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All Journal Equilibrium: Jurnal Ilmiah Ekonomi, Manajemen dan Akuntansi Jurnal Riset Pendidikan Ekonomi Journal of Information System, Applied, Management, Accounting and Research Nusantara Science and Technology Proceedings Jurnal Pengabdian Masyarakat Nusantara JIPkM Literasi: Jurnal Pengabdian Masyarakat dan Inovasi Mestaka: Jurnal Pengabdian Kepada Masyarakat PERMANA : Jurnal Perpajakan, Manajemen, dan Akuntansi Jurnal bintang manajemen Economos : Jurnal Ekonomi dan Bisnis Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Seminar Nasional Pariwisata dan Kewirausahaan (SNPK) Jati Emas (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat) Proceeding Seminar Nasional Riset Terapan Administrasi Bisnis dan Mice (SNRT)
Daisy Marthina Rosyanti
Faculty Of Economic And Business, Universitas Pembangunan Nasional “Veteran” Jawa Timur, Surabaya 60294, Indonesia
Religion Agriculture, Biological Sciences & Forestry Humanities Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mechanical Engineering Medicine & Pharmacology Public Health Social Sciences Other

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INTEGRASI GREEN MOTIVATION DAN GREEN CULTURE BERBASIS KOLABORASI NGO LINGKUNGAN DALAM MENGAKSELERASIKAN KINERJA SDM EKOWISATA DI SURABAYA Gerald Reyhan Gunswantana; Daisy Marthina Rosyanti
Seminar Nasional Pariwisata dan Kewirausahaan (SNPK) Vol. 5 (2026): MEI
Publisher : Sahid University Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36441/snpk.vol5.2026.586

Abstract

Penelitian ini dilatarbelakangi oleh besarnya potensi ekowisata alam di Surabaya yang menuntut kesiapan dan keandalan Sumber Daya Manusia (SDM) dalam menerapkan praktik pariwisata keberlanjutan. Tujuan penelitian ini adalah untuk mengeksplorasi optimalisasi kinerja SDM pariwisata melalui peran green motivation, green culture, serta kolaborasi strategis dengan Non Governmental Organization (NGO) lingkungan. Penelitian ini menggunakan metode kualitatif dengan pendekatan deskriptif partisipatif. Pengumpulan data dilakukan melalui wawancara semi-terstruktur terhadap manajer operasional, karyawan ekowisata, dan anggota NGO Tunas Hijau yang dipilih menggunakan teknik purposive sampling. Keabsahan data diuji menggunakan member check. Hasil penelitian menunjukkan bahwa penerapan green culture dan pendampingan dari NGO memberikan dampak positif yang signifikan terhadap green motivation dan praktik kerja pro-lingkungan karyawan. Karyawan merasa lebih kompeten dan termotivasi untuk bertransformasi menjadi agen edukasi lingkungan bagi pengunjung. Kesimpulannya, sinergi antara green motivation, green culture, dan kolaborasi berkelanjutan dengan NGO lingkungan sangat esensial dalam meningkatkan kapasitas SDM serta kualitas pelestarian ekowisata di Surabaya secara menyeluruh.
Analysis of Factors Affecting Surabaya Youth's Perception of Surabaya City Branding Randy Oktavianus Gunawan; Daisy Marthina Rosyanti; Melati Ayuning Pranasari
Economos : Jurnal Ekonomi dan Bisnis Vol. 8 No. 1 (2025): ECONOMOS : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31850/economos.v8i1.3517

Abstract

City Branding is an important part of improving competitiveness, attracting investment, and tourists. City Branding is an interesting topic to review especially in the context of marketing the city. This research was conducted to determine the factors that can influence the perception of Surabaya youth towards City Branding of Surabaya City. Data was collected through questionnaires distributed to respondents and processed quantitatively. The method used is validity and reliability analysis, then continued with multiple linear regression Ordinary Least Square (OLS) model connected to descriptive analysis. It can be seen that Media and Information and Experience can be significant factors in shaping the perceptions of Surabaya youth towards Surabaya City branding. Surabaya youth who are often exposed to positive information about the city through various media tend to have a more favorable view of "Sparkling Surabaya". In addition, pleasant first-hand experiences, either in interacting with the community or in using facilities and infrastructure, also strengthen their positive perceptions. So the city government needs to pay attention to the quality of the content created, as well as develop various programs and facilities that attract the younger generation. Thus, the positive perception of "Sparkling Surabaya" can be strengthened and attract more interest in traveling.
Peran Budaya Organisasi dan Disiplin Kerja dalam Membentuk Workplace Deviant Behavior pada Perusahaan Manufaktur Sekar Arum Pratiwi; Ika Korika Swasti; Daisy Marthina Rosyanti
Jurnal Riset Pendidikan Ekonomi Vol. 11 No. 1 (2026): APRIL
Publisher : Fakultas Ekonomika dan Bisnis, Universitas Kanjuruhan Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21067/jrpe.v11i1.12849

