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PEMANFAATAN DIGITAL MARKETING TERHADAP KEPUTUSAN PEMBELIAN MELALUI PROGRAM WIRAUSAHA MERDEKA UNIVERSITAS MUHAMMADIYAH SURAKARTA 2023
Pramita Devi Mutia Syarifah;
Shinta Permata Sari
BUDIMAS : JURNAL PENGABDIAN MASYARAKAT Vol 6, No 1 (2024): BUDIMAS : Jurnal Pengabdian Masyarakat
Publisher : LPPM ITB AAS Indonesia Surakarta
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DOI: 10.29040/budimas.v6i1.12477
Entrepreneurship has an important role in the economic growth of a country. Universitas Muhammadiyah Surakarta’ Independent Entrepreneurship Program is one of the programs organized by the government with the hope of being able to help the growth of Micro, Small and Medium Enterprises in Indonesia, especially the Natureline business. Natureline has problems related to instability in product sales. This Independent Entrepreneurship Program activity aims to find out the stages of effective use of digital marketing in purchasing decisions. The method developed in this activity is through the preparation stage, implementation stage and evaluation stage. The preparation stage is the interview activity and determining the target market, the implementation stage is the digital platform identification stage, and the evaluation stage is the digital platform development and promotion stage. The results of this activity are the development of digital platforms in the form of social media and marketplaces as well as the development of Natureline business promotions. Through the Independent Entrepreneurship Program, it turns out that it can provide solutions to partner problems which are expected to contribute to sales of Natureline products and improve purchasing decisions for customers and potential customers who buy Natureline products.
MENINGKATKAN TRANSPARANSI: MENGURAI FAKTOR-FAKTOR RISIKO JANGKA PENDEK DALAM VOLUNTARY DISCLOSURE
Shafira Nurrahmawati;
Shinta Permata Sari
JURNAL ILMIAH EDUNOMIKA Vol 8, No 2 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta
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DOI: 10.29040/jie.v8i2.12480
Voluntary disclosure is an important topic in Indonesia because of the high level of urgency in increasing transparency. This disclosure is needed to consider future risks that could affect company performance, especially short-term risks. Companies need to take short-term risks in order to deal with uncertainty and persist longer. This research aims to determine the influence of Litigation Risk, Liquidity, and Firm Performance regarding Voluntary Disclosure. This research is a type of quantitative research with using secondary data, namely Annual Reports from property and real estate companies listed on the Indonesia Stock Exchange. The sampling technique used is purposive sampling. The total sample is 18 property and real estate companies during the 2019-2022 period. The regression data analysis method used to test hypothesis. The results of this research show that litigation risk and liquidity have an influence on voluntary disclosure, and firm performance has no influence on voluntary disclosure.
PREDIKSI KESULITAN KEUANGAN DITINJAU DARI KONEKSI POLITIK DAN KEBERAGAMAN DEWAN
Ratih Dwi Siswani;
Shinta Permata Sari
JURNAL ILMIAH EDUNOMIKA Vol 8, No 2 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta
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DOI: 10.29040/jie.v8i2.12564
Every company strives to maintain its business continuity and avoid bankruptcy. Financial distress are the initial condition of a company experiencing bankruptcy. That condition initiate every company to see factors that can cause financial distress. This research is a type of quantitative research using secondary data, namely the annual report of Consumer Non-Cyclical companies listed on the Indonesia Stock Exchange. The sampling technique used is purposive sampling. The total sample is 57 Consumer Non-Cyclical companies during the period 2020-2022. The regression data analysis methods are used to test hypotheses. The results of this study show that the political connections, board gender diversity, and board national diversity of the council effect the financial distress. However, the board educational diversity and board tenure diversity have no effect on financial distress. Keywords : financial distress, political connections, board educational diversity, board gender diversity, board national diversity, board tenure diversity
MEMPERSIAPKAN RISIKO JANGKA PANJANG UNTUK MENINGKATKAN KUALITAS KINERJA KEUANGAN PADA PERIODE SELANJUTNYA
Novita Arianto;
Shinta Permata Sari
JURNAL ILMIAH EDUNOMIKA Vol 8, No 2 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta
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DOI: 10.29040/jie.v8i2.12568
