Claim Missing Document
Check
Articles

Found 27 Documents
Search

The Management of Dealls’ Social Media on X (Twitter) in Building Job Seeker Engagement and Trust Al-Fallah, Sadila Syaumi; Sari, Wina Puspita; Soegiarto, Asep; Putriana, Muria; Kholik, Abdul
Journal of Research in Social Science and Humanities Vol 5, No 2 (2025)
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/jrssh.v5i2.372

Abstract

Social media has become a strategic channel for digital recruitment platforms to build relationships with their audiences. One platform actively fostering closeness with job seekers on X is @deallsjobs, the official account of Dealls, a recruitment platform known for being responsive and closely connected to the job-seeking community on social media. This study aims to understand how Dealls manages its X account to build engagement and trust among job seekers. Using a descriptive qualitative approach, the study applies Regina Luttrell’s Circular of SoMe model as the analytical framework. Data collection was conducted through direct observation, in-depth interviews with the key informant managing the X account and a job seeker, as well as documentation of posts from the @deallsjobs account on X. The data were analyzed through data reduction, data presentation, and conclusion drawing. The results show that Dealls implements the four stages of the Circular of SoMe in an integrated manner. In the Share stage, Dealls distributes job vacancy content, career education, and motivational posts in a contextual and responsive way in relation to public discussions. In the Optimize stage, the X account administrator adjust the posting times, communication tone, and relevant issues according to user characteristics, including tapping into ongoing trends. In the Manage stage, the account maintains consistency through polite and relevant communication, including careful responses to sensitive issues via cross-team coordination. Lastly, in the Engage stage, Dealls builds personal connections with the audience through two-way interactions, empathetic replies, and a casual yet meaningful tone of communication. The study concludes that Dealls' social media management goes beyond mere information dissemination; it also focuses on fostering strong digital relationships with its audience. Consistent, responsive, and relevant management practices drive active engagement and help build trust, stemming from timely responses, empathetic communication, and a presence that aligns with job seekers' needs on the X platform. The engagement and trust developed through these practices also open up opportunities for the emergence of long-term digital loyalty.
Pengaruh Kolaborasi Gamers Ade Setiawan Dengan Brand Parfum Lokal Mykonos Terhadap Minat Beli Konsumen Harianja, Tiurma Elisabet; Kholik, Abdul; Rizki, Menati Fajar; Soegiarto, Asep; Rosalina, Indah Fajar
Jurnal Ilmiah Wahana Pendidikan Vol 11 No 6.D (2025): Jurnal Ilmiah Wahana Pendidikan 
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh kolaborasi gamer ade setiawan dengan brend parfum lokal mykonos terhadap minat beli konsumen. Pendekatan yang digunakan dalam penelitian ini adalah metode kuantitatif . Hasil penelitian menunjukan bahwa Kolaborasi antara Ade Setiawan dengan Mykonos terbukti menjadi stimulus yang kuat dalam membentuk persepsi konsumen. Ade Setiawan sebagai seorang gaming influencer memiliki kredibilitas tinggi, daya tarik personal, serta pengaruh sosial yang luas di media sosial seperti YouTube dan Instagram
PEMBERDAYAAN REMAJA DALAM KONSERVASI MANGROVE DAN INOVASI PRODUK OLAHAN MANGROVE DI PULAU HARAPAN KABUPATEN KEPULAUAN SERIBU Kurniawan, Nandi; Shahibah Yuliani; Nova Scorviana; Achmad Nur Hidayaht; Abdul Kholik
Jurnal Pengabdian Kepada Masyarakat Sakai Sambayan Vol. 9 No. 2 (2025): Vol. 9 No. 2 Juli 2025
Publisher : Lembaga Penelitian dan Pengabdian Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jss.v9i2.610

Abstract

Pengabdian kepada masyarakat ini bertujuan untuk memberikan edukasi mengenai pentingnya ekosistem mangrove serta pelatihan pembuatan sirup berbahan dasar mangrove kepada remaja, khususnya siswa OSIS di SMPN 260 Jakarta yang berlokasi di Pulau Harapan, Kepulauan Seribu. Kegiatan ini dirancang untuk meningkatkan kesadaran lingkungan sekaligus mengembangkan keterampilan kewirausahaan berbasis potensi lokal. Metode pelaksanaan terdiri dari tiga tahapan utama, yaitu: edukasi tentang fungsi dan manfaat mangrove, demonstrasi pembuatan sirup dari tanaman mangrove, serta kegiatan penanaman mangrove secara bersama. Evaluasi terhadap pemahaman peserta dilakukan melalui pre-test dan post-test, yang menunjukkan peningkatan signifikan dalam pengetahuan siswa setelah kegiatan berlangsung. Hasil kegiatan menunjukkan bahwa pendekatan edukatif dan praktik langsung dapat meningkatkan kesadaran ekologis serta minat remaja terhadap pelestarian lingkungan dan pemanfaatan sumber daya alam secara berkelanjutan. Kegiatan ini juga berkontribusi dalam membangun semangat kolaborasi dan tanggung jawab sosial di kalangan generasi muda.
Efektivitas Komunikasi Visual Melalui Prinsip-Prinsip User Experience Design (UXD) Pada Website Virtual Event Festival Sains dan Budaya Abdul Kholik; Asep Soegiarto; Wina Puspita Sari
Jurnal ilmiah Sistem Informasi dan Ilmu Komputer Vol. 4 No. 2 (2024): Juli : Jurnal ilmiah Sistem Informasi dan Ilmu Komputer
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/juisik.v4i2.1504

