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All Journal Studia Economica: Jurnal Ekonomi Islam Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah Visipena At-Tawassuth: Jurnal Ekonomi Islam MANAGERIA: Jurnal Manajemen Pendidikan Islam EKONOMI, KEUANGAN, INVESTASI DAN SYARIAH (EKUITAS) JOURNAL OF BUSINESS AND ECONOMICS RESEARCH (JBE) ARBITRASE: JOURNAL OF ECONOMICS AND ACCOUNTING Jurnal Ekonomi Jurnal Manajemen International Journal Of Economics Social And Technology Innovative: Journal Of Social Science Research Jurnal Nuansa: Publikasi Ilmu Manajemen dan Ekonomi Syariah Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah Jurnal Intelek Dan Cendikiawan Nusantara Jurnal Manajemen Bisnis Era Digital Jurnal Inovasi Ekonomi Syariah dan Akuntansi Involvement International Journal of Business Jurnal Bisnis, Ekonomi Syariah dan Pajak Proceedings of International Conference on Islamic Economic Finance and Social Finance
Andy Hakim
STAIN Mandailing Natal
Religion Humanities Automotive Engineering Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Optimizing Financial Management: Looking at the Story Behind the Saving Passion of Padangsidempuan City High School Students Novebri; Hakim, Andy; Alfian, Ian
MANAGERIA: Jurnal Manajemen Pendidikan Islam Vol. 9 No. 1 (2024)
Publisher : Prodi Manajemen Pendidikan Islam FITK UIN Sunan Kalijaga Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/manageria.2024.91-03

Abstract

The cultivation of true character starts from an early age in children, until they continue into adulthood. Character education is carried out in some ways, one of way is financial education through savings activities at school, either independently through the class treasurer or directly with the bank that comes to school. This research took place from March - May 2023 at eight high schools in the city of Padangsidempuan, which aims to know financial education and its impact on character building, involving students and teachers as the main informants, using the case study method through interviews and direct observation at schools. The results of the research found that (1) financial education is carried out in three ways, namely saving through class cash, saving through the bank, and saving independently at home using a piggy bank, (2) since Covid-19 there are no more banks coming to schools to quote savings to students who want to save, (3) students' low interest in saving, (4) most high school schools in the city of Padangsidempuan do not accommodate financial education through class cash savings activities. The low interest in saving money at high schools in the city of Padangsidempuan is caused by several things, such as the low or underprivileged economic conditions of students' families.
Pengaruh Citra Merek terhadap Keputusan Pembelian Produk HP OPPO pada Mahasiswa Manajemen Bisnis Syariah Stain Madina Aldi Hasyim Lubis; Andy Hakim; Vebri Sugiharto
Jurnal Manajemen Bisnis Era Digital Vol. 2 No. 4 (2025): November : Jurnal Manajemen Bisnis Era Digital
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumabedi.v2i4.1024

Abstract

The rapid development of communication technology has driven high demand for smartphones, including among students. Based on this, this study was formulated to answer the question: "Does brand image influence OPPO smartphone purchasing decisions among students in the Sharia Business Management Study Program at STAIN Mandailing Natal?". This study aims to analyze and measure the extent of brand image's influence on purchasing decisions. This study used a quantitative approach with a questionnaire method of 75 student respondents from the 2021-2024 intake. Data collection techniques included observation, interviews, documentation, and a Likert-type questionnaire. The primary theories used were brand image theory and purchasing decision theory. Data analysis techniques used included validity, reliability, normality, heteroscedasticity, simple linear regression analysis, partial t-test, coefficient of determination (R²), and correlation tests, all using SPSS version 25.The results showed that brand image had a positive and significant effect on OPPO smartphone purchasing decisions among college students, with a calculated t value > t table (17.504 > 1.666). This means that the more favorable students' perceptions of OPPO's brand image, the higher their likelihood of purchasing the product.
Pengaruh Diskon Dan Live Streaming Shopee Terhadap Keputusan Pembelian (Studi Kasus Pada Mahasiswa Manajemen Bisnis Syariah STAIN Mandailing Natal) Khairani, Anita
AT-TAWASSUTH: Jurnal Ekonomi Islam Jurnal At-Tawassuth | Vol. X | No. 2 | 2025
Publisher : Universitas Islam Negeri Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30829/ajei.v10i2.25661

Abstract

Penelitian ini dilakukan oleh Anita Khairani dengan judul “Pengaruh Diskon Dan Live Streaming Shopee Terhadap Keputusan Pembelian (Studi Kasus Pada Mahasiswa Manajemen Bisnis Syariah STAIN Mandailing Natal)”. Penelitian ini bertujuan untuk menjelaskan pengaruh diskon dan live streaming shopee terhadap keputusan pembelian mahasiswa Manajemen Bisnis Syariah STAIN Mandailing Natal. Metode yang digunakan dalam penelitian ini adalah metode penelitian kuantitatif. Populasi dalam penelitian ini adalah mahasiswa Manajemen Bisnis Syariah angkatan 2022 hingga 2024, dengan sampel 147 responden. Teknik pengumpulan data menggunakan kuesioner yang disebarkan secara langsung kepada mahasiswa Manajemen Bisnis Syariah angkatan 2022-2024. Teknik analisis data dilakukan dengan menggunakan uji validitas, uji reliabilitas, normalitas, heteroskedastisitas, multikolinearitas, regresi linear berganda, uji t, uji F, dan koefisien determinasi. Hasil dari penelitian ini menunjukkan bahwa diskon dan live streaming secara simultan berpengaruh signifikan terhadap keputusan pembelian. Diskon memiliki pengaruh lebih dominan dibandingkan fitur live streaning karena lebih praktis dan cepat dimanfaatkan oleh konsumen. Kata Kunci: Diskon, Live Streaming, dan Keputusan Pembelian
Co-Authors Afriany, Joli Ahmad Siddiq Pulungan Aldi Hasyim Lubis Alfian, Ian Amir Hamzah Lubis Depari, Kevin Haganta Habib Rangkuti, Hasnul Harahap, Mufti Fahrizal Harahap, Rahmat Alamsyah Hutabarat, David Samuel Ira Rizkia Ningsih Juliana Agustin Siregar Khairun Nisa Khoirul Bahri Latifa Sari, Nurul Majidah Nasution Maulida, Nur MHD. Aulia Syahbana Muhammad Ardiansyah Muhammad Dandi Muhlisah Lubis Napitupulu, Duta Natalie Nikmah Hayati Novebri Novebri Nur Indah Nasution Nur, Saidah Putri Rahma Yani Rahmasari, Devi Rizka Ar Rahmah Rizka Ar Rahmah Rosvita, Rosvita Saiful Amir Sari Fitri Siti Aminah Harahap SITI KHODIJAH Sitorus, Martin Leonardo Sri Wahyu Khairani Sugiharto, Vebri Sukma Yanti Vebri Sugiharto Vebri Sugiharto Wahdini Wahdini