Investments in property and real estate often fail due to immature investment analysis, especially analysis of various long-term risks that may occur, one of which is caused by errors in choosing the type of funding. This condition is definitely essential to be cognizant of in order to minimize potential risks through appropriate risk management and choose the most sensible investment option. The aim of this research is to determine the influence of solvency risk, credit risk and market risk on the financial performance of property and real estate companies listed on the Indonesia Stock Exchange for the 2019-2022 period. This research is a type of quantitative research using secondary data. The sampling technique used purposive sampling technique and obtained 69 observation samples. The data analysis method used is multiple linear regression analysis. The research results show solvency risk and market risk have influence on financial performance, while credit risk has insignificant influence on financial performance. Keywords : financial performance, solvency risk, credit risk, market risk
Pengaruh Persistensi Laba, Profit Potensial, Struktur Modal, dan Kesempatan Bertumbuh Terhadap Kualitas Laba
Lubis, Annisa Fitri;
Sari, Shinta Permata
Jurnal EMT KITA Vol 8 No 3 (2024): JULY 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA
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DOI: 10.35870/emt.v8i3.2810
Earnings quality is the precision of earnings information reflecting the company's actual performance and its reliability in predicting future performance as presented in financial statements. This study aims to analyze the impact of earnings persistence, potential profit, capital structure, and growth opportunities on earnings quality in industrial sector companies listed on the Indonesia Stock Exchange from 2020 to 2022. The sampling technique used is purposive sampling, resulting in 107 firm-years that met the criteria as observation units. The data were analyzed using multiple linear regression analysis. The study's findings provide empirical evidence that potential profit and growth opportunities significantly influence earnings quality. However, earnings persistence and capital structure do not affect earnings quality.
Enhancing Enhancing The Eighth Grade Students Reading Compehension Achievement By Using Question-Answer Relationship (QAR) Strategy
Sari, Shinta Permata;
Rofiq, Annur;
Suharjito, Bambang
EFL Education Journal Vol. 9 No. 2 (2022): Vol. 9. No. 2 JULY 2022
Publisher : English Education Study Program
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DOI: 10.19184/eej.v9i2.31041
This research was aimed at improving the eighth-grade students’ reading achievement and their participation during teaching-learning process using the Question-Answer Relationship (QAR) Strategy. This research applied Classroom Action Research (CAR) design with grade eight students of secondary school at junior high school as the research participants. The data were analyzed using descriptive statistics to know the improvement of the students’ reading comprehension achievement and the students’ participation after being taught reading using QAR strategy. This research was conducted in 1 cycle consisted of five meetings. The result of this research showed that the use of QAR Strategy could improve the students’ reading comprehension achievement and the students’ participation during the teaching and learning of reading.
Pengukuran Rasio Keuangan untuk Menilai Abnormal Return Saham Pada Perusahaan yang Melakukan Penawaran Umum Perdana
Syafaqoh, Rizki Zahroh;
Sari, Shinta Permata
ASSET: Jurnal Manajemen dan Bisnis Vol 7, No 1 (2024): Juni
Publisher : Universitas Muhammadiyah Ponorogo
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DOI: 10.24269/asset.v7i1.9445
Abnormal return saham merupakan selisih antara return sesungguhnya dikurangi return ekspektasian. Return realisasi adalah return yang telah terjadi, sedangkan return ekspektasian adalah return yang diharapkan oleh investor. Penelitian ini bertujuan untuk menganalisis pengaruh cash ratio, debt to equity ratio, total asset turnover dan return on equity terhadap abnormal return saham pada perusahaan yang melakukan penawaran umum perdana (IPO) di Bursa Efek Indonesia tahun 2020-2022. Teknik pengambilan sampel yang digunakan pada penelitian ini adalah purposive sampling dan sebanyak 118 perusahaan telah memenuhi kriteria sebagai unit observasi. Metode analisis yang digunakan adalah regresi liniear berganda. Hasil penelitian memberikan bukti empiris bahwa debt to equity ratio dan return on equity berpengaruh terhadap abnormal return saham, sedangkan cash ratio dan total asset turnover tidak berpengaruh terhadap abnormal return saham.