Abstract

This study aims to analyze the role of organizational culture and work discipline on deviant behavior in the workplace at a flexible packaging materials manufacturing company located in Sidoarjo Regency. This study employs a quantitative approach using a survey method. The sample consisted of 86 respondents, selected through purposive sampling based on the criterion of permanent employees who had been working for at least one year. Data were collected via a questionnaire using a Likert scale and document analysis, then analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM). The results indicate that organizational culture plays a significant role in reducing the occurrence of deviant behavior in the workplace, as well-internalized values and norms can shape employee behavior in a more positive manner. On the other hand, work discipline is also involved in creating order, although its impact has not yet shown a significant influence. A strong organizational culture and consistent enforcement of work discipline can reduce the potential for deviant behavior, thereby enabling companies to maintain operational stability and enhance long-term effectiveness. This study also fills a gap in the literature, as most previous research has focused more on the influence of organizational culture and work discipline on performance rather than on deviant behavior in the workplace. These findings contribute theoretically by expanding our understanding of the factors influencing deviant behavior in the workplace, particularly within the manufacturing sector in Indonesia. Practically, the results of this study can serve as a guide for company management in developing more effective strategies to strengthen cultural values and work discipline systems, thereby reducing the risk of deviant behavior and improving work productivity.
Pengaruh Stres Kerja Terhadap Kepuasan Kerja Perawat di Rumah Sakit Kota Surabaya Amira Ranum Sari; Daisy Marthina Rosyanti
Seminar Nasional Riset Terapan Vol. 15 No. 01 (2026): SNRT XV TAHUN 2026
Publisher : Administrasi Niaga Politeknik Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32722/snrtbisnis.v15i01.7688

Abstract

Nurses' job satisfaction is an important aspect of healthcare services because it influences the quality of care provided to patients. The high work demands faced by nurses make work stress one of the factors that is assumed to affect job satisfaction. However, the effect of work stress on nurses' job satisfaction in hospitals in Surabaya City still requires further investigation. This study aimed to analyze the effect of work stress on nurses' job satisfaction in hospitals in Surabaya City. This study employed a quantitative approach using a purposive sampling technique. The sample consisted of 83 nurses working in hospitals in Surabaya City. Data were collected through questionnaires and analyzed using the Partial Least Squares (PLS) method. The results showed that work stress had a positive and significant effect on nurses' job satisfaction. The findings indicate that work pressure at a manageable level can encourage nurses to perform their duties optimally, thereby increasing their job satisfaction. Therefore, hospitals need to pay attention to work stress management and create a supportive work environment to ensure that work pressure remains at a productive level, thereby improving nurses' job satisfaction and the quality of healthcare services.
Co-Authors , Gerry Hutomo Orlando Adinda Eka Novita Sari Amira Ranum Sari Ayunda Evanthi Ayundha Evanthi Choirul Anam Dinda Eka Rahmawati Eka Selfi Nur Jayanti Endang Iryanti Fani Khoirotunnisa Gerald Reyhan Gunswantana Gerry Hutama Ilham Hardi Ilham Hardi Ilham Hardi Ilham Hardi Khoirul Anam Melati Ayuning Pranasari Mentari Clara Dewanti Muhammad Rafli Natasye Wulan Meilina Rini Novi Rahma Wati Nur Habibah Dwi Astuti Randy Oktavianus Gunawan Rangga Aji Nugroho Ratih Mukti Azhar Ripka Suliandari Sekar Arum Pratiwi Sekar Aulia Puspitasari Shabrina Aulia A. Shabrina Aulia Az Zahra Sugeng Purwanto Swasti, Ika Korika Thoriq Firmansyah Rachman TUTI - HASTUTI Virginia Mandasari Wiwik Handayani Zakiyyah Adinda Berliana