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PENGGUNAAN MEDIA PROMOSI DALAM KOMUNIKASI TERAPEUTIK BAGI PASIEN DI KAB. SERANG Studi Deskriptif Kualitatif tentang Penggunaan Media Promosi Dalam Komunikasi Terapeutik Tenaga Medis kepada Pasien di Puskesmas Tunjung Teja, Kab.Serang Ditha Prasanti; Benazir Bona Pratamawaty
Metacommunication Journal of Communication Studies
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (348.643 KB) | DOI: 10.20527/mc.v2i1.2996

Abstract

ABSTRACTCommunications and media are the two things are related. Humans communicate due to the relationship with the environment. When humans communicate, certainly require communication media. Media communications here are all facilities used to produce, reproduce, distribute or disseminate and present information. In this study, researchers interested in the use of communication media raised the issue of medical use medical personnel to patients in Serang district. It is based on data obtained from the Ministry of Health that health problems are still high, one in Kab.Serang. Researchers interested in studying this issue so visible root of the problem that occurred. Therefore, researchers wanted to know how to use communication media in the promotion of therapeutic medical personnel to patients in Kab.Serang. The approach used in this study is a qualitative approach with a qualitative descriptive study method. Data collection techniques used were observation, interview and documentation study. The results of this study indicate that the use of communication media medical personnel in health care to patients is still limited to (1) the print media, such as brochures, pamphlets, banners, (2) media board / billboard; (3) The media phone. But even this has started to be supported by the existence of websites in the online media. Keywords: Use, Media Promotion, Therapeutic Communication, Kab.Serang. AbstrakKomunikasi dan media merupakan dua hal yang saling berhubungan. Manusia berkomunikasi dikarenakan untuk melakukan hubungan dengan lingkungan. Saat manusia berkomunikasi, pastinya memerlukan media komunikasi. Media komunikasi disini adalah seluruh sarana yang digunakan untuk memproduksi, mereproduksi, menyalurkan atau menyebarkan dan juga menyajikan informasi. Dalam penelitian ini, peneliti tertarik mengangkat masalah penggunaan media komunikasi kesehatan yang digunakan tenaga medis kepada pasien di kabupaten Serang. Hal ini berdasarkan data yang diperoleh dari Departemen Kesehatan bahwa masalah kesehatan masih tinggi, salah satunya di Kabupaten Serang. Peneliti tertarik untuk meneliti masalah ini agar terlihat akar masalah yang terjadi. Oleh karena itu, peneliti ingin mengetahui bagaimana penggunaan media promosi dalam komunikasi terapeutik tenaga medis  kepada pasien di Kab.Serang. Pendekatan penelitian yang digunakan adalah pendekatan kualitatif dengan metode studi deskriptif kualitatif. Teknik pengumpulan data yang digunakan adalah observasi, wawancara mendalam, dan studi dokumentasi. Hasil penelitian ini menunjukkan bahwa penggunaan media komunikasi tenaga medis dalam  pelayanan kesehatan kepada pasien adalah masih terbatas pada (1) media cetak, seperti brosur, pamflet, spanduk, (2) media papan/billboard; (3) media telepon.  Tetapi inipun sudah mulai didukung dengan keberadaan website dalam media online. Kata Kunci: Penggunaan, Media Promosi, Komunikasi Terapeutik, Kab. Serang
Penggunaan Media Komunikasi Bagi Remaja Perempuan Dalam Pencarian Informasi Kesehatan Ditha Prasanti
LONTAR: Jurnal Ilmu Komunikasi Vol. 6 No. 1 (2018): LONTAR: Jurnal Ilmu Komunikasi
Publisher : Universitas Serang Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (600.676 KB) | DOI: 10.30656/lontar.v6i1.645

Abstract

Health information becomes important, not only for the sick, the elderly, or the children, but also for young women. Especially considering the new media era that developed more sophisticated along with the development of technology in his day. Likewise, it happens with the writer's research informant who has a new method in the search for health information.The research review that has been done in this article is the use of female teen communication media in the search for health information. The purpose of this research is to know the communication media used by female teenager in searching health information.  The results of the research have shown that the female teenagers who become informants of this research writer use various communication media. Among young women who are studying in health majors choose to use online journal literature only.
Internalisasi Nilai Islam di era Post-truth: Instagram dr@zaidulakbar sebagai Media Literasi Informasi Kesehatan Ditha Prasanti
Al-Izzah: Jurnal Hasil-Hasil Penelitian Vol 15, No. 1, Mei 2020
Publisher : Institut Agama Islam Negeri Kendari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31332/ai.v0i0.1790

