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All Journal Interdisciplinary Social Studies EPIGRAM (e-journal) Jurnal Pendidikan Indonesia (Japendi) Jurnal Administrasi Profesional Prosperia: Journal of Economic Development, Accounting, and Global Markets Mercatura Lumina: Journal of Management, Entrepreneurship, and Tourism Technema: Journal of Intelligent Engineering and Computing Journal of Business Administration and Entrepreneurship Innovation Proceeding Seminar Nasional Riset Terapan Administrasi Bisnis dan Mice (SNRT)
Ni Made Widhi Sugianingsih
Politeknik Negeri Jakarta
Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Sistem Informasi Penilaian Kinerja Pegawai Berbasis Website SI CANTIK pada BAPPENDA Kabupaten Bogor Sheva Chandra Anggraini; Ni Made Widhi Sugianingsih
Seminar Nasional Riset Terapan Vol. 12 No. 01 (2023): SNRT XII TAHUN 2023
Publisher : Administrasi Niaga Politeknik Negeri Jakarta

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Employee performance assessment is a very important aspect in order to increase the efficiency and effectiveness of government organizations. The Bogor Regency Government, one of which is the Regional Revenue Management Agency, has taken a step forward by adopting a website-based Information System (SI) known as SI CANTIK. This system is an information system that has been developed by the Bogor District Government with the main objective of facilitating and improving the employee performance appraisal process. This research has a very specific objective, which is to investigate in depth the employee performance appraisal process carried out by the Regional Revenue Management Board of Bogor Regency through the implementation of SI CANTIK. By focusing on SI CANTIK as the main tool in evaluating employee performance, this study aims to reveal various related aspects such as changes in the evaluation process, the role of technology in optimizing the process, and its impact on the overall efficiency and effectiveness of the organization.
Pengaruh Kualitas Layanan Elektronik dan Penanganan Keluhan Terhadap Loyalitas Pelanggan (Studi Kasus Pengguna Aplikasi Bukalapak di Kota Depok) Aulia Rachmawati; Ni Made Widhi Sugianingsih; Mawarta Onida Sinaga
Seminar Nasional Riset Terapan Vol. 13 No. 01 (2024): SNRT XIII TAHUN 2024
Publisher : Administrasi Niaga Politeknik Negeri Jakarta

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This study analyzes the effect of electronic service quality and complaint handling on customer loyalty of Bukalapak application in Depok City. The aspects of service quality studied include efficiency, availability, fulfillment, security, response, compensation, and ease of contact, while complaint handling is evaluated from empathy, response speed, fairness of solutions, and ease of communication. Data from 100 Bukalapak users were analyzed using SmartPLS 4. The results showed that e-service quality and complaint handling significantly influenced customer loyalty, with calculated t values of 4.998 and 4.215, and a significance of 0.000. These findings confirm the importance of improving service quality and complaint handling in maintaining customer loyalty.
Pengaruh Work Life Balance Terhadap Kepuasan Kerja dengan Burnout sebagai Variabel Intervening pada PT XYZ Mughniya Firli Imani Akbar; Ni Made Widhi Sugianingsih; Wahyudi Utomo
Seminar Nasional Riset Terapan Vol. 13 No. 01 (2024): SNRT XIII TAHUN 2024
Publisher : Administrasi Niaga Politeknik Negeri Jakarta

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This study aims to examine the influence of work life balance on job satisfaction with job burnout as an intervening variable at PT XYZ, a construction company located in Jakarta. The research was conducted at PT XYZ, which has 53 employees based in Jakarta. The sample for this study consisted of 23 employees selected using purposive sampling, focusing on Millennials and Generation Z. This study utilized a quantitative approach with a survey method, where questionnaires were distributed to respondents. Data analysis was performed using SPSS version 26 software, with various statistical tests such as validity, reliability, and path analysis to test the hypotheses. The findings indicate that work life balance has a significant impact on job satisfaction, both directly and indirectly through job burnout as an intervening variable. Employees who maintain a good balance between work and personal life tend to have higher job satisfaction and lower levels of job burnout. Conversely, job burnout was found to have a significant negative impact on job satisfaction. These findings provide insights for the company to develop more effective work life balance programs aimed at enhancing employee well-being and productivity while reducing burnout levels. Consequently, the company can create a healthier and more productive work environment, ultimately leading to improved overall organizational performance.
Pengaruh Online Customer Review dan Online Customer Rating Pengguna Aplikasi Shopee Terhadap Minat Beli Pada Produk Kosmetik Lokal Luxcrime (Studi Kasus Pada Pengguna Kosmetik Lokal Luxcrime Di Kota Depok Andira Syifa Mutia Mantauw; Ni Made Widhi Sugianingsih; Iis Mariam
Seminar Nasional Riset Terapan Vol. 13 No. 01 (2024): SNRT XIII TAHUN 2024
Publisher : Administrasi Niaga Politeknik Negeri Jakarta

