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All Journal E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis JAM : Jurnal Aplikasi Manajemen EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) JURNAL EKONOMI PENDIDIKAN DAN KEWIRAUSAHAAN Jurnal Abadimas Adi Buana Indonesian Journal of Learning Education and Counseling JURNAL MANAJEMEN BISNIS Abdimas Umtas : Jurnal Pengabdian kepada Masyarakat International Journal of Economics, Business and Accounting Research (IJEBAR) Business Management Journal Program Studi Manajemen Jurnal Ners Jurnal Performa : Jurnal Manajemen dan Start-up Bisnis Jurnal Pengabdian dan Kewirausahaan Nusantara Hasana Journal Jurmas Azam Insan Cendikia Jurnal Pengabdian Barelang Pengabdian Pendidikan Indonesia (PPI) Jurnal Riset Manajemen
Yuli Kartika Dewi
Universitas Ciputra
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ANALYSIS OF DETERMINANTS INFLUENCING PREMIUM PRICING OF GUEST HOUSES IN WEST DENPASAR, BALI Eko Wahyudi; David Sukardi Kodrat; Eric Harianto; Yuli Kartika Dewi
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 9 No 4 (2025): IJEBAR, VOL. 09 ISSUE 04, DECEMBER 2025
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v9i4.18482

Abstract

This study aims to test the hypothesis regarding the variables that form premium pricing for guesthouses in West Denpasar, Bali. The theories applied in this research are service marketing theory, with an in-depth analysis of the Flower of Services and Shostack’s Molecular Model. The study employs Confirmatory Factor Analysis (CFA) and Structural Equation Modeling (SEM). Data was collected through the distribution of structured questionnaires. The population of this study consists of visitors to Andakasa Residence guesthouse during the 2022-2023 period, totaling 178 individuals. The sample size was 124 respondents, determined through probability sampling using the simple random sampling technique with a 5% margin of error. The results indicate that the indicators Information, Hospitality, Safekeeping, Exceptions, Essential Evidence, Distribution Strategy, Pricing Strategy, and Service Elements contribute to premium pricing. In contrast, Order Taking, Billing, Payment, Consultation, Advertising Strategy, and Product Elements do not form premium pricing for guesthouses in West Denpasar, Bali. It is hoped that these findings can provide insights for guesthouse owners in West Denpasar, particularly Andakasa Residence, to improve their services and establish premium pricing based on the variables examined in this study.
Pengaruh Socio Economic, Entrepreneurship dan Motivasi Mahasiswa Terhadap Pembelajaran Bisnis Internasional Berbasis Project Dimediasi Self-Efficacy Nainggolan, Romauli; Dewi, Yuli Kartika; Effendy, Junko Alessandro
Jurnal Riset Manajemen Vol 2 No 4 (2025): Desember
Publisher : Fakultas Ekonomi, Universitas Ekasakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64620/jurma.v2i4.43

Abstract

Project-based learning is one of the learning methods that is widely favored in schools and universities. So, it is important to study how much impact this method has in terms of student learning experience. Project-based learning involves many students in interactive impacts. This study is a quantitative study with the aim of studying the impact of socioeconomic variables, entrepreneurship, and student learning motivation on the success of learning International Business courses based on projects mediated by the self-efficacy variable. This study will answer 10 hypotheses. The analysis technique uses the Structure Equation Model (SEM). The population is second-semester students in the Management study program who take International Business courses with project-based learning methods. The data collection method uses a questionnaire distributed to 270 student respondents. The tools used are SEM-PLS. The results of this study reveal that self-efficacy is able to moderate the influence of socioeconomic, entrepreneurship, and student learning motivation on the success of Learning International courses based on Projects. The results of this study reveal three interesting things. First, learning motivation has a positive effect on self-efficacy. Second, self-efficacy has an effect on project-based learning. Third, self-efficacy can mediate students' learning motivation toward project-based learning. This means that the higher the learning motivation, the greater the impact on learning outcomes. Therefore, it is important for educators to provide motivational support to students so that learning objectives are achieved.
Co-Authors Amanda Susilo Andreas Aria Ganna Henryanto Artanti, Damara Bachtiar, Sonia Calvin Stefanus Carolina Mustikarini Choa, Yeshua Austin Harvey Christian Herdinata Christian, Michael David Sukardi Kodrat Deandra Vidyanata Dewi Mustikasari Immanuel Dwi Andayani Vita setyawardani Eko Retno Indriyarti Eko Wahyudi Eric Harianto Evan Irianov Purba Fahrul Riza Febry, Timotius Gavrila Evania Prambudi Gilbert Hutomo Konrad Gondokusumo, Michelle Helena Sidharta I Gusti Bagus Yosia I Gusti Bagus Yosia Jessica Gosal Gosal Johanes Marco Poilot Junko Alessandro Effendy Kartikasari Gunawan Kasuma, Putri Ayu Kimberly Valencia Krismi Budi Sienatra Laij Victor Effendi Lya Dewi Anggraini Melinda Kurniawan Metta Padmalia Meyer Chang Povannes, Tyaga Adinata Pranoto, Henry Purba, Evan Irianov Putu Agus Darma Saputra Ramadhan Sutiawan Richelle Jesslyn Riesyah Putri Auliyah Romauli Nainggolan Salsabila, Shafa Tasya Shafa Tasya Salsabila Sienatra, Krismi Sofyan, Fahrul Riza Sonia Bachtiar Syaiful Anam Teofilus Teofilus, Teofilus Tuminem, Hannan Azka Wahyudi, Alexander Wendra Hartono Widodo, Aghnia Kamila