Abstract

Author explains Instagram account about Islamic and health information. In the current post-truth era, when a variety of health information that is spread is not necessarily true, it can be justified or assumed to be true, the account of dr@zaidulakbar is present to counter the issue of health hoaxes. The author wants to know the process of internalizing Islamic values in the post-truth era through the account of dr@zaidulakbar as a media for literacy in health information. How not, as a doctor, his name became a credible source by carrying the mission of his mission in spreading health information to the public. The Instagram account has 2.1 million followers with a tagline that "goes back to the health of the al-Qur’an and the Sunnah of the Prophet Muhammad and His world". The author examines this research using virtual ethnographic methods, and data collection techniques such as observation, interviews, and literature studies. The results showed that 1) the process of internalizing Islamic values begins with verbal messages in the form of various health information based on the al-Qur’an and the Sunnah of the Apostles uploaded by ZA in his account and non-verbal messages carried by the account of dr@zaidulakbar; 2) dr@zaidulakbar's account is a solutive media in the process of internalizing Islamic values for millennial generation in the post-truth era; 3) dr@zaidulakbar's account responds to the challenges of the post-truth era as a medium for literacy in health information in minimizing health hoaxes.
KONSTRUKSI MAKNA HIJRAH BAGI ANGGOTA KOMUNITAS LET’S HIJRAH DALAM MEDIA SOSIAL LINE Ditha Prasanti; Sri Seti Indriani
Al-Izzah: Jurnal Hasil-Hasil Penelitian Vol 14, No.1, Mei 2019
Publisher : Institut Agama Islam Negeri Kendari

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (228.877 KB) | DOI: 10.31332/ai.v14i1.1253

Abstract

Hijrah has different meanings for members of Let's Hijrah community. This Islamic community calls its community as Let's Hijrah according to its hopes and goals in life to lead them to a better life change. In this study, the writer  investigatd the construction of the meaning of Hijrah itself for members of Let's Hijrah community in social media LINE. This community provides all kinds of information and monitors all its activities through LINE's social media group account. Thus, the process of communication that exists was more dominant in the LINE social media accounts. The author used a qualitative approach to explaining this research. The results of this research had shown that the construction of the meaning of hijrah for the members of Ler's Hijrah community in LINE social media consists of: (1) Hijrah is agreed as the purpose of life to make a change to a better thing according to the teachings of Islam; (2) Hijrah must be demonstrated in both verbal and non-verbal contexts by every member of Let's Hijrah community; (3) Hijrah is also interpreted as the formation of each member's identity in the community of Let's Hijrah. 
PEMAKNAAN SIMBOL DALAM KOMUNITAS ‘BROTHERHOOD’ (Konstruksi Makna Simbol sebagai Identitas Diri dalam Komunitas ‘Brotherhood’ di Bandung) Ditha Prasanti; Sri Seti Indriani
SEMIOTIKA: Jurnal Komunikasi Vol 10, No 1 (2016): SEMIOTIKA: Jurnal Komunikasi
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/s:jk.v10i1.25

Abstract

Culture is reflected in a community, the community itself is created from a group of individuals which have similarities. These similarities can come from the same race, same level of economic, same religion, same political view or the same lifestyle. As social beings, every individual has the urge to have a sense of belonging, a need of self existence, humans also need to be accepted by a group of people or community. This 'sense of belonging' is one of the human trait. It gives the satisfaction of self-identification which they can feel as a part of a community, and so they can feel their existency. The Brotherhood community has its own characteristic identity which have been constructed before in Bandung, so it is recognized easily by the people of Bandung. They have the particular identities that range from simbols through attributes in clothing and also motorcycles. Those identities become major simbols as individuals who are members of the Brotherhood community. In this study, researchers used a qualitative approach with descriptive methods. Data collection techniques used were interviews, observation and documentation. The results of this study indicate that in this case the simbols used by the Brotherhood simbolizes 'macho', 'manly' and ‘loyality’.They are identified from the skull emblem, black colour clothing, boots, leather jackets and big classic motorcycles. As a Brotherhood member, he should continue to hold this commitment in accordance with the identity simbol attached to him, he has to look macho, manly and loyal. Keywords: Meanings, Simbol, Community Brotherhood
REPRESENTASI IBU BEKERJA VS IBU RUMAH TANGGA DI MEDIA ONLINE: Analisis Wacana pada Situs Kompasiana.Com Putri Limilia; Ditha Prasanti
Kafa`ah: Journal of Gender Studies Vol 6, No 2 (2016)
Publisher : Universitas Islam Negeri Imam Bonjol Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15548/jk.v6i2.140

