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All Journal Cakrawala : Jurnal Humaniora Bina Sarana Informatika Equilibrium: Jurnal Ilmiah Ekonomi, Manajemen dan Akuntansi EQIEN - JURNAL EKONOMI DAN BISNIS Journal of Research in Business, Economics, and Education Jurnal Scientia EMBISS: Jurnal Ekonomi, Manajemen, Bisnis, Sosial Journal of Community Service and Engagement Jurnal Ekonomi dan Manajemen (JEKMA) Jurnal Ilmiah Multidisiplin (JUKIM) Madani: Multidisciplinary Scientific Journal Indo-Fintech Intellectuals: Journal of Economics and Business Jurnal Perspektif Manajerial dan Kewirausahaan (JPMK) Kegiatan Positif : Jurnal Hasil Karya Pengabdian Masyarakat Indonesia Journal of Engineering and Education Technology (IJEET) Hatta: Jurnal Pendidikan Ekonomi dan Ilmu Ekonomi Jurnal Portofolio: Jurnal Manajemen dan Bisnis Jurnal Pengabdian Masyarakat dan Penelitian Terapan Jurnal Manajemen, Akuntansi dan Rumpun Ilmu Ekonomi (MAR-Ekonomi) Ulil Albab Abdimas Paspama Jurnal Stagflasi : Ekonomi, Manajemen dan Akuntansi
Agtovia Frimayasa
Universitas Dian Nusantara
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Medicine & Pharmacology Physics Public Health Social Sciences Other

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A Systematic Literature Review on Employee Performance through Innovative Work Behavior Pardomuan Pardosi; Tussi Sulistyowati; Khairil Anwar; Agtovia Frimayasa; Irwin Sukrisno Sugeng
Indonesia Journal of Engineering and Education Technology (IJEET) Vol. 3 No. 1 (2025): Indonesia Journal of Engineering and Education Technology (IJEET)
Publisher : AKADEMI TEKNIK ADI KARYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61991/ijeet.v3i1.127

Abstract

This study employs a qualitative descriptive method through a systematic literature review of 29 empirical studies published between 2018 and 2025, spanning various countries and sectors, to explore how leadership styles influence innovative work behavior (IWB) and employee performance. The findings show that leadership, especially transformational, ambidextrous, relational, and adaptive, significantly enhances IWB, which in turn mediates improvements in employee performance. In addition to leadership, individual factors like creative self-efficacy and work engagement, and organizational aspects such as innovation culture and supportive HR systems, also contribute meaningfully to the development of IWB and performance. Digitalization further enriches this dynamic by facilitating innovation through technology adoption and digital literacy, though its effectiveness depends on moderating factors such as leadership support, psychological safety, and employee digital readiness. These findings indicate a synergistic process in which leadership, organizational culture, individual capability, and digital transformation combine to foster innovation and performance. Implications suggest the need for integrated leadership development, innovation-driven HR practices, and digital capability enhancement. Future research should include longitudinal and cross-cultural designs, consider emerging work patterns like hybrid and remote work, and adopt advanced data analytics to capture the complex interactions among variables shaping IWB and employee outcomes.
Generational Differences in Purchase Intentions: A Systematic Review of Influencing Factors and Theoretical Frameworks Tussi Sulistyowati1; Pardomuan Pardosi; Khairil Anwar; Agtovia Frimayasa; Irwin Sukrisno Sugeng
Indonesia Journal of Engineering and Education Technology (IJEET) Vol. 3 No. 1 (2025): Indonesia Journal of Engineering and Education Technology (IJEET)
Publisher : AKADEMI TEKNIK ADI KARYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61991/ijeet.v3i1.128

