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All Journal Jurnal Manajemen Terapan dan Keuangan Chem Info Journal of English and Education Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah Jurnal Ekonomi Islam Journal of Pharmacopolium Jurnal Jeumpa Prosiding Seminar Nasional Biologi, Teknologi dan Kependidikan (Biotik) Jurnal Pengabdian Kepada Masyarakat Abdi Nusa Kenanga : Journal of Biological sciences and Applied Biology Jurnal Ekonomi Islam Educator Development Journal Prosiding Simposium Nasional Manajemen dan Bisnis SciencePlus
Lina Rahmawati
STMIK Amikom Purwokerto
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ANALYSIS OF SHARIA FINANCING STRATEGY BASED ON CROWDFUNDING IN SMES Sari, Lili Puspita; Rohim, Ade Nur; Priyatno, Prima Dwi; Rahmawati, Lina
Ekonomi Islam Vol. 16 No. 2 (2025): Jurnal Ekonomi Islam Fakultas Agama Islam UHAMKA
Publisher : Universitas Muhammadiyah Prof DR HAMKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22236/jei.v16i2.19653

Abstract

Research aims: The purpose of this study is to analyze strategies for developing sharia-based crowdfunding to support halal MSMEs. It aims to highlight key aspects such as education, regulation, technological innovation, institutional collaboration, and the provision of sharia-compliant investments that contribute to the growth and sustainability of the halal business ecosystem. Design/Methodology/Approach: This study employs a descriptive qualitative method with interview techniques. Research findings: The findings indicate that strategies for developing sharia-based crowdfunding for MSMEs include enhancing education, establishing regulations, creating technology-based products, collaborating with other institutions, and providing investments that comply with sharia principles. Theoretical Contribution/Originality: This study provides a new perspective on the role of sharia-based crowdfunding in supporting the growth of the halal MSME sector. It contributes to the academic discourse by expanding the existing literature on the integration between the halal economy and Islamic fintech, emphasizing how innovative financial mechanisms aligned with sharia principles can enhance access to funding and promote sustainable development within the halal industry. Practitioners/Policy Implications: Highlights the importance of synergy among education, regulation, and technological innovation in strengthening the sharia-compliant financing ecosystem for MSMEs. Research Limitations/Implications: The study remains descriptive and limited to interview findings, suggesting the need for further research using quantitative or comparative approaches to test the effectiveness of the proposed strategies.
STRATEGI PEMASARAN GREEN MARKETING DALAM MENINGKATKAN VOLUME PENJUALAN PADA OKAYU GALERI CAFE KERTOSONO Rahmawati, Lina; Zulistiani, Zulistiani; Damayanti, Susi
Prosiding Simposium Nasional Manajemen dan Bisnis Vol. 3 (2024): Simposium Manajemen dan Bisnis
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/dv8qpw20

Abstract

Adapun tujuan penelitian ini adalah untuk mengetahui seberapa besar hubungan antara green marketing terhadap volume penjualan dalam pemasaran produk. Pendekatan kualitatif digunakan dalam penelitian ini untuk menggabungkan data yang komprehensif tentang fenomena tersebut. Data yang terkumpul dianalisis dan direduksi, dimana temuan dari wawancara, observasi, dan analisis dokumen saling dikonfirmasi dan diperkuat. Dari hasil analisis menunjukkan bahwa (1) Implementasi strategi green marketing sudah menerapkan konsep green product, green place, green price, dan green promotion dengan baik dan memberikan dampak positif bagi para pihak terkait. (2) Penerapan green marketing memberikan dampak yang baik terhadap volume penjualan.
Co-Authors Ade Nur Rohim Ahadi, Rizky Alfifto Anna Yuliana, Anna Cut Ratna Dewi Diannita Eriawati Eriawati Eva Nauli Taib Hanim, Nafisah Jamaluddinsyah, Jamaluddinsyah Julaiha, Julaiha Kamaliah Kamaliah, Kamaliah Kurnia Sari Lili Puspita Sari Maghfirah, Putri MULYADI Muthya Rahmi Darmansyah Mutia Zahara Nila Wati Nurhaliza, Cut Priyatno, Prima Dwi Rahayu, Esi Rizka, Haira Safrika, Dessy Salqaura, Siti Alhamra Salsabila Adlina Sampirlan Samsul Kamal Sholeha, Mar'atus Sidqie, Rafif siti rabiatul fajri, siti rabiatul Sri Ayem SUCIKA ARMIANI, SUCIKA Susi Damayanti, Susi Syakila, Tjoet Aghnia Ul 'Izzah, Nida Yuliana, Yeni Zahara, Nurlia Zulistiani, Zulistiani ZURAIDAH ZURAIDAH