Abstract

The aim of the study is to identify how women makes discourse about working mom vs fulltime mothers in online media particularly Kompasiana. It is also to determine at the discourse of working mothers versus house wife which raised by women in a virtual world based on the experience of being a mother. This research applied Theo Van Leeuwen discourse analysis which reviewed the text from the perspective of how a social actor enclosure or inclosure from a text or news.  It reveals that there are some strategies used by the media or the author in generating or eliminating social actors from a text. The result also showed that women was make discourse about working mom vs fulltime mothers through a series of narratives about the advantages and disadvantages of each profession (working mother and fulltime mothers). Discourse raised by the authors who are working mother (mother works from outside the home or mothers working from home). Most authors make discourse about how fellow mothers should not blame the decisions they make in choosing a profession.
Sosialisasi Literasi Infomasi Kesehatan Bagi Ibu Rumah Tangga Sebagai Upaya Pencegahan Stunting Di Wetan Kota Kab. Garut Jenny Ratna Suminar; Hadi Suprapto Arifin; Ikhsan Fuady; Ditha Prasanti; Sarah Aisha
Jumat Pendidikan: Jurnal Pengabdian Masyarakat Vol 2 No 2 (2021): Agustus
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat UNWAHA

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Stunting mencerminkan kondisi gagal tumbuh pada anak balita (bawah 5 tahun) akibat kekurangan gizi kronis, sehingga anak menjadi terlalu pendek untuk usianya. Stunting dapat menimbulkan dampak serius baik mikro (individu) maupun makro (masyarakat). Kabupaten garut merupakan salah satu kabupaten dengan tingkat prevelensi stunting tertinggi di Jawa Barat sebesar 43 persen. Tingginya angka prevelensi stunting ini tidak lepas dari pengetahuan dan sikap masyarkat (ibu muda) yang rendah tentang penting pencegahan stunting. Rendahnya pengetahuan ibu muda di Kabupaten Garut tidak lepas dari rendahnya literas tentang pola hidup sehat dan pencegahan stunting. Metode Pengabdian pada masyarkaat ini dilakukan dengan beberapa kegiatan yang terdiri dari metode komunikasi bermedia dengan penayangan materi “sosialiasi literasi, metode ceramah, metode interaktif dan evaluasi metode pre test dan post test. Hasil pengabdian menunjukkan bahwa peserta pelatihan memiliki pemahaman dan literasi yang rendah dalam pencegahan stunting, kurang memahami factor penyebab stunting. Kegiatan pengabdian ini meningkatkan atau melakukan penguatan terhadap pengetahuan, sikap dan literasi individu/ibu muda dalam pencegahan stunting. Hasil evaluasi menunjukan adanya perubahan pengetahuan, dan sikap, serta antusiasme ibu dalam pencegahan stunting.
EKSISTENSI PONDOK PESANTREN SALAFI Ditha Prasanti
Al-Mishbah: Jurnal Ilmu Dakwah dan Komunikasi Vol 13 No 1 (2017)
Publisher : Komunitas Dosen Dakwah Institut Agama Islam Negeri (IAIN) Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (736.766 KB)

Abstract

This paper discusses Pesantren Miftahul Huda and factors that cause this salafi pesantren chose to maintain its salafiyyah in this modern era. This research used qualitative approach with a method of case study. The result of this research shows that the factors that make the salafi pesantren Miftahul Huda exists in this modern era are: first, the belief in the teachings of Islam spread by Walisongo (Nine Saints) that the first Islamic education in the land of Java is a salafi pesantren; Second, the mandate of the ancestors of who had pioneered the pesantren the salafi pesantren must exist until the end of time; Thirdly, Pesantren Miftahul Huda as salafi pesantren which was first established in Tasikmalaya in 1967 has a good management in establishing the strategy of developing salafi pesantren.
Analysis of The Filter Bubble Phenomenon in The Use of Online Media for Millennial Generation (An Ethnography Virtual Study about The Filter Bubble Phenomenon) Sri Seti Indriani; Ditha Prasanti; RANGGA SAPTYA MOHAMAD PERMANA
Nyimak: Journal of Communication Vol 4, No 2 (2020): Nyimak: Journal of Communication
Publisher : Faculty of Social and Political Science, Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1328.533 KB) | DOI: 10.31000/nyimak.v4i2.2538