Abstract

This study is a qualitative descriptive study based on an SLR using the SPAR-4-SLR protocol to comprehend the contribution of generational differences to consumer purchase intentions. The review incorporates quantitative studies published between 2020 and 2024 and discusses the shopping behavior of Baby Boomers, Generation X, Millennials (Generation Y), and Generation Z. Out of a total of 2,945 Scopus documents, 29 articles were selected through a systematic study identification, data extraction, and thematic analysis based on three research questions. The findings reveal that Generation Z is impacted most by emotional connection, fear of missing out (FOMO), and sustainability values; Millennials by digital engagement, experiential consumption, and personal attitudes; Generation X by product quality and brand trust; and Baby Boomers by product performance and long-term trust. Mediating and moderating forces such as consumer trust, environmental awareness, digital engagement, and self-efficacy also explain these generational differences. Several conceptual models—spanning behavioral, psychological, and social realms—describe the intricacy of purchase intentions and the influence of technology and generational identity. The study presents managerial implications for marketers and companies in creating specific strategies, products, and communication for each generation. Future studies need to look at cultural and contextual variations, observe generational behavior longitudinally, and examine the influence of the newest and newest technologies, like virtual reality and AI-powered sites, on the choice of consumers.
Penyuluhan Peningkatan Nilai Tambah dan Siklus Hidup (Life Cycle) Produk Umkm pada Lembaga Pemberdayaan Masyarakat (LPM) di Kelurahan Rempoa, Ciputat, Tangerang Agung Suprayitno; Agtovia Frimayasa; Yanthy Herawaty Purnama
Jurnal Pengabdian Masyarakat dan Penelitian Terapan Vol. 3 No. 3 (2025): Jurnal Pengabdian Masyarakat dan Penelitian Terapan (Juli - September 2025)
Publisher : Greenation Publisher & Yayasan Global Resarch National

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jpmpt.v3i3.1259

Abstract

Usaha Mikro, Kecil, dan Menengah (UMKM) merupakan sektor penting dalam pembangunan ekonomi nasional, termasuk di wilayah Kelurahan Rempoa, Kecamatan Ciputat Timur, Kota Tangerang Selatan. Namun demikian, masih banyak pelaku UMKM di wilayah tersebut yang menghadapi kendala dalam pengembangan produk, pemasaran, dan pengelolaan usaha secara profesional. Rendahnya pemahaman terhadap inovasi produk, manajemen siklus hidup produk (product life cycle), dan penerapan prinsip continuous improvement menjadi tantangan utama yang menyebabkan rendahnya nilai tambah dan daya saing produk. Melalui kegiatan pengabdian kepada masyarakat (PkM) ini, penulis sebagai dosen Manajemen Operasional dari Universitas Dian Nusantara (Undira) melakukan penyuluhan kepada pelaku UMKM dengan tujuan meningkatkan kapasitas mereka dalam mengelola usaha secara inovatif, adaptif, dan berkelanjutan. Kegiatan dilakukan melalui metode partisipatif yang mencakup presentasi materi, studi kasus, diskusi, dan evaluasi produk. Materi penyuluhan difokuskan pada peningkatan nilai tambah produk, strategi pengemasan dan branding, serta pemanfaatan digital marketing. Hasil kegiatan menunjukkan bahwa peserta memperoleh pemahaman baru terkait pentingnya manajemen operasional dalam memperpanjang siklus hidup produk serta meningkatkan daya saing di pasar. Meskipun terdapat kendala dalam pelaksanaan, antusiasme peserta menunjukkan bahwa kegiatan ini memberikan manfaat nyata. Ke depan, kegiatan ini akan ditindaklanjuti dengan program pendampingan dan pelatihan lanjutan untuk memastikan implementasi berkelanjutan. Melalui sinergi antara akademisi, pemerintah, dan masyarakat, UMKM di Kelurahan Rempoa diharapkan dapat tumbuh secara mandiri dan berkontribusi terhadap kesejahteraan lokal.
The Influence Of Work Discipline, Work Environment, And Compensation On Employee Performance At Pt Citra Wijaya Teknik Yolandita Ilona; Agtovia Frimayasa
Jurnal Stagflasi : Ekonomi, Manajemen dan Akuntansi Vol. 1 No. 02 (2023): Jurnal Stagflasi : Ekonomi, Manajemen dan Akuntansi, Edition October 2023
Publisher : Sean Institute