Abstract

This study aims to analyze the effectiveness of visual communication through the application of User Experience Design (UXD) principles on the virtual event website of Festival Sains dan Budaya. In the context of virtual events, effective visual communication plays a pivotal role in attracting user participation, conveying information clearly, and ensuring a positive user experience. The research employs a qualitative method, incorporating interviews, observations, and focus group discussions (FGDs) involving virtual event organizers, graphic designers, and website developers. The collected data were analyzed using content analysis to identify the implementation of UXD principles on the website festivalsainsbudaya.com/virtual-2024. The findings reveal four main categories of UXD implementation. First, Scale for Layout Setting, which includes minimalist header and footer design, centralized alignment, enlarged link access, and the use of wide whitespace to enhance readability. Second, Visual Hierarchy as Site Mapping/Intuitive, emphasizing a striking first impression and clear menu options presented at the start for intuitive navigation. Third, Balance & Contrast at the Same Time, achieved through contrasting button links, consistent design patterns, and the application of a global template to maintain brand coherence. Fourth, Media Interactive and Entertain Primarily, featuring feedback forms, varied media formats, high readability, motion elements, and easy navigation to increase user engagement. Overall, the virtual event website demonstrates strong adherence to UXD principles, resulting in intuitive navigation, a clear and logical information hierarchy, consistent visual design, and interactive media integration that enhances user engagement. These findings indicate that the application of UXD principles not only supports effective visual communication but also contributes significantly to user satisfaction and participation rates. This research underscores the importance of aligning UXD strategies with the goals of virtual cultural events, offering practical insights for future website development in the fields of culture, science, and public engagement.
Inovasi Pengembangan Konten Website melalui Essential Credibility Checklist di Yayasan Infaq Malaysia Kholik, Abdul; Sari, Wina Puspita; Soegiarto, Asep; Hijrawadi, Sony Nugratama
Jurnal Pengabdian Masyarakat: Pemberdayaan, Inovasi dan Perubahan Vol 5, No 5 (2025): JPM: Pemberdayaan, Inovasi dan Perubahan
Publisher : Penerbit Widina, Widina Media Utama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59818/jpm.v5i5.1944

Abstract

Digital transformation has become a key driving force in global sustainable development, yet many nonprofit organizations still face challenges in optimizing their digital platforms for effective stakeholder communication. This community service activity aimed to enhance the digital public relations competency of Yayasan Infaq Malaysia (YIM) through optimization of the infaqfoundation.org website to support the achievement of Sustainable Development Goals (SDGs) 4 and 8. The methodology employed a systematic four-stage approach including socialization, comprehensive training in website management and content strategy, implementation with one-month mentoring, and development of program sustainability guidelines. The workshop was conducted on July 28-29, 2025, using a User-Centered Design (UCD) framework and website credibility evaluation based on five main dimensions: basic information transparency, leadership governance, financial transparency, program and impact documentation, and technical website quality. Results showed an improvement in website credibility through implementation of responsive design, typography enhancement, navigation optimization, and addition of interactive elements that increased user experience. This activity successfully transformed YIM's digital capacity, strengthened organizational transparency, and created an adaptive and sustainable digital education intervention model to support in accessing educational and career information.ABSTRAKTransformasi digital telah menjadi kekuatan penggerak utama dalam pembangunan berkelanjutan global, namun banyak organisasi nirlaba masih menghadapi kendala dalam mengoptimalkan platform digital untuk komunikasi yang efektif dengan stakeholder. Kegiatan pengabdian masyarakat ini bertujuan untuk meningkatkan kompetensi digital public relations Yayasan Infaq Malaysia (YIM) melalui optimalisasi website infaqfoundation.org guna mendukung pencapaian Sustainable Development Goals (SDGs) 4 dan 8. Metodologi yang diterapkan menggunakan pendekatan sistematis empat tahap meliputi sosialisasi, pelatihan komprehensif dalam pengelolaan website dan strategi konten, implementasi dengan pendampingan selama satu bulan, dan pengembangan panduan keberlanjutan program. Workshop dilaksanakan pada 28-29 Juli 2025 dengan menggunakan kerangka User-Centered Design (UCD) dan evaluasi kredibilitas website berdasarkan lima dimensi utama: transparansi informasi dasar, tata kelola kepemimpinan, keterbukaan keuangan, dokumentasi program dan dampak, serta kualitas teknis website. Hasil kegiatan menunjukkan peningkatan kredibilitas website melalui implementasi desain responsif, peningkatan tipografi, optimalisasi navigasi, dan penambahan elemen interaktif yang meningkatkan user experience. Kegiatan ini berhasil mentransformasi kapasitas digital YIM, memperkuat transparansi organisasi, dan menciptakan model intervensi pendidikan digital yang adaptif dan berkelanjutan untuk mendukung pemberdayaan dalam mengakses informasi pendidikan dan karier.
Evaluasi Kepuasan Pasien Terhadap Implementasi Layanan Informasi Digital Berbasis Whatsapp Di Puskesmas Lambangsari Bekasi Soegiarto, Asep; Kholik, Abdul; Imsa, Mentari Anugrah; Fatimah, Anggun Nadia; Rosalina , Indah Fajar
Citizen : Jurnal Ilmiah Multidisiplin Indonesia Vol. 5 No. 4 (2025): CITIZEN: Jurnal Ilmiah Multidisiplin Indonesia
Publisher : DAS Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53866/jimi.v5i4.964

