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All Journal JEJAK IJEBD (International Journal Of Entrepreneurship And Business Development) Syntax Idea Transformasi Manageria: Journal of Islamic Education Management Balance : Jurnal Akuntansi dan Manajemen Best Journal of Administration and Management Lead Journal of Economy and Administration Jurnal Manajemen Kreatif dan Inovasi Indonesian Journal of Multidisciplinary on Social and Technology Manajemen Kreatif Jurnal Jurnal Akuntansi, Manajemen, dan Perencanaan Kebijakan Journal of Economics, Assets, and Evaluation ManBiz: Journal of Management and Business Jurnal Ekonomi Dan Bisnis Jurnal Sains, Ekonomi, Manajemen, Akuntansi dan Hukum Indonesian Journal of Innovation Multidisipliner Research Jurnal Ekonomi, Manajemen, Akuntansi Sasambo: Jurnal Abdimas (Journal of Community Service) Journal of Multidisciplinary Sustainability Asean Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Optimal: Jurnal Ekonomi dan Manajemen
Maria Yovita R Pandin
Universitas 17 Agustus 1945 Surabaya
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences Other

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Journal : syntax idea

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The Influence of Accounting and Promotion Information Systems on Sales Volume with Product Quality as an Intervening Variable at PT. Brother Karya Zaenal Arifin; Agus Agus; Arif Hartadi; M. Aziz; Slamet Riyadi; Maria Yovita R Pandin
Syntax Idea 3145-3152
Publisher : Ridwan Institute

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Abstract

Accounting information systems can aid businesses in enhancing sales volume and profitability, notwithstanding the challenge of increasing sales. This research investigates how promotions and management accounting information systems influence product quality, and explores whether product quality serves as a significant mediator. A survey was conducted among customers of PT. Saudara Karya Surabaya, involving 102 respondents selected through purposive sampling of customers who had completed at least one transaction. Structural equation modelling was employed to analyze the collected data. The findings indicate that both management accounting information systems and promotional strategies positively impact product quality. Furthermore, the study reveals that the relationship between promotions, management accounting information systems, and sales volume is mediated by product quality. This study contributes to the theoretical framework of marketing strategy by integrating concepts of product
Co-Authors - Hwihanus Achmad Alfin Nahdi Fadhulloh Adam Maulana Adiati Trihastuti Adila Dwi Lestari Adinda Nibros Zahira Fasya Agus Agus Agus Pawitra Widya Agustin Cintya Masita Ainur Riski Amelia Alvino Oktavierdinand Sodikin Amiartuti Kusmaningtyas Amira Nanda Arianni Ananda Rini Widya M Angelique Michella Anggi Mayrizka Dea Ananda Anisa Ari Suci Annisa Trimur Fadila Arif Hartadi Azra Maharani Yashita Badzlina Chaerani Putri Chesta Fillail Adabi Daariin Dewi Nabiilah Daiyatul Qoiriyah Dedy Surahman Desta Viananda Dita Fitriani Elsy Margaritha Prastisye Rihi Eva Elysa Putri Fandi Pratama Putra Fariza Putri Hawa Fauziyah Fadhilah Febriyanti Artika Putri Feronika Arfianingrum Fitria Intan Novianti Gillbert Billy Rivaldo Matahurila GS , Achmad Daengs Hasna Khalisha Putri Hazzar Al Oktha Rahmatika Indah Naila Prisca Indhira Ridho Abdhilla Indrawati Yuhertiana Indri Widya Wulandari Inung Vias Dras Tistian Hening Tyas Ivananur Alvira Wahono Khairil Anwar Kurniawan Dwi Julianto Lebrina Lorince Tangpen Lidh Iatul Izzah Lilik Faiqotul Himmah M. Aziz Mahesa Maufirotul Janna Maurheen Queena Hamada Miqdamuntaqo Ferdiansa Moch Afan Akbar Monica Nuzul Fiyanti Nabila Cahya Lestari Nabilla Choiriya A Naila Putri Amalia Nala Cahyani E Nanda Lutfiah Cahya May Salva Nova Melinda Isnaini Novita Melliyana Widyanti Nur Imroatus Sholikah Nurul Aini Pardomuan Pardosi Puspita Puri Astadewi Putri Nabilah Rafif Putra Wiryamanta Reza Mutiara Nur Fitriandinni Rieke Fadilatul Nikmah Roy Hanafi Salsabila Aprilia Saputra Hadiwinarto Shevania Claudya Tiara Putri Silvi Kurnia Silvi Kurnia Kurnia Siti Lailatus Saidah Slamet Riyadi Tiara Marcella Ruskito Tri Ratnawati Tries Ellia Sandari Tussi Sulistyowati Viery Erlangga Nugraha Viona Eka Putri Mardiono Vivi Armadhani Vivi Natasha Widya Novita Sari Wiwit Lusiana Yeni Kartika Dewi Nurjana Zaenal Arifin Ziyadatul Khoiroh