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All Journal Proceedings of Annual International Conference Syiah Kuala University - Social Sciences Chapter Ekonomikawan : Jurnal Ilmu Ekonomi dan Studi Pembangunan Jurnal Riset Akuntansi dan Bisnis JURNAL ILMIAH MANAJEMEN & BISNIS KUMPULAN JURNAL DOSEN UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA LIABILITIES (JURNAL PENDIDIKAN AKUNTANSI) Hasil Pengabdian Kepada Masyarakat JURNAL MANAJEMEN INDUSTRI DAN LOGISTIK SEIKO : Journal of Management & Business Owner : Riset dan Jurnal Akuntansi Jesya (Jurnal Ekonomi dan Ekonomi Syariah) REMIK : Riset dan E-Jurnal Manajemen Informatika Komputer Enrichment : Journal of Management Jurnal Darma Agung International Journal Reglement & Society (IJRS) ABDI SABHA (Jurnal Pengabdian kepada Masyarakat) International Journal of Educational Review, Law And Social Sciences (IJERLAS) Proceeding International Seminar of Islamic Studies EXPLORER El-Qish: Journal of Islamic Economics Empowerment: Jurnal Pengabdian Masyarakat FRIMA: Festival Riset Ilmiah Manajemen & Akuntansi Jurnal Ekonomika Dan Bisnis Prosiding Seminar Nasional Universitas Serambi Mekkah International Journal of Accounting & Finance in Asia Pasific Journal of International Conference Proceedings Jurnal Teknologi Pendidikan All Fields of Science Journal Liaison Academia and Sosiety Mandiri: Jurnal Akuntansi dan Keuangan Jurnal Pengabdian Harapan Bangsa Jurnal Teknologi Pendidikan Jurnal Ekonomi, Manajemen, Akuntansi
Zulia Hanum
Universitas Muhammadiyah Sumatera Utara
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Journal : EXPLORER

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Implementasi Pengelompokan Persediaan Sepeda Motor Menggunakan Metode Clustering K-Means Azhar, Zulfi; Wulandari, Chairani; Hanum, Zulia; Arfansyah Putra, Wan; Puspita Saragih, Yenny
Explorer Vol 4 No 2 (2024): July 2024
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/explorer.v4i2.1255

Abstract

Designing an annual marketing strategy for motorbike inventory in each city where previous data already exists but sometimes has never been reviewed. Decision making in determining the number of Honda brands that consumers are interested in per year needs to be reviewed in each city. CV. Karya Utama Kisaran, a company engaged in marketing motorbikes which is experiencing an increasingly competitive level of business competition. This requires determining motorbike inventory which can increase motorbike sales volume by choosing the right dealer. Motorbike inventory is one of the things that needs to be done in designing marketing strategies in several cities. In this analysis process, it is carried out using data mining with clustering techniques which use non-hierarchical methods in non-hierarchical grouping, one single data in a group, or more small groups that can combine into a large group. The aim of the research is to determine the similarity in characteristics between the data in inventory transaction database, in order to form groups of marketing locations. The final results of the research carried out produced 2 clusters where cluster 1 was City 1, 2, 4, 6, 7, 8,9,10, 11,12 and cluster 2, City 3 and 5 from a total of 12 cities, by showing that cluster 2 has higher motorbike inventory and marketing than cluster 1.
Co-Authors Ade Gunawan Anggie Safitri Antoni Antoni Arfan Syahputra, Wan Arfansyah Putra, Wan Aulia, Aziz Bunga Aditi Dina Arfianti Siregar Eka Nurmala Sari Eka Nurmalasari Gundahara Hafni, Roswita Hafsah Hafsah Hafsah Hafsah Hastina Febriaty Hidayatul Aulia, Adinda Irfan, Irfan Iskandar Muda Isna Ardila Januri, Januri Jasman Saripuddin Jasman Saripuddin Jasman Saripuddin Jasman Saripuddin Hasibuan Jasman Saripuddin Hsb Jesica Heriani Manullang Jihan Faradila Julita Julita Lailan Safina Hasibuan Liani, Nur Sahara Maya Sari Muhammad Falhan Muhammad Farhan Muhammad Ikhwan Mulyawan Muhyarsyah, Muhyarsyah Nadia Nasution Nirmadarningsih Hiya Nurlinda Oktafiana Akmal Ova Novi Irama Perlaban karo-karo Pohan, Fitri Timaro Pulungan, Lailan Azizah Puspita Saragih, Yenny RAIESA AMIN Retno Widia Ningsih Rina Bukit Rina Bukit Rini Astuti Riska Silvia Riski Dwi Sahputra Rizky Putri Mahfuz Rosita Rosita Rukmini Rukmini Sara Wandari Saragih, Fitriani Saragih, Yenny Puspita Seprida Hanum Sukma Damayanti Timor Tiansih Sasqia Zaidani Vivianti Novita Wan Adinda Irva Amelia Wesi Ultari Wesi Ultari Widia Astuty Wulandari, Chairani Yeni Pradila Zahra, Balqis Fairuz Zulfi Azhar