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Abstract

The main objective of this study is to determine the effect of career development, work environment and work discipline on the performance of PT Memory employees. The objects in this study were employees of PT Memory in the production section of 53 respondents. Data collection was carried out using a questionnaire distribution method. By using a random sampling technique. The data analysis technique used is multiple linear regression analysis using Statistical Product and Service Solution (SPSS). The results showed that career development had a positive and significant effect on employee performance, the work environment had no effect on employee performance, and work discipline had no effect on employee performance. But the test together that Career Development, Work Environment and Work Discipline have a significant influence.
Optimization of Social Media as a Means of Promotion and Marketing for MSME Products in Tanjung Duren Utara, West Jakarta Agtovia Frimayasa; Ibnu Haris Nasution; Yanthy Herawaty Purnama; Rahmat Rahmat
Abdimas Paspama Vol. 3 No. 02 (2025): Abdimas Paspama, 2025, June 2025
Publisher : Abdimas Paspama

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Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a crucial role in Indonesia's economy but still face challenges in marketing their products. Social media serves as a viable solution to enhance MSME promotion and market reach at a relatively low cost. This Community Service Program (PKM) aims to enhance the capacity of MSME entrepreneurs in Tanjung Duren Utara in optimizing the use of social media for product marketing. The methods used in this program include training, mentoring, and evaluation of the digital marketing strategies implemented by participants. The results indicate an improvement in participants' understanding and skills in managing social media as an effective marketing tool.
Determinants of the Financial Performance of MSMEs Assisted by the Rakyat Sejahtera Abadi Credit Union Cooperative in Bekasi City: The Influence of Financial Literacy, Cooperative Capital Facilitation, and Fintech Adoption Moderated by Regulatory Support Agtovia Frimayasa; Ibnu Haris Nasution
MAR-Ekonomi: Jurnal Manajemen, Akuntansi Dan Rumpun Ilmu Ekonomi Vol. 4 No. 04 (2026): Jurnal Manajemen, Akuntansi dan Rumpun Ilmu Ekonomi (MAR-Ekonomi), 2026
Publisher : SEAN Institute

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Abstract

Micro, Small, and Medium Enterprises (MSMEs) constitute a major pillar of Indonesia's economy; however, many cooperative-assisted MSMEs continue to experience difficulties in achieving sustainable financial performance due to limited financial capability, restricted access to capital, and uneven adoption of digital financial technologies. Despite the strategic role of cooperatives in supporting MSME development, empirical evidence integrating financial literacy, cooperative capital facilitation, fintech adoption, and institutional support within a single analytical framework remains limited. This study aims to examine the effects of financial literacy, cooperative capital facilitation, and fintech adoption on the financial performance of MSMEs assisted by the Rakyat Sejahtera Abadi Credit Union Cooperative in Bekasi City. Furthermore, it investigates the moderating role of regulatory support in strengthening these relationships. A quantitative explanatory approach was employed using survey data collected from 138 MSME owners. Data were analyzed using multiple regression and Moderated Regression Analysis (MRA) with SPSS. The results indicate that financial literacy, cooperative capital facilitation, and fintech adoption positively and significantly influence MSME financial performance, with fintech adoption emerging as the strongest predictor. Regulatory support also significantly strengthens the effects of all three determinants on financial performance, highlighting the importance of a supportive institutional environment in enhancing the effectiveness of financial capability, cooperative financing, and digital technology adoption. This study contributes to the MSME literature by integrating financial, technological, and institutional perspectives into a comprehensive analytical framework, while providing practical implications for policymakers, cooperatives, and MSME owners in designing more effective strategies to improve business sustainability and competitiveness.
Pengaruh Literasi Keuangan, Pendapatan, dan Risiko Investasi Terhadap Keputusan Investasi Reksa Dana Generasi Z Yang Terdaftar di Kustodian Sentral Efek Indonesia (KSEI) Ferry Elfin Agustriyanda; Fathihani; Agtovia Frimayasa
HATTA : Jurnal Pendidikan Ekonomi dan Ilmu Ekonomi Vol 3 No 1 (2025): HATTA: Jurnal Pendidikan Ekonomi dan Ilmu Pendidikan
Publisher : STKIP MAJENANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62387/hatta.v3i1.165

