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All Journal Jurnal Ekonomi : Journal of Economic Journal of Economics, Business, & Accountancy Ventura Jurnal Pengabdian Masyarakat AbdiMas Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Majalah Ilmiah Bijak Journal of Social Science jurnal syntax admiration International Journal Of Science, Technology & Management (IJSTM) JOURNAL SCIENTIFIC OF MANDALIKA (JSM) International Journal of Educational Research and Social Sciences (IJERSC) CENDEKIA : Jurnal Ilmu Pengetahuan JURNAL KEISLAMAN Jurnal Bisnis dan Manajemen (JBM) Jurnal Ekonomi Innovative: Journal Of Social Science Research Journal of Social Science Journal of Mandalika Literature RESLAJ: Religion Education Social Laa Roiba Journal Jurnal Multidisiplin Borobudur As-Syirkah: Islamic Economic & Financial Journal
Dihin Septyanto
Universitas Esa Unggul
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Physics Public Health Social Sciences Transportation Other

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The Agility, Adaptation, And Business Optimization, Normal Era For Entrepreneur In Indonesia Puspitaloka Mahadewi, Erlina; Septyanto, Dihin; Reza Hilmy, Mohamad; Tamzil, Fachmi
International Journal of Science, Technology & Management Vol. 4 No. 1 (2023): January 2023
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v4i1.756

Abstract

The present study reports the first comprehensive study about agility, adaptation, and rebuilt the business in new era after covid-19 in Indonesia. Business resilience is very important to achieve the rise of Micro, Small and Medium Enterprises (MSMEs), because of their important role in the national economy. Most business organizations in Indonesia have experienced disruption caused by the covid-19 pandemic, not a few have ended up bankrupt and unable to survive. Businessmen as well as marketers need to manage marketing activities that are adaptive and flexible according to the potential of MSMEs through agile marketing. This research aims to formulate a framework for business revival during and after a crisis like covid-19. This research is expected to provide insights into effective marketing division procedures for business organizations in dealing with business disruptions. A qualitative descriptive approach was used in this study to obtain an overview of the situation experienced by SMEs. Data collection methods used by way of interviews, observation, and documentation, by using purposive sampling method in selecting research sources. Methods of source triangulation and technique triangulation were used in this study to ensure data validation. The data sources for this research are five MSME actors (owners). The results of this study indicate that agile, adaptation, optimization of company business and marketing can be used as solutions to deal with business disruptions in the new normal era. It is hoped in the future that MSMEs can restore their business conditions slowly and be able to revive after the pandemic
Learning To Be New Youth Generation In Innovation And Creativity With Entrepreunership Mahadewi, Erlina.Puspitaloka; Dihin Septyanto
International Journal of Educational Research & Social Sciences Vol. 2 No. 6 (2021): December 2021
Publisher : CV. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijersc.v2i6.231

Abstract

The present study is for achieve also improving the education and information provided to be new young generation in entrepreunership with innovation and creativity. The Covid 19 epidemic in Indonesia in since year 2020 until today requires entrepreneurs who are strong enough to improve the economy of a country. Entrepreneurs must be able to compete and always be able to increase their productivity. One way is through creativity and innovation. The purpose of this research is to know that creativity and innovation support activities and activities of doing entrepreneurship. The research method uses qualitative research with a literature review approach, also in-depth interviews with informans where data is taken based on previous research. The results of the study prove that creativity and innovation are very helpful for entrepreneurial activities, especially during this corona or covid-19 pandemic. For new youth entrepreneurs in 2021 and the next future, the innovation and creativityare very vital basic capital to face the business world, especially in terms of very tight and competitive business competition. The conditions of very tight competition coupled with changes in the very dynamic business climate. Require entrepreneurs to always be ready to face existing obstacles and changes that are a consequence of competition and changes in the business climate, and even have to be a precursor or pioneer of change even as a benchmark also as a market leader in business competition for the youth generation now and future after pandemic.
Faktor – Faktor yang Mempengaruhi Loyalitas Pelanggan dan Kepuasan Pelanggan Sebagai Intervening pada Restoran Richeese Factory Kabupaten Tangerang Berlina Pebrianti; Dihin Septyanto
Reslaj: Religion Education Social Laa Roiba Journal Vol. 7 No. 1 (2025): RESLAJ: Religion Education Social Laa Roiba Journal 
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v7i1.5074

Abstract

In an era of globalization and increasingly competitive business today, business conditions can be said to be highly competitive. Customer satisfaction is a very important factor in fast food restaurants. High customer satisfaction can build a good restaurant reputation thus increasing customer loyalty and can ultimately drive long-term business growth. The research aims to understand the factors that influence customer loyalty and customer satisfaction as intervening on a fast food richeese factory restaurant in Tangerang district with a focus on variables such as quality of service, product quality, physical environment and brand image. This method of research uses a descriptive approach of causality with quantitative methods and applies purposive sampling techniques distributed through a questionnaire to 125 respondents against customers of the Richeese factory district of Tangerang, and has made at least 2 purchases in a month. The results of this research prove that the quality of service, product quality, physical environment, and brand image have a positive and significant influence on customer satisfaction. Furthermore, quality service, quality of product, brand image, and satisfaction of customers have a good and significant effect on customer loyalty. Then on the mediation test, customer satisfaction can mediate the quality of service, product quality, physical environment, and brand image. This research contributes to fast food restaurants to focus more on customer satisfaction and customer loyalty. The research suggested that future researchers conduct a study that covers all outlets, perform a larger data collection of 125 respondents, and use or add promotional and price variables that might influence better results.
Co-Authors Abdul Haeba Ramli Ai Hendrani Ai Hendrani Aliya Ma'ruffi Anwar Andri Subyakto Bayu Cahya Wardani Berlina Pebrianti Brenda Irfany Danang, Yakobus Deni Erlangga Dewanto, I. Djoko Dewi Astutik Diana Fajarwati Diyna Virya Smarasanta Edi Hamdi Edi Hamdi Edi Hamdi Erlangga, Deni Fachmi Tamzil Firnanda Eka Kurniari Fitriyani Khasanah Gunawan Gunawan Hendrani, Ai Iin Endang Mardiani, Iin Endang Ikramina Larasati Hazrati Havidz Karnawati, Yosevin - LIA AMALIA Lulu Khalda Nur Fadilah Mahadewi, Erlina Puspitaloka Merni Mutia Rahmi Meylinda, Rossa Rinte MF. Arrozi Adhikara Mochamad Alvi Adhitia Mohamad Reza Hilmy Nanda Andari Praudy niken hastuti Prima, Patra Batam Ria Atmaja, Dodi Ringo, Rejhi Yunus Siringo Rojuaniah Rojuaniah Rossa Rinte Meylinda Setyaningrum, Angela Selvia Silvia Angelita SITI MARIAM Sudarwan, Sudarwan Sugiyanto - Swastika Fadila Santi Syah, Tantri Rahmat Tantri Rahmat Syah Tantri Yanuar Rahmat Syah Tia Mutiara Winda Amelia