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Journal : International Journal Of Science, Technology

The Effect Of Placement, Material Incentives And Non Material Incentives On Employee Job Satisfaction (Study Of Non-Medical Employees Of RSJT Pekanbaru In Indonesia) Kasmiruddin, Kasmiruddin; Ruzikna, Ruzikna; Othman, Lie; Mandataris, Mandataris; Nurfitri, Nurfitri
International Journal of Science, Technology & Management Vol. 5 No. 1 (2024): January 2024
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v5i1.1059

Abstract

This study aims to analyze whether there is a simultaneous and partial influence of employee reward variables, material incentives and non-material incentives on job satisfaction at RSJT Pekanbaru Hospital. The research method used is quantitative, namely research that aims to explain the relationship between employee placement variables, material incentives and non-material incentives and job satisfaction variables. All research variables are reduced to several research indicators and indicators are reduced to research instruments. The research population was all staff of the General Administration and Finance Section of RSJT, totaling 72 people. Considering the population was less than 100, the entire population was used as respondents. To collect data using a questionnaire distribution technique, with the consideration that respondents did not have time to be interviewed and were able to understand the substance of the questionnaire. The analytical technique used to analyze research data is the Multiple Liner Regression statistical technique and uses SPSS version 22. From the research results it was found that employee placement has a significant effect on job satisfaction of RSJT non-medical employees; providing material incentives has a significant effect on job satisfaction of RSJT non-medical employees; providing non-material incentives has a significant effect on job satisfaction of RSJT non-medical employees; and employee placement, material incentives and non-material incentives have a significant effect on job satisfaction of nonmedical employees together. It is recommended that the leadership of RSJT Pekanbaru, 1) consider the suitability of employee placement with the education, skills and work experience of non-medical employees; 2) Adjusting the provision of material incentives to employee expectations and needs and related to employee morale; 3) Provision of non-material incentives must be in accordance with work performance and employee needs.
Entrepreneurial And Market Orientation As A Strategy To Build Competitive Advantage And Marketing Performance Of Smes In Indonesia Kasmirudin, Kasmiruddin; Heriyanto, Meyzi; Othman, Lie; Ruzikna, Ruzikna; Suryalena, Suryalena
International Journal of Science, Technology & Management Vol. 6 No. 4 (2025): July 2025
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v6i4.1345

Abstract

The aim of the research is to analyze whether entrepreneurial orientation and market orientation as strategies for building competitive advantage have a positive effect on the marketing performance of Bukit Batu-Bengkalis Small and Medium Enterprises (SMEs). The research method used is the explanatory type, intended to test the research hypothesis. All Bukit Batu Small and Medium Enterprise entrepreneurs were used as the research population, and 36 SMEs were selected as research samples using purposive sampling techniques. The data analysis technique uses Partial Least Squares (PLS). The results of the study indicate that entrepreneurial orientation does not have a direct effect on marketing performance. In contrast, market orientation has a direct positive effect on marketing performance. In addition, competitive advantage also has a direct positive effect on marketing performance. Furthermore, entrepreneurial orientation has a positive effect on marketing performance through the mediation role of competitive advantage, while market orientation also has a positive effect on marketing performance through competitive advantage. The research results prove that entrepreneurial orientation and market orientation as strategies for building competitive advantage have a positive effect on the marketing performance of Bukit Batu-Bengkalis SMEs. It is recommended for Small and Medium Enterprise entrepreneurs to implement entrepreneurial and market-oriented behavior as a company strategy to build competitive advantage, in order to improve the marketing performance of SMEs.
Product Innovation As A Mediation Variable Influences Market Orientation And Entrepreneurial Orientation In Increasing The Competitive Advantage Of The Msme Sector Processed By Patin Fish In Patin Village, Koto Mesjid Village, District Xiii Koto Kampa Fadli, Mashur; Heriyanto, Meyzi; Kasmirudin, Kasmirudin; Othman, Lie
International Journal of Science, Technology & Management Vol. 3 No. 6 (2022): November 2022
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v3i6.668

Abstract

This study aims to measure the effect of market orientation, entrepreneurial orientation, and product innovation as mediating variables on strategies to increase competitive advantage in the Catfish Processed MSME Sector in Patin Village, Koto Mesjid Village, District XIII Koto Kampar. The study used a quantitative approach where primary data was collected through a survey of 70 respondents, and the statistical technique Partial Least Square (PLS) was used to process the data. The study's results confirm that market orientation significantly affects product innovation and competitive advantage, both direct and indirect effects, through the mediation of product innovation variables. Furthermore, the entrepreneurial orientation variable influences the product innovation variable and competitive advantage, either directly or indirectly, through the product innovation variable. Still, some other factors or variables affect the competitive advantage variable.