Abstract

Generation Z in Indonesia is increasingly interested in investment, particularly in mutual funds, but still faces challenges such as low financial literacy and a lack of understanding of investment risks. This study aims to analyze the influence of financial literacy, income, and investment risk on mutual fund investment decisions among Generation Z registered with the Indonesian Central Securities Depository (KSEI). This research employs a quantitative descriptive method with a causal approach to examine the cause-and-effect relationship between independent variables (financial literacy, income, and investment risk) and the dependent variable (mutual fund investment decisions). The study population consists of Generation Z investors who invest through KSEI, with a sample of 100 respondents selected using a non-probability sampling technique, specifically purposive sampling. Data collection was conducted through questionnaires as the primary instrument, supplemented by secondary data from journals, books, and other sources. The collected data were analyzed using the Statistical Package for the Social Sciences (SPSS) version 29. The research results show that financial literacy, income, and investment risk have a positive and significant influence on mutual fund investment decisions among Generation Z registered with the Kustodian Sentral Efek Indonesia (KSEI).
Transformasi Digital Koperasi melalui Pelatihan Pembuatan Konten Pemasaran TikTok pada KSU Rakyat Sejahtera Abadi (Raja) Rahmat Rahmat; Eko Daryanto; Agtovia Frimayasa
Kegiatan Positif : Jurnal Hasil Karya Pengabdian Masyarakat Vol. 4 No. 3 (2026): September: Kegiatan Positif : Jurnal Hasil Karya Pengabdian Masyarakat
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/kegiatanpositif.v4i3.2930

Abstract

In the Industrial Revolution 4.0 era, the limitation of conventional marketing reach and low adoption of digital technology pose major challenges to cooperative sustainability. Koperasi Serba Usaha (KSU) Rakyat Sejahtera Abadi (Raja) Bekasi possesses strong asset potential of IDR 2.5 billion with 450 active members. However, the cooperative faces stagnant member growth (<5% annually) with 70% of members aged over 45, primarily due to 100% reliance on conventional marketing strategies (zero digital content). This Community Service (PkM) project aims to boost the digital capacity of cooperative managers and members through training in business social media account setup, digital target audience mapping, and short video content creation on TikTok integrated with Artificial Intelligence (AI) tools. The execution methods consisted of preparation (assessment), implementation (lectures, discussions, and hands-on practical guidance), and evaluation. Held on April 19, 2026, in Rawalumbu, Bekasi City, the event engaged 60 participants. The results demonstrated a significant enhancement in participants' hard skills regarding storyboard creation, promotional video production for savings and loan products, and TikTok algorithm optimization. This initiative successfully laid a sustainable digital transformation foundation for KSU Raja to expand market reach and attract younger generation.
Co-Authors A. Sudrajat Agung Suprayitno Angga Setiawan Didin Himah Pekasa Eko Daryanto Fathihani Fathihani Ferry Elfin Agustriyanda Hasan Minarizki Ibnu Haris Nasution Ibnu Haris Nasution Irwin Sukrisno Sugeng Khairil Anwar M. Farhan Simanjuntak Novy Fitria Pardomuan Pardosi Rahamat Rahamat Rahmat Rahmat Ravi Agista Hadi Pradana Riski Wijayanti Rukamda R Sintia Devi Nurdalia Suparman Hilawu Tussi Sulistyowati Tussi Sulistyowati1 Yanthy Herawaty Purnama Yanthy Herawaty Purnama Yolandita Ilona Yuliana Yuliana