pengalaman body shaming pada anak remaja awal diawali dengan adanya perbedaan antara dirinya dengan orang lain yang menjadi pemantik adanya body shaming. Mengalami body shaming terkadang mendorong anak untuk melakukan konfrontasi. Namun konfrontasi tsb tidak mengehentikan perilaku body shaming dr pelaku krn pelaku melakukannya bukan utk mendapat respon namun utk merasa lebih besar di lingkungannya. 2. Anak remaja awal memaknai body shaming sebagai sebuah hinaan dan penghakiman. Akibat dari adanya hinaan dan penghakiman tersebut terjadi goncangan mental akibat body shaming yang mendorong anak untuk bercerita mengenai pengelamannya kepada orang terdekat. Dukungan moral dari orang terdekatlah yang paling dibutuhkan agar anak dapat mengurangi dampak buruk body shaming terhadap dirinya.
MISOGYNISTIC IN DIGITAL MEDIA : HATE SPEECH NARRATIVES TOWARDS BEAUTY INFLUENCERS Santosa, Hedi Pudjo; Ayun, Primada Qurrota; Lukmantoro, Triyono
Interaksi: Jurnal Ilmu Komunikasi Vol 11, No 2 (2022): December 2022
Publisher : Master of Communication Science Program, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/interaksi.11.2.166-174

Abstract

Huge numbers of social media users in Indonesia creates a phenomenon of beauty influencers. Selebgram or Instagram celebrities, starts to become a trend when artists wearing veils become a fashion icon for certain groups of communities. The influencers try to expose new identities which were considered old fashioned. However, this beauty influencer phenomenon also initiates hate speech trends. Nature of social media allows people to comment, spread information, and give opinions freely and anonymously, and even create the tendency to write misogynistic narratives. This research is a descriptive textual study using a narrative approach. Narrative in this connection refers to status updates on Instagram, narratives are understood as “small stories” that capture the whole variety of narrative activities that are not represented in the big or canonical narratives. The results of this study indicate that hate speech against female celebrities means that they receive negative judgments and comments from netizens by using religious statements and social norms of society. They provide comments by giving bad labels and giving judgments for their behavior
Co-Authors Adi Nugroho Agus Naryoso S.Sos, M.Si, Agus Naryoso Agus Toto Widyatmoko, Agus Toto Anjani Salim, Siti Amira Armaulida, Annisa Astuti Dwi Wahyu Pertiwi Ayu Nabilla, Ayu Ayudia Putri, Rakhma Azzahra, Nabila Azzahrani, Safira Bayu Widagdo, Muhammad Candra Sateria, Candra Dewi Sekartaji, Audi Dheayu Jihan B.K., Dheayu Jihan Diandra Pratisthita Indraswar, Ni Luh Ayu Dina Tasyalia Dachman, Dina Tasyalia Djoko Setiabudi Eva Ratna Hari Putri Evie S. Ibrahim, Evie S. Fariza Khumaedi Fillmore Galih Wibisana, Kuirinus Fitri Damayanti Gibran, Alvien Handono Priambodo, Handono Hapsari Dwiningtyas Sulistyani Hardiyanto, Muhamad Hedi Pudjo Santosa I. Nabila, Dethisa Indra Pratama Jehovani Ratna Mourina, Stella Joyo NS Gono Kanaya Faza, Kayla Kevina Ukraina, Vadhillah Khansa Berlian, Dinda Kuni Zakiyyah Kusuma, Ivana Lintang Ratri Rahmiaji Luthfi Fazar Ridho Madani, Ndaru Much Yulianto Much. Yulianto Muhammad Bayu widagdo Nirmala Hastutik, Renta Noven Harjadi, Christian Nur Fadila, Jihan Nur Suryanto Gono, Joyo Nurist Surayya Ulfa Nurul Hasfi Primada Qurrota Ayun, Primada Qurrota Putra Baroto, Medio Putri Nabila, Alifia Putri Saraswati, Putri Qurrota Ayun, Primada Rifat Farihi, Haikal S. Rouli Manalu Sabila Rosyad, Ananda Sri Budi Lestari Sunarto Sunarto Suryanto Gono, Joyo Nur Swasti Kirana Putri, Swasti Kirana Tandiyo Pradekso Taufik Suprihartini Taufik Suprihatini Titiek Hendriama, Titiek Trian Kurnia Hikmandika, Trian Kurnia Turnomo Rahardjo Wahyu Irara Widya Hapsari, Arinta Wiwid Noor Rakhmad Wiwied Noor Rakhmad