Abstract

Penelitian ini bertujuan untuk menganalisis tingkat kepuasan pasien terhadap implementasi layanan informasi digital berbasis WhatsApp di Puskesmas Lambangsari, Tambun, Bekasi, serta mengidentifikasi faktor-faktor yang mempengaruhi kepuasan pengguna layanan tersebut. Penelitian ini menggunakan pendekatan kuantitatif dengan desain cross-sectional. Populasi penelitian adalah pasien dan masyarakat pengguna layanan Puskesmas Lambang Sari yang telah menggunakan layanan informasi digital melalui WhatsApp. Pengumpulan data dilakukan melalui kuesioner terstruktur yang mengukur dimensi kepuasan meliputi kemudahan akses, kualitas informasi, responsivitas, keandalan, dan kepuasan keseluruhan. Data dianalisis menggunakan statistik deskriptif dan inferensial untuk menguji hubungan antar variabel. Hasil menunjukkan tingkat kepuasan pasien terhadap layanan informasi digital WhatsApp mencapai 85,2%. Dimensi kemudahan akses memperoleh skor tertinggi (4,3/5,0), diikuti responsivitas petugas (4,1/5,0). Analisis regresi menunjukkan kualitas informasi dan responsivitas berpengaruh signifikan terhadap kepuasan keseluruhan (p<0,05). Implementasi layanan informasi digital berbasis WhatsApp di Puskesmas Lambang Sari telah memberikan dampak positif terhadap kepuasan pasien. Rekomendasi meliputi peningkatan kualitas konten informasi dan optimalisasi waktu respons untuk mempertahankan dan meningkatkan kepuasan pengguna layanan.
Implementasi Prinsip Kredibilitas Website dalam Optimasi Konten Digital untuk Sekolah Kholik, Abdul; Rizki, Menati Fajar; Zalikha, Nasya Rizqy; Anadyar, Arbifadhil Fikri; Maulydia, Farah Widari; Syahdan, Mohammad Arsha
Jurnal Pemberdayaan Umat Vol. 4 No. 2 (2025): Agustus
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/jpu.v4i2.5510

Abstract

Purpose: This community service activity aims to implement website credibility principles in digital content optimization for SMK Pelita Alam (Pelita Alam Vocational High School). Methodology/approach: The method used was Community-Based Participatory Action Research (CBPAR) involving 11 participants consisting of the principal, teachers, administrative staff, and IT coordinator. Evaluation was conducted using a Website Credibility Checklist that includes 10 credibility aspects with 80 indicators. Results/findings: The evaluation results showed an overall credibility score of 52% (moderate category), with the security & privacy aspect achieving the highest score (88%) and the achievements & accomplishments aspect the lowest (25%). Three main improvement priorities identified were: human resource credibility (38%), achievements and accomplishments (25%), and current content & quality assurance (38%). Conclusions: This activity successfully increased the website management team's understanding of the importance of digital credibility and provided a systematic improvement roadmap to enhance the image and public trust toward the vocational education institution. Limitations: The evaluation was limited to internal stakeholder perspectives and did not include user feedback from external audiences such as students or parents. Contribution: This program contributes a replicable model for evaluating and improving digital credibility within educational institutions, combining participatory methods and measurable website indicators.