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All Journal jurnal niara MetaCommunication; Journal Of Communication Studies Jurnal Bisnis dan Pembangunan PubBis : Jurnal Pemikiran dan Penelitian Administrasi Publik dan Administrasi Bisnis Jurnal Administrasi Publik dan Pembangunan (JPP) Jejaring Administrasi Publik (JAP) IJ3PE Jurnal Pengabdian Ilung (Inovasi Lahan Basah Unggul)
Muhammad Riduansyah Syafari
Department Of Development Studies, Universitas Of Lambung Mangkurat, Indonesia
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Journal : MetaCommunication

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KOMUNIKASI PENYADARAN DALAM PEMBERDAYAAN IBU RUMAH TANGGA MELALUI DANA CORPORATE SOCIAL RESPONSIBILITY Muhammad Riduansyah Syafari
Metacommunication Journal of Communication Studies
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (595.595 KB) | DOI: 10.20527/mc.v4i2.6942

Abstract

The activity of awareness communication in empowering housewives through the budget of corporate social responsibility in Maburai village, Tabalong regency, is quite unique. The research method used is qualitative approach with descriptive type using primary and secondary data sources. Data collection techniques used are observation, interviews and documentation. The results of the study shows that awareness communication conducted by the pattern of direct visits to small medium enterprises (SMEs) which have been successful from scratch then continued with the dialogical discussion of post-visit is quite effective. The pattern is able to create entrepreneurial awareness and motivation for housewives in Marburai village to have desire to make change in the family's economic conditions and make it as an alternative source of business in the future.
Co-Authors Ahmad Yunani Andi Tenri Sompa Anjani Arbainah Arbainah Ardityas Gema Sasongko Asmu’i Asmu’i Asmu’i Asmu’i Bachruddin Ali Akhmad Dedy Saputra Dhian Anggraeni Elronny Elronny Fahruraji Fahruraji Hairudinor Hairudinor Hairudinor Hairudinor Isnawati Deayana M. Nur Iman Ridwan Mahrini Mahrini Muslih Ambri Muslih Ambri Raditia Raditia Saveroh Saveroh Siti Juwairiyah Sugiannor Sugiannor Syahrial Shaddiq Taufik Arbain Trisylvana Azwari Yusuf Hidayat