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Samsi Samsi
Universitas Lampung
Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Computer Science & IT Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Mechanical Engineering Public Health Social Sciences Other

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Journal : Empowerment Society

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Ecoprint Business Development at Newcoral Ecofriendly UMKM trhough Improving Production, Management and Marketing Quality Wahyuningsih, Sayekti; Rahmawati, Rahmawati; Amperawati, Endang Dwi; Samsi, Samsi; Paramita, Ratna Wijayanti Daniar
IMPOWERMENT SOCIETY Vol 8 No 2 (2025): Agustus 2025
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/eps.v8i2.1536

Abstract

Micro, Small, and Medium Enterprises (MSMEs) newcoral ecofriendly is a business engaged in the production of other ecoprints based on natural materials such as leaves, twigs, flowers, and roots. The ecoprint products produced have high artistic value and are environmentally friendly, making them one of the leading business opportunities in the creative industry. However, this MSME faces a number of problems that hinder business development, including inconsistent production quality, less structured business management, and limited marketing strategies. The method implemented in community partnership empowerment-based service in the form of workshop activities, mentoring in ecoprint making practices, providing training related to management governance and marketing processes, as well as monitoring and evaluation. This program is expected to produce outputs in the form of scientific publications, media publications, and videos. Through this activity, Usaha Mikro, Kecil, dan Menengah (UMKM) newcoral ecofriendly is expected to be able to increase competitiveness and contribute to the development of environmentally friendly creative industries in Indonesia.
Co-Authors Ade Hermawan Ade Sobandi, Ade Amperawati, Endang Dwi Anafih, Erwinda Sam Bakri, Abdul Majid Bidol, Syamsuddin Disman, Disman Eeng Ahman, Eeng Goestjahjanti, Francisca Sestri Handoko, Frendy Prasetyo Hari Mulyadi, Hari Harjono Harjono Indrabudiman, Amir Joseph, Corina Ak Khairudin Khairudin Muhammad Ilham Nova Tri Romadloni PURWANTI PURWANTI Rahmawati, Rahmawati Ratna Wijayanti Daniar Paramita Rima Amaliya Sayekti Wahyuningsih Sin, Liem Gai Siti Arifah Siti Nurlaela Sobandi, Sobandi Soenarto Soenarto Yitno Puguh Martomo Yon Rizal