BELANJA MODAL KABUPATEN/KOTA DI PROVINSI LAMPUNG: AMATAN TERHADAP PENDAPATAN DAERAH DAN DANA PERIMBANGAN
Wardhana, Sania Adelina;
Sari, Shinta Permata
Media Mahardhika Vol. 22 No. 2 (2024): January 2024
Publisher : STIE Mahardhika
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DOI: 10.29062/mahardika.v22i2.889
Lampung is a province in Indonesia with the highest percentage of regional budget realization for the 2022 fiscal year. However, the Lampung Provincial Budget's allocation for capital expenditure remains inadequate when compared to the realization of operational expenditure. When regional expenditure is viewed in terms of benefits, allocating the budget to the capital sector is very beneficial and productive for growth and service provision to the community. This study aims to analyze the effect of Regional Original Revenue, General Allocation Fund, Special Allocation Fund and Profit Sharing Fund on District/City Capital Expenditure in Lampung Province for 2019-2022. This study determined a sample of 15 administrative regions in Lampung Province covering 13 districts and 2 cities using a quantitative approach. The data used is secondary data in the form of time series data for the 2019-2022 fiscal year period sourced from the website of the Central Statistics Agency of Lampung Province and the Directorate General of Financial Balance of the Ministry of Finance of the Republic of Indonesia in the form of a Report on the Realization of the District/City Budget of Lampung Province. Multiple Linear Regression Analysis is used to test hypotheses in data analysis techniques that prove Local Original Revenue and Special Allocation Fund have an effect on Capital Expenditure. Meanwhile, the General Allocation Fund and Profit Sharing Fund have no effect on capital expenditure.
PENTINGNYA EKSPOSUR PERUSAHAAN SEKTOR ENERGI UNTUK MENEMPUH PENGUNGKAPAN EMISI KARBON
Khotimah, Siti;
Sari, Shinta Permata
Media Mahardhika Vol. 22 No. 2 (2024): January 2024
Publisher : STIE Mahardhika
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DOI: 10.29062/mahardika.v22i2.890
Carbon emission disclosure is one of the important components in the disclosure made by a company. Its disclosure is required to assess the company's responsibility to the environment that will increase the value and reputation of the company. This study aims to examine the effect of media exposure, ISO 14001 certification, environmental performance, and auditor credibility on carbon emission disclosure. The population in this study are companies listed on the Indonesia Stock Exchange in 2018-2022. The sample in this study are energy sector companies listed on the Indonesia Stock Exchange in 2018-2022 which are taken using purposive sampling technique and obtained 19 samples with 95 observations. The type of data used is secondary data. This research uses multiple linear regression analysis methods to analyse the hypothesis. Based on the results of regression analysis with a significance level of 5%, this study concludes that ISO 14001 certification and environmental performance have effect on carbon emission disclosure, while media exposure and auditor credibility have no significant effect on carbon emission disclosure.
PENERAPAN TATA KELOLA PERUSAHAAN TERHADAP PENGUNGKAPAN LAPORAN KEBERLANJUTAN PADA PERUSAHAAN DI INDONESIA
Erlinda Lusiana;
Shinta Permata Sari
Jurnal Akuntansi dan Pajak Vol 23, No 2 (2023): JAP : Vol. 23, No. 2, Agustus 2022 - Januari 2023
Publisher : ITB AAS INDONESIA
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DOI: 10.29040/jap.v23i2.8121
One of the company's goals is to survive in the long term. For this reason, it is necessary to consider several aspects other than profits, namely the environment and society. Companies carry out economic, social, and environmental activities which are informed to stakeholders through a disclosure, namely a sustainability report to describe better performance per year, especially if the company also implements a good corporate governance mechanism. This research aims to analyze corporate governance's influence on the disclosure of sustainability reports for companies listed on the Asia Sustainability Reporting Rating (ASRRAT) and the Indonesia Stock Exchange (IDX) for 2019-2021. Sustainability reports are measured using the Global Reporting Initiative (GRI) Index. The sample selection used purposive sampling method, with a total sample of 36 companies. Secondary data is used in this study. The data analysis technique uses multiple linear regression. The study's results prove that managerial ownership and the board of directors do not affect sustainability report disclosure. Meanwhile, institutional ownership, audit committee, and board of directors affect sustainability report disclosure.