Abstract

This article describes about phenomenon of Filter Bubble for Millennial Generation in online media.  Nowadays, we know that people in searching information are likely to be unaware that their search has been chosen. What is most interesting is how people which are aware on how a filter bubble works but seemed to forget when they search on some information. Researchers and critics are worried because these filters isolate people from getting the information on what they want not on what they need. People might not realize that they are led to partial information blindness. This research is acknowledge their awareness on the filter bubble phenomena especially on Y generation who are believed to be a group of people that adapt fast from the analogue era to the digital era. How they search information nowadays, how bubble filters add their self-value on things and how they prevent themselves from being in a bubble. The research was conducted using a qualitative method with an ethnography virtual approach through LINE group of millennial generation. This approach was to gain more information on the virtual culture, and this case the filter bubble phenomena. Results shows that most informants were not aware on the term of ‘Filter Bubble’, but have been assuming it for quite a while. When they were more informed of this term, they realized that they should be more critical on what they read, and being literated is a significant competence in this era. Though, in addition whether or not this filter bubble could construct their identity, some denied that it didn’t have any relevation while others seemed to think that it did give some additional values on it.Keywords: Filter Bubble, Computer-mediated Communication, ethnography virtual, millennials, and self valueABSTRAKPenelitian ini menjelaskan tentang fenomena bubble filter untuk Generasi Milenial di media online. Sekarang ini, orang-orang dalam mencari informasi cenderung tidak menyadari bahwa pencarian mereka telah dipilih. Hal paling menarik adalah bagaimana orang-orang yang menyadari cara kerja bubble filter namun menjadi lupa ketika mereka mencari informasi. Para peneliti dan kritikus khawatir bubble filter ini mengisolasi orang dari mendapatkan informasi tentang apa yang mereka inginkan, bukan tentang apa yang mereka butuhkan. Orang mungkin tidak menyadari bahwa mereka dituntun pada kebutaan informasi parsial. Penelitian ini bertujuan untuk mengetahui kesadaran generasi Y terhadap fenomena bubble filter: cara mereka mencari informasi saat ini, bagaimana bubble filter menambahkan harga diri mereka pada sesuatu, dan bagaimana mereka mencegah diri mereka dari berada dalam bubble. Penelitian ini menggunakan pendekatan kualitatif dan metode etnografi virtual untuk mendapatkan lebih banyak informasi tentang budaya virtual, terutama fenomena bubble filter. Hasil penelitian menunjukkan bahwa sebagian besar informan tidak mengetahui istilah "Filter Bubble", namun mereka sudah mengasumsikannya cukup lama. Ketika mereka menjadi lebih tahu tentang istilah ini, mereka menyadari bahwa mereka harus lebih kritis terhadap apa yang mereka baca, dan menjadi literated adalah kompetensi yang signifikan di era sekarang ini. Selain apakah bubble filter dapat membentuk identitas mereka atau tidak, beberapa menyangkal bahwa bubble filter tidak memiliki relevansi apa pun, sementara yang lain tampaknya berpikir bahwa bubble filter memberikan beberapa nilai tambahan.Kata Kunci: Filter Bubble, computer-mediated communication, etnografi virtual, generasi milenial, nilai diri
“Master Teacher” Transformative Learning Strategy in Digital Media: “Ruangguru” in Indonesia Jenny Ratna Suminar; Ditha Prasanti; Sarah Aisha
Journal of Digital Learning and Education Vol. 2 No. 2 (2022): AUGUST
Publisher : MO.RI Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52562/jdle.v2i2.394

Abstract

Ruangguru is a digital media learning application created by a startup that understands Generation Z. It provides teaching materials for elementary, junior high, and high school children that can be accessed via Android, iOS, and PC (Windows and macOS), as part of their daily use. This breakthrough was made to maintain school-aged children’s interest and motivation to learn, as Ruangguru carries the tagline: Belajar Jadi Luar Biasa (Learning Becomes Extraordinary) through facilities such as videos, practice exercises, private lessons, as well as tryouts. The novelty in this study lies in the concept of "Master Teacher". Based on the observation and interviews conducted, Ruangguru uses the term "Master Teacher" to refer to the instructors, which raises an understanding of the quality instructors Ruangguru has. Therefore, the researchers intend to reveal the Master Teacher’s learning strategy during the online learning process through digital media. The objectives of this study are as follows: 1) to explore the Master Teacher’s learning strategy while preparing interesting digital media-based applications; 2) to identify Ruangguru’s target audience 3) to explore reasons for using Master Teacher as part of the learning strategy. The research has used case study as a qualitative method to collect data through interviews, observation, and literature studies. The results of this study indicate that: 1) Ruangguru as a learning application provides content for various levels in an interesting way through videos, practice questions, private lessons, tryouts which can be accessed from a smartphone; 2) Ruangguru’s content is adapted from the national curriculum and specifically designed by the best and experienced teachers. It is aimed at Generation Z ranging from elementary, junior high, to high school students; 3) Master Teacher (MT), as Ruangguru’s strong point, serves as a representative in delivering digital media-based transformative learning strategies to Generation Z; 4) Transformative learning strategy is used by Ruangguru Master Teacher (MT) because it suits Generation Z’s characteristics that like Ruangguru’s digital media as a platform to deliver messages. Since the urgency and potential of learning through digital media are considered as an important finding in this research, it is recommended that the results of this study are utilized, disseminated, and developed in learning processes.