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Pengolahan Material Sisa Produksi Konfeksi Kaos Jalan Suci Kota Bandung Arini Arumsari; Chicka Jauhari; Ahda Yunia Sekar; Aldi Hendrawan
Charity : Jurnal Pengabdian Masyarakat Vol. 9 No. 2 (2026): Charity-Jurnal Pengabdian Masyarakat
Publisher : PPM Universitas Telkom

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/charity.v9i2.10385

Abstract

Industri konfeksi semakin berkembang pesat dan konfeksi Bandung menjadi pusat produksi pakaian yang terkenal terutama mencapai puncaknya pada era menjamurnya distro. Pada awalnya, konfeksi Bandung hanya melayani permintaan lokal. Namun, seiring berkembangnya waktu, konfeksi Bandung mulai mendapat permintaan dari luar kota dan bahkan luar negeri. Hal ini membuat konfeksi di Bandung semakin berkembang dan menjadi pusat produksi pakaian yang terkenal hingga saat ini. Konfeksi kaos ini tersebar di seluruh penjuru Bandung Raya (Kota Bandung – Kabupaten Bandung – Kabupaten Bandung Barat – Kota Cimahi). Namum berdasarkan pengamatan yang dilakukan, terdapat beberapa area di Bandung yang menjadi sentra konfeksi kaos, salah satunya yaitu daerah Jalan Surapati atau disebut juga Jalan Suci. Pada berbagai konfeksi kaos di Jalan Suci ini ditemukan banyak limbah atau kain sisa produksi yang dihasilkan. Limbah sisa produksi ini dinilai masih bisa diolah lebih lanjut daripada hanya ditumpuk dan dibuang ke tempat pembuangan sampah. Program pengabdian masyarakat ini bertujuan mengetahui kondisi perkembangan konfeksi kaos di Jalan Suci, lalu memetakan potensi material sisa produksi yang maish bisa diolah dengan metode upcycle. Metode upcycle digunakan dalam pengolahan limbah konfeksi kaos untuk meningkatkan nilai estetika, ekonomi, dan fungsional dari limbah tersebut.
Designing Vegan Leather Based Coffee Grounds Merchandise as an Effort to Optimize Green Brand Awareness in Work Unusual Putri Aulia Yahya; Arini Arumsari; Muchlis Muchlis
Enrichment: Journal of Multidisciplinary Research and Development Vol. 3 No. 11 (2026): Enrichment: Journal of Multidisciplinary Research and Development
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/enrichment.v3i11.609

Abstract

The growth of coffee shops in the city of Bandung encourages brand competition that not only focuses on product quality but also on the ability to convey sustainability values to consumers. Work Unusual is a coffee shop that has implemented environmentally friendly practices, but the level of consumer green brand awareness is still relatively low due to the limitations of the communication media used. This research aims to design sustainable merchandise as a physical communication medium to optimize green brand awareness at Work Unusual. The method used is design thinking with the stages of empathize, define, ideate, prototype, and testing. The design focuses on the development of merchandise in the form of laptop sleeves made of vegan leather based on coffee grounds with the application of interlocking and quilting techniques. The results of the research are in the form of a laptop sleeve prototype that has functional, aesthetic, and sustainability values, and is considered capable of nonverbally representing Work Unusual’s environmental commitment. The conclusion of the study shows that sustainable merchandise design has the potential to be an effective visual communication strategy in supporting the optimization of green brand awareness in sustainability-based coffee shops.
Designing Vegan Leather Based on Coffee Grounds as an Effort to Optimize Green Brand Awareness Work Unusual Tamara Cony Widyastika; Arini Arumsari; Muchlis Muchlis
Enrichment: Journal of Multidisciplinary Research and Development Vol. 3 No. 11 (2026): Enrichment: Journal of Multidisciplinary Research and Development
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/enrichment.v3i11.610

Abstract

This study addresses the increasing competition in Indonesia's coffee shop industry, where brand identity and sustainability values play a crucial role in building consumer awareness. Work Unusual, a coffee shop that has implemented various sustainability initiatives, faces challenges in communicating these values consistently through its visual media. This research aims to design an apron made of vegan leather from coffee grounds as a product medium to optimize green brand awareness at Work Unusual. A descriptive qualitative approach with a design thinking framework was employed, involving the stages of empathize, define, ideate, prototype, and test. Data were collected through observation, interviews with staff and visitors, questionnaires, and literature studies. The findings reveal that aprons, as staff attributes used in direct customer interactions, hold strategic potential as a visual medium for conveying sustainability values. The use of coffee-grounds-based vegan leather supports material sustainability and circular economy principles while reinforcing brand identity. The apron design successfully integrates function, aesthetics, and eco-friendly values, enhancing consumer perceptions of Work Unusual’s sustainability commitment. This study concludes that sustainable aprons can effectively support the optimization of green brand awareness in coffee shop environments.