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This study aims to determine whether Shopee users' online customer reviews and ratings partially or fully influence the purchase intentions of Luxcrime, a local cosmetics company in Depok City. This study uses a quantitative method. The study population included 2,123,350 people living in the city of Depok, and 100 people responded to the Slovin formula. The program SPSS version 26 was used to analyze the collected data. The results of the partial significance test (T-test) show that the online customer review variable (X1) has a significant partial impact on purchase intention (Y); The T-value is 10.403 and the T-table value is greater than 1.985. In addition, online customer review variable (X2) significantly affects purchase intention (Y), with a t- value of 21.596 which is higher than the t-table.The joint significance test (F-test) shows that purchase intention (Y) is strongly influenced by both online customer reviews (X1) and online customer ratings (X2). The F table value of 3.09 is lower than the F value of 517.509. The degree of influence of these two variables on purchase intention is shown by the coefficient of assessment (R2) of 0.914, which is 91.4 percent. The factors that remain 8.6 percent of this study are influenced by other factors.
Analisis Faktor Brand Switching Bagi Konsumen Pizza Hut di Tengah Konflik Israel-Palestina Dengan Pendekatan Push Pull Mooring (Studi Kasus Pada Konsumen Pizza Hut Di Jabodetabek) Hanna Febriana Sabilla; Risya Zahrotul Firdaus; Ni Made Widhi Sugianingsih
Seminar Nasional Riset Terapan Vol. 14 No. 01 (2025): SNRT XIV TAHUN 2025
Publisher : Administrasi Niaga Politeknik Negeri Jakarta

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This study aims to examine the factors influencing brand switching behavior among Pizza Hut consumers in the Jabodetabek area amid the Israel-Palestine conflict by applying the Push-Pull-Mooring framework. The boycott movement against brands associated with Israel, including Pizza Hut, has caused notable shifts in Indonesian consumer behavior. Using a qualitative approach with in-depth interviews of consumers who have switched brands, this research explores the underlying motivations. Findings reveal that the primary push factors are moral discomfort related to socio-political issues and social pressure supporting the boycott. The pull factors attracting consumers to alternative brands include competitive pricing, innovative flavors, appealing promotions, and a desire to support local MSMEs. Meanwhile, mooring factors such as emotional loyalty to Pizza Hut and habitual consumption act as barriers to switching, but these can be overcome through strong personal values and social solidarity. The results highlight that brand switching is influenced not only by product quality or price but also significantly by social issues, moral considerations, and social environment dynamics. This study’s implications offer valuable insights for companies to develop marketing strategies that are sensitive to social issues and provide a foundation for future research on consumer behavior and brand switching in the global information era.
Co-Authors Andira Syifa Mutia Mantauw Anwar Mustofa Aulia Rachmawati Davina Putri Aulia Endah Wartiningsih Fachri Aditya Firdaus, Risya Zahrotul Hanna Febriana Sabilla Iis Mariam M Ikhsan Mawarta Onida Mawarta Onida Sinaga Meisa Sofia Mughniya Firli Imani Akbar Nafisah Oktavianti Nidia Sofa Nuria Puspitasari Putra, Yoshua Ardy Rania Rahmadhanimara Riskon Ginting Salwa Salwa Sheva Chandra Anggraini Supriatnoko Supriatnoko Syarweni, Narulita Titik Purwinarti Wahyudi Utomo Zahrotun Nur Hasanah