Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Serambi Engineering

Identifikasi Tipologi Signage Wisata Sebagai Optimalisasi Cagar Budaya dalam Pengembangan Pariwisata di Banda Aceh Alidha, Seprina Yana; Nisa Putri Rachmadani; Alfikhairina Jamil
Jurnal Serambi Engineering Vol. 11 No. 1 (2026): Januari 2026
Publisher : Faculty of Engineering, Universitas Serambi Mekkah

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Tourism signage in cultural heritage areas plays a crucial role as a visual information element that enhances visitors’ experiences and reinforces the destination’s identity. Unsynchronized signage design and placement can reduce tourist comfort and weaken the overall attractiveness of the area. This study aims to examine the existing conditions and identify the visual and informational characteristics of tourism signage in the cultural heritage areas of Banda Aceh. The research employs a qualitative descriptive approach through direct observation, visual documentation, and a literature review on wayfinding design and visual communication principles. The findings indicate that the integration of design, cultural context, and informational functions is essential to create a meaningful visitor experience. Classification based on visual design characteristics reveals significant variations in typology, quality, and design integration across locations. Most signage is directive or regulatory in nature, with limited interpretive elements that convey historical narratives effectively. Wayfinding signage is relatively adequate in key points such as PLTD Apung but lacks holistic integration in more complex areas like Pintu Khop and Baiturrahman Grand Mosque. In terms of visual design, inconsistencies were found in readability, materials, and typography, which often fail to align with local cultural identity. Overall, Banda Aceh’s signage system remains suboptimal in supporting the educational and narrative functions of its heritage tourism.