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Rostiana
Fakultas Psikologi, Universitas Tarumanagara
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Journal : International Journal of Economics Development Research (IJEDR)

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Identifying Ambidexterity Behavior: The Role of Organizational Support and Career Adaptability to Optimizing Salesperson Performance Priantama, Pramdigdya Sasliandri; Rostiana, Rostiana
International Journal of Economics Development Research (IJEDR) Vol. 5 No. 4 (2024): International Journal of Economics Development Research (IJEDR)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ijedr.v5i4.6110

Abstract

Salesperson are considered as the frontline employees for companies in achieving superiority among other competitors and play an important role in the progress of a company. This study aims to determine whether organizational support and career adaptability plays a greater role in performance, either through direct relationships or through the mediation role of ambidexterity behavior. The high demands of work make salesperson need to display ambidexterity behavior in their work in order to improve performance effectiveness. Ambidexterity behavior refers to efforts to implement two strategic goals simultaneously, namely hunting orientation and farming orientation. When salespeople who have implemented ambidexterity behavior in their work, they aren’t only oriented towards sales, but will also position himself as the frontline who is ready to provide the best service to customers. The results of this study explain that career adaptability plays a greater role in performance when mediated by ambidexterity behavior.
Co-Authors Abdul Malik Gismar Adella Trisna Rachmayanti Adinda Andriyani Alimbuto, Selfina Andriyani, Adinda Areli Oldo Faoso Aurellia Indah Pramesti Azizah Aulia Budiman, Melinda Lian Christianto, Anastasia Bernessa Elfira Pipit Kurniawati Elvina Pekasa Ezra Redo Jawentinus Febriana Rahmawati, Safira Ferry Sataputera Fitriani Fitriani Gea Hayfatunisa Hanna Hadipranoto Hayfatunisa, Gea Heryanti Satyadi Hindradjat, Juliana Huang, Fransisca Husen, Debi La Husni Mubarak I Made Budiana Idulfilastri, Rita Markus Ihlas, Ihlas Jess, Sharon Kentami, Maria Regina Tinon Dyah Krisanti, Yoana Vina Kristanti, Rena Laili Irawati Leksmono Suryo Putranto Lie, Daniel Lie, Daniel Sugianto Lindayani, Lindayani Lintang Alisya Ramadhani Mangarondang, Meina Evelin Merry Ningtias Michelle Michelle Muhammad Ramadhan Muhammad Ramadhan Muslim Muslim Mutia Kusuma Dewi Ni Luh Putu Shinta Eka Setyarini Ningtyas, Dinda Zahra Niziliani, Shyakia Nurisa, Kayla Prameswari, Prisca Yulina Pramudya, Thalia Altamilano Priantama, Pramdigdya Sasliandri Pricillia, Vany Widya Purnamasari, Dewa Ayu Inten Raflyawan, Revo Indra Rezky Moudya Muis Rita Markus Idulfilastri Rudy Bunawan, Rudy Salsabila, Wina Sandra Saputra, Cherry Violin Saraswati, Kiky Dwi Hapsari Sari, Abi Dinda Permata Satyadi, Heryanti Sesari, Sesari Shyakia Niziliani Siregar, Gardenia Junissa Skolastika Meta Wedika Titiani Stella Tiara Surni, Surni Suryaprawira, Ivana Suyasa, Putu Tommy Y.S Theresia, Windiane Trifosa R, Angelica Eunike Valen Valen Yesica, Silvia Yusuf, Luthfi Yusuf, Luthfi Ibnu Zaharani, Angel